Table of Contents Table of Contents > 6 Preface > Peter Wintonick 9 Introduction > 12 Who participated to this book?
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PART 1: A survival guide Where Are We Going to?
23
The Age of Connected TV_
31
Ten key tips for your webdoc_
37
Interactive Storytelling
45
Building your audience
65
Webdocs - Case 1 >
POV: James McQuivey (Forrester) POV : Tom Koch (PBS) POV: Alexander Knetig (ARTE)
Webdocs - Case 2 >
Storytelling Tips - Caspar Sonnen Webdocs - Case 3 > Webdocs - Case 4 > Transmedia Storytelling - Caitlin Burns Interaction Design - Vinay Venkatraman Webdocs - Case 5 > Tips from the Game Industry - Marc Meurisse
Webdocs - Case 6 > Webdocs - Case 7 > Using social media - Sheri Candler Webdocs - Case 8 > Think Outside the Box Office - Jon Reiss Webdocs - Case 9 >
6/
Webdocs - A Survival Guide
29
31 34 35
41
45 49 52 54 58 60 61
67 71 72 75 78 81