greenbusinessspotlight Lotus Goes Greener and Greener
L
otus Massage & We l l n e s s C e n t e r recently completed audits and improvement projects as part of the City of Tucson Green Business Certification Program, which requires new projects be implemented annually, so even a venue like Lotus Center, which opened in 2007 as a genuinely green business, is continually growing greener. Recent projects include improving insulation and weather stripping and making their traditional adobe construction more energy efficient, as well as quieter and more comfortable for massage clients. Tucson Water now recognizes Lotus Center as “WaterSmart,” achieving 44 of 45 points in best management practices. The center staff is proud to have their efforts acknowledged on a national level as well, through a seal of approval from Green America as an approved member of their Green Business Network. Many of the environmental measures at Lotus Massage & Wellness Center are not obvious, from purchasing organic massage lubricants and natural cleaning supplies to carbon offsets. Founder Laura Key says that a full list would be too lengthy to print. Adaptive reuse of a classic 1930 adobe structure provides an atmosphere that feels welcoming, relaxing and “totally Tucson.” The effort to be green does not distract the Lotus Center staff from giving careful attention to their bodywork and energy work abilities. They enjoy “treatment trades” and “skill share” sessions as well as giving clients therapeutic massage that feels wonderful and gives lasting benefits. Location: 2850 East Grant Rd., Tucson. For more information call 520-326-7700 or visit LotusTucson.com. See ad on page 32.
14
Tucson
HOW TO GREEN A BUSINESS Simple Steps to an Eco-Friendly Bottom Line by Derek Markham
N
o business owner relishes spending extra money for something that won’t immediately pay for itself with increased revenue, and greening one’s operations is such an endeavor. However, one common misperception is that going green costs money that cuts into the bottom line, when in fact, some options will end up saving money, adding to profits or making it possible to offer lower-priced products and services than the competition. Here’s how:
1
Write an environmental mission statement: Craft a green mission statement, display it prominently and review it periodically. Having a clear vision helps to define being green and communicate it to customers.