Social
Media
Impact
Kerry Munro Digital Leader, Social Marketing Expert & Recent COO, Syncapse “Engaging, provocative and compelling. Kerry has a deep understanding of the role digital media can play in business strategy... an engaging speaker who knows how to connect with a large group.” President, Pitney Bowes
“Kerry was a keynote speaker at our TVO All Staff meeting. Kerry ably engaged the whole audience thanks to his congenial style. He communicates at a strategic level and also shares examples that de-mystify and make the digital world exciting and accessible to non-experts. He made very helpful allusions to industry best practices and left the audience with a clear sense of the digital promise.” Chief Executive Officer, TVO
Facebook, blogs, tweets and web 2.0 are daily topics of conversation by marketers, business leaders and HR practitioners. Yet to truly grasp the opportunities and implications of this new and rapidly evolving medium requires someone who’s ‘been there and done that’. Kerry Munro is one such individual. A technology leader and visionary Munro has been leading and advising brands on how to create meaningful and long standing connections with consumers for over 20 years.
To find out how he can inspire your delegates at your next conference or event, contact: National Speakers Bureau Toronto / East Office 1-800-360-1073 Vancouver / West Office 1-800-661-4110 www.nsb.com / speakers@nsb.com
What’s your
Organization’s
DNA?
Ten Reasons Why It Matters Now Winning in business is more challenging than ever. From poor economic conditions, motivating existing workforces and hiring fresh talent, maintaining healthy margins or simply marketing and servicing customers, what worked 5 years ago rarely matters today, largely due to the impact of the internet on most aspects of the corporate organization. If you’re not prepared to handle these changes how confident are you that your business (or you) will be around in another 5 years? Kerry Munro examines the top issues that organizations currently face and how they should be preparing for this new digital onslaught in 2011 and beyond. Is your organization ready? Consider his top 10 tips: 1. The digital experience is pervasive and accelerating 2. The interconnected consumer has changed the paradigm of customer lifecycle marketing 3. The brand is no longer yours to control 4. ‘I like you, but I don’t trust you’ - the age of consumer empowerment is opon us 5. Traditional business models are under attack from digital disrupters 6. Social profitability is becoming a discussion in the executive suite 7. The CEO dilemma: is social media a channel or an organizational framework 8. Talent selection post gen X is becoming a sellers market 9. Your employment culture has no clothes in a digital world 10. Innovate or die takes a new meaning in a global digital economy
Other Topics Include: Web 2.0 Survival Guide The Digital Economy, New Media, Social Media, Web 2.0, Twitter, Facebook, YouTube are all conversations taking place in organizations. Learn what the buzz is all about, why it’s important, and how to incorporate these mediums into your existing marketing strategy. What’s Your Facebook Fan Worth? Brand marketers and their agency partners are all abuzz about social media. CFOs and CMOs are all abuzz about saving money and making money. The intersection is the need to generate ROI. Join Kerry Munro for an interactive dialogue on how you can drive and measure better performance from your social media activities. Leverage the insights from the top 20 brands on Facebook to help shape your marketing initiatives this quarter and for your next planning cycle.