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Literacy program hires new program director Raising a Reader, a Mountain View-based national nonprofit, announced this week that Holly Kreider, has joined the organization as the new director of early childhood literacy programs in its national office. In her new position, Kreider will lead various efforts within the organization related to childhood literacy, education and development, such as research, grant writing, strategic planning, and management of the program.
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CHARITY
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certificates for holiday photos, and not everyone could be accommodated,� he said. “We do a lot of photo shoots outdoors, and people don’t always realize that November is not a good time of year to take an outdoor photo — we can let them know that they would be much better off doing the shoot several months before that.� Today, about 25-30% of new clients coming in to his studio are there because of gift certificates from charity auctions. About three out
Kreider’s experience in the education field spans a wide variety of projects, both in applied research and executive leadership. Before joining Raising a Reader, she was vice president of research and communication at Sociometrics Corporation, and led research projects involving children at risk or with developmental disabilities. She also held a research position at the Harvard Family Research Project in the Harvard Graduate School of Education, from of five of these clients spend extra money to get additional services and portrait packages. While Vincent readily admits that charity auctions have been good for his business, he emphasizes that, for him, it’s still about helping the charities. “I like the fact that it brings business into the studio, but I also like the fact that it brings money in to the schools and charities, who need it more than ever right now,� he said. “I can’t flat-out give $1,000 to these groups all the time, but I can give them gift certificates that can bring in that same amount of money at an auction. I feel fortunate to work with people who are doing
which she received a doctorate and a master’s degree in education. Raising a Reader is a nonprofit organization based in Mountain View offering local agencies an evidencebased early literacy and parent engagement program in order to improve reading skills for children from birth to age five, serving 110,000 children through its 2,500 affiliate sites across the country. Ellen Huet something good. Even though we’re benefiting, too, it just feels like the right thing to do.� To contact Genesis about donating gift certificates to your fundraiser, please call (650) 967-2301. V
Mountain View resident Jennifer Pence is founder of the Windmill Giving Circle and founder and owner of Academic Springboard, a tutoring group. If you are a business that is looking for charity events to donate gift certificates to, or you have a business that is “doing well by doing good,� please email Jennifer at japence@hotmail.com for possible inclusion in a future article.
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â– MOUNTAIN VIEW VOICE â– MAY 7, 2010