PREMIUMBMX.COM PREMIUMBMX.CO.UK
The Premium Products range is exclusivly distributed in the UK by;
MOORE LARGE & CO LTD Sinfin Lane Industrial Estate, Sinfin Lane, Derby, DE24 9GL Tel: +44 (0) 1332 274200, Email: premiumbmx@moorelarge.co.uk Moore Large & Co Ltd is committed to your safety. For this reason, every featured bicycle exceeds the safety requirements of all British and European Safety Standards. Warning: The action you see here is fun but dangerous. These are experienced professional riders and while some choose not to wear a helmet, Premium Products recommends that you wear a certified helmet and protective gear at all times.
It’s funny what comes to mind when you think about Premium; Josh Harrington winning best video part at NORA Cup a few years ago, new kid Chad Kerley getting his own Invitational event with a household brand like Vitamin Water, Conner Lodes and the words “true street”, Sean Ricany turning pro before most guys get their license, and Dan Foley filming web edits that get more views than Oprah… No doubt, some of BMX’s biggest rippers have shaped the brand into what it is today and it’s those exact same guys that continue to push Premium in new directions.
They say that life is a journey, not a destination. We’d agree; that journey of meeting new people, riding new places and experiencing life is really what Premium’s all about. Good times, care-free days and living in the moment. So, the next time you’re ready to ride we’d encourage you to look at things with different eyes, with a new perspective because if you can do that, spots you’ve sessioned for years can become journeys in themselves.
The exact same vibe continues over the pond... Meet our UK team.
SPIRE
Spire, the very meaning of the word describes the pinnacle or top of a structure….that’s what our 2013 Spire model is, the top of our 2013 Premium model line. Everything about the 2013 Spire is high end and it’s spec’d with many of our Premium aftermarket parts. Structured around a 100% chromoly frame with butted tubing, tapered stays and completely removable brake/cable mounts. The Spire is virtually a custom bike build straight out of the box…..but without the custom bike build cost. Matte Acid Bath 20.5” TT 21” TT
All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
FEATURES • 100% crmo frame with butted top and down tubes, tapered stays, Mid BB shell, integrated head tube, integrated seat clamp and removable brake and cable mounts • 100% crmo fork with one piece CNC steer tube and tapered legs, CNC alloy pre-load cap • 100% crmo bars 8.25” (on 20.5”) or 8.5” (on 21”) • Premium 1948 175mm bossless cranks with 25t crmo spline drive sprocket • Premium Samsara wheels, fully sealed with female axles front and rear, double-wall rims and alloy nipples • Premium CK tyres 2.4” front and 2.0” rear • Premium Sub-10 V2 CNC’d stem • Premium slim plastic pedals with sealed bearings • Premium Fat Capitol Pivotal seat with Pivotal post • KMC half link chain • Alloy 990 brake
INCEPTION FEATURES • 100% crmo frame with butted top and down tubes, tapered stays, Mid BB shell, integrated head tube, integrated seat clamp, removable brake and cable mounts • 100% crmo fork with tapered legs • 100% crmo bars 8.25” (on 20.5”) or 8.5” (on 21”) • Three-piece chromoly 175mm 8-spline cranks with sealed Mid BB • Fully sealed wheels with Samsara double-wall rims, female axle front hub and alloy nipples • Premium CK tyres 2.4” front and 2.0” rear • 25/9 gearing with alloy sprocket • Premium Fat Capitol seat with Pivotal post • Odyssey Twisted plastic pedals • KMC half link chain
The Inception model uses the same 100% chromoly frame as the Spire and is loaded with value and new parts for 2013. 100% chromoly bars and tapered leg forks, 100% sealed wheels and bottom bracket with integrated headset. Top it all off with Odyssey Twisted plastic pedals, new Premium stem and the new Premium CK tyres. 100% chromoly + 100% sealed = 100% legit!!! Matte Radiant Blue 20.5” TT Matte Black 21” TT
All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
DUO
Are you ready to head to your favorite street spots or your local skate park….or even hit the trails? So is the Duo. Starting things off with a 5-tubes chromoly frame, the Duo also comes with 100% chromoly bars and tapered leg forks. Sealed wheel set with the new Premium CK tires, Odyssey Twisted plastic pedals and a Pivotal seat. The Duo is built to handle anything you can dish out…aside from being run over by a bull dozer. Matte Met Black 20.5” TT
Matte Orange 21” TT
FEATURES • 5 tube crmo frame (front triangle) with butted down tube, integrated head tube, Mid BB shell, integrated seat clamp, removable brake and cable mounts • 100% crmo fork with tapered legs • 100% crmo bars, 8.25” (on 20.5”) or 8.5” (on 21”) with Premium alloy front load stem • Three-piece chromoly 175mm 8-spline cranks with sealed Mid BB • Fully sealed wheels with Samsara double-wall rims and alloy nipples • Premium CK tyres 2.4” front and 2.0” rear • Odyssey Twisted plastic pedals • 25/9 gearing with alloy sprocket • Premium padded Pivotal seat with Pivotal post and KMC K710SL super light chain All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
BROADWAY
Unless you’ve been living under a rock for the past several years….you know as well as we do that brakeless riding is here to stay for a while. The Broadway is a brakeless capable model that features a 5-tubes chromoly frame without 990 style brake mounts or cable mounts – basically the most clean and simplistic frame there is. The frame also comes equipped with a built-in Pivotal seat mount, which can be cut off and converted to a seat post/clamp set up if you want more adjustability. Cap things off with sealed bearings throughout, chromoly bars and forks, Odyssey Twisted plastic pedals, Pivotal seat and the new Premium CK tyres. The Broadway is 100% compatible with the brakeless revolutionaries. Matte Black 20.75” TT Matte White 20.75” TT
FEATURES • 5 tube crmo 20.75” brakeless frame with Mid BB shell, integrated head tube, butted down tube and cut away built in Pivotal mount • 100% crmo fork with tapered legs • �100% crmo 8.25” bars, Premium alloy front load stem • Three-piece chromoly 175mm 8-spline cranks with sealed Mid BB • Fully sealed wheels with Samsara double-wall rims, female axle front hub and alloy nipples • Premium CK tyres 2.4” front and 2.0” rear • Odyssey Twisted plastic pedals • 25/9 gearing with alloy sprocket • Premium padded Pivotal seat • KMC half link chain
All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
Matte Black 20.75” TT Matte Blue 20.75” TT
SUBWAY
Much like the Broadway, the Subway is also a brakeless specific model dedicated to the simplistic approach for those who choose to ride without brakes. The chromoly down tube frame also has the cut-away Pivotal seat mount feature for converting to an adjustable seat post/clamp. Other features like Odyssey Twisted plastic pedals, Pivotal seat, tapered leg forks and the new Premium CK tyres give the Subway a high end brakeless look and feel without the high end cost to your wallet.
All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
FEATURES • Premium 20.75” brakeless frame with integrated head tube, Mid BB shell, crmo downtube, built in cut-away Pivotal mount • Crmo steer tube fork with hi-ten tapered legs •8.25” rise bar with Premium alloy front load stem • Three-piece chromoly 175mm 8-spline crankss, sealed Mid BB • Premium CK tyres 2.4” front and 2.0” rear • Odyssey Twisted plastic pedals • Alienation PBR rims with alloy nipples • Premium padded Pivotal seat • 25/9 gearing
SOLO PLUS
Solo Plus; this is where brakeless convertibility starts in the Premium line up. A chromoly down tube frame with completely removable brake and cable mounts gives you the option to run with or without brakes – the choice is completely yours. The Solo Plus is the most affordable model in the Premium line which can convert to a brakeless set-up….and with features like tapered forks, sealed wheels and the new Premium CK tyres, the Solo Plus is sure to be the envy of your friends. Matte Black 20.5” TT SG Charcoal Grey 21” TT
FEATURES • Butted crmo downtube frame with integrated head tube, Mid BB shell, removable brake and cable mounts • Crmo steer tube fork with hi-ten tapered legs • Hi-ten bars 8.25” (on 20.5”) or 8.5” (on 21”) with Premium alloy front load stem • Three-piece crmo 8-spline 175mm cranks, sealed Mid BB • Fully sealed wheels with Samsara double-wall rims and alloy nipples • Premium CK tyres 2.4” front and 2.0” rear • Odyssey Twisted plastic pedals • Premium padded seat with built-in alloy post • 25/9 gearing
All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
SOLO
So let’s say you’re either 5 feet tall or 6 feet tall...but you have the same amount of cash in your wallet. Now try to find a complete bike in a frame size that fits these two opposite ends of the spectrum and also fits your budget….not any easy task. Here’s the answer….the Premium Solo. Available in two frame top tube sizes (20.5” or 21”), the Solo has all the bases covered….and at a cost that won’t drain you of your hard earned cash. Matte Blue Frost 20.5” TT Gloss Black 21“ TT
All Premium complete bikes are sold with brakes installed as original equipment and exceed all British and European safety standards.
FEATURES • Crmo downtube frame with Mid BB shell, integrated head tube • Hi-ten bars 8.25” (on 20” and 20.5”) or 8.5” (on 21”) • Premium alloy front load stem • Three-piece chromoly 175mm 8-spline cranks with sealed Mid BB • Premium CK tyres 2.4” front and 2.0” rear • Alienation PBR rims with alloy nipples • Odyssey Twisted plastic pedals • Premium padded seat with built-in alloy post • 25/9 gearing • Alloy 990 brake
Comes with three different sized alloy dust covers to help dial in your bar height without adding spacers. 4mm, 8mm, and 14mm tall and feature laser-etched Premium logos and internal O-rings for a tight fit. 2.6oz.
Just like the front, the rear rim is aero-shaped, with sealed hub, and uses female axles. It has just enough braking surface so that running brake’s isn’t a problem.
Extracted from the mind of Premium rider Conner Lodes. The Lodes Bar is 13 butted, fully heat treated chromoly. Available in 8.5” and 8.75”. 1lb 11oz. 1.5 degrees up 12 degrees back. 29”width
Premium team rider Chad Kerley spent a few weeks last summer with us for a school internship and his Chadow pegs are the result. Simple, clean and dialled, just like Chad’s riding. • 4” long • 1.4” outer diameter (35mm) • 8oz each
20 x 2.25” front and 20 x 2.0” rear
1lb 15oz, Butted, tapered legs, a CNC-machined, heat-treated steerer tube, built in compression cap and a built in bearing race. The lightest, strongest forks out there...
CNC Machined alloy - Available in 25T and 28T.
We took our original Sub 10 back to the machine shop, beveled off the edges and corners shaving a few more ounces off, then anodized them in a ton of new colors. Same four hollow bolts up front, same solid two in the back, same 53mm reach, all new 9.2oz.
Same crank as our trusty 1948 crank which consists of a 48 splined 19mm spindle, hence the name. This combo includes either a 25 or 28t cromo splined sprocket which eliminates the necessary crank boss and simplifies your crank setup while making it lighter overall by a couple ounces.
Crazy light, heat treated 48-spline hollow spindle (Profile compatible) Chromoly arms with a CNC- machined sprocket interface-LSD or RSD compatible 1.14lbs (30.3oz) 175mm. Shown in Chromeand Black. Also available in Dank Green and Acid Bath
100% heat-treated 13 butted 4130 crmo - 8” rise x 27” wide x 1 degree upsweep x 12 degree backsweep - 8.25” rise x 28” wide x 1 degree upsweep x 12 degree backsweep - 25.5oz. Available in black, dank green, flat red, acid and chrome.
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20 x 2.4” front and 20 x 2.0” rear
Number 1 selling seat two years in a row. Available in black only
6061 CNC machined alloy. 53mm rear. Solid chromoly bolts. 11oz.
Machined crmo axles, sealed bearings, replaceable bodies and one of the slimmest body profiles in the business.