SPOTLIGHT business talk But then things got a little complicated ... really complicated. Six months after opening, the stock market crashed. “It was a huge struggle,” she said. “I found myself with a four-week old [baby] and running an entire business day and night.” She had to lay off all of her employees, leaving Frick the owner and sole employee managing the store. “I would open the store at 10am, close at 5pm, go home, fix dinner, come back, and teach classes from 6:30 to 9pm every single day.” Some days she would have to close the retail store while she taught classes, and then re-open. Did she think about closing completely? “Absolutely,” she said. But, Frick said she believed her business was too good of an idea to fail. “If this business, or this type of business can’t survive, I don’t know what can survive,” she said. “And if the community can’t recognize that, then it’s a shame to them.” Thankfully for her, many of her customers recognized just that. Frick began to tell her community of mothers that her business was in trouble.
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It was a huge struggle. I found myself with a four-week old [baby] and running an entire business day and night.” SUMMER 2012 | mintedmag.com
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