FALL 2012
PROFILES www.MBECONNECtMagaziNE.COM
SMALL BUSINESS & JOB CREATION STRONGER COMMUNITIES THROUGH DIVERSITY
CAMILLE ALLEN
kaNSaS cITy PublIc SchOOlS ExClUSIVE INTERVIEw:
JAVIER PALOMAREZ USHCC PreSident & CeO NON-PROFIT SPONSOR
www.MBEConnECt.CoM
ALL suppliers welcome. Our doors are open for exceptional, qualified suppliers and business partners. If your business fits that description, come on in. The Kansas City Public Schools is waiting to hear from you.
www.kcpublicschools.org
Editor Eric W. Harland Profile Coordinator Caress Gonzales
In this Issue
Staff Writer & Online Content Caroline Knecht
Welcome To the Fall Edition................................................................................ P.04 Job Creation Engine................................................................................................... P.06
Guest Writer Chris Ruys, Principal Chris Ruys Communications
MBEConnect Profiles 1st Choice.................................................................................................................................. P.10
Designers Efrem Duran Abby Rufkahr
American Digital Security.................................................................................................... P.12
Sales Executives Ronald Harland
Guy Brown................................................................................................................................ P.18
Digital Prepress Leo Morton
Kansas City Public Schools .................................................................................. P.22
New Media Production Efrem Duran Eric W. Harland Editorial and Business Office
MBEConnect, LLC. 9401 Indian Creek Parkway, Suite 250 Overland Park, Kansas 66210
Compass Consulting Services, LLC. ................................................................................. P.14 GCC Enterprises, Inc. ............................................................................................................. P.16
Exclusive Interview Javier Palomarez........................................................ P.26 Moreno Services..................................................................................................................... P.30 Spotlight Communications................................................................................................ P.32 Tinmaster, Inc. ......................................................................................................................... P.34 Willco Technologies, Inc. ..................................................................................................... P.36 Yerba Buena Engineering & Construction, Inc. ........................................................... P.38
Copyright © 2012 MBEConnect Profiles is published by MBEConnect, LLC. 9401 Indian Creek Parkway, Suite 250 Overland Park, Kansas 66210. All rights reserved. Without limiting the rights under copyright reserved above, no part of this publication may be reproduced, stored in or introduced into a database and retrieval system or transmitted in any form or any means (electronic, mechanical, photocopying, recording or otherwise) without the prior written permission of both the owner of copyright and the above publishers. If you have any questions about one of our publications, please contact us at 1.913.742.8166 or e-mail us at info@mbeconnect.com Original illustrations/ Photographs by MBEConnect, LLC. Printed by Evolv Solutions, LLC . ISBN # 978-0-615-61936-1
Ready Aim Hire............................................................................................................... P.40 Astra Women’s Business Alliance ..................................................................................... P.44 California Hispanic Chamber of Commerce................................................................. P.46 Rocky Mountain Minority Supplier Development Council..................................... P.48
MBEConnect Profiles available on
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MBEConnect Profiles | Fall Issue
mbeconnectmagazine.com
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from the mbeconnect team...
Welcome to the Fall 2012 Issue 2012 has been a very eventful year so far, and it doesn’t seem to be slowing down any time soon. This is an exceptionally busy time for major supplier diversity events, as the 33rd Annual USHCC National Convention, 30th Annual MBDA Minority Enterprise Development (MED) Week, and the annual NMSDC Conference and Business Fair will all be held in the coming months. This marks the second consecutive year in which MBEConnect Profiles has worked with USHCC and MBDA to provide coverage of their respective events on our magazine, website, blog, and social media channels. Of course, there are many other supplier diversity events scheduled during these times. We encourage you to look at our interactive calendar for more events. This fall will also see the Presidential election, and the topic of job creation has been a major part of the conversation throughout the campaign. Articles in this issue of MBEConnect Profiles focus on small businesses as job creation fuel to feed the engine of our economy. Hiring staff members is one of the most important decisions a small business can make, and one that we hope small businesses increasingly make in the coming months. According to the most recent Survey of Business Owners from the U.S. Census Bureau, 5 million of the nation’s 5.8 million minority-owned businesses had no paid employees. Women own about 30 percent of all businesses, but only 16 percent of all businesses with employees. Clearly, there is a lot of room for growth in this field and as the number of minority- and womenowned firms continues to grow, and their revenues, the number of employees should grow as well. As always, we thank the exemplary minority- and women-owned businesses and innovative entrepreneurs featured as Business Profiles in this issue. This sampling of businesses shows the power and potential small and diverse business community.
- The MBEConnect Team
26 TH ANNUAL
September 20, 2012 M cC or M i Ck P l a C e - W e s t C h i Ca go, i l l i n oi s Th e old e st n a t ion a l c on f e re n c e a n d bu sin e ss opp ort u n it ie s f a ir f or w om e n bu sin e ss ow n e rs in t h e c ou n t ry.
feATUreD SpeAkerS
CoNfereNCe HIGHLIGHTS • Women’s Business & Buyers Mart – the nation’s oldest procurement fair for WBEs and the premier event for WBEs in the Midwest
Lisa Price Founder, Carol’s Daughter, Inc.
• Contract Connections – one-on-one meetings between certified WBEs and corporate & government buyers • 26th Annual Women’s Forum Breakfast – moderated by syndicated columnist and best-selling author, Terry Savage
Christie Hefner Former CEO, Playboy Enterprises Executive Chairman, Canyon Ranch Enterprises
• 26th Annual Hall of Fame Awards Luncheon
Richelle Shaw CEO, RTS Publishing, LLC
Entrepreneurial Woman’s Conference
Co-Chairs: Mindy Mercaldo, Illinois Division president, Citibank, N.A. Cheryl pearson-McNeil, Senior Vice president public Affairs and Government relations, Nielsen WBDC Co-Presidents: Hedy M. ratner and S. Carol Dougal
reGISTer NoW
WBDC Board President: Debra Jennings-Johnson, Director Supplier Diversity, Bp America, Inc.
Scan this QR code for more information and to register or visit www.WBDC.org or call 312-853-3477, ext. 240
CoNfereNCe SpoNSorS Premier Sponsors
Marquee Sponsors*
Premier WBE Sponsors
OutPerforming. Everyday.
diverse solutions for the integrated workplace
VIVA
VIVA Premier Media Sponsors
Major Sponsors VIVA
WBE Sponsors
Official Carrier
Official Television Sponsor
Media Sponsors Official Technology & Cyber Café Sponsors
* T he Deluxe Corporation Foundation is serving in an Honorary Sponsorship capacity.
SponSorS liSted are thoSe confirmed by auguSt 3, 2012
Women-Owned Businesses
ARE NEW
JOB-CREATION ENGINE By Chris Ruys
Like many entrepreneurs, Shelly Sun had faced professional challenges but perhaps none greater than when she became pregnant just a few months before her company planned to launch its franchising program. The president and chief executive officer of Bright Star Care, a home health care and medical staffing company based in Gurnee, Illinois, didn’t let a doctor-ordered bed rest come between her and business. She had a swivel table delivered so she could work while in bed, and she held weekly staff meetings in her bedroom. A few short years (and twin boys) later, she has more than 175 franchises and is planning to go public. For the second consecutive year, her company ranked numberone as the fastest-growing, woman-owned company in North America, according to a report released in April by the Women Presidents Organization and American Express OPEN. Bright Star’s revenues increased from $51,732,716 in 2009 to $156,812,048 in 2011. The number of employees has grown to 14,100, which includes approximately 13,000 caregivers who are on contract. “Women-owned businesses are America’s new job-creation engine,” states Hedy Ratner, co-president of the Women’s Business Development Center (WBDC), a 26-year-old small business assistance center headquartered in Chicago. They are growing in number and economic stature in a broad range of industries, including construction and transportation, according to Ratner. The top 50 women-owned companies alone generated a combined $4 billion in 2011 revenues and collectively employed 26,883 people.
2012 MORE THAN
GENERATING NEARLY
EMPLOYING NEARLY
8.3 million $1.3 trillion 7.7 million women-owned businesses in revenues people in the U.S.
—According to the second annual State of Women-Owned Businesses Report, commissioned by American Express OPEN.
In 2012, there are more than 8.3 million women-owned businesses in the U.S., generating nearly $1.3 trillion in revenues and employing nearly 7.7 million people according to the second annual State of Women-Owned Businesses Report, commissioned by American Express OPEN. The report included a detailed analysis of data from the U.S. Census Bureau, offering updated estimates of the number of women-owned firms nationally and in all 50 states plus the District of Columbia. What does it take to grow a fledgling business into a huge, successful enterprise? Sun contributes her success to having invested heavily into technology and a “best in class” team to ensure continued growth and long-term success. “We continue to set aggressive goals by knowing how our competitors perform in each of the industries where we operate, and use that information to build our plans to meet, then surpass, the segment leaders,” she states. Men and woman alike tend to start a business based on their background, she says, but she urges entrepreneurs not to treat the business as a hobby. “Entrepreneurs need to round out their strengths and weaknesses,” she states. “I’m a CPA so for me, accounting comes easy. I set out to surround myself with people who were strong in marketing, human resources and the clinical side.” Lynn Sutton, managing principal of Kairos Consulting Worldwide, in Chicago, saw her revenues double during the first half of 2012 compared to the same period in 2011. She credits the growth spurt in part to the education and inspiration she received as a participant in the Goldman Sachs 10,000 Small Businesses program. She has doubled the number of new full-time employees this year to 14 and anticipates that the number will double again within the next year. A key reason for the growth is a two-year contract she snagged with the U.S. Department of Health and Human Services to manage education logistics for the American Hospital Association’s programs to help member hospitals reduce patient admissions. She also won a five-year contract from the U.S. Department of Energy. “Women tend to grow their businesses more organically and are more cautious,” she states. “My advice to them is, take the risk. Don’t be afraid to make a mistake.”
Ratner, whose organization has helped more than 66,000 women start and run a business, understands that women business owners are historically risk-adverse. But that’s not the only reason women-owned businesses have been slower to grow than their male counterparts. She cites the lack of access to capital and the more lucrative government and corporate contracts as additional factors that have held women back. Nonprofit organizations like the WBDC work hard to help women-owned businesses overcome obstacles to growth. To that end, they offer workshops, programs and consulting services that help women expand their capacity.
Heed this advice from Sun and Sutton. Define the vision and set the path.
Everyone needs to be driving to the same goals, Sun states. No one is waiting around for the boss to tell her what to do next. “Having a vision in and of itself is not effective,” she explains. “This driving force must permeate everything you do. Employees, and in my situation franchisees, must have confidence in my leadership, and must believe that the model I created is the fastest, best path to success.”
Understand the financials of running your business.
Hire for the future.
“I see a lot of entrepreneurs hiring family and friends, but they need to make hiring decisions that are for the good of the company,” Sun says. “Once I began building job descriptions for the jobs that I needed two years out, and hired based on that criteria, everything began to fall into place.” Sun advises that leaders, “always need to be recruiting” by “putting yourself in situations to meet people you may want to hire.” Once you hire them, she says, you have to be deliberate about how you retain exceptional talent.
Push accountability.
the knowledge and resources they need to be accountable is synonymous with setting them up for success,” she affirms. For example, she lets top performing employees attend healthcare or franchise industry conferences as well as attend job-specific training “so they are ready for their next role at the company.”
Part of Sutton’s expectations with the 20 part-time and full-time consultants she hires, is to identify new business opportunities. She admits she’s taking a closer look now at how they get all their contracts to ensure a consultant is pulling his or her weight. Sun underscores the developmental aspect of employee accountability. “Arming my team with
Don’t rely solely on your accountant to maintain the books, says Sutton. You need to be there in the trenches to understand your profit and loss statement, and where the profit centers of your business really are. Sutton says a better understanding of her financials gave her the courage she needed to successfully get a line of credit from her bank. “I had always feared negotiating but now I feel more in control,” she says. “I talked my growth plan through with my banker and got everything I wanted.”
Have a growth plan.
Many small businesses have a business plan but not a growth plan, according Sutton. In the Goldman Sachs program, she and the other participants learned how to create a growth plan, which focused on one or two key business opportunities that were available immediately. As a result, virtually every participant saw an uptick in sales, some very dramatically, she affirms.
The bottom line?
There’s no silver bullet to growing a business. It takes plenty of blood, sweat and even tears. But if you have the desire and the fire, leap to the next rung. It just may change your life – and those of countless others.
Chris Ruys is the principal at Chris Ruys Communications, a Chicago-based marketing and public relations consulting firm that offers traditional and newmedia services. She can be reached at chris@chrisruys.com
Annual
MBDA MED WEEK This year marks the 30th annual MED Week, the largest federally sponsored event dedicated to enhancing the development of minority-owned businesses in the United States. The Minority Business Development Agency (MBDA) is an agency within the US Department of Commerce that promotes the growth, development and competitiveness of minority-owned businesses through a network of Business Centers. In addition to its programs and business centers, MBDA fulfills these goals through its signature event, Minority Enterprise Development (MED) Week, the largest federally sponsored event focused on minority enterprise development in the United States. The milestone 30th anniversary of MED Week is scheduled for December 5 – 6, 2012 in Washington, DC. Thousands of minority-owned firms attend this event each year, seeking unparalleled opportunities to grow their businesses domestically and internationally. The 2012 theme “Job Creation in America: Build it Here – Sell it Everywhere” echoes the current goal for growth in the evolving American economy, with an emphasis on the global marketplace, which is statistically a strength for minority-owned businesses. MED Week is focused on maximizing connections between minority-owned firms and public and private sector buyers by developing partnerships among firms across multiple
For more information about MED Week 2012:
industry sectors. Scheduled MED Week events include business-to-business matchmaking sessions, educational workshops, global networking opportunities, and the popular MED Week Awards Program. Business-to-business matchmaking sessions pair corporate procurement officials and capital providers with minority-owned firms. This proven tactic helps to form new business partnerships between the two groups. Workshop topics focus on access to resources, including capital, contracts, markets, and emerging industries, in order to help minority-owned businesses pursue larger projects and partnerships. Minority-owned firms are nearly twice as likely to participate in exporting and other international business, and MED Week helps to facilitate and grow new opportunities in this sector. International networking events include activities with embassy officials and global businessto-business receptions are scheduled at several international embassies of several countries with rapidly growing markets. In addition to its business opportunities, MED Week is also known for addresses by prominent names in commerce and government officials. Last year speakers included Health and Human Services Secretary Kathleen Sebelius, Acting Commerce Secretary Rebecca Blank and MBDA National Director David A. Hinson. Finally, the MED Week Awards Program honors top minority-owned firms, entrepreneurs and advocates from across the country. Top awards include the Access to Capital Award, Minority Export Firm of the Year, Minority Manufacturer of the Year, Abe Venable Legacy Award for Lifetime Achievement and the Ronald H. Brown Leadership Award.
Visit the MED Week website at www.medweek.gov
or the MED Week pressroom and follow their updates on Twitter or Facebook.
MBECONNECT PROFILES Fall 2012 Issue
solutions
1st Choice provides superior management solutions nationwide. For over twelve years, 1st Choice has provided dedicated solutions to our partners. 1st Choice gained notoriety with our premier staffing services, but since founded in 2000, 1st Choice has evolved into a full business solutions provider. Human Capital Management–We are armed with a nationwide database of candidates to provide temporary, contract, or direct hire solutions. 1st Choice has immediate access to a pool of highly-skilled professionals, including those with active clearances. Lifecycle
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michelle A. bell, phr
Founder & CEO - 1st choice
Great People... Great Service ABOUT US
1st Choice is a Management Consulting firm that provides multi-level support that is customer-focused and results-oriented. Whether you are seeking to make your operations more cost-effective, looking to restructure your existing business processes, or seeking a specialty position that may be missing from your day-to-day operations, we are positioned to provide effective solutions for your business while catering closely to your needs. 1st Choice combines expertise, insight, and innovation to provide you with applications of our solutions which cater specifically to your need and architect change for continuous improvement of your organization’s future.
LEADERSHIP
Michelle A. Bell, PHR, is Founder & CEO of 1st Choice, LLC, headquartered in Baltimore, Maryland. Under the tutelage of Ms. Bell, 1st Choice leverages over a decade of business development, marketing and technology experience to provide services to the private, public, educational and non-profit sectors.
Since establishing operations in 2000, Ms. Bell has been the driving force behind the company’s growth, particularly within the federal market where sales have tripled in the last few years. Her focus on developing strategic partnerships, creative marketing, and sound fiscal management, has escalated the company’s reputation. 10 MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
clients
Partnership is a key part of our solution. At 1st Choice, partnership is more than a word. It defines our commitment to establish a collaborative relationship with our customers and to measure success by the extent of their operational improvement.
National Archives and Records Administration U.S. Department of the Army U.S. Department of Transportation National Institutes of Health U.S. Department of the Treasury U.S. Small Business Association U.S Department of Commerce Smithsonian Institute Choice Hotels International Verizon Wireless Duncan Solutions
social responsibility
At 1st Choice, we are committed to making our communities better places to live, work, and conduct business. Since our beginning, we’ve considered it our responsibility and privilege to help resolve social issues faced within our community, and strengthen them through our dedicated community service.
Through our nonprofit organization Project H.O.P.E (Helping Other People Eat), 1st Choice contributes regularly to homeless shelters in our community, as well as allowing employees to donate their time to help enrich the lives of the less fortunate. 1st Choice conducted holiday toy drives for victimized children housed in shelters.
awards/recognitions
2012 Smart CEO 2012 Top 100 MBE 2011 Best of Silver Spring 2010 INC 500/5000 List 2010 Top Business DiversityBusiness.com 2010 Growth Master Award U.S. Women’s Chamber of Commerce 2010 Advocate of the Year Maryland/DC Minority Supplier Development Council 2010 President’s Award, MD/DC Minority Supplier Development Council
BUSINESS STATISTICS industry business data PRIMARY BUSINESS PRODUCTS/SERVICES
DOCUMENT MANAGEMENT, HUMAN CAPITAL MANAGEMENT, PROJECT MANAGEMENT
naics codes
561320, 561310, 541611, 561410 541513, 541614, 493190, 493110 541690, 561990, 518210
Business financial data 2009
2010
number of 97 150 employees Business & diversity certifications business/ technical certifications
Diversity certification
Federal certifications
2011 209
years
organization
chapter/ affiliation
10
NMSDC
MD/DC MSDC
7
WBENC
wpeo
1
WPO
GREATER BALTIMORE
10
MBE
NC/MD/IL
Years
Type
2
WOSB
(TAPS, MOBIS, Office Imaging and Document Solutions)
(3) GSA Schedules
2
HUBZone
STAFFING BIO
CAPABILITIES BIO
www.1stchoicedms.com www.1stchoicegov.com
LOCATIONS BIO
Corporate Headquarters The Examiner Building 400 East Pratt Street, Suite 800 Baltimore, MD 21202 Phone: 1-877-564-6658 email: info@1stChoicegov.com MBEConnect Profiles | Fall Issue
Access all interactive content at mbeconnectmagazine.com 11
MBECONNECT PROFILES Fall 2012 Issue
Specializing in All Your Security Needs
William (Buddy) Mason - President
American Digital Security, ADS
“They have really gone above and beyond with customer service and we couldn’t be happier with their product. Working with ADS has been very easy; their technology is up to date and advance, but very user friendly” - JE Dunn... (more)
ABOUT US
American Digital Security (ADS), a Kansas City company, is a minority-owned company (MBE) and Ingram’s 29th fastest growing company in the area. ADS has a long list of big business clients that agrees this company is a major player in the security industry. In business since 2002, ADS has grown from revenues of $750,000 in its first year of operation to over $8.5 million a year in 2011. ADS specializes in the design, system installation, and service of megapixel IP video surveillance, card access control, door intercom systems, and intrusion detection systems. The company also manufactures and distributes high quality security products across North America under our ClearPix brand. With the resources and experience to equip and service any size business or agency, ADS counts among its clientele over 2,000 schools and businesses in Iowa, Kansas, Missouri and Oklahoma such as Price Chopper, Sutherlands, Westlake Hardware, Marshalltown School District, North Kansas City School District, Belton Schools and Haskell University, just to name a few. Hospitals and police departments throughout the Midwest also benefit from ADS systems. 12 MBEConnect Profiles | Fall Issue
Services
Every ADS security system begins with an on-site consultation by experienced security specialists. The installation is completed by trained field technicians and tailored to meet the specific needs of the client. Once installed, a highly trained technical team is available 24 hours a day, 7 days a week to assist the client with any questions they may have with their security system. Megapixel Security ADS offers the best IP network megapixel security products to secure any business. Card Access ADS offers web-based, access control solutions that enables enterprises of all sizes to secure their facilities from any browser. Intrusion Alarms ADS offers alarm systems for any size business. Secure your business today with remote control via a smart phone. Audio/Video Intercom Products ADS offers intercom solutions to lock down and secure any business. Know who it is before you remotely open a door. Remote Camera Viewing Watch live and recorded video from your cameras anywhere, anytime, any place from your iPhone or iPad. IR/LED Lighting Secure your facility with the newest in LED lighting technology. Whether for covert observation or white light deterrent, we can show you. mbeconnectmagazine.com
MBECONNECT PROFILES Fall 2012 Issue
TESTIMONIALS
COMMUNITY SUPPORT
JE Dunn Construction Company They have really gone above and beyond with customer service and we couldn’t be happier with their product. Working with ADS has been very easy; their technology is up-to-date and advanced, but very user friendly. One of the things we found to be the most useful is their ClearPix Gateway which allows us to watch our cameras from our smart phones, iPad or tablet. This feature gives us the opportunity to view the cameras even when we are not physically there at our office.
CASA On behalf of the Board of Directors and staff of Jackson County CASA, I wanted to thank ADS for donating and installing the white light for our back parking lot. This gift helps ensure that Jackson County CASA can contribute our vital work to help abused and neglected children find safe, permanent homes by having a safe back parking lot.
– Marsha Gershun Executive Director
– Rick Griffin Director of Facilities
BUSINESS STATISTICS industry business data Liberty Public Schools Within one fiscal year, we have saved a large percentage of our security budget. This allows us to start converting our aging fleet of Windows 98 analog recorders to digital network video recorders. By utilizing their new technology, we have reduced existing equipment in our facilities, service man hours needed, and energy consumption, while raising our security camera resolution on legacy cameras.
– Curt M. Laven Technology/Security Specialist
North Kansas City School District “After the installation was completed, your company’s professionalism continued to show. In the past, I have dealt with other companies who would have just handed the ball over to move to the next project, not so for ADS. Your company has continued to provide consistent and reliable customer service that I expect. No matter what the question or the need, your company had gone the extra distance to provide support.”
PRIMARY BUSINESS PRODUCTS/SERVICES
SECURITY
naics codes
541690, 561621
Business financial data 2009
2010
2011
sales growth % 20% 20% number of 12 15 employees Business & diversity certifications
25%
business/ technical certifications Diversity certification
20
organization
chapter/ affiliation
4
NMSDC
Mamsdc
1
STATE OF MO
MBE/DBE
1
KANSAS CITY
MBE
years
– Jon Brady Safety and Security Director
WWW.SECURITYBYADS.COM “ADS wins the coveted “25 Under 25” Award” The 25 Under 25® Award honors 25 outstanding metropolitan-area businesses with fewer than 25 employees. From more than 1,000 nominations, our panel of distinguished judges have chosen the top 25 companies with fewer than 25 employees to join the outstanding alumni from the past 10 years.
BROCHURE BIO
ADS VIDEO Watch this video online at MBEConnectMagazine.com
AMERICAN DIGITAL SECURITY 140 Westwoods Dr. Liberty, MO 64068 phone: (816) 415-4237
email: AMERICAN DIGITAL SECURITY MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
LEADERSHIP
Tameka L. Taylor, Ph.D., CDE is a partner and consultant Prior to this venture, she worked at The Diversity Center of Northeast Ohio (formerly NCCJ) where she served the organization for 14 years with her last several years as Vice President & Director of Leadership Development.
ruth ramos clifford / tameka L. taylor, ph. d
Partners - compass consulting services
Pointing You in the Right Direction ABOUT US
Compass Consulting Services is a minority certified and women-owned organizational development firm that helps companies achieve their optimal performance by maximizing employee relationships and fostering inclusive work environments. Through facilitated discussion, we raise participants’ awareness and increase their skill sets. These provide the foundation of greater understanding of oneself and others and help to cultivate an environment where differences are appreciated and respected. If organizations can achieve this environment, they will see more productive employees, more unique solutions to problems, higher rates of retention, and stronger bottom lines.
our approach
We work with organizations of all sizes and in all sectors. Our clients include for-profit and non-profit organizations, educational entities (K-Higher Education), social services agencies and governmental offices. We have worked with organizations with as small as three members to as large as five thousand members. We have worked with youth and adults and have the skill set to work at all levels of a system - individual, group, and organizational. We are experts in customizing our services to meet your organization’s needs, and we will work with you to decide on a plan that best fits your needs.
14 MBEConnect Profiles | Fall Issue
She earned her undergraduate degree from BaldwinWallace College, her Master’s Degrees from Bowling Green State University, and her Ph.D. from Kent State University. Tameka has also completed the Executive Coaching Certification Program from Case Western Reserve University’s Weatherhead School of Management. She’s certified in the Hogan Personality Inventory Assessment. She is also a Certified Diversity Executive (CDE). Prior to joining the staff at The Diversity Center, Tameka worked in student affairs at Bowling Green State University and Mount Union College. Ruth E. Ramos Clifford, M.A, CDP is a partner and consultant Ruth has several years working in the diversity field, both in the for-profit and non-profit sectors. In her most recent role, she worked at AmTrust Bank as the Diversity Consultant. Ruth was responsible for developing their diversity strategy. She coached managers on the business case for hiring non-immigrant employees and assisted those in need of H1-B Visas and Green Cards. She advocated on behalf of employees around diversity issues. In addition, she created exciting and resourceful internal diversity web pages that increased employee awareness and provided diversity educational opportunities. Ruth also worked as a Program Specialist for The Northeast Conference for Community and Justice where she was accountable for program design and delivery in the areas of diversity, respect, anti-bullying, and self-esteem. She was also responsible for marketing and sourcing clients in order to drive business results. She earned two undergraduate degrees from Cleveland State University in Psychology and Spanish, and her Master’s Degree from Cleveland State University in Psychology with a concentration in Diversity Management.
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MBECONNECT PROFILES Fall 2012 Issue
services
Co
m
Diversity and Inclusion Management Strategic Planning Diversity Audits Leadership Development Conflict Management Communication Team Building
Executive Coaching Compass Consulting Services, LLC provides coaching for leaders, managers, and executives within an organization. Compass Consulting Services, LLC has developed a unique system for coaching which incorporates Gestalt practices, development tools (such as the Hogan Personality Inventory and 360-Degree Feedback), and goal/vision writing to support employees in becoming the best leaders that they can. Equal Employment Opportunity and Harassment Compass Consulting Services, LLC offers Equal Employment Opportunity Training (EEO) and Harassment Training. We have been fortunate enough to offer these trainings at a variety of organizations, either as standalone trainings or within the realm of diversity and inclusion training for an organization. We have also come in as a part of an organization’s annual mandatory training for harassment. Train-the-Trainer Ruth and Tameka of Compass Consulting Services, LLC have over 30 years of facilitating conversations and dialogues on various diversity and leadership topics. Over the years, they have developed an exciting and interactive curriculum to teach facilitation skills to others. Outcomes Services offered through Compass Consulting provide unique results. After engaging in Compass Consulting workshops, your organization members will have key knowledge and skill sets within diversity and inclusion, leadership development, conflict management, team building and communication.
Consulting Ser vice s s s, pa
C LL
Compass Consulting Services, LLC offers a variety of customized services to meet the needs of the clients. Our areas of expertise include:
www.COMPASSONSULTINGSERVICES.COM (216) 299-7335
compass consulting services VIDEO Watch this video online at MBEConnectMagazine.com
awards AND recognitions
2010 Female Entrepreneurs of the Year; North East Ohio Hispanic Chamber of Commerce 2010 President’s Award; Northern Ohio Minority Supplier Development Council
BUSINESS STATISTICS industry business data PRIMARY BUSINESS PRODUCTS/SERVICES
training, coaching, consulting
naics codes
541611, 611430, 541618, 541612
Business & diversity certifications business/ technical certifications
years
organization
3 3 3 3
NMSDC City of Canton City of Cleveland State of Ohio Cuyahoga County NE Ohio Regional Sewer District
Diversity certification
3 3
customer reference
chapter/ affiliation NOMSDC FBE/MBE MBE/FBE/CSB DBE SBE SBE
Big Brothers Big Sisters, Susan G. Komen, Northeast Ohio, NSHMBA Cleveland Chapter, Iowa Department of Public Health, Quick Employment, IMAC, Cleveland Museum of Art, Jackson-Hewitt, Forest City Enterprises, NASA, AMRESCO, John Carroll University, Aultman Hospital, Cuyahoga Metropolitan Housing Authority
community involvement
Compass Consulting Services, LLC strongly believes in giving back to the community, not only with their time and talents but also with their treasures. Each year, Compass Consulting Services, LLC donates over 5% of their gross revenue to nonprofit organizations that they feel strongly about.
Compass Consulting Services, LLC P.O. Box 221347 compassconsultingservices.com Beachwood, Ohio 44122 PHONE: (216) 299-7335
email: general@compassconsultingservices.com MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
LEADERSHIP GCC Enterprises, Inc. is a construction company leading by example and committed to excellence. Our unconditional guarantee to all of our customers is dedication to their individual needs from project inception to completion. The core values of GCC Enterprise, Inc. are integrity, safety, quality structures, and accountability. These values have been transferred from three decades of combined military service by our staff and also serve as the foundation on which our company is built. That is how we approach every project here at GCC. gregory cody - President/cEO; Carol A. Pope-Cody- vp
GCC enterprises Inc.
“Building Relationships and Structures That Last.” About Us GCC Enterprises Inc. is a talented construction firm that specializes in “Building Relationships and Structures.” Since 1999, GCC has been building a solid foundation with its clients and partners. Often described as the “easiest construction firm to work with,” GCC exceeds their client’s expectations by meeting their diverse needs in construction and offering top notch customer service! As a Service Disabled Veteran owned small business with a diverse portfolio of clients, GCC values their relationships. Public or private, local or international, clients come back to GCC because they know we care and we deliver! From the conception of a project to the final execution, GCC is the sensible choice.
mission GCC Enterprises, Inc. is dedicated to providing the highest quality of service for ALL of our federal, commercial, and residential customers. Our meticulous attention to detail facilitates our relationship building, which leads to the production of the highest quality products and services for all our stakeholders.
Sincerely, Gregory L. Cody- President/CEO -20 years experience in management -Air Force Veteran Carol A. Pope-Cody- Vice President -20 years experience in human resources -Air Force Veteran
services
Building Structures GCC offers construction management and program management services for:
Concrete Work Drywall Electricity Excavation Facility Management Flooring HVAC Landscaping Modular Construction/Facilities Networking Services New Construction/Design-Build Painting Roofing SABER, MACC, MATOC Striping
There are often many answers to meet a need. The primary problem is finding the Right Answer that is efficient, practical and precise. At GCC Enterprises, utilizing our background and commitment, we will rise to the challenge to unearth the appropriate solution for you, our customer.
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MBECONNECT PROFILES Fall 2012 Issue
CONTRACTOR PARTNERSHIPS & COLLABORATIONS In order to help our clients ensure success at all levels of their business, GCC Enterprises, Inc. has formed strategic partnerships with other industry leading organizations. These partnerships allow GCC Enterprises to expand upon their suite of service offerings. We have partnered with:
ThomCo Enterprises, Inc. Centennial Contractors Enterprises, Inc. Austin Commercial The Crown Group R L Campbell Management Services M & B Construction, Inc. Hilltop Construction, Inc. KGMA Business Solutions
GCC ENTERPRISE VIDEO Watch this video online at MBEConnectMagazine.com
BUSINESS STATISTICS industry business data
clients
Municipalities
PRIMARY BUSINESS PRODUCTS/ SERVICES
City of Dallas City of Plano City of Lewisville City of Fort Worth County of Collin Dallas Independent School District DeSoto Independent School District Frisco Independent School District
Business financial data
2010
2011
2012
number of 21 24 employees Business & diversity certifications
Government Entities
236220, 236118, 336214, 531190, 924110
naics codes
Army/Air Force National Guard Brazos River Authority Capital Area Human Services, Louisiana Dept.of Treasury (U.S. Bureau of Printing and Engraving) Dept. of Air Force- Eglin AFB, Hurlburt AFB, Tyndall AFB DFW International Airport FAA (Federal Aviation Administration) FEMA (Hurricane Katrina/Rita) U.S. Department of Veterans Affairs U.S. Navy United Parcel Services US Army Corps of Engineers
business/ technical certifications Diversity certification Federal certifications
27
years
organization
chapter/ affiliation
13
SDVOB
NATIONAL
13
HUBZone
TEXAS
7
NMSDC
D/FW MSDC
Years
Type
7
8(a)
Companies
Wal-Mart Frito Lay Einstein Bagels
NEWS BIO
Locations:
Dallas- Headquarters 1601 Valley View Lane Dallas, TX 75234 www.gccenterprise.com PHONE: (972) 406.1050 Fort Walton Beach, FL New York, NY Killeen, TX email: gcody@gccenteprise.com MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
SERVICES
Office “Our goal is to provide our customers with an unparalleled experience.”
MARIA TERESA “TERA” VAZQUEZ
PRESIDENT AND CEO - GUY BROWN
Diverse Business Solutions... Delivered ABOUT US
Guy Brown is an award-winning, certified Minority and Women- Owned Business Enterprise (MWBE) focused on providing customized office, furniture, print and promotional solutions to large, national and international multi-site companies. Founded in 1997, Guy Brown started as a manufacturer of recycled toner cartridges for laser printers. Today, emphasizing on diversity, inclusion and sustainability, Guy Brown strives to be the premier supplier of business solutions by providing product and service offerings that directly align with profitability and efficiency objectives established by its clients.
VALUES
Guy Brown operates with five core values guiding its daily operation, business relationships and future planning: Service Our Customers, Empower Our Employees, Expand Our Offerings, Nurture Our Environment and Support Our Community in everything we do.
PEOPLE AND CULTURE
As a certified M/WBE, Guy Brown is dedicated to maintaining diversity throughout the company and providing employees the resources to be experts in all areas of the industry. With locations in Brentwood, TN, Bristol, VA, and Itasca, IL, and more than 80 employees, Guy Brown combines a professional process with a personal experience.
18 MBEConnect Profiles | Fall Issue
Processing over $1 billion in transactions, Guy Brown offers thousands of office products at competitive prices and caters to very specific needs with a personal touch. Pricing: Guy Brown offers competitive pricing and continuous cost-savings by reducing initial direct costs and focusing on lower indirect expenses. E-Commerce: Guy Brown provides personalized customer service and customized electronic ordering to help drive savings and standardization. Delivery: Guy Brown’s entire spectrum of products is available nationwide with next day delivery. Eco-Friendly Programs: Guy Brown leads the industry in eco-friendly approaches, cost-saving ideas and unique services to help customers achieve their environmental initiatives.
Print Solutions
As a premier provider of high-quality reengineered toner and ink cartridges, Guy Brown provides Print Solutions to some of the top Fortune 500 companies, resulting in up to 54% percent savings. Guy Brown’s Print Team specializes in products and programs to help its clients improve workflow and cash flow, maximize productivity and support sustainability initiatives. Reengineered Toner/Ink & Tech Support: By keeping a close eye on the latest technological advances, Guy Brown is able to equip companies with high-quality reengineered toner and ink cartridges that will perform at the same level or better than manufacturer’s brands. Managed Print Services: Managed Print Services is an all-in-one agreement designed to bring toner, printer maintenance, tech support and other necessary supplies under a single umbrella – at a defined cost-per-page – for all owned, networked output devices.
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MBECONNECT PROFILES Fall 2012 Issue
Customized Recycling Programs: By reusing spent cartridges, Guy Brown keeps bulk plastics and metals out of local landfills and saves precious environmental resources. In addition, our collection tools make recycling empty cartridges easy.
Promotional Marketing
From promotional products designed to support a product launch to complex online corporate merchandise solutions, Guy Brown’s experienced and dedicated Promotional Marketing Team collaborates with clients to create programs to support and enhance the equity of their brand. Guy Brown has decades of experience developing custom merchandise for companies of every size. We leverage this expertise to create targeted and measurable cost-effective programs that directly align with company goals and objectives. Branded and Corporate Merchandise - By creating custom programs ranging from event-driven merchandise to complete e-commerce solutions, Guy Brown elevates both the message and the brand.
COMMUNITY INVOLVEMENT
Giving back to the communities where we live and do business is at the heart of Guy Brown’s philanthropy efforts. Our company and associates donate time, money and office space to several organizations during the year. From hunger and child-related initiatives to those that benefit minorities and women, Guy Brown strives to serve these causes with the same enthusiasm extended to our customers. Some of our involvement includes: Habitat for Humanity, American Red Cross and the Tennessee Latin American Chamber of Commerce.
Business Statistics INDUSTRY BUSINESS DATA Business to business distributor of office products, promotional marketing, reengineered printer supplies, Managed Print Services and furniture.
I ndustry Served Business Products/ Services
NAICS Codes
424120
423340
423420
541890
BUSINESS FINANCIAL DATA
Health and Wellness - Guy Brown designs programs to reward low-risk behavior, increase employee morale and reduce healthcare costs.
Number of Employees
2009
2010
2011
80
84
87
BUSINESS & DIVERSITY CERTIFICATIONS
Employee Engagement - An employee who is recognized is powerful. An employee who is engaged elevates an organization. Guy Brown helps companies create both. Incentives and Premiums - By developing targeted incentive programs, Guy Brown builds results-oriented solutions that actively involve internal associates toward a common goal.
Business/ Technical Certifications Diversity Certifications
Years
Organization
Chapter/ Affiliation
13
NMSDC
TMSDC
1
WBENC
WBEC-South
Furniture
Guy Brown’s furniture collections provide style and functionality, enhanced by flexibility from selection to delivery. Guy Brown delivers solutions, no matter how complex. Specific upholsteries, finishes and sizes are available via special order, as well as a large selection of eco-friendly options. Product, Service and Consultation: After a comprehensive needs assessment, Guy Brown project managers will consult on the best way to meet a company’s unique needs.
LEARN MORE
www.guybrown.com
GUY BROWN 9003 Overlook Boulevard Brentwood, TN 37027 Phone: (877) 794-5906 FAx: (615) 777-1501
Delivery and Installation - After shaping customized solutions that stay within budget and and meet specific needs, Guy Brown will remain involved throughout the delivery and installation phase of every project. Email: info@GuyBrown.com MBEConnect Profiles | Fall Issue
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www.mbeconnect.com
KANSAS CITY PUBLIC SCHOOLS: Stronger Communities through Diversity By Caroline Knecht
School districts mean big business in even the smallest communities.
Whether it’s supplies, services, programs or work, small businesses have plenty to offer their local school districts. Schools directly serve the communities in which they are based, and it is increasingly important that their suppliers and vendors reflect the diversity within the community. Diversity in procurement empowers students, ensures quality education, develops innovative solutions and increases value-added services. One school district that is committed to supplier diversity as a tool for excellence and community building is Kansas City Public Schools (KCPS) based in Kansas City, Missouri.
KCPS was first organized in 1867 to serve 2,150 children within the burgeoning Missouri community. Today, the District serves over 16,000 students through 22 elementary schools, six high schools and additional specialized facilities that are staffed by 2300 teachers and administrators. This means a lot of resources are needed to keep the district performing at its best. It’s up to the Procurement and Purchasing Department to verify that all of the District’s needs are met with high-quality, innovative, and costeffective approaches. KCPS seeks to be a collaborative learning community, and using local and diverse businesses is a big part of that focus. KCPS strives to maximize its value and commitment to the community through its Procurement and Purchasing Department. Its mission is to provide value-oriented public procurement and contract services in support of the District’s mission to excel in instruction, research, and community outreach. The vision of the KCPS Procurement Services Department is “to become an integrated, inspired and acknowledged entity within the District, working cooperatively with all departments to facilitate the seamless
delivery of value-added goods and services.” This is accomplished through core values of integrity, innovation, quality, commitment, and teamwork. To attain this vision and fulfill the mission of the District, the Procurement and Purchasing Department keeps local minority- and women-owned business enterprises (M/ WBEs) heavily involved in its buying activity. Camille Allen is the Manager of Purchasing and Procurement Division and notes that “KCPS is fully committed to ensuring that MBE and WBE suppliers and vendors are afforded fair and equitable opportunities to work with KCPS.” Purchasing decisions are extremely important to KCPS because it serves not just the students, teachers, staff and administrators within the walls of the schools, but also business partners, tax payers, and the community as a whole.
“The best return is that taxpayer dollars remain within our community and its businesses,” says Allen. Keeping money within a local community helps not only the businesses that receive the initial work, but also helps it to circulate among other local businesses. “MBE and WBE firms thrive because they are able to bid and win projects. This means they can thrive and provide more jobs and serve as a boon to the different neighborhoods where they are based,” she adds. All purchases made by KCPS are sourced through a robust bidding system to guarantee fairness for all applicants as well as to attract a variety of high-quality and cost-effective approaches to fulfill purchasing needs. Through initiatives like supplier diversity, KCPS is helping to build a stronger community with more opportunities for success for all. Building long-lasting and meaningful business relationships with local suppliers is another component of community building through supplier diversity. Virgie Dillard, President
Above: Camille Allen, Manager of the Purchasing and Procurement Division, KCPS
and CEO of Missouri Office Systems and Supplies, Inc., is a prime example of a solid business relationship between KCPS and a vendor. “I’ve worked with KCPS since I started my business 19 years ago,” says Dillard. “We’ve remained competitive all those years and had several contracts with the district,” she adds. On the other side of the relationship, KCPS is pleased to work with such a dedicated supplier. “Missouri Office Systems continues to honor, meet and exceed all contractual obligations as described in the terms and conditions of their agreement with KCPS,” says Allen. The value of consistently working with the District is not lost on Dillard either. “The Purchasing staff is very knowledgeable, and it’s easy to make connections with them as individuals.” Dillard remarks that working with KCPS “is always a good reference to have when applying for additional work.” Maintaining the status quo is not an option for KCPS, and the District is always looking to increase its reach and work with more suppliers. “We continue to refine our procedures and processes to meet this goal, and we are always looking to expand our list of contacts to be all-inclusive,” says Allen. Dillard has also seen improvements in the way that KCPS does business with the local business over the years. “It’s an open door; registered suppliers automatically get notifications of new projects open for bids,” notes Dillard. That open bid process makes getting involved as a supplier to KCPS a fast and simple process. Registration takes just a few minutes and gives applicants instant access to the entire purchasing process. All open bid opportunities are clearly displayed on the easy-to-navigate KCPS website.
YOU MAKE IT BETTER. Back row, left to right: Tyrone Hunter, Camille Allen, John Reinke, Lavera Fleeks, Larry Weissman; Front row, left to right: Dorise Gilbert, Betty Fagan, Myrtle Burton; Not pictured: Jane Owens
Fully interactive forms used for the bidding process can be saved as they are completed. Information regarding past projects and awards are also available on the KCPS purchasing website. Providing opportunities for meaningful participation of M/WBEs in purchases made by the district in many fields. Potential suppliers who want to get involved with KCPS are encouraged to begin their journey by enrolling with KCPS online, as only registered vendors can participate in the bidding process. “The best way for any supplier to get involved is to first become a registered vendor,” notes Allen. “From that point they can visit the KCPS website –and search for available bid opportunities. For questions about this process, suppliers are highly encouraged to contact KCPS Purchasing Department directly.” Additionally, KCPS takes their commitment to supplier diversity beyond their purchases and remains active in organizations focused on enhancing the supplier diversity community. KCPS is actively engaged with the MidAmerica
Minority Supplier Development Council (MAMSDC) and has been a sponsor for the organization’s popular Third Thursdays networking events. The procurement efforts of KCPS have been praised following a follow-up to a 2011 audit by the state of Missouri. The state praised the significant improvements made by the Procurement department, including the creation of a procurement and contract committee that enables KCPS to apply consistency to the bidding process and better handle crises. Students returning to school this fall will witness firsthand some of the community-building efforts KCPS has enacted. Nonprofit organization Heart to Heart International and several community partners are working with KCPS to provide backpacks filled with school supplies and a personal care kits to nearly 10,000 elementary school students on the first day of school as part of the new Back to School, Back to Health program. Relationships like these demonstrate the importance community plays in building a positive learning environment for all citizens impacted by KCPS.
FOR ADDITIONAL INFORMATION Visit the KCPS Website at www.kcpublicschools.org Supplier Registration and Current Bid Opportunities Available Bid Opportunities KCPS Purchasing Procedures Summary (PDF)
CONTACT INFORMATION:
Camille Allen
callen@kcpublicschools.org (816) 418-7313
ALOM
The Strategic Link in Your Supply Chain
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Interview with
Javier Palomarez USHCC President & CEO
Javier Palomarez currently serves as the President and CEO of the United States Hispanic Chamber of Commerce (USHCC), the leading advocate for Hispanic-owned businesses. Through over 200 local Hispanic chambers throughout the country, USHCC effectively communicates the needs and potential of nearly 3 million Hispanic business enterprises (HBEs) to the public and private sector. Mr. Palomarez recently took time to discuss with MBEConnect Profiles the latest developments from the organization and preview the 33rd Annual USHCC National Convention, which will be held September 16 – 18 in Los Angeles, California. Take a look at some recent accomplishments and developments from the organization as it strives to create new and improved opportunities for the increasing number of HBEs.
The vision of the USHCC is “To foster Hispanic economic development and to create sustainable prosperity for the benefit of American society.” What initiatives or programs have been set in motion in order to advance this vision?
We have been very strategic in focusing all of our programs, partnerships and initiatives on serving our three constituencies: our 200 local chambers of commerce and business associations, our 170+ corporate partners, and the more than 3 million HBEs nationwide. To better serve larger HBEs, we launched the HBE Program in late fall of 2010. It has been received with great enthusiasm by the American business community, with both media and advertising
exposure. The program is designed to address the void of representation for those Hispanic-owned companies that have scaled and grown to the national or even global level - beyond the networking, advocacy or public policy capacity of their local chamber of commerce. Our HBE program facilitates members’ connections with federal agencies and our corporate partners to develop new business relationships and we are delighted that so many have reported new contracts, new partnerships and increased sales after USHCC introductions. We also act as advocates for HBE interests at a national level, providing them with a strong voice in Washington and in front of policy makers at all levels. It’s also a win-win at the local level for our chambers, as the USHCC covers the HBEs local Chamber membership dues, supporting our Local Chambers nationwide. We are proud to be the only national organization with an HBE program. What changes have you seen at USHCC in the past year? There have been many, but let me take one as an illustrative example of the innovative approach we have adopted. In 2011, we launched the Green Builds Business (GBB) program, a national initiative of the USHCC Foundation and underwritten by Walmart, which is designed to educate Hispanic entrepreneurs about the concepts and best practices related to environmental sustainability in business. Often, minority communities are the first impacted and least educated about bad environmental policy and its consequences. GBB was created to proactively position the Hispanic business community as pioneers - at the informed and profitable forefront of the green revolution. In a national campaign through 11 cities across the country, the USHCC Foundation partnered with our local member chambers and selected 20-30 businesses in each city to participate in the two-day training program. The selected business owners were coached on best practices for lowering operating costs, increasing revenues and motivating workers by incorporating green sustainable efforts into their overall business plans. At least one business in each city is selected to receive intensive one-on-one coaching from a green business expert who helps business owners formulate a green business plan or implement a green project that holds the potential of creating jobs, growing profits and reducing emissions this year. One of our HBEs – JJH Automotive in Salt Lake City – has received two large contracts since completing the GBB program and becoming green certified locally. Both the Salt Lake City Police Department and Avis/Budget Rent a Car sought green vendors to service their automotive fleets, and JJH was at a competitive advantage thanks to their green certification. This is the kind of success we are very proud of – with real job growth and economic development at the community level.
To you, what is the most important reason for a HBE to join the USHCC? It is really about an HBE joining to become part of a powerful hub, a network that provides access to new business opportunities and new partners. When an HBE joins USHCC directly, they receive exposure on a national level to leaders in business and the public sector who are opening doors for our entrepreneurs in every field imaginable. At the end of the day, it’s about helping our members grow their business.
Earlier this year, USHCC held its 22nd Annual Legislative Summit. What were some highlights from that important event?
The Legislative Summit is about bringing together the people and policy experts that affect not only the small business community, but who help command the strength and prowess of the American economy. There were
At the end of the day, it’s about helping our members grow their business. unparalleled opportunities for our attendees to meet, discuss and join forces with business leaders, corporate executives, legislative and regulatory experts and elected officials. The USHCC’s Annual Legislative Summit serves as a platform to engage these elected and government officials, and for all of us to work with top executives in Corporate America, on behalf of Hispanic small businesses across the country. There were many great moments, and we were honored to welcome speakers such as Cecilia Muñoz, Director of the White House Domestic Policy Council; U.S. Senators John Cornyn, Robert Portman and Kay Bailey Hutchison; U.S. Trade Representative Ambassador Ron Kirk; and numerous members of Congress from both parties. We also had the honor of welcoming Anna Maria Chávez, Chief Executive Officer of the Girl Scouts of the USA. Ms. Chávez eloquently shared with us the pivotal role our young women play as they practice the values and entrepreneurial skills learned through Girl Scouts programs.
USHCC has strong relationships with many of America’s top corporations. What are some key partnerships or programs available through USHCC and corporations that HBEs should be aware of?
The USHCC is extremely proud of our latest partnership with Aetna, an exemplary health care provider whose reputation and products are world class and second to none. Access to affordable, quality health care services is critical to the success of any business and we are glad to provide our chamber members with the support that they and their members, small business owners, need. Individual plans are particularly attractive to sole proprietors and will help them manage one of the biggest challenges
facing their businesses today – the rising cost of health insurance coverage. Through this partnership, small HBEs can select from a wide variety of plan options and will also be able to obtain discount cards for Dental and Pharmacy services. We are also passing all the revenue earning potential from this program directly to each participating chamber. In addition, Aetna is working to introduce a Small Group health care insurance product specifically designed for the USHCC. This is precisely why our chamber network exists: to provide value-added products, assistance, counsel and services to our member businesses!
USHCC will host its 33rd Annual National Convention in Los Angeles this fall. What sets the USHCC Convention apart from others?
As the largest gathering of Hispanic business leaders in America, the USHCC Convention offers business owners and entrepreneurs unparalleled opportunities to network and cultivate strategic partnerships with fellow HBEs, with corporate leaders and procurement officers, as well as with buyers and contacts from all levels of the public sector. No other convention offers the same highlevel access to luminaries from the business world, while providing business matchmaking sessions that allow business owners to gain valuable insight on detailed requirements for specific contract opportunities based on their qualifications. What is the most valuable thing attendees can get from attending the USHCC Convention? For us, the most valuable thing that an HBE can get from attending the USHCC Convention is a contract for new business with one of our corporate partners or with a federal agency. The purpose of getting all our partners together (from the HBEs to the corporate sphere, to the public sector and the leaders of our chambers from across the country) is to make connections, build relationships and grow opportunities that translate into business growth for all of the parties involved. At last year’s Convention in Miami, we were proud to announce that one of our HBEs, Liberty Power, had signed a multi-million dollar contract with Pepsico, one of our longtime corporate partners. This was just one of many success stories that came from the business matchmaking session last September. We look forward to many more this year in L.A.
TO FIND OUT MORE, VISIT
www.ushcc.com
United StateS hiSpanic chamber of commerce
2012 convention brochure ushcc.com/convention
Corporate Chair
ameriCa’s
business Future
hBe Chair
MBECONNECT PROFILES Fall 2012 Issue
who we are
National staffing augmentation firm Contract and direct placement services Specialized in multiple industries
what we do
yvette Moreno-Serrato - CEO
moreno services
Your Partner For Success ABOUT US
Led by an executive with over 25 years of experience in the recruiting industry, the team at Moreno Services excels at providing clients with a customized staffing plan that fits their company culture and financial goals. As recruiting leaders in Accounting, Administrative Support, Technical, IT, and Engineering disciplines; Moreno Services is a valued partner to small organizations through Fortune 500 companies. Our industry leading recruiting team allows us to provide clients nationwide with the strongest talent available in a multitude of positions ranging from entry level administrative through executive management.
leadership
Yvette Moreno-Serrato has been in the recruiting business for 25 years. Much of her experience has been working with clients, assisting them with staffing requirements to meet their organizational goals. In 2010 Yvette MorenoSerrato and Christine Poch started Moreno Services, a professional staffing firm with an emphasis in accounting, technical, construction, engineering, environmental, sales, management and on-site management. Yvette has personally worked with a variety of organizations. “I have also recruited project management, sales, and marketing talents. I know with our 45 years of service of experience we will exceed your expectations as your staffing partner. “
Focus on recruiting great talent in several disciplines Customize services to meet your plans and requirements Our professional recruiters screen, interview, and prequalify candidates to your requirements
services
We provide a variety of services for companies of all sizes. All of our services come with a 100% customer satisfaction guarantee. Services offered are the following:
Administrative Support Background Checks CNC Construction Drivers Engineering Environmental IT Manufacturing Support Marine Professional Placement
how we do it
Use of our variety of resources and our extensive database that includes passive candidates Determine candidate quality and interest Match the candidate with the right organization Present only the top talent to our customers
Education: Bachelors in Behavioral Arts Major: Communication Minor in Business SVSU 1987 Member American Staffing Association
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MBECONNECT PROFILES Fall 2012 Issue
why choose moreno services
Candidates that meet your targeted requirements Reduce the time to hire Relieve the staffing burden and promote cost saving for your organization
clients
On-Site Finishing - Flint Michigan March Coatings - Brighton Michigan Automotive Supplier TDM International - Flint Michigan moreno services VIDEO
We’ve used Moreno Services for the last two years and especially appreciate the screening process for applicants which takes the burden off us and simplifies the entire hiring process. As an HR professional it is a good feeling to know that I have a staffing service that I can rely on to help service all of our staffing needs. Moreno Services has provided exceptional customer service to our management staff and goes above and beyond to make sure our staffing needs are met. - Janie Thayer, Human Resources Manager March Coatings, Inc./On-Site Finishing Flint, LLC.
sales chart 2010 & 2011
Watch this video online at MBEConnectMagazine.com
BUSINESS STATISTICS industry business data PRIMARY BUSINESS PRODUCTS/ RECRUITING SERVICES naics codes
561320
BUSINESS & DIVERSITY CERTIFICATES business/ technical certifications Diversity certification
years
organization
chapter/ affiliation
2
NMSDC
MMSDC
1
WBENC
CEED
1
NAPW
MICHIGAN
BROCHURE BIO
morenoservices.com
email: morenoservices.com/Contact_Us.html MBEConnect Profiles | Fall Issue
moreno services 5230 State St. Saginaw, MI 48603 PHONE: (989) 401-3996
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MBECONNECT PROFILES Fall 2012 Issue
Spotlight Communications Launches New Website!
Capabilities
Tomeeka Farrington
PRINCIPAL/FOUNDER, SPOTLIGHT COMMUNICATIONS
Grow Social. Grow your Business.
ABOUT US
Spotlight Communications is an 8(a) certified full-service marketing communications company, serving both private sector clients and government agencies. We help organizations grow their social media marketing so that they can focus on growing their business.
Destination Branding Copywriting Public Relations Social Media Marketing Event Planning and Management Video Production Website Design and Development Public Outreach Program Development & Implementation BIO DOWNLOAD OUR CAPABILITIES STATEMENT
government As a small, woman and minority-owned business, Spotlight Communications holds multiple certifications that can further simplify procurement for government contractors. We meet the demands of both state and federal government clients.
We specialize in branding, copywriting, public relations, web site design, video production, social media marketing and public outreach campaigns.
project types
LEADERSHIP Spotlight Communications was founded as a public relations firm in 2003 by its principal, Tomeeka Farrington. She has been hailed by The Boston Herald as “Boston’s Public Relations Princess,” awarded the Boston Business Journal’s prestigious “40 under 40” award and she was named one of “30 Extraordinary Bostonians” by the Boston Event Guide. Tomeeka frequently speaks to groups which have included the following: the Department of Health and Human Services; Harvard University; the Boston Globe; HubSpot; the Ad Club Foundation; Boston College; Brandeis University; Tufts University; and the Mass Bar Association.
Article Writing Awareness Campaigns Branding and Positioning Copywriting Electronic Communications Event Planning Information Technology Services Internet Communications Multimedia Launches Media Planning Social Media Strategy Strategic Planning Newsletter Development Graphic Design Website Development Way-finding Signage Design
Book Tomeeka To Speak
32 MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
TESTIMONIALS “Parsons and Spotlight Communications have been collaborating together since 2008. Spotlight Communications is Parsons’ principal public information and education subcontractor for the Massachusetts Vehicle Check Program, the Commonwealth’s vehicle emissions and safety inspection program. We have relied on Spotlight’s experienced leadership and expertise to provide the Commonwealth with a worldclass, continuously-updated public website that receives over 15,000 unique visitors each month and an industry-leading newsletter that is mailed to over 7,000 vehicle inspectors and repair technicians each quarter. As a result of our collaboration, Massachusetts motorists, inspectors, repair technicians, and program administrators have the best vehicle inspection public information and education campaign in North America.” —Haskins Hobson, P.E. Deputy Program Manager, PARSONS “The Massachusetts Department of Transportation (MassDOT) Aeronautics Division utilized Spotlight Communications during the 2011 Statewide Airport Economic Impact Study. Tomeeka Farrington and her team clearly demonstrated a willingness to learn about the aviation industry and developed an effec tive communications/social media outreach program that was instrumental in our successful outreach efforts to industry stakeholders. Also, the team at Spotlight Communications was exceedingly accommodating in scheduling interviews and tap ing video footage at the 39 public-use airports throughout the Commonwealth.” —Christopher J. Willenborg, Administrator, MassDOT Aeronautics Division
clients
Government and Nonprofit Department of Health and Human Services Maternal and Child Health Bureau The Massachusetts Health Data Consortium The Massachusetts Technology Collaborative Prostate Health Education Network UMass Boston Emerging Leaders Program Vision Coalition Massachusetts
Spotlight Communications VIDEO Watch this video online at MBEConnectMagazine.com
BUSINESS STATISTICS industry business data PRIMARY BUSINESS PRODUCTS/ MARKETING SERVICES COMMUNICATIONS 512110, 519190, 541430, 541511 541512, 541519, 541611, 541613 NAICS CODES 541810, 541820, 541830, 541850 541922 Business & diversity certifications business/ technical certifications Diversity certification
years
organization
chapter/ affiliation
6
SOMWBA
Commonwealth of Mass
Federal certifications
Years
Type
4
SBA, 8(a), HUBZone
Transportation and Engineering CDM Smith Massachusetts Department of Transportation Aeronautics Division Parsons Corporation
www.spotlightcommunications.net NEWS BIO
Construction and Infrastructure
CASE STUDIES BIO
Commodore Builders Cranney Companies JCALPRO Trinity Building+ Construction Management Corp. Paradigm Properties US Pavement Services
Spotlight Communications, Inc. 535 Albany Street, Suite 200 Boston, MA 02118 Phone: (617) 423-0040 fax: (617) 507-6137
CONTACT US: info@spotlightcommunications.net MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
mission
Our mission is to provide skilled craftsmanship, quality service and establish a long-term customer relationship. We are committed to continued education, employee participation and community involvement.
SERVICES
arthur tanner - President/ceo
Tinmaster has the resources and capabilities to cover many aspects of the HVAC (Heating Ventilation AirConditioning) industry, including fast -track construction.
... A Reputation For Excellence...
With over 100 combined years of experience in the HVAC industry, Tinmaster has the expertise to update obsolete systems, provide state-of-the-art systems, and install cost effective and energy efficient systems at competitive prices.
tinmaster, Inc.
ABOUT US
Tinmaster,Inc., a Minority Business Enterprise (MBE), was incorporated in October 1991 by current Owner and President, Arthur J. Tanner. Tinmaster has become a leader in the industry utilizing and capitalizing on Arthur’s extensive sheet metal knowledge and experience. Tinmaster excels with a hard working team of numerous employees. Leading with customer satisfaction and quality service is at the top of the priority list. Tinmaster provides sheet metal contracting services for all kinds of construction projects. Whether it’s new construction, remodeling or retrofit, Tinmaster has the capability to design and fabricate air duct systems for quick and precise installation. Our company uses the latest estimating, design and fabrication technology to bring about quality solutions. Tinmaster is a participant in the Work Safe Partnership Program. This is a partnership between OSHA and the Sheet Metal Air Conditioning Contractors National Association (SMACNA) which affords us the ability to maintain safe work environments at our jobsites and our fabrication facility.
34 MBEConnect Profiles | Fall Issue
Engineering/Detailing Prior to installation, project needs are evaluated by our expert team because each project is unique. This approach ensures your system is installed efficiently and accurately. Design/Build Tinmaster’s approach to design/build projects provides our customers with an experienced design team utilizing the latest CAD (computer aided drafting) system. This enables us to provide plans for your project faster and to specifications. Fabrication Our sheet metal shop gives us the ability to produce ductwork and other sheet metal products at a very competitive cost. Our computer automated Plasma metal cutting table allows us to produce a product that is precision made with a short lead time.
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MBECONNECT PROFILES Fall 2012 Issue
safety
Tinmaster believes safety is a priority in the sheet metal industry. Over the years Tinmaster has received the Sheet Metal and Air Conditioning Contractors‘ National Association (SMACNA) Zero Injury Award, and the Builders Association Self-Insurer’s Fund Loss Prevention/Loss Control Awards. Tinmaster also had the honor of receiving third place for the Lowest Injury/Illness Rate Safety Excellence Award in the 25,001-50,000 Man-Hour Category from the Sheet Metal and Air Conditioning contractors’ National Association.
community involvement
Tinmaster has actively provided support to organizations and groups within its community. From speaking engagements to community activities to fundraising, Tinmaster believes in giving back to the community. Community involvement is not just a good thing to do but essential to the growth and development of our city. Tinmaster recognizes the importance of not only making a difference in the sheet metal industry, but in making difference in the community as well.
The experience modification rate Tinmaster carries has been consistently low because of the attention and importance placed on safety. For the future, Tinmaster will continue to strive toward a goal of faultless safety performance.
testimonials “I have enjoyed my experience in working with Tinmaster Inc. They provided the right management team, designers, labor force and professional insight to ensure a successful outcome on a very difficult remodel and expansion project at Research Medical Center.”
– Derek Cox J.E. Dunn Construction Co.
BUSINESS STATISTICS industry business data PRIMARY BUSINESS PRODUCTS/ SHEET METAL CONTRACTOR SERVICES naics codes
238220
Business & diversity certifications
“Tinmaster Inc. exemplified what every owner wants from every contractor a professional attitude willing to accomplish goals and solve problems in a quick and orderly manner willing to go that extra step further to complete a project that will allow all involved parties to claim a job well done.”
business/ technical certifications Diversity certification
years
organization
chapter/ affiliation
20
NMSDC
MAMSDC
20
STATE OF MO
MBE
20
CITY OF KC
MBE
– Carl B. Dotson, Construction Project Manager University of Missouri At Kansas City
www.tinmasterinc.com BIO BIO
TINMASTER inc. 8418 PROSPECT KANSAS CITY, MO. 64132 PHONE: (816) 523-0321 FAX: (816) 523-2101 CONTACT US: INFO@TINMASTERINC.COM MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
services
Kevin Williams - President/cEO
WillCo Technologies’ team is comprised of experienced, certified project managers, programmers, and support technicians who are experts at developing and creating solutions to the following fields:
WILLCO TECHNOLOGIES, INC
CYBER/INFORMATION ASSURANCE SERVICES
WillCo is IT Simplified.
WillCo Technologies has developed IASTAR®, a cyber-secure, end-to-end solution for enterprise level Cybersecurity compliance. It is currently deployed to one million Army users worldwide.
About Us
SOFTWARE DEVELOPMENT
WillCo Technologies, Inc. was founded in 2005 to provide full services Information Technology Solutions and support to government and industry. WillCo develops custom programs and software that enhance the communication, interaction, and integration among various stakeholders and their information systems.
From website architecture and design to roll-out and maintenance, WillCo Technologies can tailor an application to fit your specific requirements in PHP, .NET, Java, or any other programming language.
WillCo’s core competencies are software development, information assurance services, systems integration, and program management. Through the use of technology, WillCo can streamline any process or job, helping clients understand how technology applies to their needs. Our mission is to simplify IT for the common user to meet the needs of our clients. WillCo Technologies is IT Simplified.
LEADERSHIP
Kevin Williams—President and CEO Kevin Williams founded WillCo Technologies in 2005 to provide support for the national security of our country’s IT infrastructure. Williams is an innovative entrepreneur and visionary who is always looking to the future and examining how technology can help get us there. A native to Kansas City, MO and a graduate of the University of Missouri at Kansas City, Williams has a rich tradition of involvement in business and advocacy for entrepreneurship. He is the owner of the WillCo Group of Companies and is a principal in several ongoing business enterprises.
36 MBEConnect Profiles | Fall Issue
SYSTEMS INTEGRATION WillCo Technologies specializes in bringing together data services from many systems, both new and old, to streamline business processes. The company makes information easy and accessible for clients.
INFORMATION TECHNOLOGY CONSULTING WillCo Technologies’ team is dedicated to creating the ideal solution for our clients’ needs. Team members work with clients to ensure a full understanding of the issues and to help develop a custom product to resolve the issues as well as simplify the process.
PROGRAM MANAGEMENT WillCo Technologies employs experts that create and implement comprehensive solutions to increase program performance.
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MBECONNECT PROFILES Fall 2012 Issue
Portfolio
IASTAR® (Information Assurance System for Training, Assessment, and Reporting) IASTAR® is a software technology platform which provides a flexible framework for organizations and government agencies to create a comprehensive Information Assurance (IA) compliance program. The system features a proprietary process to efficiently map an organization’s workforce by creating a profile for each user. A brief organization-specific assessment determines each user’s functional roles and responsibilities.
The Army Training and Tracking Certification System is a comprehensive software program used by the U.S. Army to certify, track, and report IA compliance.
willco TECHNOLOGIES VIDEO Watch this video online at MBEConnectMagazine.com
BUSINESS STATISTICS industry business data PRIMARY BUSINESS PRODUCTS/ SERVICES 511210, 541511, 541512, 541519 541611, 541618, 541690, 541990 561110, 611420
naics codes
ITSTARS™ (Information Technology Strategic Tracking and Reporting Systems) ITSTAR™ is a web-based software solutions program for targeted compliance. By providing organizations with a flexible framework, ITSTAR™ allows organizations to have a customized system to comply with a number of operating issues.
The Missouri Neighborhood Stabilization Program Web Portal is a program management system that allows users to manage fund requests, submit reports, and get the latest updates in the program.
HIT-STARS™ (Health Information Technology Strategic Tracking and Reporting Systems) HIT-STARS™ is a web-based software solution for collecting and storing electronic health records for patients, providers, and authorized system users through a secure web connection. The health records are then made available in digital format for electronic transfer of records.
Business financial data 2009
2010
2011
sales growth % 16.2% 45.6% number of 14 13 employees Business & diversity certifications
33.4%
business/ technical certifications Diversity certification
years
organization
chapter/ affiliation
5
NMSDC
MAMSDC
Federal certifications
clients
Years
Type
2
GSA IT Schedule 70
United States Army Headquarters United States Air Force Headquarters State of Missouri Department of Economic Development Jackson County Election Board
The HITS Network Web Portal allows doctors and providers to view and update electronic health records from any location.
18
BIO CAPABILITIES
willcotech.com
NEWS BIO
WillCo Technologies 4125 Broadway, Suite 200 Kansas City, MO 64111 phone (816)-842-6262 fax (816)-842-6220
email: info@willcotech.com MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
SERVICEs
Yerba Buena continues to grow because of our reputation for responding quickly and doing excellent work on public construction projects. That’s why, when a tiger escaped from the San Francisco Zoo and killed a man on Christmas Day 2007, the Zoo asked Yerba Buena to perform an emergency renovation that allowed the big cats exhibit to safely reopen by February 21. We provide a wide range of construction services, including the following:
Miguel Galarza - President
YERBA BUENA ENGINEERING & CONSTRUCTION, inc.
ABOUT US
Yerba Buena Engineering & Construction, Inc., is a small disadvantaged business (SDB) and HUBZone firm based in San Francisco, CA, with a regional office in Salt Lake City, UT. Founded in 2002, Yerba Buena specializes in heavy civil, infrastructure, and building construction for federal, state, and local government agencies and the military. Our work includes design-build and design-bidbuild new construction, renovation and repair, seismic upgrades, historic preservation, flood control and wetlands development, irrigation, underground utilities, roadway construction and repair, demolition, and environmental remediation. We are licensed in California, Utah, Nevada, Washington, Idaho (public works), Montana (bid only), and North Dakota.
LEADERSHIP
Yerba Buena’s superior performance can be attributed to the leadership skills of President Miguel Galarza. A 34-year construction industry veteran, he is well known by clients for exceeding expectations, regardless of the scope of work and project conditions. He was named the 2006 Minority Small Business Person of the Year by the San Francisco District Office of the Small Business Administration. He has also been honored by the US Departments of Defense and Transportation.
Heavy Civil Construction Building Construction Utilities Concrete Work Road Construction and Repair Marine Construction Environmental Restoration Emergency Response
sample PROJECTS
Yerba Buena has successfully completed projects, from Hawaii to North Dakota, ranging in size from $2,000 to more than $5 million.
National Elk Refuge 52-Mile Irrigation System Construction, $5.2 million Petaluma Bridge Demolition & Railroad Spur Line Construction, $2.2 million Fort Cronkhite Seismic Rehabilitation of 18 Historic Building Foundations, $1.9 million Oyster Point Marina Breakwater Replacement, $1.6 million San Francisco Zoo Tiger Exhibit Emergency Repair & Upgrade, $1.5 million Upper Stillwater Dam Abutment Road & Parking Area, $1 million Alcatraz Island Fire Protection & Water Supply System Improvements, $987,705 Travis Air Force Base Flight Simulator Building HVAC Repairs, $894,473
Mr. Galarza is an advocate for and mentor to small businesses. In February 2012, he was invited to testify before a congressional subcommittee about barriers to small business participation in federal projects. 38 MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
IDIQ EXPERTISE
AWARDS/RECOGNITIONS
Yerba Buena has developed particular expertise in managing indefinite delivery, indefinite quantity (IDIQ) contracts. On more than 20 job order contracts (JOCs), multiple-award task order contracts (MATOCs), and singleaward task order contracts (SATOCs), we have proven our ability to efficiently manage multiple tasks simultaneously. Also, our quick and reliable response capability has led to our being awarded three consecutive as-needed environmental response contracts by the City and County of San Francisco.
self-performance
Yerba Buena finds that it can maintain better control of schedules and budgets by self-performing much of the work on its projects. Where it makes financial and logistical sense, we typically self-perform most of the demolition, site work, concrete, roofing, and carpentry, as well as a portion of the finish work.
CLIENTS Federal
Initiative for a Competitive Inner City—Dorothy A. Terrell Community Impact Award Winner 2011 Inc. Magazine—Third-Fastest-Growing Inner City Company 2008 Conference of Minority Transportation Officials Northern California Chapter Minority Business Enterprise of the Year 2008 Hispanic Business Magazine—Sixth-Fastest-Growing Hispanic Business 2007 Ernst and Young—Northern California Entrepreneur of the Year Finalist 2007 Engineering & Utility Contractors Association— Excellence In Safety Award 2006
BUSINESS STATISTICS industry business data General construction: PRIMARY BUSINESS PRODUCTS/ Design-build and SERVICES design-bid-build 237990, 237110, 238110
naics codes
236220, 237310, 562211
Air Force
Federal Bureau of Prisons
Army Corps of Engineers
Fish & Wildlife Service
Army Reserve
Forest Service General Services Administration
SALES GROWTH %
Coast Guard
National Oceanic & Atmospheric Administration
number of employees
Dept. of Energy
National Park Service
BUSINESS & DIVERSITY CERTIFICATES
Federal Aviation Administration
Navy
Dept. of the Treasury
Presidio Trust
business/ technical certifications
Bureau of Reclamation
State & Local California Dept. of Transportation
City & County of San Francisco
Business & FINANCIAL DATA 2009
2010
2011
10.42%
18.99%
20.35%
68
72
88
years
organization
chapter/ affiliation
10
SDB
SBA
10
DBE
USDOT
Diversity certification Federal certifications
YEARS
TYPE
10
hUBZONE
www.yerba-buena.net
BID BOARD BIO FORMS BIO
Main Corporate Office 1340 Egbert AveNUE San Francisco, CA 94124 Phone: (415) 822-4400 Fax: (415) 822-0900 CONTACT US: http://www.yerba-buena.net/contact/ MBEConnect Profiles | Fall Issue
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Many small businesses begin with a single industrious person at the helms. Juggling all the responsibilities of a business can quickly become overwhelming. Rather than hiring when the need arises, many entrepreneurs postpone this decision as long as possible in order to save money. Focusing on staying afloat and minimizing costs can easily cause business growth to become stagnant and allow competitors to make them obsolete.
READY AIM HIRE By Caroline Knecht
Growth might be frightening, but it’s also great news for your business and a powerful new tool. Going from a single taskforce to a two-person team gives you double the brainpower, creativity, and legwork, which can make things that would otherwise take you weeks much more manageable. Hiring your first employee can be one of the most challenging experiences an entrepreneur can face. Like everything else in a one-man business, you’ll be handling the task all by yourself and play the roles of recruiter, interviewer and negotiator. There are many factors to consider, from what role most needs to be filled to who to hire. Here are a few tactics to help set the wheels in motion and ensure success.
0 TAKING THE FIRST STEPS The need to unload some tasks within your business
can be palpable, but it might not be obvious what those responsibilities are. Thoroughly analyze how you spend your day and what aspects of your company need more attention. Think about your business and what you most enjoy doing, whether it’s in the areas of technology, marketing, management or sales. What responsibilities are you most eager to get off your plate? What do you trust others to manage as well or better than you have? Once you have figured out what you need most, generate a detailed job description and identify the most important qualities you want in a potential employee.
0 DETERMINING EMPLOYMENT TYPE Some entrepreneurs turn to freelancers and contractors to reduce their workload on a temporary basis. It can be tricky to determine if a freelancer or a permanent employee is the right fit for the job as both models have distinct benefits and disadvantages. Often the hourly costs for a contractor or freelancer are more expensive than an average full-time employee
with benefits, but if you aren’t paying them for the full-time amount of hours, it can be much cheaper. Investigate if there is a return on investment for hiring the employee which is greater than their cost. Will the employee pay for themselves and free up your time to generate income for your business? Smaller tasks like marketing and social media are usually a good fit for freelancers, but some positions, like sales, aren’t always a good fit for the freelance model. Spending time and money finding contractors and then explaining projects to them detracts from your business and doesn’t end up saving you time in the long run. Ask yourself how urgent your work is and if you feel comfortable essentially being a client to someone else rather than the boss. Freelancers juggle multiple projects for multiple clients and making your project a priority can be costly. Of course, there are tradeoffs with taking on employees: Instead of managing clients and production, as a new employer, you’ll be concerned with employee vacations, doctor’s appointments, and personality conflicts between staff members. You can always start out with a freelance position and transition to a full-time employee if the work is executed well.
performance of the business. Establishing contracts with clients for ongoing work can add security and stability needed to cover payroll, while individual projects can feed the rest of the business.
0 BAITING YOUR HOOK Make sure you attract the right candidate to the position with an attractive job description and distribute it through the most appropriate channels. As the owner of a small firm, you can be more flexible and offer unique benefits that larger firms entangled in policies and procedures cannot. Borrow ideas from the competition and look at the skills they’re seeking, as well as the perks they’re offering. Being the first employee might be daunting to some applicants; they may have trepidations about the stability of the business or experience of the leadership. Sell the small business environment as a strong suit for the position. Consider offering a flexible work schedule, allowing employees to occasionally bring kids or pets to work, or higher pay to make up for smaller benefits. Applicants might appreciate the additional hands-on experience, training and opportunities for variety all while avoiding the paperwork and rigid structure of a large company.
0 FIND THE PERFECT MATCH 0 TACKLING PAPERWORK As a small-business owner, you’ve probably done the job There are many regulatory steps on the state and federal level that must be completed before you can hire your first employee. Steps always include applying for an Employee Identification Number (EIN), setting up tax withholdings, registering with your state’s new hire reporting program, verifying employment eligibility, obtaining worker’s compensation insurance, registering for unemployment insurance, and more. Ensure you complete all of these necessary steps to avoid a major problem later on.
Turn to the Small Business Administration (SBA) and your state’s small businesses program for resources to navigate regulatory obstacles. The SBA has lots of helpful guides available online that cover a variety of topics, including 10 Steps to Hiring Your First Employee, 10 Steps to Setting Up a Payroll System, and Guide to Managing Employees.
0 SECURING RESOURCES It takes more than a need and desire to be able to bring on
a full time employee. In addition to an employee’s salary, you will need enough capital to cover income taxes, Social Security, vacation, medical and retirement benefits in addition to the tools, equipment and materials they will need to perform their job. Being able to cover these expenses on paper is not enough. It would be a terrible investment to let an employee go after one bad month. Save several months of capital reserves to assure that payroll is always covered regardless of the
for which you’re hiring and can use that experience when you interview candidates. At the same time, don’t expect to hire a replica of yourself. In fact, look for someone that complements your own style and help shore up problem areas. Consider a short test in addition to a portfolio to test the fit and let candidates demonstrate their aptitude. A bad hire can cost your business a great deal in lost wages, time and even business. On the contrary, the right person is worth a lot to your company, and they should be compensated as such to make sure they stay on board. A probationary period can help avoid making a bad choice more costly than it should be. Look to hire for potential, not just track record, as a small business has a lot of room for growth. The search doesn’t end once you’ve found your first employee and completed all the necessary regulatory requirements. A sports team doesn’t stop looking for talent just because the roster is full and they’ve won a championship. Never stop recruiting and look towards the future. If your business continues to grow, you’ll be hiring more than your initial employee.
Please visit us our website at: www.saigantech.com
Saigan Technologies, Inc. (SAIGAN) is a leading Global Information Technology (IT) Services and solutions company offering a wide array of Solutions for a range of key verticals. Building on a core competency of efficient technology infrastructure outsourcing, the company is headquartered in Kansas City, Missouri, USA.
SAIGAN IS A WOMEN AND MINORITY OWNED ENTERPRISE. • IT Professional Services • Staff Augmentation
Saigan delivers high quality, reliable and cost-effective solutions to
• Training
customers globally. We provide world-class technology services by
• Business Intelligence
constantly exploring and implementing innovative solutions that
• Software Development and Maintenance
drive long-term value to our customers.
• Hosting
Contact us: Email: sales@saigantech.com Phone: 816-303-1301
Saigan Technologies, Inc. Two Pershing Square 2300 Main Street, Suite 900 Kansas City, MO 64108 Phone: 816-303-1301 Fax: 816-222-0477
MANUFACTURER
Surfactants, Lubricants and Chemical Intermediates CEDAR CONCEPTS currently works with some 500 generally sought formulations of which most are solids and liquids used in a wide variety of personal care and household products, or to aid metalworking, agricultural or aerospace processes, marketed under many brand names familiar to both consumers and businesses. PRODUCTS: Alkanolamides • Amine Oxides • Betaines Blend Concentrates • Custom Blends Fatty Acid Esters • Fatty Alcohol Blends Fatty Alcohol • Emulsifying Blends Methyl Esters • Metal Lubricants • Sulfonates Sulfosuccinates SERviCES: Contract Manufacturing, Flaking and Pastillating
www.cedarconcepts.net Chicago, Illinois
773-890-5790
ISO 9001:2008
MBE/WBE Certified
MBECONNECT PROFILES Fall 2012 Issue
Prior to Astra, she provided training to financial organizations on how to develop loyalty from women consumers. She has written articles, produced a documentary and appeared on radio and TV programs promoting the power of the woman’s purse.
Suzanne Lackman, Co-founder, Vice President/CFO/ Program Manager
SUZANNE LACKMAN/ Diane McClelland
FOUNDERS - Astra women’s business alliance (ASTRA)
Providing WBENC Certification history The year was 1996, and two women entrepreneurs stood at a crossroads. Diane McClelland, owner of a successful brand loyalty consulting business, was frustrated by the many businesses that continued to ignore the purchasing power of women. Suzanne Lackman, a former owner of both a furniture manufacturing and a tool liquidation business, witnessed the discrimination against women that existed in the marketplace and wanted to do something about it. Together, they landed on a solution, and Astra Women’s Business Alliance was born. From the start, the two wanted to drive real change for women in business. They also knew that the task wouldn’t necessarily be an easy one, which is how they settled on the organization’s name. “Astra” comes from the Latin motto ad astra per aspera, which means “rising to the stars through difficulties.”
LEADERSHIP
Diane McClelland, Cofounder,President/CEO
Diane McClelland has spent 30 years advocating for women business owners and small business in the areas of contracting including forming another non-profit organization, Foundation for Women-Owned Businesses focused on access to capital. She has served as the first woman Vice Chair for the National Advisory Council under President Clinton, and appointed as a member of the Governor’s Small Business Council of Oregon.
44 MBEConnect Profiles | Fall Issue
Equal rights issues started for Suzanne at the age of 14 when she successfully fought for the rights of girls to have a school tennis team which became the 1st to win the school’s state championship. In addition to the businesses she formed, she has been a community activist and founded a city-wide crime prevention program, served on a city planning commission, and human rights coalition. Suzanne has written a feature-length screenplay on human rights which she is now exploring to do as a documentary.
Lori Lackman, Certification Manager Ms. Lackman has been working for Astra since 2007 overseeing the certification process and coordinating the site visits. Prior to Astra, she specialized in customer service, merchandising and sales primarily in the food industry.
WBENC/WOSB CERTIFICATION WBENC: A Gold Standard in Certification If you’ve heard of certification for women-owned businesses, odds are good that you’ve heard of the Women’s Business Enterprise National Council (WBENC). As the largest thirdparty certifier of businesses owned and operated within the US, WBENC is widely recognized as the gold standard for certifying women-owned businesses. WBENC also works with its regional partner organizations (RPOs) like ASTRA to help members make the most of their certification.
WOSB: Government Certification The United States Small Business Administration (SBA) has approved WBENC as a Third Party Certifier for Women Owned Small Business (WOSB) certification as part of the United States SBA’s WOSB Federal Contracting Program. Learn more about WOSB certification; go to www.wbenc.org/government.
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MBECONNECT PROFILES Fall 2012 Issue
REGIONS
PROGRAMS
Astra’s geographic reach is vast and each area has specific issues and concerns. State leaders are the key to our success. They are the boots on the ground for Astra in Alaska, Washington, Idaho, Montana, Oregon & Northern California.
Astra’s Plug In Power Up Initiative focuses on capacity building, global expansion and government contracting. Its programs underscores the importance of Promote Your Company, Do More Business and Build Relationships.
Done Deals™ There’s no better way to demonstrate commitment to working with women-owned businesses than by tracking the number of contracts awarded to them each year. Astra’s Done Deals™ Program recognizes companies for awarding contracts to women-owned businesses.
Global Initiative Astra has emphasized global expansion for its WBEs since 2009 through a virtual trade mission and webinars and a recent Trade Mission with WEConnect- Canada in the Spring. The Global Committee, headed by Caroline Gladding, Johnson & Johnson, supports Astra WBEs with opportunities to form strategic partnerships with women in other countries. At the Trade Mission in February, Astra launched an Online Global Toolkit written by experts who offered their own experience about doing business globally. It is a growing document which can be found at www.astrawba.org/programs/global.
Astra’s Leadership Forum National Chairs:
Olsa Martini, Olsa Resources, Inc. and Sandra James, Private Eyes, Inc.
Region Chairs: Alaska
Gail Morrison, Allied GIS, Inc. gmorrison@alliedgis.com Carey Foster, Northstar Paving & Construction, Inc. carey.nspci@alaska.net
Idaho
Janell McGill, Milligan Events janell.mcgill@milliganevents.com
Montana
Government Contracting Astra has a committee dedicated to educating our WBEs about federal contracting co-chaired by Sam Artis, URS and MaryJo Juarez, The Juarez Group. Together they bring many years of knowledge of successful federal contracting to all of the training and workshops offered during the year. Astra is also a partner in the Powering Up! Small Business Teams SBA Grant designed to help small businesses form teams to compete for larger federal contracts. To learn more, visit www.powerupteams.biz and register as a vendor for a potential small business team.
Kauffman FastTrac Programs
Deena Korting, A2Z Staffing Solutions deena@a2zmontana.com Anna Kazmierowski, A2Z Staffing Solutions anna@a2zmontana.com
Northern California
Laura Bergerson, Channel impact laura@bergersongroup.com Sandy Hunter, Hunter Hawk, Inc. sandy@hunterhawk.com
Astra is an affiliate of the Kauffman Foundation FastTrac Programs. Since 2009, Astra has been providing its entrepreneurs with continuing education developed by the Kauffman Foundation.
Oregon
Leadership Forum
Sandy Winston, Compusave Strategic Alliance swinston@compusavealliance.com
The Leadership Forum represents a partnership and a powerful link between Astra and WBENC, the national organization for women that provides certification. Led by successful women business owners representing, Alaska, Idaho, Montana, Oregon, Northern California and Washington – the Leadership Forum serves as the voice of our region, communicating with WBENC to let them know our members’ needs and challenges so they can be addressed through future national events and programs.
Nancy Gudekunst, MARCO Ideas Inlimited nancy@marcopdx.com
Washington
www.astrawba.org
EVENTS
Astra Women’s Business Alliance 5 Centerpointe Dr, Suite 400 Lake Oswego, OR 97035 PHONE: (971) 204-0220 CONTACT US: lori@astrawba.org MBEConnect Profiles | Fall Issue
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Julian Canete - President/CEO CALIFORNIA HISPANIC CHAMBER OF COMMERCE
Advocacy, Empowerment & Education About Us
In 1978, a group of local Hispanic chamber leaders from throughout California convened to discuss the lack of representation of Hispanic businesses in state government. These leaders also recognized the need for an organization that would effectively represent the interest of rapidly growing number of Hispanic-owned businesses in California. Today, the California Hispanic Chambers of Commerce (CAHCC) has a network of over 65 Hispanic chambers and business associations throughout the State of California. Through its network of Hispanic chambers and business association, the CAHCC represents the interest of over 700,000 Hispanic business owners in California. The CAHCC is the premier and largest regional ethnic business organization in the nation that promotes the economic growth and development of Hispanic entrepreneurs and California’s Emerging Businesses.
LEADERSHIP
JULIAN CANETE - PRESIDENT Julian Canete has served as president and chief executive officer of CAHCC for six years. He oversees the day to day operations and management of the CAHCC, including its legislative advocacy program. Enhancing the economic growth of California’s Hispanic and emerging business community has been the primary goal of Canete’s activities.
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ERNIE GUTIERREZ - CHAIRMAN Ernie Gutierrez is the Founder and Chief Executive Officer of Allied Industries, Inc., one of the fastest growing environmental firms in the nation with over 5 offices and over 300 employees. Founded in 1996, Allied is a leading 8(a), minorityowned business providing environmental, construction, and renewable energy services. Allied was named 9th Fastest Growing Hispanic Business in the United States by Hispanic Business Magazine and one of the largest Hispanic-owned enterprises in the nation.
mission
“Advocacy, Empowerment, Education for California’s Hispanic Businesses”
goals and purposes
To promote, support and encourage the advancement and development of Hispanic and minority owned businesses;
To provide an organizational forum for the exchange of ideas, information, technical assistance, procurement opportunities, and any other form of business opportunities that enhance the Hispanic and minority business communities;
To develop a program of advocacy in order to inform and educate elected and appointed officials, legislative bodies, agencies and public and private organizations about the concerns, needs, and opportunities which affect the Hispanic and minority business communities in California;
To foster unity and communication between organizations, corporations, and individuals who support the goals and objectives of the CAHCC.
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PROGRAMS
ANNUAL CONVENTION The goal of the CAHCC’s Annual Convention is to elevate discussion and participation among Hispanic business owners, corporate business leaders, community leaders, and government officials to address issues of relevance to the Hispanic business community. The CAHCC Annual State Convention is the premier business event for California’s emerging business community. It offers participants the opportunity to learn the latest trends in business development, network with outstanding business professionals, and gain insights into growing and maintaining a successful business. Convention participants will be exposed to some of the most dynamic, enterprising and informative speakers discussing current issues pertinent to the economic growth and development of California business and our communities. The event will also feature procurement and matchmaking sessions designed to bring business owners together with corporate and government procurement representatives.
For your convenience the CAHCC offers both “In Person Classroom Trainings” and “Online Technology Trainings (webinars).” Through the trainings, business owners learn how to increase your profits through TECHNOLOGY TOOLS...courses offered include: Customer Relationship Management (CRM), Collaboration Management, E-Marketing, E-Commerce, E-Procurement, Financial Management, Online Communications, Project Management, Purchasing & Inventory Management, and Website Development. Stimulus Program The California Hispanic Chambers of Commerce Foundation (CAHCCF) awarded annual award grants totaling $50,000 to local Hispanic Chambers as part of the CAHCCF Chamber Stimulus Program. The funds are intended for use with a specific program each chamber sees most appropriate with operational efficiency and effectiveness, community benefit, and long-term program sustainability.
ANNUAL LEGISLATIVE CONFERENCE The Annual Legislative Conference provides a forum for participants to engage in the legislative process as well as an opportunity to stay on top of the issues that affect every Hispanic business in the state. Participants of the conference will be able to make a difference in the state’s focus and concentrate on priority issues facing small business. The Conference exposes participants to multiple learning experiences, networking opportunities and tips for local grassroots involvement. Participants will be able to hear perspectives from a variety of respected officials as well as have an opportunity to participate in Capitol visits and discuss with key policy makers, issues that are pertinent to the growth of Hispanic businesses in California.
www.cahcc.com
CAHCC PROCUREMENT PROGRAM The CAHCC procurement program creates a long term program to strengthen the capabilities of Hispanic and Latina-owned businesses, and enhance their capacity for growth through education, certification, and procurement opportunities. CAHCC Broadband Technology Training The California Hispanic Chambers of Commerce (CHCC) in partnership with California Resources and Training (CARAT), the California Emerging Technology Fund (CETF) and Verizon, provides technology training to small businesses in California.The trainings have been designed for home-based businesses, existing businesses, micro-enterprises, and startup businesses.
BOARD OF BIODIRECTORS
california Hispanic CHAMBER OF COMMERCE 770 L Street, Suite 900, Sacramento, CA 95814 Phone: (800)299-6033
CONTACT US: www.cahcc.com MBEConnect Profiles | Fall Issue
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MBECONNECT PROFILES Fall 2012 Issue
Council. Prior to 2010, Ms. Hooks was the President of an award winning entrepreneurial company that sold promotional products and services internationally. Ms. Hooks holds an undergraduate degree in Business Administration from Dana College and a Master’s Degree in Public Administration from the University of Nebraska at Omaha.
MISSION
STAN SENA
President/CEO-RMMSDC
Serving Since 1974, Colorado, Wyoming, Utah and New Mexico leadership
STAN SENA - President/CEO Since 2009, Stan Sena has served as the President and CEO of the Rocky Mountain MSDC. Previous work experience includes: Managing Director of LNS Services Company, an international logistics consulting organization; Executive Vice President and COO of Ameircold Corporation, the leading third-party supplier of supply chain solutions in the consumer packaged goods industry. Currently, Mr. Sena is President and CEO of Snap Staffing Services. Mr. Sena is very active in the community and serves on numerous boards. Mr. Sena received his BA from Metropolitan State College and his doctorate in law from the University of Denver. He has been an attorney for 25 years and continues to be active in the Colorado Bar Association., the Douglas Bar Association and the Colorado Hispanic Bar Association.
The mission of the Rocky Mountain MSDC is to drive the growth of Minority Business Enterprises through business relationships with corporations, government, academic entities, and others.
HISTORY
In the early 1970s, there were very few minority businesses in Colorado — mostly small, struggling companies striving to do business with Colorado corporations. A strong need existed to match minority businesses with the requirements of corporations. An informal network of minority entrepreneurs shared their knowledge and expertise in looking for business opportunities. Essential to their success were luncheons with corporate executives, networking opportunities, and trade fairs where introductions were made to corporate procurement officers. In 1974, executives from corporations in the Rocky Mountain region got together at the Denver Chamber of Commerce and began to discuss the future of minority business in Colorado. Meeting on a monthly basis, these individuals formed the Executive Task Force Committee (ETFC), which later in the year was incorporated as the Rocky Mountain Minority Supplier Development Council.
BELINDA HOOKS - Director of
Operations Belinda Hooks has served as the Director of Operations of the Rocky Mountain MSDC since 2010. Ms. Hooks is responsible for executing the fundraising goals set by the President, Communication and Outreach Efforts; Manage and build ongoing relationships with corporate members and MBEs; Oversee and plan all special events; MBE Certification and manage daily operations of the
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PROFESSIONAL DEVELOPMENT
One of the Rocky Mountain MSDC’s core services, Professional Development, is integral in preparing MBEs to compete and succeed in a competitive market place. Professional Development may range from corporate presentations on “How to Do Business,” to workshops that address procurement and purchasing trends, such as “Teaming & Strategic Alliances,” to growth initiatives such as Capgemini’s strategic planning “Accelerated Solutions Environment,” and Business Consortium Fund’s (BCF) “Access to Capital”, to knowledge and skills building workshops such as “The Corporate Procurement Process… The Untold Story,” “Effective Utilization of Technology,” and “Basic Accounting.”
MINORITY BUSINESS CENTER
The recently opened Denver Minority Business Center is operated by the Rocky Mountain Supplier Development Council and funded by the U.S. Department of Commerce and the Minority Business Development Agency. For more information about the Denver Minority Business Center, please visit www.colombc.org.
NMSDC CONVENTION HOST COUNCIL The NMSDC Conference will be held October 28-31, 2012, at the Colorado Convention Center. The Business Opportunity Fair will take place on Monday, October 29, from 9 a.m. to 12:15 p.m. and 2 to 6 p.m.
The Rocky Mountain MSDC obtains input from MBEs at large, corporate members, university business management program experts, and buyers and purchasing agents on professional development programs that are meaningful for entrepreneurs.
4 CORE COMPETENCIES FOR mbeS
Certification that is accepted and frequently required by many of the largest publicly, privately and foreignowned companies.
Database exposure to a minimum of 3500 NMSDC corporate members who access and source our database for MBEs who meet their corporate procurement needs, or who contact council staff for referrals to meet their sourcing needs. Conversely, MBEs have access to our database of 200 corporate member.
Professional development through advanced management education programs; workshops and seminars; Accelerated Solutions Environment workshops that facilitate MBEs through strategic planning sessions; and other expert consulting training programs offered during the year.
Matchmaking, networking events strategically poised to match similar industry corporate and MBE entities for potential business, relationship building, and partnerships and teaming among corporate with MBEs, and MBEs with MBEs.
CORPORATE LIST BIO EVENTS BIO
BENEFITS FOR CORPORATE MEMBERS
Corporate Members receive the opportunity of developing a more diverse supplier base, and at the same time, potentially reducing their costs because of greater competition among suppliers. Additionally, they gain exposure to potential suppliers as a result of participating in Rocky Mountain MSDC activities. Significantly, corporate members benefit by being identified in minority communities as employers and strong community supporters.
InTouch Ezine
The Rocky Mountain Minority Supplier Development Council 1445 Market Street, Suite 310 Denver, CO 80202 Phone: (303) 623-3037 Fax: (303) 595-0027
EMAIL: WWW.RMMSDC.ORG/CONTACT
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