PORTLAND ELECTRO-POP BAND YACHT DESCEND TO LOS ANGELES
something that makes me feel more connected to the world. A lot of what we
really fascinating to us. Can we have people stuck on ideas that are heavier
do is about the binary of darkness and light; having that dark streak makes us
than what they’re normally encountering in pop music?” Apparently, yes.
feel like we have something to talk about.” While most pop music—especially dance music—is staunchly escapist, YACHT’s buoyant electro-funk tunes are
So what ideas will influence YACHT’s next album? They’re not ready to say.
vehemently not so; their lyrics are a head-on confrontation of the thoughts
“We’ll make an album when we’ve decided our philosophical conversation or
filling their heads. “I think if the actual sonic tone of our music matched
worldview needs to be made into a concrete object that we can disseminate.
exactly what we were saying, we’d be more of a death metal band,” claims
When we start developing our ideas past where they got on Shangri-La, then
Jona. Of course, death metal is repellant and aggressive by design, but the
we’ll have to make a new album to stand for that.” But until then, they’ll
cheerful and sometimes-humorous sound of YACHT—which as producer,
continue creating. In between their never-ending tour—now an amazing
Jona has cultivated for nearly a decade—is one that welcomes you with open
production involving a full band—Jona and Claire keep busy designing
arms. On closer inspection, it’s a sly invitation to a rather serious party. “Pop
websites, creating video/visual art, and writing blogs and essays (Claire runs a
songs can stay with you until the day you die. Having a pop hook that’s about
science blog called “Universe”), all of which can be found on teamyacht.com.
consciousness, death, or the nature of reality and identity is something that’s
Poke around—you’ll definitely find something cool.