Hi there, I’m Kirsty. Kirsty Hardingham E: designbykirsty@hotmail.com T: + 44 (0) 7713487417
Brief
Solution
To brand and package a new range of chocolate.
The final outcome was a range of chocolate products in paper crafted packaging. The idea of the cut out windows was to allow the chocolate to be seen as well as visually show the flavour of the chocolate.
Concept The concept focused primarily on colour which came from the flavouring of the chocolate. I wanted to create a vibrant new brand identity that stood out from the existing market.
Brief
Solution
Design a range of Greetings Cards for UK Greetings Cards. YCN Student Awards Competition Brief 2012-13.
The final outcome was a range of fun animal greetings cards for birthday celebrations. The animals were hand drawn and digitised and then printed onto Mulberry Paper. The greetings on each design are puns which relate to the animal on the card.
Concept The concept was nature and sustainability. The designs focused on the use of animals in a charming and fun way.
Brief
Solution
To interpret the meaning of a line through visual imagery.
The final outcome was a range of visual imagery posters that represented my interpretation of a line. The imagery was hand drawn and digitised to keep it simple, the colour represents the sky.
Concept The concept focused on skylines and lines that created the face of buildings. The skylines were taken from cities I had visited over the summer, London, Amsterdam and Leeds.
Brief
Solution
To create a fun and engaging campaign to re introduce Salad Cream to a younger target audience. This brief is a YCN Competition brief from 2011-12.
The final outcome was a campaign where a Salad Cream Van would travel across the country to the most popular festival events giving away free salad cream and chips. People were then given the opportunity to share photos of them eating their salad cream. Our Campaign begins with giving away free festival tickets on Salad Cream bottles. We focused on new media and social networking to spread the Salad Cream love.
Concept The concept was to create a campaign that focused on an audience that attended music festivals. Our target audience was between the ages of 18 and 24.
Brief
Solution
To create a range of greetings cards and products using the theme of love.
I have produced a range of greetings cards using the illustrations, as well as gift boxes, gift wrap and gift bags. The cards have a hand foiled heart to add a personal touch and to elaborate on the theme of love.
Concept I have used the concept of cheesy, romantic puns and have communicated these using illustrations. The brand is called Love Hearts which is shown through the little red love heart throughout the designs.
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treatment NATURAL NOURISHMENT
Brief
Solution
To create a brand identity and range of packaging for a new hair care brand.
A brand logo and identity using illustrations of fruit, a range of packaging for different products and promotional material such as gift bags.
Concept The concept was to focus on natural ingredients and fruit. The brand name and identity has been kept simple in order to communicate the idea of natural goodness.