06
BA (Hons.) GRAPHIC DESIGN
LEVEL
Module Code
OUGD301
Outcomes
Module Title
DESIGN PRACTICE 3
Doc. Code
Name
Kirsty Hair
Blog.
http://k-hair0912.blogspot.com/
Date
OUGD301research
30 / 09 / 2011
Rationale (200 words) I have chosen these briefs because I want to work creating brand identity, and experimenting with type and layout. The subject are based around my current interest, designing promotional material for commercial products. I feel these briefs will allow me to explore creative concepts, but will also have boundaries for me to stick to, however this does not mean I will stay safe with my designs, and I aim to challenge these boundaries and see how far I can experiment. I would like to create deliverables for both on screen and print, including website designs, publications, stationary and promotional material. I want to have the opportunity to collaborate with students of other disciplines, and also with people from Graphic Design. I feel this will help me to push my ideas as sharing the project means a lot more work will be produced in a shorter amount of time, and it will also be a learning experience, and something I think I will enjoy. Proposed research Areas & Themes - (400 words) The areas and themes that interest me, and what I want to focus on are design for events, promotional design and branding, logo design, design for retail and design for the public sectors, fashion and culture.
1
Proposed Visits
Leeds Town Hall – Victoria Hall – LCA Graduation venue LCA old building – mosaic Printers – (Generation Press) Dairy Farm Ice Cream Parlour/shop
3. Books (including chapters where necesaary0 AVA Basics Design: Format, Grids, Layout Graphic Design Pocket Essentials Design for Special Events (659.12) Event Design (659.12) RSVP: the very best of invitation and promotion design (741.681) The little book of big promotions (741.67) Print and Production finishes (745.2)( The Production Manual
4.
Texts / Articles (Title, publication, author and date of publication)
5.
Websites / Online resources (include link to specific material/ section)
Leeds-art.ac.uk/home/student-work-successes/graduation-ceremony Abduzeedo.com – tutorials and inspiration Fedrigoni.co.uk Ben & Jerrys Icecream.com Cheshirefarmicecream Skinnycow.com Thedesignersrepublic.com Nickbelldesign.co.uk Pentagram.com
Additional Activities
Questionnaires – surveys Opinions Quotes facts
STUDENT’S Signature