SUMMER IS OVER SO WHAT HAVE I BEEN UP TO......
WORKING FOR PENNIES
/RUGBY SCHOOL SPORTS CENTRE /CHILDRENS MULTIACTIVITY COURSE LEADER /6 WEEKS
WEDDING IN FRANCE
/MAID OF HONOUR AT SISTER’S WEDDING IN FRANCE /2 WEEKS (GONE)
DISSERTATION PROPOSAL “ASSESS THE PANOPTIC MEASURES ‘APPLE’ USES IN ORDER TO MEET THE NEEDS OF THE CONSUMER AND REMAIN A SUPERBRAND.”
DISSERTATION PROPOSAL
/LIBRARY RESEARCH /READING /TEXT SELECTION
/EMAIL RICHARD (DISSERTATION TUTOR) /ON THE RIGHT TRACK
/STORE VISIT TO APPLE /LONDON /LEICESTER
/DIALOGUE WITH APPLE STORE DESIGNER
DISSERTATION PROPOSAL INTRO Brief explanation of title. PANOPTICISM Prison structure, Media/Spectacle, Surveillance theories. Bentham, Foucault, Deleuze, Baudrillard, Batchen, Lyon. CONSUMERISM Marketing relationship, Consumer needs, Culture jamming, Consumption, Motivation. Burnays, Foucault, Lasen, Marx. BRANDING Avertising, Profit fall, Branding: communities, name value, trust, symbollic meaning, implication on self, status. Marx. APPLE Application of the above to the brand Apple.
/ROUGH CHAPTER STRUCTURE TO PRESENT AT FIRST TUTORIAL
INDEPENDENT RESEARCH
/BRANDING BRIEF /LOCAL CLOTHING STORE /DESIGNS ON PAPER
INDEPENDENT RESEARCH
/PROGRESS WITH INITIAL DESIGNS /USE AS BRIEF FOR LEVEL 6
/SOLD WORK AT: END OF YEAR SHOW, UNITY DAY
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF: RESEARCH/INITIAL DESIGNS
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF
INDEPENDENT RESEARCH
/REPUBLIC TEE BRIEF
INDEPENDENT RESEARCH
/ACTIVE CARGO WEBSITE /BEST WORK TO DATE /PURCHASED DOMAIN WWW.KIRSTYFRUIN.COM
ONLINE PRESENCE
/TWITTER /PINTEREST /TUMBLR /CARGO /ETSY /USED TO KEEP DESIGN ALIVE
INDUSTRIAL DIALOGUE
/EMAIL STUDIOS /NO RESPONSE
STUDIO VISIT
/PROPELLOR STUDIO VISIT, RUGBY /SAW FIRST HAND HOW THEY WORK /WEB DESIGN
PROFESSIONAL SKILLS PLAN
/TO HELP DETERMINE DIRECTION, LOOKED AT BLOG AND PAST WORK ENJOYED MOST.
PROFESSIONAL SKILLS PLAN
PROFESSIONAL SKILLS PLAN
PROFESSIONAL SKILLS PLAN WHAT DO I WANT TO BE? A GRAPHIC DESIGNER WITH AN INTEREST IN BRANDING AND IDENTITY BUT LIKES CHALLENGE OF AN ARRAY OF BRIEFS. WHO DO I WANT TO WORK FOR? SMALL (NON-CORPORATE) DESIGN STUDIO. WORK ON A DIVERSE SELECTION OF BRIEF TYPES. WHAT KIND OF WORK DO I WANT TO PRODUCE? /EDITORIAL /BRANDING & IDENTITY /PRINT /TYPE /LAYOUT /COLOUR
NEGOTIATED BRIEFS
1
‘ONCE I LIVED IN CAPITALS’ ISTD. /DESIGN A ‘COLLECTABLE’ CELEBRATION OF POETRY /TYPOGRAHPIC FOCUS /PRINT BASED (HOW CAN PUSH INTO DIGITAL) AND EXPERIMENT WITH FORMAT & PAGNATION
NEGOTIATED BRIEFS
2
‘TEE DESIGN FOR REPUBLIC’ /PRODUCE AND PROMOTE A RANGE OF TEE DESIGNS TO BE SOLD IN REPUBLIC. /PROMOTE NEW COLLECTION USING ISTD ‘DOING MY NUT IN BRIEF’ /PRINT BASED, BRAND AWARENESS, TYPOGRAPHIC
NEGOTIATED BRIEFS
3
‘FASHION GRADUATE COLLABORATION’ /BRAND IDENTITY FOR GRADUATING FASHION STUDENT LAVINIA ROWLAND /BRANDING & IDENTITY
NEGOTIATED BRIEFS
4
‘VOGUE TAKES OVER TOPSHOP’ /PRODUCE A FULLY INTEGRATED CAMPAIGN PROMOTE THE MONTHLY NIGHT EVENT TO BE HELD AT TOPSHOP IN LEEDS /TYPE & LAYOUT, COLOUR CONSIDERATIONS
NEGOTIATED BRIEFS
5
‘PENGUIN DESIGN AWARD 2012’ /CHOOSE A PENGUIN BOOK TO DESIGN A NEW COVER FOR A NEW GENERATION OF READERS. /RE-DESIGN THE CONTENTS OF THE BOOK TO MAKE IT MORE APPEALING AND INTERESTING FOR A YOUNGER AUDIENCE TO READ. /PRINT, PUSH INTO DIGITAL, IMAGE BASED WORK
NEGOTIATED BRIEFS
6
‘CHANGE MAKERS’ ISTD. /CREATE AND PRODUCE A DESIGN SOLUTION THAT PERSUADES DESIGNERS TO CONSUME LESS, REDUCE WASTE AND BE MORE EFFICIENT WIH THE PLANET. /USE AND EXPLORE AN APPROPRIATE RANGE OF APPLICATIONS ACCROSS MEDIA (PRINT, DIGITAL)
NEGOTIATED BRIEFS
7
‘TYPOGATEAUX COLLABORATION’ /COLLABORATION WITH OLIVIA CHAPMAN /USE TYPOGRAPHIC SKILLS AND ACQUIRED KNOWLEDGE TO ENTER THE BAGD COMPETITION. /EXPERIMENTAL TYPOGRAPHY, VISUAL FORMAT
NEGOTIATED BRIEFS
8
‘INPRESS DESIGN STUDIO’
/ESTABLISH INPRESS AS A DESIGN COLLECTIVE (WHO ALSO SELL CREATIVE PRINTED MATTER) /BRAND IDENTITY MATERIAL /PRODUCE PROMOTIONAL MATERIAL FOR THE EVENTS
NEGOTIATED BRIEFS
9
‘HOPE CLOTHING REBRAND’ /REDESIGN THE BRAND IMAGE OF THE THREE CHAIN STORE SPEICALISING IN MENS AND WOMENS CLOTHING. /BRANDING & IDENTITY: LOGO DESIGN, WEB DESIGN, BUSINESS CARDS, STORE LAYOUT, PACKAGING, CLOTHING LABELS, PRODUCT CATALOG, RECIEPT PAD.
NEGOTIATED BRIEFS
10
‘COLLABORATION WITH C.BOURKE’ /DESIGN A RANGE OF PERSUASIVE MATERIAL TO DISTIBUTE TO POTENTIAL STUDIOS, VISITS, PLACEMENTS, EMPLOYERS. /PRINT BASED, AID PPD DEVELOPMENT, DESIGN FOR DEISGNERS
NEGOTIATED BRIEFS
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