28,29 MCV574_final
5/2/10
17:49
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RETAILBIZ: HIGH STREET 28 MCV 12/02/10
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POLL WILL APPLE'S IPAD BENEFIT GAMES RETAILERS?
REVIEW SCORES
No
77%
MCV provides the most important average review scores of the last few days – all sourced from Metacritic...
95%
Mass Effect 2 PC EA
Yes
14%
89%
79%
76%
69%
BlazBlue: Trigger PS3 PQube
MX Vs ATV Reflex 360 THQ
Endless Ocean 2 Wii Nintendo
White Knight Chron. PS3 Sony
*Metacritic scores correct at the time of going to press
2
THIS WEEK
LAST WEEK
3
4
TITLE/FORMAT
5
PUBLISHER
1
MASS EFFECT 2
2
NEW
MAG PS3
3
NEW
4
3
COD: MODERN WARFARE 2 360
5
4
FIFA 10 360
6
10
NEW SUPER MARIO BROS. WII Wii
FORMAT: 360
DEVELOPER: EA BIOWARE PUBLISHER: EA SONY
MAG: COLLECTOR’S EDITION PS3
SONY ACTIVISION BLIZZARD EA
7
RE
JUST DANCE Wii
8
RE
ARMY OF TWO: THE 40TH DAY 360
9
8
COD: MODERN WARFARE 2 PS3
10
2
ARMY OF TWO: THE 40TH DAY PS3
9%
However, more than three quarters of voters in our latest poll believed there would be no benefit for games retailers, thanks to its non-specialist target audience and download-only business model. Only 14 per cent believed it would prove to be profitable for any games retailers that stock it. Take part in MCV’s next poll at www.mcvuk.com
MARGIN MAKER
INDIE CHARTS - ALL FORMATS 1
Echoing the views of the majority of games retailers we’ve spoken to, the participants of the latest online MCV survey are unconvinced by the potential of Apple’s download-only iPad. The device is due for release in March with a 3G-enabled version to follow in April, and some retailers such as GAME have already pledged support to it, enticed by the promise of a strong games drive by the likes of EA.
Not Sure
NINTENDO
As the annual Oscars talk begins to heat up, Gem offers retailers the chance to cash in on the movie hype with this duo of Paramount movies on USB. Available through a partnership between the two firms, stores can stock digital versions of Transformers: Revenge Of The Fallen and Star Trek. Each flick comes on a specially constructed 4GB USB stick based on familiar emblems from the films. These devices are compatible with most DivX-certified machines, including PC, Mac and PS3. The movies come in a special collector’s tin and are ideal for gifting. Exspect: 01782 748 732
DEAL OF THE WEEK
UBISOFT EA ACTIVISION BLIZZARD EA
Charts compiled by Game Guide/Complete EPOS Solutions. For more information about Complete EPOS Solutions call 01543 370002. For more information about the Game Guide call 01606 836347.
HMV customers receive a free copy of Mass Effect 2 when they buy a 120Gb Xbox 360 Elite for £194.99.