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THE TALENTED MR. YATES
SONY’S SINGSTAR
Nintendo sales guru, MCV Award winner and all round nice guy Andy ‘fashion icon’ Yates was discovered prancing about on a table at the Royal Ascot ladies day last week. The industry veteran was in fact showing off his catwalk skills to enraptured Ascot staff, complete with Wii-white shirt, SNES-grey jacket and trousers, N64-black shoes, belt and glasses, and of course GameCube-purple tie. Expect the revolutionary new attire to be the best selling outfit at Burtons and New Look, and to single-handily drag the fashion industry kicking and screaming further into the mainstream...
She’s not even started her new role as SCEE’s European product manager for the SingStar franchise, but former PR guru Carly Byron is already getting in the groove, donning a pair of oversized sunglasses and a ridiculous wig at a recent SingStar party, all in the name of music-based fun.
THE OVER-LADIES If releasing three new Overlord titles on the same day just wasn’t enough, Codemasters went and invited those pesky journalists to a launch event, deep in the bowls of London town. Attendees were then encouraged to wear Overlord helmet and pose with the Overlord mistresses (right).
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