Phila. Inquirer readers vs Red Bull drinkers

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Every day more local 18 to 34 year-olds read The Inquirer than drink RedBull in a week. *

69,824

98,309

18-34 YEAR-OLDS

18-34 YEAR-OLDS

*In an average week, 130,164 young people 18-34 drink Red Bull, while 280,031 read The Philadelphia Inquirer.*

Red Bull® is a trademark of Red Bull GmbH • *(Source: Scarborough Research, 2011, Rel.2. Geographic area: Philadelphia DMA)


More 18 to34 year-olds read newspapers than drink Red Bull. *

*In an average week, 69,824 young people 18-34 drink Red Bull, while 98,309 read The Philadelphia Inquirer.*

Red BullŽ is a trademark of Red Bull GmbH • *(Source: Scarborough Research, 2011, Rel.2. Geographic area: Philadelphia DMA)


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