Modern Machine Tools - January 2012

Page 206

Event Report

Capturing the Southern Stronghold

Chennai

(L-R) S Raj, Regional Director, IndoGerman Chamber of Commerce cutting the ribbon with Dominic Savio, Head – Thermal-Business Unit, Valeo. Also present are Sudhanva Jategaonkar, Associate Vice President – B2B Publishing, Infomedia18; T Murrali, Editor, Auto Monitor & Aftermarket

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hanging business paradigms and uncertain market conditions are pushing companies to deliver better than the best. Keeping up with the tradition, the fourth edition of Engineering Expo Chennai proved to be a true facilitator in terms of fructifying business deals and cashing in on southern opportunities. The Chennai edition, held during December 8 – 11, 2011, showcased the best in terms of engineering innovations and technologies and served as a platform for the business fraternity to grow and gain a competitive edge. Organised by Infomedia18, the event provided exhibitors from various sectors an opportunity to spread awareness about their products & services. Held at Chennai Trade Centre, Chennai, the show was inaugurated by S Raj, Regional Director, Indo-German Chamber of Commerce and Dominic Savio, Head – Thermal Business Unit, Valeo. The event also witnessed the 206 MODERN MACHINE TOOLS - January 2012

Leveraging on the southern potential, the fourth edition of Engineering Expo Chennai lived up to the expectations of exhibitors & visitors in harnessing envious business deals. Having generated over 12,692 business leads, this edition was a huge success in not only offering companies an opportunity to explore the southern market, but also helping them garner successful partnerships. A report by Bhargav TS

release of the Engineering Expo Chennai exhibitors’ directory. Offering insights into the significance of such trade fairs, Raj, during the inaugural address, highlighted, “Trade fairs offer huge opportunities in terms of introducing new products, technologies and ways & means to access the market. Trade shows also offer a platform for exchanging technologies and help in raising joint ventures and technical collaborations.” Giving the organisers’ perspective, Sudhanva Jategaonkar, Associate Vice President – B2B Publishing, Infomedia18, said that currently, the Engineering Expo is being held in six different cities in India. Rather than doing a show and waiting for customers to come, our ideology is to take the show to the customer’s doorstep.

The Chennai Edge Tamil Nadu is a favoured destination for investments in the service and

Dignitaries lighting the traditional lamp during the inaugral function

manufacturing sectors due to the availability of abundant talent pool and infrastructure facilities including sea, air, rail and road networks. Since its launch in 2008, the Engineering Expo Chennai has grown from strength to strength and has helped small and medium enterprises (SMEs) gain growth pastures. Over the years, it has become one of the most lucrative platforms for enhancing business opportunities. Also, the Expo serves as an ideal networking platform for companies that want to reach out to original equipment manufacturers (OEMs). Tracking the past, the third edition of the Engineering Expo held last March saw over 200 exhibitors and attracted close to 12,000 business visitors generating a business worth of around Rs 34 crore and about 5,500 business leads. Considering the visitors’ portfolio, exhibitors and the leads that were registered in the 2011 edition, the Expo had broken all its previous records. Moving up the ladder,


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