+
+
n
iGO eBooks™, was established in 2011. Under the pseudonym of iGO® & iGO eBooks™ is a catalyst for innovation in the eBook iBooks, ePub, pdf, iba, & eLearning industries and is instrumental in the positioning within niche markets specialising in specific disciplines of fundraising & governance for the voluntary sector and synergies with co corporates in events management, (with networks nationally & internationally), creating a hotbed of new and strategic initiatives.
+ n
Our Fundraising Training & Voluntary Sector Governance & organisational Material Series of publications are available in .pdf, eBook, iBooks, and Hardcopy. Other supporting material in PowerPoint/Keynote Presentations are also available on request for interactive training please e-mail us for more information.
n
The fundraising training material series provides a guide and reference to techniques, things to consider, and contact with url links for readers, authors, publishers + new entry, small, and emerging groups/organisations in the charity sector seeking to improve their engagement with potential funders in the statutory, corporate, and charitable trusts/foundations sectors.
n
A d d i t i o n a l s e p a r a t e VS governance & organisational material series also exists to support readers, authors, & publishers in the associated sector + organisations, (particularly, new, small, and emerging groups), with their polices, procedures to develop 'best practice’ in striving to deliver effective services.
+
n
To provide efficient marketing support to help iGO eBooks™ achieve a three year plan To contribute to iGO eBooks's™ overall ubiquitous development as a service provider to the Voluntary/Not-for-Profit Sector through books, e-Books, Blogs and other forms of exchange information through social media on the subject genre of Fundraising, Governance, and Organisational matters.
n
To create awareness and disseminate information about events, venues, for launches, meets, forums, and promotions including MICE (Meeting, Incentives, Conferences & Events) through networking and online services
+ n
Service delivery within iGO eBooks™ is based on: Social inclusion; Mainstream Community Cohesion; of benefiting the community through readers, authors, & publishers in associated areas + new, small, emerging and established voluntary groups; of collating evidence of need followed by planning ways of meeting this. This is carried out through the author/publishing of books/ eBooks on relevant subject matters and disseminating using online vehicles including websites, social media, and forums.
+ n iGO
eBooks™ Voluntary Sector } Fundraising / Governance / Organisational Matters } eBook – Publishing & Publishers – Authorpreneur & ePublicist™ Striving to Create Provisions for Tomorrow’s Organisations - Today’s Ideas for Tomorrow’s Authors & Publishers.
n iGO
eBooks™ are responsible for the strategic direction of it’s work. It may also establish subgroup(s) to look at special aspects or tasks, and conform to any regulations that are required. Report(s) of activities will be published on our web site(s).
+
nď Žâ€Ż
For people with visual impairment, copies of hardcopy material and each, any of the web pages contained on this web site can be viewed or obtained and available from us in larger print, (e.g. Aerial 12/14 point +) on receipt of a request. Anyone requiring variation version to this are asked to please state when requesting. We also continue to strive towards other channels to help interact and engage with people with impairments in the voluntary sector and provide a host of facilities and resources thorough several pages on our web site(s). This will include the feasibility study of introducing our eBooks in audio format. iGO eBooks™ are striving to be an Equal Opportunities provider.
+ n
INTRODUCTION: iGO eBooks™ is committed by its ethos and published Equal Opportunities Statement to the pursuit of equal opportunities in service delivery, publications, online services, promotions plus presentations/training, and to the prohibition of unlawful and unfair discrimination on the grounds of gender, national or ethnic origin, sexuality, age and disability.
n
GENERAL STATEMENT OF POLICY: We aim to attain this through all the key areas that will provide a focus for our activities ensuring that we tackle discrimination in all its manifestations: Training: To value the views and experience of those we deal with and develop their skills and abilities regardless of race, disability, age or gender. Equal opportunities issues will be incorporated in all presentation/ training and development activities to allow all people who work with us equal access to participate fully in development. To consult, value and implement the views of our readers and stakeholders in ways that will meet the diverse needs of communities.
n
REVIEW & MONITORING: All efforts will be made to ensure that these objectives are being met and regularly reviewed in order to meet the needs of our readers, authors, publishers, supporters, sponsors, advertisers, and other stakeholders.
+ n We
have several OnLine Blogs pages including on our main website. This is where we will post news about eBook publishing in the voluntary sector & associated matters particularly relations to Fundraising, Governance, and Organisational matters.
n It
is also designed especially for our readers, supporters, subscribers, social media links, and users space where postings can be made, news, queries questions, and issues pertinent to the relevant genres covered that is felt important and would like debating – views and comments are valued so are strongly encouraged to help develop and evolve into matters that are relevant to share amongst piers!!
+ n
Approach & Philosophy @ iGO eBooks™. Professional and experienced with a long track record. Highly motivated with a holistic approach. Worked as an innovator in a variety of jobs, statutory, voluntary, plus private sector activities, and involved with local community work. When engaged to provide training and presentations, this can be done at your site, (or if you do not have a suitable room, or training facilities we can arrange this with a venue (at as low cost as possible using our networks). We also come as a package equipt with all the written material for participants to take away; Laptop; and Presentation; LCD Projector; Screen; etc. Certificate of Attendance/Completion are subsequently sent out as evidence of attendance/accreditation for display, kite marking, or funding to cover.
+ n i
GO eBooks™ is managed by G o rd o n O we n , ( a m e m b e r o f t h e Institute of Fundraising). Subscription to iGO eBooks's™ services and provisions are open to any voluntary sector and social enterprise organisations working for the benefit causes in the charity and voluntary/ third sector; and where appropriate collaborate with external public sector bodies.
+ n Service
delivery and project satisf action programmes.
n
To help iGO eBooks™ provide high quality help and support opportunities to readers, authors, publishers plus the community in the Voluntary Sector.
n
To help ensure that iGO eBooks™ is at the forefront for readers, authors, publishers + groups & organisations to approach if they require help and support in the voluntary sector.
n
To help colleagues use customer satisfaction results to support project development and fundraising.
+ n iGO
eBooks™ Provides guidance and presentations on eBooks and ePublishing, as well as fundraising & governance with support assistance plus promote best practices for readers, authors, publishers, plus within Organisations & to be intuitive so as to democratise, enable and empower small groups / organisations to become more effective and efficient in publishing their e/book(s) plus service delivery to the community in their locality.
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+
+ n To
help iGO eBooks™ increase the number of organisations supported is done by retaining and developing OnLine engagement through the 26+ eBooks, (plus some editions available in print version); main and other websites, Blogs, Forums, Social Media and other forms of interaction available..
n
To help iGO eBooks™ widen the variety of services focusing on community benefit, the notfor-profit sector and people in need in the Vo l u n t a r y S e c t o r t h r o u g h e B o o k s a n d disseminating exchange of information OnLine.
+ n
To increase the numbers of enquirers who want and need help/support and to encourage the community in initiatives that builds on an idea into reality through OnLine services and facilities offered.
n
To help iGO eBooks™ broaden the diversity of readers, authors, publishers, stakeholders, + organisations and engagement through the wide ranging genre subjects covered.
n
To review and improve the enquiry process.
+ n Awareness
of iGO eBooks™- Attained through Social Media; Online Newspaper; Podcasts; YouTube; and other Internet platforms.
n To
develop measures which can regularly evaluate the awareness and understanding of iGO eBooks™ amongst it’s key target readers/authors/publishers audiences in the Voluntary Sector.
+
n iGO
eBooks™ strategy to readers, authors, publishers plus the Voluntary Sector
n To
develop a proactive relationship between iGO eBooks™ readers, authors, publishers and voluntary sector groups & organisations & stakeholders.
n External n To
& Internal Communications.
review ‘Feedback’ as a means of effective internal and external communications through iGO eBooks™ and implement agreed changes.
+ Why advertise on our web site(s)? Our web site(s) have a UK as well as world-wide circulation, (accessible 24:7), with detailed and upto-date information on its genre + subject matters relating to the e/publishing & e/publishers industry. This information is via the Internet as part of our iGO™ & iGO eBooks™ portal. Information is updated by our editorial as well as those new to publishing & publishers, sponsors and other associated bodies being added to our database. Our main web site online is searchable by keywords and Google Analytics. * The BENEFITS to you are: - It's FREE to subscribers/supporters Drives more publishing & publishers sector & associated/interested sources to your site from our high exposure website(s) with in excess of 409,000 social media 'likes'. It gives you an advantage over your competitors by linking with us. It adds value to your site by creating a one-stop-shop hyperlink. Linked access to a comprehensive database of information, resources, and guidance, continually maintained and updated by us ~ thus you do not have the hassle of compiling a directory yourself or create hardcopy data files. From a trusted and well established Consultancy source - since 1972. iGO eBooks™ are offer a special discount rate of only just £20 per month or £100 for an advertisement for an entire year - Payment is welcome by PayPal or credit card (all acceptable) simply select your choice and follow the instructions. Once advertisers click on the 'subscribe' link button it will open in a new browser screen to the 'secure' 'https' payment website!
+ n
We need help to keep the web site(s) @ iGO eBooks™ moving forward!
n
It takes a lot of time, commitment and money to continue to update this site alone with over 28+ web pages + 70 Social Media websites + an arrays of other associated websites inked to the writing/authoring, and publishing industry providing needed material FREE for the asking! This excludes the work of material to download and thousands of hyperlinks to a vast array of relevant sources/resources from our main site. Readers/ Authors, Publishers, and other stakeholders can help in three simple and easy ways.
n
Firstly, becoming an annual sponsor of our web site with a contribution of only £25.00 payable before downloading ANY material. To fail to make payment deprives future development for Voluntary Groups and penalises small organisations/groups so it is imperative that those who engage with us through our web site(s) help to enable positive support to the wider voluntary sector that provided critical mission services in our communities!
+ n
Secondly, in addition, or alternative, readers/publishers, and associated users can sponsor a web page, (dedicated to their concern, with logo suitably depicted, promoting appropriate services or products linked to a host of search engines and therefore locatable not just by people who specifically visit this site, but by users of the Internet as a whole.
n
Thirdly, by spreading the word about our web site(s), to every reader/author, and publishing person they have ever talked to as well as to other Voluntary Sector/non-for-profit bodies that need help!
+ nď Žâ€Ż
In recognition of the direct kind support and to reciprocate the same, acknowledgement of this will be accorded in our extensive publicity material and in Press Releases, plus Web site(s), (of which we have no less than eight), and web pages, which would provide a excellent high profile and good customer relations for sponsor(s) alone. Added to this will undoubtedly be the excellent publicity/public relations this would create for sponsor(s), coupled with the interest it would continue to create on the part of other sources/ companies involved, which, in the past has precipitated networks/business for readers, authors, publishers and other stakeholders who have supported us and would potentially continue to be of value in terms of future business.
+ n
It cannot be stressed enough that the kind contribution would not only be deeply appreciated but will go towards a very good and worthwhile cause once again, PLEASE...PLEASE SUPPORT!! Just the help with the provision of the some or all of the sponsorship would make a significant difference and valued contribution long remembered making this small contribution a longer term investment rather than an expense.
n
We can but once more only hope that prospective sponsor(s) will feel able to help in some way in relation to the above in support of this invaluable work, (targeted at new, small, and emerging voluntary/charitable organisations/groups), if only as a goodwill/customer relations exercise. The added benefit to sponsor(s) of this work with the aid of the resources sought would provide advertising for prospective sponsor(s) as well, which would positively promote their business/body.
+ n
Send your contribution to us via:
n
iGO eBooks™™ accepts payment using PayPal | Visa | American Express; plus other online methods, as below.
n
[Simply click the link to the web browser and press the 'return' key. This will automatically go to the payments web site to make a secure payment directly to us. Then just follow the step-by-step instructions provided.]
n
N.B: Contributions are not deductible, we are a for profit business that has provided such services as this for FREE since 2011, but we need help in keeping this site updated. We j u s t c a n n o t c o n t i n u e t o d o i t a l o n e . A Certificate of Contribution will be provided.
+ n
Our Social Media is governed on an online policy embracing the publication of and commentary on social media by iGO eBooks™™ and its associated division. For the purposes of this policy, social media means any facility for online publication and commentary, including without limitation blogs, wiki's, and social networking sites, which, in the case of iGO eBooks™™ (at the time of publishing this Policy) includes Facebook, LinkedIn, Twitter, Pinterest, Google+ YouTube, BlogTalkRadio, BookMachine.me, Disqus, FastPencil, FeedaRead, Goodreads, Twubs, iAuthor, iLike, Indiegogo, iTunes, Amazon, Klout, Libib, LibraryThing, Foursquare, Listly, MySpace, PodOmatic, Paper.li, Poken, Reverbnation, Riffle, Reddit, Scoop.it, Scribd, Second Life, Selz, Shelfari, Skype, Smashwords, SteamFeed, Ted Conferences, The Book Marketing Network, The Publishing Training Centre, Third Scribe, Thunderclap, UK Kindle Users Forum, Vladeo, Vimeo, WattPad, WebRing, WoodBox, Word It Out, Wordle, WordPress, World Literary Cafe, Writers & Artists, WritersCafe, Writing.Com, Yahoo Groups, Yammer, YuDu Media, Alexa, Forbes, iGO eBooks™ } Blogs, Booklikes, Storyfy, Mashable, Blogger.com, NetworkedBlogs, Tabsite, SocialOomph, Hoot Suite Media and Xing. This policy is in addition to and complements any existing or future policies regarding the use of technology, computers, e-mail and the Internet.
+ e/Book Campaign Includes and Excludes Promotion
Buyer/Reader Audience
e/Book Launch
Contacts
Package/Delivery Service
Execution
Templates
Conditions
e-Mail Web
End Points
+
Campaign Package
Relationship Database
Using a Database to input and process requirements to Readers
Supporters get a personalised message delivered in their preferred media with the right connection between profile, preference and approach.
+
+
Introduction # 2
+
Introduction # 3
+
Webpage # 1
+
+
+
+
+
+ iGO eBooks™
Return for month / year of
Jan-15
Bank account name
Local Cash Book Detailed Transactions
eBook Publishing
Merchant Bank A/c No
7TWT5QS
Bookkeeper's name
Admin
Manager's name
CHART OF ACCOUNTS
Gordon Owen Cost centre
Date
Details INCOME
Voucher no Receipt no
Nominal Code 2600-906 2600-906 2600-908 2600-904 2800-906 2600-904
01-Aug 02-Aug 13-Aug 14-Aug 20-Aug 25-Aug 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct
Kobo Inc CreateSpace Apple iBooks Blurb Books eBooks by Sainsbury's ePub Bud Eventbrite GoodKindles Google Books Partner Program Hachette Book Group iAuthor Limited iTunes Connect - iBooks Kindle Direct Publishing Lulu.com NaNoWriMo
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15
13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct 13-Oct
National Book Tokens NOOK Book Store PayPal (Europe) Limited Rakuten Linkshare Shopify TradeDoubler UK Waterstones.com YuDu Media Atlantic Books Harper Collins Electronic Reference Smashwords Inc
16 17 18 19 20 21 22 23 24 25 26
Total Receipts
Amount
Enter "C" If Cash
Cash
Bank
450.00 400.00 300.00 100.00 50.00 100.00 250.00 200.00 300.00 300.00 400.00 350.00 200.00 450.00 50.00
0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00
450.00 400.00 300.00 100.00 50.00 100.00 250.00 200.00 300.00 300.00 400.00 350.00 200.00 450.00 50.00
50.00 100.00 1,000.00 200.00 100.00 200.00 225.00 200.00 5,000.00 6,750.00 100.00
0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00
50.00 100.00 1,000.00 200.00 100.00 200.00 225.00 200.00 5,000.00 6,750.00 100.00
0.00
17,825.00
100.00
!
001 N.L. codes
908 N.L. codes
905 N.L. codes
6600
2600 0900
0920
04%Aug 05%Aug 06%Aug 07%Aug 08%Aug 09%Aug 10%Aug 11%Aug 12%Aug 13%Aug 14%Aug 14%Aug 16%Aug 16%Aug 18%Aug 22%Aug 25%Aug 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct 13%Oct
EXPENDITURE Details
Voucher / Cheque no.
Nominal Code
W.H.Smith CreateSpace Apple#iBooks Proof#Editor Literary#Agent Cover#Design ISBN#Licences Intellectual#Property#Office Yola#%#Website Amazon#Web#Services Amazon.com#Inc AppsMakerStore Author%it# Blurb#Books BookMachine Books#Are#My#Bag Cambridge#University#Press London#Kindle#Authors#&#Publishers Copyright#Co#UK CorporateRegister.com Creative#Commons ePub#Bud Gardners#Books#Limited Google#Analytics iAuthor#Limited Inland#Revenue#Service#%#EIN HMRC ISBN#Agency#%#UK#&#Ireland National#Book#Tokens Paper#Direct#%#Business#Cards Salesforce.com#UK Office#365#%#Cloud#Services Oracle#%#BA#+#BI SitePal SmartStamp#%#Royal#Mail Smashwords#Inc Society#of#Authors Symantec#Corporation The#Alliance#of#Independent#Authors The#Authors#Guild The#British#Library The#Writers’#Guild#of#Great#Britain Hibu#(UK)#%#Yellow#Pages YuDu#Media London#Book#Fair Facebook#%#Advertising 123%reg#Limited#%#URL#Address Total Payments
11 3400 12 13 14 3401 3402 3403 3404 3405 3406 3406 3407 3407 3408 3409 3410
0900%908 0200%906 0600%906 0200%906 0920%905 0200%906 0900%904 0900%904 0920%905 0900%908 1000%906 2400%906 1000%904 2400%904 6600%001 0200%906 6600%001
Amount
8.00 45.00 50.00 150.00 1,500.00 150.00 120.00 170.00 45.00 60.00 100.00 150.00 50.00 80.75 44.00 18.00 18.00 100.00 50.00 25.00 25.00 60.00 50.00 100.00
120.00 100.00 74.45 50.00 125.00 500.00 25.00 40.00 25.00 100.00 45.00 74.00 75.00
3,000.00
Enter "C" if Cash
#
Cash
Bank
0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 (44.00) 0.00 (18.00) 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00 0.00
8.00 45.00 50.00 150.00 1,500.00 150.00 120.00 170.00 45.00 60.00 100.00 150.00 50.00 80.75 44.00 18.00 18.00 0.00 100.00 50.00 25.00 25.00 60.00 50.00 100.00 0.00 0.00 120.00 100.00 74.45 50.00 125.00 500.00 25.00 40.00 25.00 100.00 45.00 74.00 75.00 0.00 0.00 0.00 0.00 3,000.00 0.00 0.00
£62.00
£7,522.20
906 N.L. codes
2600
0200 0600 1000 2800 2600 2400
1000 2400 0900
# Date
904 N.L. codes
#
#
##
N.L. codes
N.L. codes
N.L. codes
N.L. codes
N.L. codes
N.L. codes
N.L. codes
+ • Annual accounts (the most recent showing a breakdown of expenditure and income). As a new author/publisher accurate projections (not gestimates) need to be drawn up by a skilled financial person support by the Plan. • Cash flow forecast for the next 12 months – [Bread & Butter Income] • Record of predicted income and expenditure over at least the next 12 months • List of e/books, with costs and income shown for each • Breakdown of overhead costs • Any expected or potential changes in costs • List of current and secured income streams and applications made awaiting decision • List of successful (and unsuccessful applications) made in the past The organisational structure of the proposed charity should be reflected in the financial management and budget, sometimes called ‘cost centres’ or ‘revenue centres’. Ensure that key personnel are involved. Types of figures - Income: Advertisers > Sponsors > Subscriptions Sales of e/books – [OnLine / Offline] > Tokens Trading Loans > Other funding streams
+ Expenditure: Variable costs – Costs that vary with output Fixed costs do not change with the amount of output Direct costs – costs directly caused by the activity and can include variable or fixed costs Overhead (indirect) costs – these are common costs that cannot be related as a direct cost to activities and would still be there without that activity. Core costs - the central costs of an author/publisher that enable it to function but cannot be attributed to a particular project or activity; for example, ‘a salary’ or percentage of income self-payable. They are often referred to as overhead costs. Capital expenditure on fixed assets. These need to be planned for and since fixed assets depreciate, allow replacement costs to be set aside over the life of the asset. It is beneficial to do a cost–benefit analysis prior to any substantial expenditure on an asset. Contribution – what the activity is contributing to the fixed costs and surplus. A e/book or associated service may have an income that exceeds the cost of providing it. Such a surplus income will help to run other parts of the author’s/publisher’s work. However, a launch/promotion or again associated service may be a cost to the author/publisher if the streams of income received for it is insufficient to cover the full cost. If one of these applies this should be taken into consideration in any financial plans or strategy.
+
© Copyright iGO • [iGO eBooks] – 2012-15 : All rights reserved.