8th-11th September 2011
contents
06 Floorplan 08 Speaker Highlights 10 Day 1: Event Schedule 14 Day 2: Event Schedule 16 Official Networking Parties 18 Thank You to Our Sponsors 20 Who’s Who? 28 Sponsor & Exhibitor Profiles
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Mobile Gambling:
A Comprehensive Strategy and Market Review
Bringing together a selection of major industry participants and commentators, this new report combines the collective learning and experiences of operators and suppliers to present you with in-depth insight and analysis on the key areas now defining mobile gambling.
Mobile Gambling: A Comprehensive Strategy and Market Review addresses the entire mobile marketplace from technological considerations to the market potential.
Supported by over thirty interviews and case studies, you’ll see what others are doing right, what they’re doing wrong as well as what still needs to be corrected.
• • • • • • • •
Mobile Gambling – Past, Present and Future What do we mean by “Mobile Gambling”? Mobile Devices Markets Technology M-Commerce and Payment Processing Mobile Marketing Case Studies - Suppliers & Operators
To order your copy today or request a free executive summary email Reports@iGamingBusiness.com and quote 11MR03 To see a full list of iGaming Business Intelligence visit www.iGamingBusiness .com/content/research
fl f loorplan
Food Area 1 G5
Deliveries
G4
F1
F4
F9
F2
G15 G13
F10
E18
G6
G3 E4 E25 E3
E22
E8
D23
D1
D22
D16
Bar
D3 C1
D5
REGISTRATION
C30 C28 C4
C5
C27 C26 C6
D10
C23 C22 C10
C9
C7
C20 C11 C15
B1 A15 B5
B15 A14 B13
A21 A20
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A17 A16
Meeting Rooms
Conference Room 2 New Markets & Opportunities
A22
Meeting Rooms
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Conference Room 1 Online Marketing & Acquisition
To toilets
Food Area 2
C24
C2 C3
E16
fl f loorplan
Stand Name
Stand Number
Stand Name
Stand Number
888
D23
iGB Affiliate
D16
12Bet
B15
Income Access
C9
ACF WEBMASTER/ POKERGAINS
C30
Intertops
B5
Jackpot Capital
A16
Affactive
D1
Ludis Media
E25
Affiliates United
D22
London Capital Group
A17
Alawar
C2
Mansion Affiliates
E8
Aspire Affiliates
F9
MB Affiliates
A20
Bet365
D10
myBet
A24
BETDAQ
C26
Neteller
C27
BingoCams
C28
Nordicbet
A22
Bodog
F4
Paddy Power
E4
bwin
E22
PafPartners.com
E18
CalvinAyre.com
G3
Partygaming
E16
ComeOn!
C1
Plus500
A15
EGO
C24
Poker in Venice
D5
eToro
B13
Redbet
D3
Euro Partners
G4
Referback
C22
Everest Affiliates
C7
Silverpop
C4
Forex-Affiliate
C3
Slotastic! Affiliates
C15
GAMCARE
G15
SmartLive
Genesys
F10
Spade Social
G13
Global Gaming Events
A14
StarGames Affiliate
G5
Go Wild Gaming
C10
Unibet
G6
GPWA
C5
Winner Affiliates
C20
E3
Meeting Room Number
Company Name
Meeting Room Number
Company Name
1
Affiliates United
5
bet365
2
888.com
6
Ladbrokes
3
Roxy Affiliates
7
CasinoAffiliatePrograms.com
4
Brightshare
7
speaker highlights - DAY 1 – Friday 9th September Marcos El Charif, Associate Solicitor, Harris Hagan Marcos is an associate solicitor at Harris Hagan and specialises in e-commerce, outsourcing and information technology for the gambling industry. Marcos is a dually qualified German and English lawyer. He has also studied European Union Law and Politics and holds a Ph.D. in International Relations. Marcos has a thorough understanding of the practical and commercial workings of the gambling sector and has advised betting and gaming companies, software developers and various online businesses on general contractual issues, terms and conditions and regulatory matters, as well as national and international software development, distribution and licensing agreements, research and development arrangements and system integration agreements. Marcos will be presenting: 10:35 – 11:00 Affiliate Market Analysis: US Indictments and The Effects on the Affiliate Landscape In Conference Room 1
David Goodall, Account & Business Development Manager, Ukash David has over years 5 experience in the Gaming Industry, his area of expertise lies within both Payments and Marketing. In his current role as Account and Business Development Manager at Ukash he has overseen the acquisition of many new users and merchants alike. David specialises in the conversion of players in what have previously been difficult territories via a mix of customer education and providing country specific payment methods. David will be presenting: 11:45 – 12:00 Unleashing Demand in New Markets Using Pre-paid Payment Methods in Conference Room 2
John Wright, Affiliate Coach, Gaffg.com John is an affiliate coach and the main editor at Gaffg.com which is a site that promotes affiliate programs and offers webmaster tips and articles to help them accelerate their business. John graduated from the University of Toronto with a degree in Mechanical Engineering. After graduating he pursued a career in professional gambling in 2002 and also playing online casinos and poker. He also has experience with affiliate sites and affiliate management. With nearly 10 years of experience in the online gambling industry he is now focusing his time and energy into affiliate websites and consulting services. John will be presenting: 13:30 – 14:30 Live Affiliate Coaching & Advice Panel in Conference Room 1
Jaki Becker, Gambling Consultant for UK, Spain and Latam Jaki Becker is a Gambling Consultant specialising in acquisition, billing and conversion in Spain and Latin America. A professional member of the online gaming industry since 2007, Jaki has a passion for business development and strong on and offline media relationships in the Hispanic speaking markets. Starting up www.winzingo.com from scratch has given Jaki full hands-on operational and online marketing experience. Jaki will be presenting: 13:30 – 13:45 An Overview of the Spanish Market Pre- and Post-Regulation in Conference Room 2
Nick Garner, Global Head of Search, Unibet Nick Garner is a recognised expert in SEO and social media within the gaming industry, with a long track record of commercial success. Nick works for Unibet, the large European bookmakers with 4.5m registered customers. He works within online acquisition and is head of search with responsibility for SEO, PPC, Social Media, Refer a Friend and has oversight on some of Unibet’s conversion optimisation activities. Nick will be presenting: 14:30 – 15:15 Social Media Acquisition Has Been A Waste of Time. Now What? In Conference Room 1
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DAY 2 – saturday 10th September - speaker highlights Aideen Shortt, Editor of the intelligence report “Mobile Gambling: A Comprehensive Strategy & Market Review” Aideen is a long-time veteran in the interactive gambling space having been involved in a range of senior and director level roles since the outset of online betting and gaming over 10 years ago. Her range of experience includes both operator and supplier side of the gambling market and she is an active participant and speaker at global industry events and has an extensive network of contacts. Aideen will be presenting: 11:05 – 11:30 Mobile Gambling - Past, Present and Future in Conference Room 2
Steve Cook, European Managing Director, Bet Tracker Steve Cook has been European Managing Director for Bet Tracker since January this year. Previously he was with NYX Interactive and Tribeca Tables, and also spent 8 years at Sega Europe as General Manager. Bet Tracker is the premiere award winning mobile sports betting and tracking application enables Sportsbooks to capitalise on the latest mobile technology. It tracks bets in-play with live game statistics and advanced win/loss probability calculations. Steve will be presenting: 12:15 – 13:00 Mobile Marketing: How to Formulate a Successful Campaign in Conference Room 2
Brooke Cole, Business Manager, CasinoAffiliatePrograms.com Brooke Cole is the Business Manager for Affiliate Media Inc, the parent company of CasinoAffiliatePrograms.com (CAP) and PokerAffiliatePrograms.com (PAP). Being with CAP since 2008 she manages all relationships / partnerships with both Operators and Affiliates in addition to heading up the in-house affiliate concierge team. Outside of these responsibilities Brooke acts as a community liaison and mediates all Affiliate complaints both privately and / or publicly via CAP’s Resolution Service. Brooke will be presenting: 14:00 – 14:45 Affiliate Learning Session: How to Minimize Your Financial Exposure in Conference Room 2
Dave Naylor, Director & Head of SEO, Bronco Ltd David Naylor, more commonly know as DaveN, started
David Naylor, more commonly know as DaveN, started working in the SEO industry over 13 years ago. David’s main motivational driving force is the belief that there is no point having a site if it doesn’t rank No 1. His dedication to giving clients great ROI has lead to the constant development of new optimisation techniques and the ability to see algorithmic changes before most other SEO’s. David Naylor has the reputation of being one of the best SEO’s in the world, who has a proven track record of successes in the most competitive markets. David’s blog attracts a worldwide audience and is well known for its down to earth, yet informative approach on all SEO issues. Dave will be presenting: 14:00-14:45 How To Take Your SEO Into The Future in Conference Room 1
Paul Reilly, SEO Consultant, MediaSkunkWorks Paul Reilly has worked in Search Marketing for over 12 years and has earned multiple awards and honours. Today Paul is regarded by as one of the UKs most Influential SEOs, and is the first port of call for most iGaming brands. He is widely known in the iGaming & SEO industry for his previous work in building the world’s most effective and technologically advanced SEO department. Paul will be presenting: 14:45-15:30 Rank Quickly: How I positioned a new affiliate site on page one in under two weeks on a shoestring budget in Conference Room 2
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conference schedule day 1
Friday 9th September 09:30
REGISTRATION & EXHIBITION OPEN Conference Room 1 Online Marketing & Acquisitions
Conference Room 2 New Markets & Opportunities
10:30
Welcome from Conference Chair Michael Caselli, Editor-in-Chief, Lyceum Publishing
10:30
Welcome from Conference Chair Nicky Senyard, CEO, Income Access
10:35
Affiliate Market Analysis: US Indictments and The Effects on the Affiliate Landscape, European legislation and America Opening The U.S. market will certainly change after the recent indictments have run their course, with experts predicting new U.S. licensing or regulations to hit the market in the next 12 to 24 months. But how has the wider industry been affected? What can affiliates start doing today and how can they best position themselves for greater success in the years to come?
10:35
Binary Options – Bridging Gaming and Forex This session will explore the binary options industry – explaining the relationship between the gaming and forex industries and how it bridges the two, what is needed in order to enter this rapidly developing niche market, what role affiliates and gaming operators play, the opportunities for affiliates and revenue earning potential available. There will also be time for Q&A, giving you a unique opportunity to ask our expert any questions you have about this exciting vertical. • Tammy Levy, Marketing Director, SpotOption
• Marcos El Charif, Associate Solicitor, Harris Hagan 11:15 11:45
MORNING BREAK Getting Emails Delivered in The World of The Intelligent Inbox Email marketers today must not only navigate through a maze of spam filters and technology, but deliverability now depends on even more factors – such as engagement. In this can’t miss session, attendees will learn about the complexities of deliverability in modern email marketing and will take away several strategies for successfully navigating their way through the deliverability maze, including how to: - Manage expectations at the beginning of the subscriber relationship - Authenticate your messages with Sender Policy Framework (SPF), Sender ID, and Domain Keys Identified Mail (DKIM) - Optimize design and HTML coding for delivery and rendering - Increase engagement and interaction to navigate the intelligent inbox
11:45
Unleashing Demand in New Markets Using Pre-paid Payment Methods Attend this session as one of the industry’s most notable payment providers, Ukash discuss how to access pent-up demand and convert players using pre-paid methods in developing territories such as Argentina and Russia. Using case studies to demonstrate best practice, stats and analysis, this session will compare alternative payment methods and examine the importance of choosing the right one for different territories and how this can lead to increased player conversion. • David Goodall, Account & Business Development Manager, Ukash
• Richard Evans, Director of Marketing EMEA, Silverpop 12:30
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LUNCH BREAK
conference schedule day 1 13:30
14:30
Live Affiliate Coaching & Advice Panel Attention affiliates! Attend this session for a very rare opportunity to get your site analysed by some of the industry’s most established and successful affiliates and SEO experts. This is a unique opportunity to get money can’t buy advice offering real implementable strategies that cover all aspects of the affiliate business from site design and conversion to marketing and SEO techniques. • John Wright, Affiliate Coach, Gaffg.com • Kay Schaefer, Founder, Ksom.es • Nikola Zugic, Co-Owner, LatestCasinoBonuses. com & LatestBingoBonuses.com
13:30
Regulatory update: How will the new regulation effect iGaming in Spain? As a preview to iGB Espana, our dedicated event for the Spanish speaking market to be held 1819 November in Madrid, this 1-hour session will explore how the expected change in regulation in Spain will affect your vertical and the market in general.
13:30
An overview of the Spanish market pre- and post- regulation •Jaki Becker, Gambling Consultant for UK, Spain and Latam
• Judd Muir, Founder, Yabadoo.es
13:45
Legislation and the specifics: how will affiliates and operators be affected? •Albert Agustinoy Guilayn, Senior Associate, Cuatrecasas, Goncalves Pereira
14:00
A Case Study From Operator Currently in the Spanish Market
14:30
Spain & Latam: The Latest SEO & PPC Trends This session will be enormously beneficial to any affiliate or operator currently running a search campaign in a Spanish territory or looking to do so. Attend this session to get expert tips and real life examples strategies that have actually worked covering: - An introduction to multilingual search marketing - top considerations and the need for localised strategies and approaches - An overview of the Spanish speaking markets - what’s in demand, how to convert and cultural conversions by market - Developing a global Spanish solution as opposed to specific markets - what’s the best strategy, common pitfalls, duplicate content and leveraging SEO value - Multilingual search tips – applicable to all international markets
Social Media Acquisition Has Been A Waste of Time. Now What? For several reasons which are explained in this session, Social acquisition will probably never really work for affiliates and operators. So if not Social, then what? A substantial new piece of research from Google proves that we should point our Social Media acquisition money in a different direction. Google say they have identified a new forth step in our buying processes - Zero Moment of Truth, that has a very close relationship to Social Media. Unknowingly, affiliates have been masters at winning business within this newly understood buying stage. Confused? Attend this groundbreaking session to find out more! (This session is accompanied by a comprehensive article in this month’s iGB Affiliate magazine) • Nick Garner, Global Head of Search, Unibet
• Jon Murphy, Senior Account Manager, OBAN Multilingual 15:00
FREE Bar and networking in the exhibition hall
18:00
EXHIBITION CLOSE
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conference schedule day 2
Saturday 10th September 10:30
REGISTRATION & EXHIBITION OPEN Conference Room 1 Online Marketing & Acquisitions
Conference Room 2 New Markets & Opportunities
11:00
Welcome from Conference Chair Michael Caselli, Editor-in-Chief, Lyceum Publishing
11:00
Welcome from Conference Chair Aideen Shortt, Author of the intelligence report “ Mobile Gambling: A Comprehensive Strategy & Market Review”
11:05
Counter-Brand Protection: Discover how the operators are planning to reduce your earnings through brand protection and how to counter attack. Sitting pretty for a brand name has been an easy win for many affiliates, but more and more operators are trying to protect their branded search terms, pushing affiliates down to page two. This session will show you the precise tricks they are using to accomplish this and how you can counter their moves to protect your brand search traffic. According to SEO consultant Paul Reilly, more and more operators are enquiring about brand protection to turn commissionable traffic into noncommissionable traffic. This insightful session will show you how to avoid being pushed down to page two and protect your earnings.
11:05
Mobile Gambling – Past, Present and Future For many industry commentators, 2011 will be seen as the year in which mobile gambling finally comes of age. For years now, the platform was heralded as the ‘next big thing’ – the future of gambling. Yet, results have fallen way short of the bold projections of a few years ago, and the real growth of this platform only began with the World Cup in 2010 where numbers suggested up to a 400% increase in platform usage across key operators. Attend this session as our resident mobile expert, Aideen Shortt gives an insight to this burgeoning sector with topics including: • An overview of the market – projections, countries, devices, operating systems • Products that work on mobile • What went wrong in the past and what are the enabling trends now • Current obstacles and roadblocks • Aideen Shortt, Author of the intelligence report “ Mobile Gambling: A Comprehensive Strategy & Market Review”
• Paul Reilly, SEO Consultant, MediaSkunkWorks • Nick Garner, Global Head of SEO, Unibet 11:45
Demon SEO: How To Defend Against Black Hat Techniques With this year’s big Google Panda updates that hit many sites, and the release of Google’s new social platform what do you need to be doing to future proof your SEO. SEO is constantly changing as Google tries to clamp down on overused techniques, so how do you harness techniques that are classed as SEO 2.0 and make your site rank better in the search engines as well as giving more to the users. • Kay Schaefer, Founder, Ksom.es • Dave Naylor, Director & Head of SEO, Bronco Ltd • Jason Duke, Founder, Pzyche
11:30
Mobile: Opportunities & Obstacles for Affiliates The position that affiliates hold in shaping and driving internet gambling is not yet replicated on mobile. Typically affiliates are sign of a mature market and although mobile is just in its infancy, it is widely believed that affiliate marketing will gain traction over time on this platform, but there is a long way to go yet due to a widespread lack of understanding of what mobile means for this sector. Join our panel of industry experts as they discuss the opportunities, the obstacles and flag some differences between the fixed internet and mobile internet including: • Issues surrounding tracking – what this means for affiliates • Inplay betting – behind the growth of mobile • SEO – how does it differ between online and mobile • Advertising on mobile – what’s different and what are the tricks • App stores – positioning is everything • Payment processing – a long way to go • Direct marketing – SMS and email, where it goes wrong and what to do right • Nicky Senyard, CEO, Income Access • Avri Rotem, Head of Marketing, On Mobi
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conference schedule day 2 12:15
13:00 14:00
Lunch Break How To Take Your SEO Into The Future With this year’s big Google Panda updates adversely affecting many sites and the release of Google’s new social platform, what do you need to be doing to future proof your SEO? Attend this session as SEO expert, Dave Naylor explains how to harness techniques that are classed as SEO 2.0 and make your site rank better in the search engines as well as giving more to the users. With SEO strategies constantly changing as Google tries to clamp down on overused techniques, this is a must-attend session.
14:00
Casino Landing Pages: The Untold PostSignup Story Can you trust the operators you work with? OK… can you at least make sure you work with such establishments that pay enough attention to your traffic AFTER it has been converted? Learn how you can capitalize on your operators’ CRM efforts, and make more money from your traffic by maximizing your CPA and Rev Share deals. Attend this session as loyalty and retention expert, Shahar Attias of Hybrid Interaction, covers the following topics giving real industry case studies: • How do Casino Operators operate? • Key conversion modules: Big winners, firstdeposit-bonus, T&C • Key retention modules: VIP clubs, loyalty programs, promotions and dynamic content
Affiliate Learning Session: How to Minimize Your Financial Exposure Join CasinoAffiliatePrograms as they discuss the latest affiliate topic causing concern – financial exposure and how to reduce your risk when working in uncertain markets or with new to market operators. Find out how to insulate yourself from recent issues that have consumed the industry, including the closure of some of the largest US-facing affiliate programs that ever existed, what to do when an operator misses a payment and how to capitalise in developing markets without losing out. Attend this session for some practical advice! • Brooke Cole, Business Manager, CasinoAffiliatePrograms.com
• Dave Naylor, Director & Head of SEO, Bronco Ltd 14:45
Mobile Marketing: How to Formulate a Successful Campaign Mobile marketing is currently somewhat misunderstood. Far from being “the internet on a smaller screen” there are many intricacies and differences that are currently slipping under the radar. Internet usage in changing dramatically, mobile habits are vastly different to fixed internet and to be successful in this market requires targeted, clever campaigns designed and executed specifically for mobile – and not simply a replication or an add-on to fixed internet marketing endeavours. Attend this session as we discuss: • How to get the most out of SEO • App stores • Advertising opportunities • How to work with the user interface • What do different devices mean for the users • Steve Cook, European Managing Director, Bet Tracker
14:45
Rank Quickly: How I positioned a new affiliate site on page one in under two weeks on a shoestring budget SEO is often mystified and over complicated by consultants and agencies. This is to ensure two things, 1) they win your business by appearing more advanced than the competition and 2) to justify the highest possible fees. This masterclass will blow away the smoke and smash all the mirrors to give you a simple step-bystep game plan to attaining page one rankings for big keywords, with a brand new site, on a show string budget and FAST! • Paul Reilly, SEO Consultant, MediaSkunkWorks
• Shahar Attias, Founder & CEO, Hybrid Interaction Ltd 15:00
FREE Bar and networking in the exhibition hall
18:00
EXHIBITION CLOSE
15
BAC Off icial Networking Parties Friday 9th September - Official Networking Party
21:00 - Late at Opium Mar
Day 1 of the conference is over, but the party carries on and this one will have you dancing till the break of dawn. Come and join us from 9pm at Opium Mar, a luxurious club and lounge open to the Barcelona sea-front. Grab a cocktail and enjoy the warm sea-breeze and great music! VENUE: Opium Mar, Passeig Marítim de la Barceloneta 34, 08003 Barcelona
Sponsored by:
www.LondonAffiliAteConferenCe.Com
Saturday 10th September - Official Bac Closing Party
21:00 - Late at Vetro
We want to ensure you leave Barcelona with plenty of memories, so make sure you join us for the closing party sponsored by iGaming Super Show and Intercash. Held at Vetro, an ultra modern high rise club overlooking the skyline of Barcelona. A short 15 minute taxi away, it’s worth it for the beautifully landscaped gardens, spectacular views, music from some of Europe’s coolest DJs and the great company. VENUE: Vetro, Carrer Adria Margarit 27, 08035 Barcelona
Sponsored by:
Sunday 11th September - Sunday Session
13:00 - 16:00 at the Garden Patio Room, Fira Palace Hotel
Farewell...until next time! But don’t leave too quickly, if you have some time before rushing to the airport, come and have a final goodbye sangria with us. A long standing iGB Affiliate event tradition, the Sunday Session lets you unwind and catch up with industry friends and partners. The follow up emails will still be waiting for you on Monday, so why not come and enjoy the sunny Spanish terrace and the good company of your fellow delegates. VENUE: The Garden Patio Room (Ground Floor), Fira Palace Hotel, Avenida Rius i Taulet, 1-3, Barcelona
Sponsored by:
Only registered BAC delegates wearing a sponsored wristband will be allowed entry to the official networking events. Pick up your wristband at the BAC registration desk at Fira de Barcelona on 9th & 10th September.
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thank you to our sponsors Platinum & Bag Sponsor
Gold & Lanyard Sponsor
Silver Sponsor
Bronze Sponsor
Registration, Badge & Wristband Sponsor
Floor Plan Sponsor
Map Sponsor
Water Sponsor
Online Networking Tool Sponsor
Bingo Sponsor
Sportsbook Software Sponsor
Binary Options Sponsor
Media Partners
Official Magazines
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forex affiliate Introductory offer Sign up during the Barcelona Affiliate Conference and get the opportunity to receive a free iPad2 just by doing what you do best – referring clients!
Visit us at booth no. C3 to find out more about the offer or email us at info@forex-affiliate.com High CPA and revenue share schemes Promotional tools including high-converting banners, useful widgets and forex market news Easy tracking and online reporting of your earnings Support from your personal affiliate manager.
Please note that Forex trading (OTC Trading) involves substantial risk of loss, and may not be suitable for everyone Easy-Forex Trading Ltd is regulated by the Cyprus Securities and Exchange Commission (CySEC) (License Number 079/07).
who’s who? Looking for a specific Exhibitor or an Affiliate Manager? Have you arranged a meeting and you’re not sure of their details or who they are? Use our Who’s Who list to find the right contact for your business.
12Bet
Stand B15
Affiliates United
David Bazak David.Bazak@williamhill.com
Affiliates United
Mario Giraldo Mario@12bet.com
888.com
Stand D22
Nadav Sabarov Nadav.Sabarov@williamhill.com
Stand D23
Affiliates United
Daniel Bromberg Daniel.bromberg@888holdings.com
888.com
Stand D22
Stand D23
Stand D22
David Bilen David.bilen@williamhill.com
Alawar
Jonathan Edelshaim Jonathan.Edelshaim@888holdings.com
Stand C2 Santiago López S.lopez@alawar.com
C
M
Y
CM
888.com
Stand D23
APCW
MY
CY
Roy Harpak Roy.harpak@888holdings.com
ACF WEBMASTER/POKERGAINS
Stand C30
J. Todd Jtodd@apcw.org
Kate Williams Kate@sixdegs.com
Stand D1
Aspire Affiliates
Sean Bardensky Sean@affactive.com
AffiliateEdge.com Martyn Beacon Martyn@affiliateedge.com
20
K
Apps World
David Six David@acf-marketing.com
Affactive
CMY
Stand F9
Mickey Winitsky Mickeyw@aspireglobal.com
bet365
Stand D10 James Woods James.woods@bet365.com
BETDAQ_Advert_A4.pdf 1 26/08/2011 16:01:44
C
M
Y
CM
MY
CY
CMY
K
Casino Affiliate Program
SI CA NO TS OR NG SP ETTI B
who’s who? BETDAQ
Stand C26
Commission.biz
Ruairí Fitzpatrick Affiliates@betdaq.com
Bingocams
Simon Eaton Simon@commission.bz
Stand C28
EGO
Bas Janssen Bas@bingocams.com
Bodog
Floorplan Sponsor
Stand C24 Michael Golembo Affiliates@EGamingOnline.com
Stand F4
eToro
Affiliatesupport@bodog.com
Brightshare
Stand B13 Amir Rabinowicz Amir@etoro.com
EuroPartners Roberto Primi Robertop@brightshare.com
bwin
Robin Becker robecker@europartners.com
Stand E22
Everest Affiliates
David Levy David.Levy@bwinparty.com
CalvinAyre
Forex-Affiliate
CalvinAyre.com Info@calvinayre.com
Stand C7
Stand C3
Demis Baldivieso Savva Demis@easy-forex.com
CAP
GamCare Brooke Cole Brooke@CasinoAffiliatePrograms.com
Stand C1 Carolina Tobar Carolina@comeon.com
Map Sponsor
Itsik Akiva, Iakiva@everestaffiliates.com
Stand G3
ComeOn!
Stand G4
Stand G15 Stella Dalton Stella.dalton@gamcare.org.uk
888.com
Stand D23 Vanessa Brganza Vanessa.Braganze@888holdings.com
23
who’s who? Genesys
Stand F10
Intertops
Silvia Hoppe Silviah@genesysaffiliates.com
Global Gaming Events
Stand A14
Roman Humpelstetter Affiliate@Intertops.com
Isis Partner
Jason “Wolf” Rosenberg Affiliates@globalgamingevents.com
GoWild Affiliates
Stand C10
Justyna Kolaczynska Justyna@isispartner.com
Jackpot Capital
Yonatan Lee Yoni@gowildgaming.com
GPWA
Stand B5
Bingo Sponsor
Stand A16
Jackpot Capital Affiliate Team Affiliates@JackpotCapital.com
Stand C5
Ladbrokes
Steven Corfman Steven@gpwa.org
Jonathan Chapman Jonathan.Chapman@ladbrokes.co.uk Water Sponsor
Winner Affiliates
Stand C20
London Capital Group
Winner Affiliates Team Affiliates@winneraffiliates.com
Income Access
Stand C9
Simon Denham S.Denham@londoncapitalgroup.com
Mansion Affiliates
Sarafina Wolde Gabriel Sara@incomeaccess.com
Mr Green
MB Affiliates Marija Petkovic Marija@mbaffiliates.com
Pernilla Rutgersson Pernilla.rutgersson@mrgreen.com
Stand A24 Alexander Laske Alaske@mybet.com
Stand E8
Ran Hay Ran@mansion.com
Stand B1
myBet.com
Stand A17
Stand A20 Sportsbook Software Sponsor
Mind Power Istvan E. Csoka Info@mipohu.com
25
6373.3 b
who’s who? Neteller
Stand C27
Poker In Venice
Jennifer Ming Affiliate@neteller.com
Nordicbet
David Fernandez D.fernandez@pokerinvenice.com
Stand A22
Referback
Shaun O’Neil Shaun.oneill@nordicgaming.com
Paddy Power
Stand E4
Referback
Stand E18
Casino Rewards/Rewards Affiliates Renee Mate Renee@RewardsAffiliates.com
Stand E16
Kriton Kounelakis Kritonk@partygaming.com
Plus500
Silverpop
Stand A15
Stand C4
Slotastic! Affiliates
Spade Social
Unibet
Registration Badge & Wristband Sponsor
Stand G6 Ahsan Shah Affiliates@unibet.com
Stand C15
Jacob Wilson Affiliates@slotastic.com
Ukash David Goodall David.goodall@ukash.com
Online Networking Tool Sponsor
Carl Beange Cbeange@silverpop.com
David Zruia David@Plus500.com
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Stand C22 Shane van Zyl Slvanzyl@hotmail.co.uk
Henrik Granlund Henrik.granlund@paf.com
PartyGaming
Stand C22 Tarryn Ward Tarryn.ward@gmail.com
Shane Murphy Shmurphy@paddypower.com
PafPartners.com
Stand D5
Stand G13
John Kamara John@spadesocial.com
StarGames Affiliates
Stand G5
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6373.3 bet365 affiliates flyer (A5+3mm)._A4 06/04/2011 14:46 Page 1
YOU CAN BET ON SUCCESS AS A bet365 AFFILIATE 56 SPORTS
IN-PLAY
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bet365affiliates.com Come and talk to us about associating yourself with an award-winning brand
www.gambleaware.co.uk
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sponsor & exhibitor profifif iles 888.com
Stand D23
888.com is one of the world’s most popular online gaming entertainment and solutions providers. 888 have been at the forefront of the online gaming industry for over a decade, allowing both players and B2B partners to enjoy a world-class gaming experience. 888’s consumer facing websites offer more than just online gaming. They are entertainment destinations, places where people can enjoy a truly interactive experience and be part of an online community that shares common interests. Included amongst 888’s many online gaming establishments are the awardwinning Casino-on-Net, Pacific Poker, 888ladies bingo and 888sport, all of which are accessible via 888’s centralized Internet gaming venue, www.888.com.
888.com 601-701 Europort, Gibraltar www.888.com 0207 487 8688 Gold and Lanyard Sponsor
As well as providing players with an innovative, comprehensive and enjoyable gaming experience, with Total Gaming Services — customizable solutions offering the ideal platform through which to establish an online gaming presence and monetize their brand. 888 websites provide an enjoyable customer experience in a safe and secure environment. 888 remains a leader in responsible gaming, with specialist websites dedicated to both corporate responsibility and responsible gaming. 888 is licensed and regulated by the Government of Gibraltar, where 888’s main headquarters and main operations are located.
12Bet
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Based in the Isle of Man, 12bet offers thousands of events and competitive odds for Live Betting across the main bet types. Primarily focused on football, 12Bet events cover over 75 Leagues and on average 7,000 events per month. We offer Live Betting up to the 89th minute of play, and often 90 minutes +2!
12Bet 33 Malew Street Castletown Isle of Man IM9 1AE www.12bet.com 00441624820170
ACF WEBMASTER/POKERGAINS ACF, the casino770 and casino riva platforms offer its member a range of rich and varied tools with which they can optimize their website. ACF supplies a landing page as well as peel away slide banners and a quick and easy to install flash demo. These successful marketing tools are customized on demand to contribute towards making affiliate websites as unique as possible.
Stand C30 ACF WEBMASTER / POKERGAINS The post House, 13 East street – Harworth Yorkshire DN11 8NW www.acf-webmaster.com www.pokergains.net 00972542404215/12
Affactive Affactive.com is a rapidly growing affiliate program specializing in online gaming. Affactive. com is unique by providing its clients Casino brands from a variety of software providers, all in one spot. We have the latest and most updated tracking software, creative and technological solutions, and some of the most competitive and attractive commission programs in the industry. The highly experienced and multi-lingual affiliate team is always available 24/7. Come and get to know us at our Booth!
Stand D1 Affactive Trident chambers P.O. box 146 Road town, Tortola British virgin islands www.affactive.com Phone (USA Toll Free): 1 (866) 398 4035 Phone (UK Toll Free): +44 (0) 808 234 311
Affiliate Edge AffiliateEdge, the new name for CWC Affiliates officially launches their new program for BAC 2010. Proudly boasting 6 US Friendly casinos, Euro casino translated in 14 languages, a full range of in depth statistics, comprehensive creative library and a flexible approach to the way you work with our exclusive affiliate software only available at AffiliateEdge.
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AffiliateEdge.com PO Box 416 Salford, EnglandM6 6XH www.affiliateedge.com Toll Free: 1 888-671-2855 UK/Int’l: +44 (0)870 166 8801
sponsor & exhibitor profifif iles Affiliates United Affiliates United Affiliates United is the online gambling industry’s most trusted and reputable brand. Powered by the renowned William Hill Online, we boast quality products across the board, including Casino, Sports, Poker, Bingo, Mobile and much more.
Stand D22 Around-the-Clock Affiliates United 16 Grosvenor Place Availability SW1X 7HH We are here to assist you www.affutd.com in any way that we can. A personal account manager is assigned to each affiliate in addition to a 24/7 Live support team that is available via phone, chat, fax or email.
Platinum & Delegate Bag Sponsor
Our all-inclusive affiliate marketing system offers real-time stats both online and via mobile, cutting-edge marketing tools, multiple payment options Powerful & Convenient Affiliate Tools including PayPal, a unique one-wallet payment system, personal account managers and 24/7support in a wide array of languages. There is no other Affiliates United features a powerful and easy-to-use affiliate management system, enabling quick access to marketing tools in a variety of languages, affiliate marketing system out there more comprehensive! customized reports and affiliate stats. Affiliates United is the only brand that guarantees consistently high player Our All-Inclusive Affiliate Package Includes: retention and undisputed player value. We tackle retention head-on with customised support, exclusive promos and more to ensure your players are ✔ Highest REV SHARE in the industry, of up to 70%! ✔ Real-time stats, both online and via mobile happy and keep coming back. It is in this way that our affiliates maximise their earnings increasingly over time.
✔ Cutting-edge marketing tools to maximise your campaign results
✔ Dedication and professionalism to optimise your conversion rates with the help of a professional, dedicated account manager Making a Brand Wise Choice! Name recognition goes a long way in this business. Affiliates United offers ✔ 24/7 support in the language of your choice you the opportunity to capitalize on some of the biggest names in the online ✔ Multiple payment options including PayPal gaming industry. ✔ One-wallet payment system Featuring international household names as William Hill, EuroGrand, William Hill Poker and William Hill Bingo, Sky Kings casino and 21Nova, our ✔ Advanced marketing tools: live odds banners, sports widget, sports calendars, tool bar, etc. brands are suited to a wide variety of target audiences, supporting over 20 different languages. Model for Success We go the extra mile when it comes to taking care of our affiliates. By offering our affiliates generous revenue models (and the highest REVSHARE in the industry), we enable them to maximize their earning potential.
Come meet us at Stand D22 or join us now to turn your traffic into cash! www.affutd.com
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Alawar
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Founded in 1999, Alawar Entertainment specializes in the global development, publication and distribution of casual games for multiple platforms. The company is the leading distributor of casual titles in Eastern Europe and has published more than 200 casual PC games globally, including leading downloadable brands like Farm Frenzy®, Craze®, The Treasures of Montezuma® and Mogul® series.
Alawar Entertainment 901.Pitt st., Suite 325, Alexandria, VA, USA www.alawar.com +7-383-3328133
APCW The Association of Players, Casinos & Webmasters (APCW) was founded in 2003 to ensure fairness for both players and webmasters. The APCW soon became one of the most highly respected “watchdog” sites for investigating and reporting issues. The APCW’s “Perspectives Weekly” video series is carried across hundreds of websites and has received over a million views.
Association of Players, Casinos & Webmasters (APCW) 95 Wells Avenue Newton, Massachusetts 02459 USA www.APCW.org Ph: +1 617.332.2850 x138
Apps World The 2nd Annual Apps World Europe show, builds on the success of over 2500 people attending the inaugural event. With three simultaneous streams the Apps World event aims to address the entire app ecosystem and the challenge of delivery, development and design of apps across multiple platforms.
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Apps World Top Floor Rear 25-26 Berkeley Square Bristol, UK, BS8 1HP www.apps-world.net/europe +44 (0) 117 946 8870
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sponsor & exhibitor profifif iles Aspire Affiliates
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Aspire Affilates is the largest soft-gaming affiliate program promoting Scratch2Cash, Hopa.com, Karamba.com and OK! Scratchcards. We commit to bringing players the fairest, securest and most entertaining scratch cards, slots and instant games on the internet. Our affiliate program offers outstanding conversion and retention rates through our localized marketing and daily promotions. Our dedicated Affiliate Managers provide personalized account management, great customer service and up-to-date marketing material that is available in multiple languages. Aspire Affiliates belongs to Aspire Global, formerly known as being part of the NeoGames group.
Aspire Affiliates For invoice purposes: Neopoint Technologies Ltd. 50 Town House Range Suite 7b & 8b, Gibraltar www.aspireaffiliates.com +972-3-6072500
Bet365
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bet365 is one of the world’s largest online gambling groups with over five million customers worldwide. The Group employs over 1,700 people and is the UK’s seventh largest private company. bet365 offers an Affiliate programme that’s unrivalled, which has recently doubled in size, taking the total head count to 14 affiliate marketing professionals. bet365 has also been officially recognised as one of the best Affiliate programme providers, having received some notable accolades in the recent iGaming Business Affiliate Awards.
bet365 Hillside (New Media) Limited Hillside Festival Way Stoke-on-Trent ST1 5SH United Kingdom +44(0) 1782684753
At the iGB Awards 2011, bet365 received the coveted Affiliate Programme of the Year title in the prestigious awards ceremony. bet365 received the award because of its high quality Affiliate system that delivers some of the highest conversion and retention rates in a very competitive market. The panel of judges, consisting of 20 industry experts, acknowledged the fact that bet365 is one of the world’s most respected online gambling groups. They cited bet365’s clear and affiliate-friendly terms and consistent growth and investment as the main reasons for being awarded the top honour. As part of a very successful Affiliates team, James Woods received the Best Affiliate Manager award. The judges were impressed by the innovative approach of bet365’s Affiliates Operations Manager, as well as his commitment and professionalism. They also experienced great success at the EGR Awards 2010, scooping the Best Casino, Best Overall Operator, and Best Website Performance.
BETDAQ BETDAQ.com is a thriving betting exchange providing real value to punters. The exchange offers up to 20% better odds than a traditional bookmaker. As an affiliate, you will benefit from this profitable channel as players love the increased value & better chance to win! Come chat with us- stand C26!
Stand C26 BETDAQ Postal address: Global Betting Exchange, IFSC House, Custom House Quay, Dublin 1, Ireland http://affiliate.betdaqaffiliates.com +353 (0) 1 673 3308
Bingocams BingocamsPartners offers affiliates the most innovative UK bingo platform, best converting creative, detailed live statistics and no negative balance rollovers to the next month. Affiliates can also expect to receive between 25% and 40% revenue share on the lifetime of each player and we have a reputation for always paying in full and on time.
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Stand C28 Bingocams Villa Seminia, 8, Sir Temi Zammit Avenue Ta’ Xbiex, XBX 1011, Malta www.bingocams.com 0031 (0)630320649
sponsor & exhibitor profifif iles Bodog
Stand F4
For over 15 years, Bodog has been providing our partners the best affiliate program available in the industry. Bodog Affiliate provides real time tracking, detailed reporting, experienced account management and the best online gaming product available.
Bodog www.bodogaffiliate.com
Come see why our partners choose to work with the industry’s top brand - Bodog.
Brightshare Committed to excellence for over ten years with top casino brands like All Slots Casino, the BrightShare program now leads industry trends into mobile with All Slots Mobile and have broadened their offering with the new AllYouBet Sportsbook. Top commissions, honesty and reliability are all part of the Brightshare advantage!
Stand xx BrightShare Network P.O. Box 10 Bar Lev Industrial Park Misgav Israel 20156 www.brightshare.com +972 4 955 4020
bwin bewinners is the Affiliate Program of the labels bwin, betoto and SAjOO. Our portfolio consists of four different product groups: Sports betting, Poker, Casino and Games. bwin also offers audio and video streams of top sporting events such as the German Soccer League. bwin is the main sponsor of Real Madrid, the Italian bwin league, Bayern Munich, Moto GP and FIBA.
Stand E22 bwin Services AG Marxergasse 1b, 1010 Vienna, Austria +43 0 50 858-21013
The bewinners program is known for its superb brand recognition, driven by the key values that have led bwin to the top: trustworthiness, openness, straightforwardness, fairness and reliability. By joining forces with the strong bwin brand, bewinners enables you to generate additional revenues, acquire more players and become as successful as bwin, betoto and SAjOO. bewinners works in more than 25 markets, it offers ad material in 22 different languages, and our account managers can consult with you in 17 languages. Full details about the company can be found on its investor relations website at www.bwinparty.com
CalvinAyre.com CalvinAyre.com is the global destination for online gambling news, lifestyle information, conferences, industry shakers, sexy girls, and event coverage. CalvinAyre.com is a not-for-profit website, aims to be carbon neutral and will encourage other players in the online gaming industry to follow this philosophy. All profit generated from this site goes to support initiatives of the Calvin Ayre Foundation.
Stand G3 CalvinAyre.com Everywhere www.calvinayre.com
ComeOn! ComeOn! offers poker, casino and a sportsbook, driven by an experienced team. Our domain name www.comeon.com is the driving force behind our brand, which is to capture the feeling of excitement that you get during adrenaline pumping moments whilst playing poker, games and life in general
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Stand C1 Come On Europe Ltd Abacus Buildings, suite 2 Psaila Street St. Venera SVR 9017 Malta phone: +356 99055273 www.comeon.com
sponsor & exhibitor profifif iles CasinoAffiliatePrograms.com Founded in 2000, CasinoAffiliatePrograms.com (CAP) is the leading resource for iGaming affiliates. CAP specializes in providing iGaming affiliates with the education and training needed for success in a constantly changing market. We also help you stay up-to-date on industry news, and offer direct connections to gambling affiliate programs best suited to your specific niche and market. Our legacy also includes cofounding the popular iGB conference circuit (which includes the London Affiliate Conference, iGB Affiliate Awards, and iGaming Super Show) as well as iGB Affiliate’s acclaimed iGaming affiliate magazine.
CasinoAffiliatePrograms.com 32 Discovery Suite #270 Irvine, CA 92618 www.CasinoAffiliatePrograms.com +1 714 596-9000
Here are some of the ways in which CAP helps affiliates become and stay more successful: • Daily education. In 2011, we launched a new series of interactive and educational affiliate content, including video interviews with affiliate success stories and a live webinar series with industry experts (with content focused on SEO and the more universal aspects of online marketing). These new features, along with CAP’s daily updated blog content, has catapulted CAP’s site traffic and allowed us to maintain a complete multimedia source of affiliate education and insider information. • Daily emails. With more than 10,000 subscribers, we have one of the largest and widely read email publications in the iGaming Affiliate Industry. • Affiliate reviews. An industry first, started in 2010, CAP offers more than 300 in-depth ratings and reviews of our programs by other affiliates. You can sort all programs by the number of reviews, average rating, and other factors to ensure you’re only working with reputable programs. • Affiliate resolution. CAP’s Complaint Resolution System was created as a way to help bridge the gap between operators and affiliates. Since 2010, CAP has helped resolve more than 60 affiliate/operator disputes, totaling over $400,000.
Commissionbiz.bz Commission.bz works with brands catering to the US. Commission.bz represents BetOnline Sportsbook, casino and poker as well as Pay-Per-Head which is the first per head affiliate program around. Earn up to 35% of house net win and every lead sent is followed up with a sales phone call resulting in high conversions.
Commission.bz c/o Commission.bz Display Panama Plaza, locales 1 Calle 50 y Via Brasil Obarrio, Panama City, Panama www.commission.bz
EGO EGO – EgamingOnline.com provides the best deals and affiliate support in the industry. With our multi-lingual team of 10 dedicated affiliate managers we guarantee fantastic support to affiliates around the clock. EGO now represents 5 brands encompassing all major gaming sectors – well established Poker and Skill games products like RedKings Poker and BGroom.com, our two proprietary software Casinos EUCasino.com and CasinoRedKings.com and our latest addition sports betting site BetRedKings.com.
Floor Plan Sponsor
Stand C24 EGO 4, Riga Fereou Street, Office 31-32, Omega Court, Limassol, Cyprus 3095 www.EGamingOnline.com 0035725279200
You can promote all our brands with one affiliate account and all marketing materials in all languages can now be found on our website at www. EGamingOnline.com . The affiliate backend system is both comprehensive and user friendly and is regarded as one of the best in the business. New links can be created using a special Zone ID Tool allowing all affiliates freedom to set up as many links needed for tracking and marketing purposes. We have trackers by GeoIP and also language links that direct your traffic to specific languages. All our Brands provide excellent player support in a huge variety of languages and we focus on effective, workable localized promotions and the conversion of new players. RedKings is one of the fastest growing Poker sites in the world. With over $16,000,000 in tournament guarantees and $100,000 Races each month RedKings has fast become the online poker room of choice for many serious poker players. Affiliate specific campaigns add to the huge amount of recreational players attracted daily to RedKings helping fuel an above industry average and still growing rate of conversion. BGroom uses our proprietary P2P software which is renowned for its stability, playability and its industry-defying conversion rates. Backgammon is now an established part of the gaming industry and BGroom is leading the way. EUCasino.com is widely regarded as being the best new Casino launch of the past few years. Together with the very well known Casino RedKings.com Brand it uses our own propriety software offering something different to players around the world. Affiliates can now market and promote games that are new and fresh to the Industry with these two proven Brands. Our Casinos also offer an impressive array of localized payment methods including Sofort, Nordea, iDEAL and many more .Plus players have the option of depositing in USD, EUR, GBP, AUD , CAD and even Roubles ! BetRedKings is the latest addition to the EGO brands. It sets itself apart from other sports books in the market because of its speed and ease of use while boasting a modern user friendly site. With hugely competitive Odds, live betting and just about every conceivable Sports Market on offer sports betting has already proved not only to be a great retention tool for RedKings Poker players but a successful Conversion tool in its own right. The affiliate business is competitive and often difficult but with the right support from your affiliate managers and with a few carefully selected brands it can also be extremely lucrative. Whether you are an established gaming affiliate or you are embarking on a new venture we are confident we can meet all of your requirements. At EGO we will always be there for you!
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UNIBETaffiliates
WHAT WOULD YOU CHOOSE? The best online sports book in Europe, the best in live betting and live casino, MG Poker’s largest operator, Europe’s largest bingo room, Maria, brands that can convert your traffic or a program that respects you.
I CHOOSE IT ALL. I’M A UNIBETAFFILIATE. BARCELONA AFFILIATE CONFERENCE 3
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sponsor & exhibitor profifif iles eToro Welcome to the world’s largest investment network. eToro provides simple, transparent and enjoyable investing and trading in currencies, commodities and indices online. Want to see, follow and copy how other investors trade? Now you can. With more than 1.5 million users in 130 countries worldwide we make financial markets open and accessible to everyone.
Stand B13 eToro Group Ltd. 13 Grigoriou Xenopouloulou Street, Elegant House, Flat 103, 3101 Ayios Nicolaos Limassol, Cyprus. www.etoro.com www.etoropartners.com Phone: +357-2-5030251
EuroPartners
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Our Services Euro Partners www.europartners.com Euro Partners is the world’s leading e-gaming affiliate program with over Toll Free Phones: 1 866 725 8558 70,000 affiliates, and the largest vendor for Playtech licensees worldwide. UK: 0 800 066 4322 By choosing to work with Euro Partners, you benefit from the unparalleled Spain: 900 957 056 experience and service of our account management team, a full suite Map Germany: 0 800 181 3800 of localized marketing materials, and competitive commission rates. At Sponsor Euro Partners we keep a small affiliate-to-manager ratio to provide our partners with personal and professional service. In addition to standard affiliate partnerships, we facilitate migration for gaming companies seeking an online presence. About Our Verticals Casino: Powered by Playtech software, our casino platforms are constantly updated to feature the very latest games and technologies, with a current offering of 300+ games in over 15 languages. Popular selections include Marvel Comic slots, Live Games featuring live dealers, and our newly released TV Games. Leading online casino brands: Casino Tropez, Europa Casino and Titan Casino. Poker: Both Titan Poker and Mansion Poker are among Europe’s most popular online poker brands. With tens of thousands of online players at peak hours, our rooms guarantee millions in monthly prizes, feature sit ‘n’ go’s with progressive jackpots ranging into the hundreds of thousands, and award players entry to major worldwide poker tournaments throughout the year. Generous welcome bonus offers and strong VIP player incentives allow our poker rooms to acquire and retain players of all levels. Sports: Titan Bet is our full-service sportsbook, offering players real-time, live betting opportunities on sporting events from around the world. Titan Bet covers football, rugby, American football, baseball, basketball, tennis, cricket, motor sports and a newly released horseracing platform in sport circuits throughout Europe, North America, South America, Africa and Asia. Our strong promotional offerings include the Titan Bet Challenge, generous cashback offers and bonuses of up to 40% in multiple bets! While waiting for the results of their sports matches, bettors can enjoy our cutting-edge GTS powered side games. Over the years we’ve cultivated an elite affiliate network which has become our most valuable asset. We aim to build strong partnerships that are based on solid mutual incentives, and we truly have something for everyone. Stop by our booth and learn how you can become a partner. Visit us at stand G4-G17
Everest Affiliates Everest Affiliates focuses on European poker and casino players with products translated into 15 languages and a staff that provides extensive local expertise. Our unique customer approach and strong partnerships have made us a global leader in online gaming, as well as one of the largest poker rooms in France.
Stand C7 Everest Affiliates Suite 731, Europort, Gibraltar www.everestaffiliates.com +1-888-852-2383
Forex Affiliate Forex Affiliate is one of the longest running and most successful financial affiliate programmes worldwide. Since 2003 we’ve paid out millions of dollars in commissions to our affiliates and IBs simply for introducing clients to easy-forex. We’ve built successful partner relationships with high CPA, rev share, hybrid solutions and second tier affiliation.
Stand C3 Forex-Affiliate www.forex-affiliate.com +357 25 828 899
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sponsor & exhibitor profifif iles GAMCARE GamCare promotes a responsible approach to gambling and supports anyone affected by problem gambling. The national helplines (www. gamcare.org.uk, 0845 6000 133) offer instant access to specialist support. GamCare work closely with the industry offering expert advice, training both face to face and online through GamCare ExTra, and accreditation through GamCare Certification.
Stand G15 GamCare 7-11 St John’s Hill London SW11 1TR, UK www.gamcare.org.uk www.gamcaretradeservices.com 0207 801 7000
Genysys Genesys, using the innovative BetOnSoft software with over 100 casino games in HD and 3D, couples a superior new game roll out strategy with loyalty program and tournaments guaranteeing the ultimate player experience. Our multi-lingual casino brands are Treasure Mile, Wizbet, Mandarin Palace, Luck Creek and Grand Eagle Casino.
Stand F10 Genesys Technology N.V. eCommerce Park, Vredenberg Hoek, Heelsumstraat/Rotterdam, Curacao, Netherlands Antilles http://genesysaffiliates.com Phone: +356 2011 3137 Mobile: +356 999 666 01
Global Gaming Events We give away hundreds of thousands of dollars every year. In the last four years we have given away over $1 Million in Cash and Prizes in our Freerolls and Money Added Buyin Events. Affiliates can promote GGE FOR FREE with their OWN affiliate links and keep 100% of their affiliate commission.
Stand A14 Global Gaming Events (GGE) 9782 El Paseo Drive Rancho Cucamonga California, California 91730 www.globalgamingevents.com
GoWild Affiliates
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GoWild Affiliates offer numerous bonuses that are updated regularly and strategic promotions including a flat 50 percent revenue share for the first two months in the program, tiered revenue share commission up to 50 percent for the lifetime of the players that are referred as well as a 2 percent second-tier commission on new affiliates referred.
GoWild Affiliates www.gowildaffiliates.com
GPWA Established nearly a decade ago, the GPWA has grown to become the premier association and forum site for active online gaming affiliates around the world. Today the GPWA’s international membership represents thousands of portals and millions of monthly visitors. The GPWA provides true value to the affiliate marketing community by delivering top quality content and an exceptional networking venue for affiliates and affiliate program managers.
Stand C5 Gambling Portal Webmasters Association (GPWA) 95 Wells Avenue Newton, Massachusetts 02459 USA Web: www.GPWA.org Ph: +1 617.332.2850 x129
iGB Affiliate iGB Affiliate is the biggest provider of information, insight and analysis for the iGaming affiliate market through events that attract 70+ exhibitors and 2,200+ delegates, and a magazine which is read by over 12,000 active affiliates making it by far the biggest publication in the market. We work on a very simple philosophy that affiliates always come first and that doing the norm doesn’t ever work.
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Stand D16 iGB Affiliate 33-41 Dallington Street, London, EC1V 0BB www.iGamingBusiness.com +44 207 954 37437
AffiliAtEs coME frEE!
An international event with a local focus, take your place in this opening market and reach 400+ million Hispanic speakers. Join us at the oldest and biggest event dedicated to the spanish speaking iGaming world, iGB Espana 2011. Don’t be left behind. save the date in your diary now.
Save the date – scan the QR code below on your phone.
Melia Avenida America Hotel, Madrid
www.iGBEspana.com
If ordinary isn’t satisfying you anymore… make MIPOHU™ your professional translation partner
MIPOHU™ your European language expert
www.mipohu.com Bulgarian Chinese Croatian Czech Danish Dutch English Estonian Finnish French German Greek Hungarian Italian Japanese Latvian Lithuanian Macedonian Maltese Norwegian Polish Portuguese Romanian Russian Slovak Slovenian Spanish Swedish Turkish
sponsor & exhibitor profifif iles Income Access Income Access goes beyond affiliate marketing software to provide partners with business intelligence on their PPC reporting, media buys, search and offline campaigns—all in one centralised system. Established in 2002, Income Access has partnered with over 100 operators and 200 brands, and works with the most trusted names in the iGaming industry.
Stand C9 Income Access 2020 University Suite 2330 Montreal, Quebec H3A 2A5 www.incomeaccess.com +1 514 849 8595
Intertops SPORTSBOOK.CASINO.POKER. Intertops Affiliate Program – Reliable, Fast & Strong Reliable – Intertops: This year 15 years online! Trusted since 1983 and online since 1996. Fast – “The first online betting site is the first to pay its affiliates” according to CAP Magazine.
Stand B5 Intertops.com PO Box W427, Woods centre, St. John´s, Antigua www.intertops.com/affiliate +1 268 480 3100
Trust the first. Sign up now!
Isis Partner The team behind ISIS Partner has been involved in online bingo for over 12 years. Earn up to 50 percent commission for the lifetime of the players you acquire. Their principal partner, Rogers Bingo, which aims to become the world’s biggest bingo site, provides a complete social media environment.
Isis Partner Clinch’s House, Lord Street, Douglas, Isle of Man IM99 1RZ www.isispartner.com 001-888-603-5555 0-808-238-7540
Jackpot Capital 300+ games, huge progressive jackpots and weekly bonus offers for players – that’s Jackpot Capital Online Casino. Our Affiliate Program offers everything you need for successful business: great offers to promote, a large variety of marketing material, accurate stats, up to 35% life-time commission with no negative carry over and much more!
Stand A16 Jackpotcapital.com 74A Ayiou Eleftheriou Street 1055 Nicosia Cyprus www.jackpotcapital.com/affiliates +1 678 349 0095
Ladbrokes Join Ladbrokes Affiliate Programme and get in on the action with one of the world’s leading betting and gaming brands. Ladbrokes.com has attracted over 800,000 active clients online. We are a market leader in retail bookmaking in the UK, Ireland, Belgium and Spain where we operate a combined total of more than 2,700 betting shops. Affiliates can benefit from top marketing activity which generates significant traffic volume with impressive conversions.
Stand xx Ladbrokes P O Box 150, Suite 851, 5th Floor, Europort, Gibraltar. www.ladbrokesaffiliates.com +44 (0) 20 8868 8899
London Capital Group London Capital Group is one of the UK’s leading financial services companies specialising in online trading services for private, professional and institutional customers. We provide derivative products to retail customers and professional traders and offer market leading foreign exchange and broking services to institutional and professional clients.
Bingo Sponsor
Water Sponsor
Stand A17 London Capital Group 2nd Floor, 6 Devonshire Square London EC2M 4AB www.londoncapitalgroup.com +44 (0)20 7456 7000
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LET’S TALK NUMBERS…
visit us at Bac 2011, stand g4
70,000+ AffiLiATES 8 Market Leading Brands 25 dedicated affiLiate Managers 15 Operating Languages 48+ MiLLiOn WOn in prOgressive JackpOts
JOIN THE
A PROFESSIONAL COMMUNITY MEMBERSHIP IS FREE and made possible by the support of our sponsor affiliate programs.
JOIN US AT GPWA.ORG
sponsor & exhibitor profifif iles Mansion Affiliates
Stand E8
A leading Casino Affiliate program, Mansion Affiliates features the biggest name in the online gaming industry, Casino.com, as well as MansionCasino.com and the newest addition LesAcasino.com. Our partner casinos generate some of the industry’s highest conversion rates and revenues, enhanced by an experienced team who caters to all affiliates’ needs and offers detailed reports for analysis on demand.
Mansion PO Box 1234 11300 Gibraltar www.mansionaffiliates.com affiliates@mansion.com + 35020079991
Mbaffiliates Mbaffiliates is the cutting edge Affiliate Platform that covers Meridianbet.com and MeridianSlots.com. This state of art brand new software is growing rapidly through the online betting industry. Affiliates will enjoy working with Mbaffiliates and on its clear and extremely functional statistics panel and the brands with the highest conversion in the industry.
Stand A20 Meridian Gaming Limited Villa Semina 8, Sir Temi Zammit Avenue, T’Xbiex , xbx1011 Malta https://www.mbaffiliates.com https://www.meridianbet.com Sportsbook Software Sponsor
Mind Power MIPOHU™ - established as Mind Power Hungary Translation Agency - teams consist of professional translators, linguists and project managers. Languages: Bulgarian, Chinese, Croatian, Czech, Danish, Dutch, English, Estonian, Finnish, French, German, Greek, Hungarian, Italian, Japanese, Latvian, Lithuanian, Macedonian, Maltese, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish and Turkish.
MIPOHU™ Mind Power Hungary Ltd. H-9023 GYOR Szigethy A. u. 95. HUNGARY www.mipohu.com +36 30 639 82 94
Mr Green Mr Green is a new generation online casino! We take pride in your gaming experience by offering stylish design, in a fun setting with cool thrills along the way. Mr Green is one of the biggest instant online casinos in Europe with games from Net Entertainment, IGT, Betsoft & Microgaming.
Stand B1 Mr Green Limited Office 103, Suite A, Dolphin court A Malta, Embassy Way, TA´Xbiex XBX 1071 Malta www.mrgreen.com
MyBet myBet.com is a brand of PEI Ltd. The company was established in January 2003 in Malta and has since been growing rapidly. With its three products Sports-Betting, Poker and Casino myBet.com established itself as a leading and trusted brand in the online gaming industry.
Stand A24 Personal Exchange International Ltd 60 Tower Road, Sliema SLM 1606, Malta www.mybet.com +49 30 229083-149
Neteller The NETELLER eWallet is trusted by global merchants and affiliates for its award-winning payment system. NETELLER offers an industry-leading affiliate program that enables affiliates to earn uncapped revenue share for the lifetime of the referral. Affiliates also benefit from discounts on many payment services including Money Transfer and Net+ Prepaid MasterCards®. For more information visit www. neteller.com/affiliate.
Stand C27 Optimal Payments Plc 6 Finch Road Douglas Isle of Man, IM 12PT W: www.neteller.com T: +44 01223 44 6040 E: affiliate@neteller.com
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sponsor & exhibitor profifif iles
Say YEAH! to the fairest program on the market! Why should you say YEAH! to bewinners? Simple. It’s the fairest online gaming affiliate program on the market and offers loads of advantages. Find out for yourself how our transparent system with performance-based profit calculation works and learn more about the detailed statistics and reports, clear payout plans and legally certified program structure. * The General Terms and Conditions of bewinners, available at www.bewinners.com, apply.
sponsor sponsor && exhibitor exhibitor profi profifif iles Nordicbet
Stand A22
NordicBet Partners, TrioBet Partners and Tobet Partners are a trio of dynamic,affiliate programs belonging to the Norwegian-owned Nordic Gaming Group Ltd. NGG has been expanding rapidly in Europe since its founding in 2002, and offers a competitive gaming and betting service that attracts customers from all over the world.
Nordic Gaming Group Vault 14, Level 2 Valletta Waterfront FRN 1913 Malta +356 99044099 www.nordicbetpartners.com www.triobetpartners.com www.tobetpartners.com
Paddy Power
Stand E4
Paddy Power’s vision is simple, position betting as entertainment; make betting with Paddy Power a fun experience that meant more than winning or losing money. Setting a Guinness World Record for the biggest ever strip poker tournament, is the sort of thing that has made Paddy Power a household name.
Paddy Power Airton House, Airton Road, Tallaght Dublin Ireland http://www.paddypartners.com/
PafPartners.com Paf was founded in 1966 and is an association governed by public law. Our goal is to raise money for public use by offering gaming internationally. Launched in 1999 the Paf gaming site offers a variety of games that include betting, skill games, online slots, bingo, poker, casino and lottery games.
Stand E18 PafPartners.com www.PafPartners.com Tel: +46767651703
PartyGaming
Stand E16
PartyGaming is the world’s leading listed online gaming company, offering a variety of games through an integrated Party-branded platform and through a number of other well-known brands.
PartyGaming 18 King William Street London, EC4N 7BP
The PartyGaming group operates two of the world’s main online gaming sites, PartyPoker.com and PartyCasino.com, and also offers sports betting through PartyBets.com and GameBookers.com.
www.partygaming.com
PartyGaming also owns Cashcade Limited, the UK market leader in online bingo and the company behind some of the world’s biggest brands including the award winning Foxy Bingo. There are two affiliate programmes to choose from: • PartyPartners.com, which supports affiliates for PartyGaming’s own platform; • AffClub.com, which supports affiliates for brands operating on other platforms. PartyPartners.com is PartyGaming’s own affiliate support programme, focused on the Party brand for poker, casino, sports betting, bingo and backgammon. As part of PartyGaming, PartyPartners.com has always kept the same ethical and commercial values as its parent. Its activities have grown rapidly in the last few years and it boasts the most advanced marketing, technology and affiliate support service group of the industry. AffClub.com is a collaboration of the leading casino brands in the gaming industry. AffClub handles several well-established, tier one internet casino brands, two successful online poker rooms and a thriving internet bingo site. Affclub aims to provide the most professional account management, affiliate support and innovative creative materials available online. Both affiliate programmes are rich in resources and knowledge, offering a full range of tools to attract gaming prospects. Our technology is state-of-theart, and full statistical data and analysis is available. Payments are made correctly and on-time. The Affiliate programmes enable you to generate income from your online and offline marketing efforts. Designed by experts, our programmes are guaranteed to increase your profits. The programmes offer unrivalled customer conversion and retention rates in the fastest growing industry in e-commerce today. As leaders in the industry, these affiliate programmes enjoy a wide reputation for honesty, reliability and innovation.
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sponsor & exhibitor profifif iles
Want a share of $150 million? PartyPartners has paid its affiliates over $150 million since 2008. Imagine what you will bring home in 2011 when you join the best affiliate network in the industry.
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sponsor & exhibitor profifif iles
We've got the biggest brands.
? We've got huge cash bonuses, amazing free tournament seats, great prizes and loads more exclusive rewards. Cash in on our success: find out more about PartyPartners today.
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sponsor & exhibitor profifif iles Plus500 Plus500 World’s trading machine is an easy to use yet powerful trading platform for leveraged CFDs trading in Forex, stocks, indices, ETFs and commodities. Available in 31 different languages and in a variety of versions: Software, web, iPhone, iPad, and mobiles. Meet our 500Affiliates team and get special offer!
Stand A15 Plus500UK Throgmorton Street 33 London EC2N 2BR www.Plus500.com www.500Affiliates.com
PokerinVenice Pokerinvenice is the first multi-platform Poker initiative in the market of online gaming, starting to create a new concept of poker network under the brand: “PIV Game Network.” The result is a completely unique product. Together with the multiplatform poker, we offer casino games, live casino games and sportsbook
Stand D5 Poker In Venice Ltd. 192, Old Bakery Street VLT08 Valletta – Malta 31, Tigné Street SLM3174 Sliema - Malta
Referback Referback.com, the Casino Affiliate Program of choice, was established in 1999.We offer you the opportunity to earn a lucrative 40% commission in month 1&2 and 60% in month 3.Be spoilt for choice with a selection of world-class online casino, poker, bingo and mobile casino products. Join the winning team today.
Stand C22 Referback Waterview Park 1 Waterview Close Century City Boulevard, Century City, 7446 South Africa http://www.referback.com +27 (0)21 528 9153
Rewards Affiliates Since 1999 Rewards Affiliates has operated as one of the most trusted affiliate programs in the industry. Winner of numerous awards as the affiliate arm of Casino Rewards, Rewards Affiliates offers excellent marketing tools, player level reporting, tailored CPAs and a generous sign up commission of 50% - sign up today!
Stand C28 Casino Rewards / Rewards Affiliates PO Box 656 Bondi Junction NSW Australia 1355 www.RewardsAffiliates.com +61 2 8988 7135
Silverpop Silverpop® is the only marketing technology provider that offers a powerful marketing automation solution built atop a scalable email marketing platform. Companies rely on the Silverpop Engage platform to create and manage sophisticated multichannel marketing campaigns that nurture customer and prospect relationships. Silverpop is trusted by leading brands worldwide like Cassava, 888, Stan James, Stargaze, Intertops, Prime Gaming and more. For more information visit www.silverpop.com.
Stand C4 Silverpop Suite 119 Business Design Centre 52 Upper Street London N1 0QH www.silverpop.com Phone: +44 20 7288 6343
Slotastic! Slotastic! is one of the fastest growing online casinos, satisfying all the needs of your players: Huge jackpots, monthly promotions of up to $1,200, a loyalty program and first class customer service. Led by an experienced team, the Slotastic! casino and its affiliate program offers all you need for success!
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Online Networking Tool Sponsor
Stand C15 Slotastic! Online Casino / Slotastic.com 74 A Ayiou Eleftheriou Street 1055 Nicosia, Cyprus http://www.slotasticaffiliates.com +1 800 5717009
sponsor & exhibitor profifif iles SpadeSocial
Stand G13
SpadeSocial is the largest network of online video & social network for poker, casino, and sportsbook enthusiasts. Our community will be built on three levels: •
Aggregation: over 20,000 videos
•
User Generated Content: share and upload
•
Unique Show Creation: We will create a variety of our own shows with our partnered production house focused around the industry
SpadeSocial Dublin Ireland www.spadesocial.com +35387740802
StarGames Affiliate
Stand G5
StarGames.com – the star among the online casinos. Enjoy the thrill of real money gaming in a network of more than 11 million players. No download – no installation. High quality casino games, top-notch slots, poker, bingo and skill games! Operator of StarGames.com is Europe Entertainment Ltd based in Malta.
Europe Entertainment Ltd. Regus Business Centre 2nd Floor, Suite #219, Tower Street Swatar, BKR 3013 Malta www.stargamesaffiliate.com +356 2546 6699
Ukash Ukash is the Global e-Money Network, operating across 53 countries. Ukash vouchers are available from retail outlets and the company’s website, enabling consumers to convert their cash into electronic money to spend online. Ukash enables participating online merchants to accept cash at their website without risk of repudiations and charge-backs.
Ukash 5-7 Tanner Street London SE1 3LE www.ukash.com
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Peter Vesterbacka CEO, Rovio (Angry Birds)
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Chris Carmichael ba.com & Mobile Innovation Manager, British Airways
Manfred Bortenschlager Platform Evangelist, Samsung
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sponsor & exhibitor profifif iles Unibet • • • • • • •
Unibet is one of the largest iGaming operators in Europe est. 1997 and Stock Listed European Sports Betting Operator of the Year 2006, 2008 & 2009 Products include: sports betting, casino, poker, bingo and soft games. 24/7 Support in 27 languages 4.2 million customers
Stand G6 Unibet (London) Ltd 4th Floor Wimbledon Bridge House 1 Hartfield Road London England, SW19 3RU www.unibet.com Tel: +44 20 8545 8021
Winner Affiliates Winner Affiliates has quickly become one of the most recognized names in online gaming, promoting Winner.com’s top brands including Winner Casino, Winner Poker and Casino Del Rio. We provide our affiliates with highly-experienced, dedicated account managers and a wide variety of marketing tools and statistics for optimizing performance. New signups at Winner Affiliates are rewarded with some of the highest commissions in the gaming industry via CPA, rev share, flat fee and hybrid deals.
Stand C20 Winner Affiliates P.O. Box W855 Old Parham Road St. John’s Antigua W.I www.winneraffiliates.com +44-800-047-0700
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