PARTNERSHIP OPPORTUNITIES
OPTIMISM ICOGRADA DESIGN WEEK BRISBANE 2010
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Optimism: Icograda Design Week Brisbane
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Image Jon Linkins
JOIN ICOGRADA AND AGDA IN EXPLORING THE VALUE OF COMMUNICATION DESIGN TO BUSINESS PERFORMANCE AND ECONOMY.
BRISBANE QUEENSLAND AUSTRALIA Brisbane, Australia’s third largest city and capital of the state of Queensland, is one of the major business hubs in the Asia-Pacific. Most Australian corporations, as well as numerous international companies, have offices in Brisbane while numerous high technology and creative businesses are located in and around the city. Optimism: Icograda Design Week Brisbane 2010 will be hosted under the patronage of the Premier of Queensland and Minister for the Arts, Anna Bligh from 11–17 October 2010.
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Optimism: Icograda Design Week Brisbane 2010
The main venue for the event will be the Brisbane Convention and Exhibition Centre, located in the South Bank precinct across the river from Brisbane’s vibrant city centre. The opening reception for VIP guests and delegates will be hosted at the Gallery of Modern Art, Queensland Art Gallery, Brisbane’s premier visual arts institution and a leading art museum nationally. designweekbrisbane.com
FAST FACTS • Queensland’s creative industries are worth $3.4 billion per year to the economy and generate over $1.1 billion/year in exports. • The Queensland Government’s Design Integration Program titled Ulysses aims to make Queensland businesses internationally competitive and sustainable through design. • Optimism: Icograda Design Week in Brisbane 2010 will build on AGDA’s established national conference and biennial awards programme with a built in audience of 450.
ICOGRADA DESIGN WEEK BRISBANE 2010 OPTIMISM to expect the best possible outcome; the belief that good will ultimately triumph Through the theme of ‘Optimism’, Icograda Design Week Brisbane will promote dialogue on issues shaping the nature and relevance of communication design today. ‘Optimism’ will recognise the valuable contribution designers make to delivering benefits and results for business, community and culture. It will showcase businesses that embrace the power of good design to gain a competitive edge. Optimism: Icograda Design Week Brisbane 2010 will provide a platform for conversation regarding design-led thinking and consciousness for a changing world.
International conference Expected to attract 700 design professionals, including business and policy leaders, CEOs and executives from Australia and the Asia-Pacific region. Design Trade Fair Discover the latest products and services from manufacturers, retailers and event partners. Icograda Regional Meeting Icograda Members and invited stakeholders will exchange information on the state of design policy and promotion. designweekbrisbane.com
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Optimism: Icograda Design Week Brisbane
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Image Paul Ewart
Optimism 2010 aims to inspire, challenge and engage. To provoke thinking. Create change.
GOLD PARTNER Join Icograda and AGDA in presenting the event
PARTNERSHIP BENEFITS
EUR
AUD
23,000
40,000
You’ll have exclusive co-branding opportunities throughout.
Silver – limit of 3
GOLD PARTNER
PRESENTING PARTNERS
PRESENTING PARTNERS
11,500
20,000
6,000
10,000
Silver
Lunch (per day)
8,000
12,500
NETWORKING AND
Refreshment break (per break)
2,500
3,750
16,250
25,000
Audiovisual
9,750
15,000
Public transportation sponsor
4,875
7,500
Fund a volunteer (per person)
1,625
2,500
Bronze – limit of 5 NETWORKING AND NOURISHMENT
MAKING IT HAPPEN Design
OPENING RECEPTION Make the first impression with our international delegates
A m ckn ed o ia wle an d d ge on m ev ent Br en in of an t w ad sp din eb va on g sit nce so at e rs sp hi ec p ifi C c ar ad onf ea sp ere n ac c e ep ro gr L am co ogo m nf re e er c en og ce ni pr tion o g in ra Ev m m en e tw eb sit e pr Em ofi le ail to co nf er en ce 3x 3m de leg De at sig es n Tr a de Co nf Fa er ir en sp ce ac pa e ss es
PARTNERSHIP OPPORTUNITIES
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NOURISHMENT Lunch Refreshment break
MAKING IT HAPPEN Design Audiovisual
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Public transportation sponsor Volunteer
23,000
40,000
Full page ad in event programme
2,500
3,750
Distribute a piece to all Design Week delegates
1,000
1,500
SHARE YOUR NEWS
OPENING RECEPTION Welcome reception at GoMA
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DESIGN TRADE FAIR
listing
Banner advertising in electronic newsletter priced by request
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* All Design Trade Fair exhibitors will be listed with links to their website.
DESIGN TRADE FAIR Set up a booth and display your expertise Standard 3x3m space
1,370
2,000
POSITION YOUR FIRM AS A LEADER
REWARD THE PEOPLE WHO MATTER Invite your clients or reward your employees priced by request Purchase 5+ conference passes with a sponsorship opportunity and we’ll tailor your experience at the event. If you are interested in opportunities that are not listed here, let us know and we’ll work with you to create a package that works for all.
Icograda Design Week provides a professional, educational environment conducive to learning and doing business. Affiliation Icograda is the world body for professional communication design. Our members include professional associations, promotional bodies, education institutions, government agencies and design publications.
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Optimism: Icograda Design Week Brisbane 2010
High visibility Icograda Design Week provides exceptional visibility for firms interested in networking with decision makers. Meet face-to-face with professionals working in the design industry. Value Supporting an Icograda event is a cost-effective way to target key decision makers and encourage customer loyalty. One piece of new business can more than cover the cost of your sponsorship.
ABOUT THE ORGANISERS ICOGRADA Icograda (the International Council of Graphic Design Associations) is the world body for professional communication design and is a partner of the International Design Alliance (IDA). Founded in 1963, it is a voluntary assembly of organisations concerned with graphic design, visual communication, design management, promotion, education, research and journalism. Icograda promotes communication designers’ vital role in society and commerce and unifies the voices of graphic designers and visual communicators worldwide.
Mission, vision and values The vision, mission and core values of the Council are collectively embodied in the statement ‘leading creatively’ and manifested through its members’ diverse activities to use design as a medium for progressive change. Defining the profession Communication design is an intellectual, technical and creative activity concerned not simply with the production of images but with the analysis, organisation and methods of presentation of visual solutions to communication problems. International affiliations Icograda maintains consultative status with UNESCO, UNIDO and WIPO. Icograda is a member of IFRRO and is in liaison with technical committees of ISO. www.icograda.org
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Optimism: Icograda Design Week Brisbane 2010
AGDA AGDA (Australian Graphic Design Association) is the peak national organisation representing the graphic design industry. It was founded in 1988 to facilitate the advancement of design as a professional, strategic and cultural force. With more than 2 600 members distributed throughout the creative, visual communication, applied design and technology sectors, it is dedicated to increasing the awareness, value and importance of design through an interrelated program of state, national and international activities in education, advocacy and professional development. Many of these activities are promoted to the wider public and business communities.
AGDA’s goal is the establishment of fair and productive working relationships between graphic designers and their clients by providing designers with the tools and information to manage their professional careers. www.agda.com.au
BY THE NUMBERS ICOGRADA DESIGN WEEK/ CONGRESS Design Weeks attract an average audience of 500–750 delegates from more than 20 countries. Recent events
# delegates
Beijing, China (Oct 09)
1750
Doha, Qatar (Feb 09)
500
Torino, Italy (Oct 08)
500
Daegu, Korea (Jul 08)
750
La Habana, Cuba (Oct 07)
500
Mumbai, India (Jan 07) Seattle, USA (Jul 06)
1250 500
ICOGRADA MEMBERS Icograda Member organisations are found in 67 countries and regions around the globe. Top professional organisations
# members
1. RGD (CAN)
3000
2. AGDA (AUS)
2600
3. BNO (NEL)
2500
4. JAGDA (JAP)
2300
5. SEGD (US)
1600
6. GDC (CAN)
1300
7. UCDA (US)
1000
8. GRAFILL (NOR)
1000
9. GRAFIA (FIN)
800
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icograda.org traffic Icograda’s website receives traffic from more than 100 countries internationally. Top 10 countries (January 2010) 1. United States 2. Canada 3. China 4. Mexico 5. Brazil 6. Australia 7. United Kingdom 8. Italy 9. Spain 10. Argentina
CONTACT Since 1982, Congrex has been instrumental in bringing people together and bridging the gap across cultural, linguistic and geographic borders. When delivering excellence in meetings management we work in partnership with our clients. CONGREX HOLLAND BV PO Box 302 1000 AH Amsterdam The Netherlands T +31 20 50 40 200 F +31 20 50 40 225 E icograda@congrex.com
AGDA Rita Siow Executive Director PO Box 816 Unley SA 5061 Australia T + 61 8 8411 3888 F + 61 8 8276 8003 E gm@agda.com.au
designweekbrisbane.com