I C E N I N O R F O L K
ISSUE 72
Focus On: Your Home
Social Media
What Are You Tweeting?
Barnham Broom Brasserie Reviewed
Norfolk & Norwich Open Studios 2019
WIN An Oven Clean
Courtesy Of J C Oven Cleaning
Welcome To Iceni Magazine,
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Spring is officially here now and our days are getting longer. We've been blessed with some beautiful weather recently - long may it continue. This month's issue focuses on Your Home with founding member of the APDO, Cassie Tillett, talks to us about the process of decluttering on Pages 41 - 43. Pages 38 and 39 see Fay Holt, wife of NCFC legend Grant Holt, discuss her interiors business venture with twin sister, Adele. Looking for somewhere to dine out for a special occasion? Pages 27 to 29 detail our visit to the Brasserie at Barnham Broom with 'the best moules I have ever eaten' amongst other delights. Do you tweet for business purposes? If so, Paul Kirk's advice on Pages 20 and 21 ought to be heeded - with support on what to post and when, he is the man to listen to! For now, make the most of the spring days and enjoy Issue 72!
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CONTRIBUTORS Becca Hamling, Cheryl Cade, Keri Beevis, Mark King, Patrick Arundell, Paul Kirk, Susan Leigh, Thomas Hamling, Tim Barnes-Clay.
Page 3 Image Benjamen Terry - www.definedetail.com
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Copyright Š Iceni Magazine Limited. All rights reserved. No articles, adverts, content or design in this magazine may be used or reproduced either in whole or part, online or in print. The views and advice from contributors are not necessarily those of Iceni Magazine Limited. Every effort is made to ensure the contents are accurate, however Iceni Magazine Limited can not assume responsibility for errors, omissions or incorrect information. Iceni Magazine Limited accepts no liability for loss, damage or difficulties resulting from contracts between The Client and their customer. Inclusion within the magazine does not imply a recommendation.
Contents 52
pages
Full of absolute dynamic
creative content!
“You Reap What You Sow”
38
06
THE BENJAMIN FOUNDATION:
Q & A WITH:
April Update
Fezza And Del
37
20 23
SOCIAL MEDIA What Are You Tweeting?
COMPETITION: Win An Oven Clean
06
The Benjamin Foundation Monthly Update
22
Nova Silver April
37
Competition Win An Oven Clean
08
Iceni News Pensthorpe Bird And Wildlife Fair
23
Motoring Review 2019 Range Rover Evoque
38
Q & A With... Fezza And Del
10
Iceni News Open Studios 2019
27
Barnham Broom Brasserie Reviewed
40
Mavis Makes I Have Always Loved Sewing
12
Iceni News Les Misérables Returns
30
Q & A With... Diss Pie And Mash Shop
41
Iceni Talks To... Cassie Tillett
15
Loneliness And The New Mother
32
Nibbles & Tipples April
44
Spring Clean And Stay On Top Of Clutter
18
Iceni Columnist Mark King
34
Just For Fun Guess The Year!
46
Luxury Flooring And Furnishings
19
Iceni Columnist Keri Beevis
35
Focus On Your Home
48
See What Mummy Says We All Like To Have...
20
Social Media What Are You Tweeting?
36
5 Top Tips For... Cleaning With Lemons
50
Iceni Horoscopes What Do Your Stars Hold?
THE BENJAMIN FOUNDATION
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Issue 72 2019
The Benjamin Foundation 2019 marks the 25th anniversary of The Benjamin Foundation. Our charity helps people across Norfolk and Suffolk to deal with some of the challenges that life throws at them. Whether it’s the prevention of youth homelessness, helping families to build stronger relationships or providing positive activities for young people with limited opportunities in life, our work brings hope, opportunity, stability and independence to the people we support.
Here’s how you can get involved with our 25th anniversary celebrations!
Our flagship anniversary celebration is our Flight for Youth art installations featuring our much-loved and well recognised butterfly to create up to 25,000 glazed pottery keepsakes, which the public can buy and ‘loan’ back to us, to be included in the installations. We are delighted to confirm that the installations will be hosted by Holkham Hall and The Assembly House in Norwich for the duration of the summer. We’d also like to thank all of our sponsors who are generously supporting the Flight for Youth campaign, including headline sponsors, Norwich High School for Girls.
It’s not too late for your organisation to get involved. Get your company noticed and become a sponsor for the Flight For Youth campaign. We have a range of sponsorship opportunities which offer some fantastic benefits. Get in touch! colin.lang@benjaminfoundation.co.uk
Help us build a kaleidoscope of butterflies by purchasing yours here: https://benjaminfoundation.co.uk/flight-for-youth/
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THE BENJAMIN FOUNDATION Issue 72 2019
“The Benjamin Foundation have helped me gain independence, confidence, self-esteem and I have discovered more about myself. They have given me great opportunities and I am ever so grateful to be a part of it. If it wasn’t for them I don’t know where I’d be today.” (Young person supported by The Benjamin Foundation)
There are many other ways you can join the 25th anniversary celebrations and support us.
Maybe you’re interested in volunteering, fundraising or joining one of our events, such as our annual Sleep Out in Norwich or Ipswich, or perhaps you’re interested in supporting us as your charity of the year. You could even take up a sporting challenge - just like Alex Wiseman from Indigo Swan, who will be running the GEAR 10km, and Iceni Magazine’s Colin Jeffery who is taking on the Yorkshire Marathon later this year. Good luck to both and thank you for your support!
However you’d like to help us, we’d love to hear from you drop us a line on 01603 615670 or events@benjaminfoundation.co.uk For more information about The Benjamin Foundation, please visit: www.benjaminfoundation.co.uk
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ICENI - NEWS
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Issue 72 2019
Simon King
Mike Dilger
TV Naturalists Simon King And Mike Dilger To Appear At Pensthorpe Bird And Wildlife Fair Nature and wildlife experts Simon King OBE and Mike Dilger have been confirmed for guest appearances at the new Pensthorpe Bird and Wildlife Fair, held at Pensthorpe Natural Park, near Fakenham, on Saturday 18 and Sunday 19 May 2019. Simon and Mike will appear on both days and give insightful talks and guided walks at an event which aims to highlight the county’s credentials as a birding and wildlife hotspot and shine a light on the myriad of extraordinary species attracted to the area. Renowned for his presenting work on popular series such as Big Cat Diary, Springwatch and Autumnwatch, as well as his series Simon King’s Shetland Diaries, Simon is a passionate conservationist and has been creating natural
history films for more than 30 years, including as cameraman on The Blue Planet and Planet Earth. The BAFTA and Emmy Award winner is also a skilful writer, with books including Wild Life, Nature Watch and Shetland Diaries. In 2015 he launched the Simon King Wildlife Project, which is a registered charity dedicated to land restoration, education and engagement in the natural world. Simon comments: “I’ve been to Pensthorpe a few times now, including visits to take footage of wading birds, so I am really looking forward to coming back, courtesy of Zeiss, and attending this new event. I love the North Norfolk area as it is buzzing with wildlife and the timing of the event is perfect as May is a busy time for migrating species. I will be giving a talk on both days, as well as hosting some guided walks, and I look forward to seeing everyone then!”
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The One Show wildlife reporter Mike Dilger, who first became a household name on Britain’s Wild Invaders in 2000, is an ecologist, natural history presenter and writer. TV work has included Nature’s Top 40, Wild Gardens, The Nature of Britain and Nature’s Calendar. He is the author and co-author of numerous books, including Nature’s Babies, and his most recent book, Wildlife in your Garden. Mike says: “I can’t wait to come to Pensthorpe, courtesy of Swarovski Optik, to attend the Pensthorpe Bird and Wildlife Fair this May. Norfolk is rightly famed for its calibre of both birds and habitats, and what better time to visit than the middle of the breeding season when the birds are at their most showy. With the Norfolk Wildlife Trust being the nominated charity, the event will support conservation in the county, so your visit to the fair should be the ultimate win-win scenario. I hope to see you there!” Bill Jordan, owner of Pensthorpe Natural Park comments: “We are delighted that Simon and Mike are appearing at the Fair and giving visitors a glimpse into their extraordinary careers and helping us showcase the abundance of wildlife and birds that we have here on our doorstep in Norfolk. Of course, May is also a busy migratory period, giving us the perfect opportunity to celebrate our birds. We are looking forward to showing Mike
Issue 72 2019
around the Reserve and welcoming back Simon, following on from Pensthorpe hosting BBC Springwatch for three years.” The event will bring together experts in the fields of optic equipment, wildlife-inspired arts and crafts, books and nature holidays. The event will be hosted by Pensthorpe Conservation Trust (PCT), a charity dedicated to creating a centre of excellence in ecological restoration, promoting sustainable farming and researching, breeding and protecting threatened species. PCT counts environmental heavy-weights Professor David Bellamy OBE as its Honorary Vice President, Dr George Archibald CM as Trustee and HRH the Duke of Edinburgh as its patron. A full schedule of walks and talks will be announced nearer the time via: pensthorpe. com/birdfair Tickets cost £8 per person. Under 3’s and Pensthorpe Annual Members are free. Parking is free. Dogs, except guide dogs, are not allowed in the main reserve. For more information about the Pensthorpe Bird and Wildlife Fair or to book tickets visit: pensthorpe.com/birdfair or call 01328 851465.
Pensthorpe Natural Park © Aerial View Photography PAGE
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ICENI - NEWS
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Issue 72 2019
Norfolk & Norwich Open Studios 2019
Barrington Farm Artists Credit: Barrington Farm Artists
Norfolk & Norwich Open Studios celebrates its 25th year in 2019. One of the most successful Open Studios schemes in the country is set to celebrate its 25th anniversary this year with more than 430 artists flinging open their studio doors to the public.
Having established itself as one of the largest open studios schemes in the country, it gives visitors the opportunity to see new art, meet artists, and - with many of the works on display being for sale - to buy original artworks directly from their creators.
The 16-day celebration of Norfolk’s artistic community runs from Saturday 25 May to Sunday 9 June 2019.
This year, 430 artists will be taking part in the scheme across 250 venues. The event annually attracts thousands of visitors and in 2018 more than 36,000 people flocked to studios across Norfolk.
The free event will see artists throughout the county opening their doors to the public to exhibit, sell and talk about their work and practice.
Numerous associated trails take place, allowing visitors to enjoy several studios in one day.
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Issue 72 2019
Art demonstrations, private views, workshops and talks also make up this key event. Ros Dixon, Norfolk & Norwich Open Studios Administrator, said: “It’s wonderful to think that Norfolk & Norwich Open Studios will be in it’s 25th year in 2019. It goes to show that the scheme has a timeless appeal for both artists and visitors. “It’s not just about buying and selling work directly from the artist, which of course is one of the appeals, but it also offers artists the chance to meet and talk with people who are interested in their work. “Many artists also enjoy being able to meet and work with other artists, which for some has resulted in long- term collaborations and friendships. Being able to see artists at work in unique working spaces will continue to fascinate and appeal to people, whether the artist has been taking part in Open Studios for 25 years or whether it’s their first time.” Internationally renowned artists as well as artists new to the scheme take part each year.
Will Teather in his studio. Credit: Will Teather
North Norfolk artist Amelia Mills, who took part in Norfolk & Norwich Open Studios for the first time in 2018, said: “I met some wonderful people - other local artists included. Lots of new and old faces and plenty of sales, which was great.” Sarah Ballard, curator at Barrington Farm, said: “We have taken part in Norfolk & Norwich Open Studios every year since 1994. It is an important and much anticipated event in our year as it gives each of our artists the opportunity to display their work, to meet the general public, talk about their work and possibly make a sale. “It is great for us to be involved, as we can invite friends, family and colleagues to the exhibitions and build on existing relationships with our community.” One visitor last year said: “Norfolk & Norwich Open Studios is a really lovely way to explore Norfolk as it takes you to places you might not otherwise visit.” Norfolk & Norwich Open Studios 2019 will take place between Saturday 25 May and Sunday 9 June 2019.
Artist Shauna Richardson Credit: CATERS
For more information please visit: www.nnopenstudios.org.uk PAGE
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ICENI - NEWS
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Issue 72 2019
Cameron Mackintosh’s Acclaimed Production To Play Norwich Theatre Royal
Les Misérables March 4-April 4 2020 Cameron Mackintosh recently announced that his acclaimed production of the Boublil and Schönberg musical Les Misérables will play Norwich Theatre Royal from March 4 to April 4 2020. Tickets go on sale to the general public from Wednesday April 24 at 9.30am. Since Cameron Mackintosh first conceived this new production of Les Misérables in 2009 to celebrate the show’s 25th anniversary, it has taken the world by storm. It originally toured the UK throughout 2009/10, including a sold-
out season in Norwich. The tour concluded with 22 performances at the Barbican and was praised by audiences and critics alike. This tour, embraced by modern audiences across the globe as a Les Mis for the 21st century, has sold out in every city it has played so far including Leicester, Dublin, Edinburgh and Manchester. It inspired the hugely successful movie version starring Hugh Jackman, Anne Hathaway and Eddie Redmayne. This brilliant new staging has scenery inspired by the paintings of Victor
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Issue 72 2019
Hugo, and has, to date, already been seen in North America, Brazil, Mexico, Korea, Japan, Canada, Australia, Spain, France, Manila, Singapore, Dubai and Broadway. Boublil and Schönberg’s magnificent score of Les Misérables includes the songs I Dreamed a Dream, On My Own, Stars, Bring Him Home, Do You Hear the People Sing?, One Day More, Empty Chairs at Empty Tables, Master Of The House and many more. Seen by over 120 million people worldwide in 52 countries and in 22 languages, Les Misérables is indisputedly one of the world’s most popular musicals. John Bultitude, of Norwich Theatre Royal, said: “We are incredibly excited to welcome this stunning production back to the city. The name Cameron Mackintosh means a guarantee of an incredible production thanks to the theatrical impresario’s enviable ability to tell an incredible story using the finest performers and with his customary attention to detail.” Cameron Mackintosh’s production of Les Misérables is written by Alain Boublil and Claude-Michel Schönberg and is based on the novel by Victor Hugo. It has music by ClaudeMichel Schönberg, lyrics by Herbert Kretzmer and original French text by Alain Boublil and Jean-Marc Natel, additional material by James Fenton and original adaptation by Trevor Nunn and John Caird.
The original Les Misérables orchestrations are by John Cameron with new orchestrations by Christopher Jahnke, Stephen Metcalfe and Stephen Brooker. The production is directed by Laurence Connor and James Powell, designed by Matt Kinley inspired by the paintings of Victor Hugo with costumes by Andreane Neofitou and Christine Rowland, lighting by Paule Constable, sound by Mick Potter, musical staging by Michael Ashcroft and Geoffrey Garratt, projections by Fifty-Nine Productions and music supervision by Stephen Brooker and Graham Hurman.
Show Information: Les Misérables, Wednesday March 4, 2020-Saturday April 4, 2020 at 7.30pm with Thursday and Saturday matinees at 2.30pm. Please note there is no matinee on Thursday March 5 and no Sunday performances. Tickets £10-£66.50. Discounts for Friends, Corporate Club, Over-60s and Under-18s.
The on-sale dates are:
Gold Friends & Corporate Club - Monday 8 April at 9.30am. Friends of the Theatre - Tuesday 9 April at 9.30am. General Public - Wednesday 24 April at 9.30am Book at www.theatreroyalnorwich.co.uk or call the box office on 01603 630000. PAGE
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LONELINESS
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Issue 72 2019
Loneliness And The New Mother Are you surprised to hear how many new mothers experience crippling loneliness?
lonely or vulnerable can make us feel conflicted and determined not to disclose how bad we're feeling, especially if everyone we know appears to be living the dream.
In fact, recent figures (released by Mumsnet and ChannelMum.com) show that more than 90% of mums admit to feeling lonelier after the birth of their children. You could be forgiven for thinking that with so many of us choosing to have children later in life that it would be a time of satisfaction, completion, joy and gratitude. We've planned our lives, our careers, our homes and chosen the optimal time for our family's growth.
In addition, a quarter of families with young children, approximately 2 million, are being raised by only one parent, usually the mother. Being alone, perhaps away from family, with no partner for support, can further exacerbate the sense of isolation or having relocated away from home can result in loneliness after childbirth. 35% feel the loss of close relationships and immediate social network, often not knowing their new neighbours.
Certainly, we're bombarded with enough images of perfect happy families on social media, in magazines and on TV. The reality though is often very different and rarely references the extent of loneliness and the new mother.
Of course, there are many additional factors to consider too.
In fact, 60% of women try to hide their low mood and feelings of loneliness. Feeling down,
• The effect of hormones is often forgotten, but pregnancy plays havoc with a woman's hormonal balance, sometimes long after the baby's been born. Plus, a newborn child brings much additional responsibility, often PAGE
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LONELINESS
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Issue 72 2019
compounded once the first few weeks of support have dwindled away. • When one's been a professional, in control businesswoman, it's disconcerting to find oneself becoming overwhelmed and despairing, lost and unable to cope, helplessly feeling 'I can't do this'. Remember that even if it feels like it, you're not alone in experiencing these emotions. Be gentle with yourself, allow others to help, take professional support and give yourself time to heal. • It can be tough coming to terms with how much your life has completely changed. Yes, you may have really wanted a child, thought through the implications and impact a child would have on your life, but the reality is, living it 24/7, every day of the week, it's often very different. Regularly getting up in the middle of the night because your baby is crying or needs feeding may be assumed as your responsibility. There can be guilt or a feeling of obligation to do everything and do it well because you're now not shouldering the main financial burden and going out to work each day. Motherhood is your role now.
It can be tough coming to terms with how much your life has completely changed. • Appreciate that the baby has brought a sudden and massive change to your identity and role in life. Instead of following your career, making decisions, solving challenges and enjoying stimulating conversations your life is now more ambiguous, dictated largely by a tiny, demanding human. Allow yourself to grieve a little for your previous life. This total transformation may have been an unanticipated revelation, leaving you in limbo, drifting with no advance warning of what was truly involved. • Once the relentless tiredness, lack of stimulus and frequency of being on your own has set in you may face a stark, lonely reality. 26% of young mums report leaving the house once a week or less, with some leaving just once a month (Young Women's Trust). This can impact hugely on your confidence and self-esteem. Concern at knowing how to be a good parent, as well as coping with the noticeable changes to your body, your looks, the effect on your financial freedom, the very different conversations you now have with your partner, all can be much to reconcile to post-baby. • The thought of leaving the house makes many new mothers apprehensive. The logistics alone can be daunting. Transporting a baby requires a lot of stuff. Loading and unloading a car or using public transport can be a slow process and if the baby becomes fractious it's even worse, becoming upsetting and embarrassing. 73% of mothers report
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LONELINESS
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Issue 72 2019
experiencing rude or unpleasant behaviour and changing facilities in public rest rooms or feeding their child can be fraught with difficulty. • Financial concerns are a major factor in a new mother's world. Even when money has been discussed and budgets agreed, many new mothers are loathe to spend money on non-essential things, like coffees, lunches or personal items like a new lipstick. A lack of cash is a factor in 40% of mothers feeling lonely. Babies are not cheap and concern that three people may now be living on one salary, albeit temporarily, can further reinforce a new mother's decision not to socialise when it entails spending money, pushing her into further isolation. • Inviting other mums round simply for coffee may not feel comfortable as home is unlikely to be as tidy as it was pre-baby. Wanting to be a good hostess, whilst maintaining quality standards can deter from issuing invitations. Being overtired, feeling it's too much effort and having little interesting conversation to offer can discourage feeling sociable, so resulting in further isolation and loneliness.
Softly, softly can be the way to move into your new role. Frequent places where other new mums go; the park, soft play areas, leisure centres and gradually befriend those who are on their own. Smile and find some initial common ground. Exchange phone numbers so you can keep in touch, chat and maybe meet for coffee.
Financial concerns are a major factor in a new mother's world.
Source a local 'open house' baby or child group. Negotiate some time each week to spend with people of your own age; it might be a wrench at first to leave your baby, but it's important to retain some of your own identity. Find ways to reduce your loneliness.
Article By Susan Leigh Susan Leigh, Altrincham Counsellor and Hypnotherapist, has published her third book, 101 Days of Inspiration #tipoftheday (ISBN 9781910275160) based on her social media series. A glossy, pocket-sized book, it's full of inspirational quotes & pictures, a treat to give or simply keep for yourself. For more information visit: www.lifestyletherapy.net PAGE
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ICENI - COLUMNISTS
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The Diary of a Norfolk Family By Mark King The seasons come and the seasons go, and life chimes to a certain rhythm, but it is always changing. This is best illustrated with children. For ten years now, the local primary school has been a feature of our lives. The daily school run, sports events, shows, assemblies, reading days, parent/teacher Above: Mark King evenings, book fairs, fun raising events and we can’t miss out the nativity plays. Friendships have been made with other parents and in some cases then lost, but this primary school has always been a constant in our lives for the past decade, and as it recently celebrated its ninetieth year, a constant that in some cases go back three generations. Mary always likes to quote in my series of books, “there is always a but in life.” But in this case it is true, because in four months’ time our youngest child will be heading up to high school to join his older sister, and after that, this school will cease to be part of our weekly lives. It now means that everything we do from now on is the last time it will be done
with this institution. Recently, as I left another successful parent's evening for the last time, after spending twenty minutes of personal one to one time with the teacher, I felt a twinge in the space time continuum. Yes, I know my writing is a mixture of science fiction with some light horror and gore, but it was a definite moment in time that something had changed, and it would never be gotten back. I would never again sit on those diddy little plastic children’s chairs that cause your adult legs to cramp within minutes. No more looking through different, and brightly coloured books, each denoting a particular subject and talking about hand writing and maths, science or history. No more walking down the corridor of shame looking at the other parents, and trying to guess which ones knew their little angel was not a good as they had tried to kid themselves, and the moment of truth was upon them. Those times have gone, but they will never be forgotten for as long as I keep my sanity and my life. www.always-hanging-around.blogspot.com Follow on twitter: @author_king
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ICENI - COLUMNISTS
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Beev: Ding, Dong It’s good to laugh at yourself and on that note, I bring you a tale that is cringeworthy, slightly gross, but ultimately hilarious. I recently arrived home after a long shift in the day job. I was tired (I’ve been pulling Above: Keri Beevis some very late nights with the new book), a little achy, and all peopled out. I just wanted to put on my PJs and chill with Ellie and Lola… and a glass or four of red wine.
Aware I couldn’t go to the door, but knowing that the bathroom window overlooks the front of the house, I figured I would (as discreetly as possible) call down to whichever member of my family was messing with my toilet time to tell them that they’d have to wait for a second. Conscious that I had no bra on, my arm protectively covering where my boobs would still be if gravity would do its job, my knickers around my ankles, I cranked open the window a couple of inches. There was a guy in a hi-vis jacket standing below me, holding a clipboard. ‘Evening,’ he greeted me cheerfully, before telling me not to panic. ‘Don’t worry. This isn’t an emergency.’
Meowing mouths demanded feeding first, but then it was blinds shut, kettle on, bra off and time to relax.
Not for you, I thought, the cool night breeze gently caressing my bare cheeks as I grimaced politely.
Before I could do the relaxing bit though, I realised I needed the toilet, so off I trotted upstairs to the bathroom. I was midway through my business when the doorbell rang, accompanied by a loud knock on the door.
Turns out he was a charity worker and as he launched into his spiel right there and then I felt like Rapunzel, or Juliet (just minus the balcony), as I stared down from the bathroom window, willing him to stop.
‘Oh bugger,’ I thought, knowing I was in no position to go answer the door. I considered who it could be, knowing I was not expecting anyone, and concluded it had to be a cold caller, so continued with my business. A full two minutes passed before the bell rang again. This time the knocking accompanying it was more frantic. At this point I panicked. Cold callers usually ring once then move on to the next house when they don’t get an answer and they certainly don’t sound like they’re beating my door down. It had to be an emergency involving Mama Beev, my brother or sister.
Eventually he did, after telling me he’d like me to sign up to a monthly lottery, proffering his clipboard, as though I was Superman and would be able to use my superpowers to lift it up to the window. Which of course I wasn’t, so couldn’t. Instead I squeaked, ‘Sorry, I really can’t come to the door right now.’ To which he replied, ‘No worries, love. I’ll just let you carry on,’ before giving me a knowing wink. Ground: Swallow me up, RIGHT NOW! I bet Stephen King doesn’t have embarrassing author moments like this. PAGE
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SOCIAL MEDIA
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Issue 72 2019
What Are You Tweeting? It’s sometimes difficult to know what to tweet. All too often, businesses are focused on what they find interesting or want to promote - but this may not be what your followers/customer find interesting. Try to put yourself in the shoes of your audience and think ‘What would I like to know?’ So, how can you determine what your followers are interested in? Well, one way is to review their engagement with your past tweets and see what got the most engagement. Alternatively, be upfront with your followers and ask them what they’d like to see more of; this also opens up conversation with them. If you want to get an idea of what’s worked for you recently, you
can review your own Twitter Analytics. You’ll get more info if you do this on a laptop or desktop PC as smartphone analytics are limited. Log in to Twitter and click on your profile photo. From the dropdown menu select ‘Analytics’. This will then give you a range of data for the last 28 days and a few months previous to that. You’ll have access to No. of Tweets sent, Impressions, profile visits and mentions in addition to Top Tweet, Top Follower, Top Media Tweet and Top Mention. On a smartphone, you can only see analytical data for individual tweets (just click the bar chart icon on the right of any tweet you’ve posted). If you regularly check your analytics, make a note of the data and you can build up a picture of the type of tweet content that get the most engagement and then schedule similarly themed tweets.
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SOCIAL MEDIA Issue 72 2019
As I’ve said in previous articles, always restrain yourself from posting too many ‘hard sell’ tweets; instead, focus on insightful or ‘added value’ tweets - these are tweets that might focus on the benefits of your product/ service but not the actual service itself - these could be tips or video demo’s of your product/ service’s results. A great example of this type of tweet is local cleaning business Evergreen Clean @evergreennr who regularly post videos of their service in action or before/after photos - this is a great way to ‘soft promote’ your service to your followers. So, with a bit more insight into what your followers engage with, do you know when’s potentially best to tweet? Well, you don’t necessarily have to rely on complicated algorithms here; common sense plays a part here too. Think about when you check your Twitter feed - this is more likely to be just before work, lunchtime and after work, so see if your engagement level is better during these times - obviously this is targeting individuals - if you’re targeting businesses then possibly the opposite would be true and you need to focus your attention during core working hours. If you use Google Analytics (GA), your home page will have a section called ‘When do your users visit’ - while this won’t tell you the best time to tweet, it can tell you when the most traffic from social platforms occurs if you compare that with the Acquisition data. Remember though that social publishing isn’t all about driving traffic to your website, so bear that in mind when reviewing the GA data. So, there's a few pointers to determine what to tweet and when; it's not a comprehensive list obviously, but will start to get you thinking about your audience. If you need help with your Twitter profile, please get in touch with me at: https://paulkirkdesign.co.uk or at: @PKirk_designer PAGE
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21
NOVA SILVER
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Issue 72 2019
April At Nova Silver
With the long Easter weekend around the corner and the weather warming up, it’s the perfect time to explore more of the gorgeous county we’re in. Although our shop and office are based in the heart of the Norwich lanes, we take a lot of inspiration from the beautiful Norfolk countryside surrounding us. A keen eye will spot a number of familiar creatures hiding amongst our designs. Our ‘Broadland Dove’ pendant and earrings set has been designed directly from doves seen roosting in the treetops. The frosted finish to the silver is intended to give the piece a softer feel, and be reminiscent of a bird in flight against an evening sky. Our ‘Grebes in Love’ pendant has been inspired by grebe’s courtship rituals, which are amazing to watch, with lots of head shaking and bowing before a finale where both rise up out of the water, heads close together (usually with weeds dangling from their beaks!). The Norfolk broads are a brilliant place to spot a Great Breasted Grebe of two at this time of year, and they are one of the most beautiful birds in the area. Even our Tooth and Claw collection has a nod to wild Norfolk, with a muntjac deer skull as one of our most popular pieces. Further afield in West Norfolk in 1985, a simple twisted wire torc was dug up and subsequently dated to the Iron Age. The Bawsey Torc from our silver range is an homage to our forebears and our landscape. We feel really lucky to live in such inspirational surroundings and we hope that next time you pop into the shop you can spot a few pieces that remind you of this fantastic county!
Contact Details:
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Email: info@novasilver.co.uk
Visit: www.novasilver.co.uk
Telephone Trade Enquiries: 01603 305799
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MOTORING REVIEW
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Issue 72 2019
2019 Range Rover Evoque Review
By Tim Barnes-Clay The original luxury compact SUV has got even better. At home both in the city and the country, the new Evoque joins the Range Rover family with a choice of hybrid-electric engines. We flew to Greece for the car’s global media drive event. Having pioneered the luxury compact SUV market, with global sales of over 772,096, the new Evoque is a sophisticated evolution of the original. Combining Range Rover heritage with cutting-edge technology - designed, engineered and manufactured in Britain - it meets the needs of today’s customers. Building on the original’s design, the new Evoque is a sophisticated evolution of the distinctive coupé-like silhouette, typified by its distinctive fast roofline and rising waist, which identify the Range Rover family.
The outstanding volume and proportions are amplified by its pronounced shoulders and powerful wheelarches that, alongside new 21inch wheels, combine to create a strong and dynamic attitude. The introduction of jewel-like elements such as super-slim Matrix LED headlamps provide a more sophisticated front and rear lamp graphic. Flush door handles add to the smooth, sculpted aesthetic, while sweeping directional indicators create a purposeful signature. Optional R-Dynamic details and burnished copper accents add to the unique appeal. Inside, the finely crafted design integrates uncluttered surfaces and simple lines with curated materials to create a luxurious, minimalist, digital cabin. Technical textiles that use recycled plastics are offered as premium alternatives to leather, such as a Kvadrat wool PAGE
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MOTORING REVIEW
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Issue 72 2019
blend and Miko Dinamica suedecloth, as well as Eucalyptus and Ultrafabrics options. The cabin is designed to be a calm and serene space, ensuring comfortable and happy occupants, with technologies such as the twin touchscreen Touch Pro Duo system, 16-way seat controls and cabin air ionisation that complement the increased interior space. The footprint is almost identical, yet built on Land Rover’s new mixed-material Premium Transverse Architecture, there is more interior space than before. A longer wheelbase yields 20mm extra rear kneeroom and an increase in small item stowage - the larger glove box and centre cubby can now fit tablets, handbags and bottles with ease. The luggage space is 10 per cent larger (591 litres) as well as much wider and easily fits a folded pram or set of golf clubs, with space increasing to 1,383 litres when the flexible 40:20:40 second-row seats are folded. The new architecture has been developed for electrification, with a 48-volt mild-hybrid available at launch and a plug-in hybrid model offered soon. The mild hybrid powertrain is a
first for Land Rover and works by harvesting energy normally lost during deceleration thanks to the engine-mounted belt-integrated starter generator, storing it in the under-floor battery. At speeds below 11mph, the engine will shut off while the driver applies the brakes. When pulling away, the stored energy is redeployed to assist the engine under acceleration and reduce fuel consumption. The result is a refined, quiet and efficient drive in built-up traffic heavy areas, in addition to efficiency savings. Available across the range (when specified with an automatic gearbox) of four-cylinder Ingenium petrol and diesel engines, the mild hybrid delivers CO2 emissions from as low as 149g/km and fuel economy from 50.4mpg. Even better, the 150PS diesel engine with front wheel drive only emits 143g/km. Every bit a Range Rover, the compact SUV combines all-terrain capability with all-weather assurance. The new Evoque features AllWheel Drive, as well as a second-generation Active Driveline with Driveline Disconnect to enhance efficiency and Adaptive Dynamics to
A longer wheelbase yields 20mm extra rear kneeroom and an increase in small item stowage PAGE
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MOTORING REVIEW
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Issue 72 2019
deliver the optimum balance of comfort and agility. Terrain Response 2 - technology first found on full-size Range Rover - automatically detects the surface being driven on and adjusts the set-up accordingly, while the Evoque can now wade through water up to 600mm (previously 500mm). The famed Range Rover command driving position has jumped into the digital age, with a segment-first ‘ClearSight rear-view mirror’ that transforms into an HD video screen. If rear visibility is compromised by passengers or bulky items, the driver simply flicks a switch on the underside of the mirror and a camera feed from the top of the car displays what is behind the vehicle in crisp high definition. The screen provides a wider (50-degree) field of vision and superior visibility in low light. The new Range Rover Evoque is also the first in the world to feature Ground View technology, which effectively makes the bonnet invisible by projecting camera imagery onto the upper touchscreen to show the driver a 180-degree view under the front of the vehicle. This is useful when negotiating difficult parking spaces, navigating high city centre kerbs or tackling rough terrain.
can also control steering column preferences to maximise comfort and convenience. Jaguar Land Rover’s commitment to the UK car industry continues following a £1 billion investment to support its creation and delivery. This includes £110 million into the company’s UK manufacturing plant in Halewood, Merseyside, to develop the state-of-the-art flexible manufacturing facility.
The new Evoque is the first Land Rover with Smart Settings, which uses artificial intelligence algorithms to learn the driver’s preference and acts as an onboard butler. In addition to seat position, music and climate settings, the Evoque
We drove: 2019 Range Rover Evoque D240 • Price from: £38,600 • Engine: 2.0-litre 4cyl turbo diesel • Fuel tank capacity: 65 litres • Seating capacity: 5 seats • Max speed: 140mph • 0-60mph: 7.2 secs • CO2: 163g/km
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RESTAURANT REVIEW
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Issue 72 2019
Barnham Broom Brasserie Reviewed
Parallel rows of lit trees created a welcoming, grand entrance: an encouraging sign that our night would be a special one Led to our table by the very efficient manager and attended to by other members of their wonderful staff throughout the evening, we truly were treated like royalty: in fact, everyone was. The brasserie offers a formal approach to dining with an inclusive atmosphere (Barnham Broom certainly is not solely about the golf!). Presented with the menu, we were spoilt for
choice! Despite there being no non-alcoholic drinks listed on the drinks menu, staff were attentive and supported me in making my choice: a delicious sparkling elderflower pressĂŠ served with fresh strawberries. My partner was unsure which red wine to select; again, Abi offered suggestions based on customer opinions and he was not disappointed by the Malbec. It was pleasing to see that, for those who are vegetarian or vegan, the menu stated which drinks were suitable. PAGE
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RESTAURANT REVIEW
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Issue 72 2019
I found it challenging to narrow down my choice of starters as they all sounded appealing. Eventually, with yet more guidance, I went for the moules marinières (I used to live in Northern France where mussels are a speciality, so knew they would have a hard task impressing me!).
For mains, we both chose dishes from the chargrill section. A spatchcock chicken for me with buttered new potatoes, grilled tomato and a salad garnish, with added extras of a blue cheese sauce and a side of broccoli: definitely the ideal choice.
Warm bread rolls were then served, taking the edge of our hunger (we had both ‘saved ourselves’ for the excitement ahead). When the starters arrived, the aroma was incredible and I couldn’t wait to get started (photographs needed to be taken first though, but I was salivating and impatient!).
The chicken was perfectly chargrilled and seasoned, and the potatoes offered so much flavour. My partner plumped for a mediumrare sirloin steak and that’s exactly what he got - cooked to perfection. The hand-cut chips were some of the best he has ever tasted, and the garlic butter and mixed salad side dishes complimented the steak well.
I can honestly say that these are the best moules I have ever eaten; I definitely picked the right option! No hint of grittiness and an exceptional flavour of white wine and a tang of lemon, it truly was an exceptional starter. My partner had the seafood medley with squid ink spaghetti; he too was impressed (I pinched a little and it tasted delicious, though very similar to my own).
The dessert menu appeared perhaps the least ambitious section of the meal and it was not as informative as the drinks, starters and mains menu, which detailed vegan and vegetarian options. Although I have no dietary requirements, I enquired about vegan and gluten free options and was told that most
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RESTAURANT REVIEW
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Issue 72 2019
dishes are adaptable if the kitchen are made aware of a customer’s needs. Additionally, the forthcoming change of menu ought to make it clearer to customers throughout. In spite of this, I was torn between two choices, but went with the sponge pudding as recommended to me. It was served with a delicious crème anglaise and a good kick of alcohol. A little dry in parts, perhaps reheated a little too much, the sauce really rescued this dish… and I managed most of it, testament to the delicious flavours. Having overeaten somewhat, my partner chose a trio of ice creams (chocolate and hazelnut, walnut, and pistachio). Pistachio ice cream is my all-time favourite - a delicious taste, but the texture was somewhat gritty, which I wasn’t expecting. Walnut was my partner’s favourite: smooth, rich, but not overly sweet. Overall, the food, drinks and atmosphere at the Barnham Broom Brasserie were a splendid
I can honestly say that these are the best moules I have ever eaten
treat (it certainly isn’t somewhere we could afford to visit on a regular basis). We loved our evening and feel that, in the case of a special occasion, it would be wonderful to return to this spectacular venue. FOR MORE INFORMATION Visit: www.barnham-broom.co.uk Email: enquiry@barnham-broom.co.uk Call: 01603 334 157
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Q&A WITH...
Q
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Issue 72 2019
&A
WITH
DISS PIE & MASH SHOP Q: Why a pie and mash shop in Diss? A: We wanted something different for Diss: something that would be affordable to everybody, that would have good community spirit and so we could source and support local suppliers. Q: Have pies always been a passion of yours? A: Cooking as a whole is a passion to me, so yes I suppose pies are part of that. Q: How’s business been so far? A: We had a rocky start with things like electrical issues, but everything is sorted now and we believe we have perfected the pie! Q: What’s your best-selling pie? A: Beef and onion is definitely a winner, with a vegetarian pie coming close behind. Also Browns bangers are very popular and the cottage pie. Q: We saw you celebrated National Pie Week with a pie-eating contest. Do you
have any future plans for fun events like that? A: Yes, we thoroughly enjoyed the pie eating competition. We plan to do another one soon and are also thinking of quiz nights etc to raise a bit of money for local charities… maybe even a comedy night or a buskers night if it would interest people. Q: What’s next for the Diss Pie and Mash Shop? A: We are going to have a trial at opening later to see if that’s what the locals want as the nights are drawing out. We are always looking for new and interesting combinations of pie! And we just hope to continue putting a smile on people‘s faces and providing quality food at a reasonable price, be that home-made cakes and pies, or locally sourced bangers. For more information, find the Diss Pie And Mash Shop on Facebook: www.facebook.com/disspieandmash
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Q&A WITH... Issue 72 2019
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NIBBLES & TIPPLES
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Issue 72 2019
Nibbles &Tipples (Czech Republic, Part 1) Article By Cheryl Cade Pilsen, more like its beer than its dumplings. My first visit to the Czech Republic has been a crash course in lager (a beer style much maligned over the years yet with a complex diversity hidden in its simple clean taste) and history.
For the first few days, my base was Pilsen. Travelling through rolling hills to my central hotel (the Marriott Courtyard), I was greeted by Martina who took me under her wing. The early flight left me a bit jaded, but plans were afoot. My first beer would be accompanied with a Beer Spa. We travelled the short distance to Chodova Plana and the town brewery. If you like caves, this is for you, as these caves are the setting for the aging of the beers and the restaurant. The brewery and spa were in a building surrounding a courtyard
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with a beer fountain. I have never bathed in beer before, unless you include beer shampoo. I will spare you the pictures, but I can honestly say it was a very uplifting yet relaxing experience I will never forget.
Pilsen is a delight for anyone who likes to meander around streets stuffed full of history. A mix of architecture, high baroque from its time under the dominance of Austria to imposing angles of Soviet oppression. I had not expected the divine hidden gems of Adolf Loos Art Deco we explored with our guide Maria Zemenova. The home of Skoda has a food range that is designed for the industrial worker, high in carbs and full of flavour, with dumplings that took me back to my grandad’s signature dish. This food is a perfect match to the beer founded here in 1842: Pilsner, high in carbonation yet light on the palate. The beer has a backbone of malty sweetness with
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NIBBLES & TIPPLES
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Adolf Loos in Pilsen Ham hock and dumplings
Chodovar beer pond taps
a light floral hop bitterness. It is traditionally brewed using the method of Decoction, where some of the malty water (wort) is taken out and heated to a higher temperature so that the sugars start to caramelise before being added back to the brew. Czech hops are then added before the slow acting yeast begins to transform the malty, herbal liquid gold into beer. Forget your beer produced in 14 days as seen on TV recently (Carlsberg), a true lager should be cold stored for at least 4 weeks; this allows the yeast to totally clear naturally and gives you that clear, clean crispness that cools you on a summer day.
In addition to Pilsner Urquell (surprisingly over the road from my hotel), the craft beer scene is making waves. At the Beer Factory, you will find beers influenced from around the world brewed on site and served with traditional food. Then off the beaten track is Raven, beer brewed with saffron; it is a craft beer mecca. What can top this? Well, a beer festival of course: the ‘Sun in The Glass’ festival, based in the grounds of Purkmister brewery and spa. What began in a small courtyard now takes over 4 and the open spaces between. Twitter: @icenimagazine
Barrel store
Families wander around enjoying the sun while visiting each of the local mircobrewery bars. Your small glass is refilled for less than 50p.
I can now understand why people have been telling me for years I have to visit the Czech Republic. The city and people of Pilsen are like their beers, light, yet have such hidden depths, with beer flowing deep in the roots of their city. Cheers Cheryl
Special thanks to Martina from Visit Pilsen for all her guidance - chomatova@plzen.eu
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GUESS THE YEAR
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Issue 72 2019
Just For Fun
GUESS THE YEAR! Sound of the Underground, Girls Aloud's debut single, became Christmas Number One.
H.M. the Queen opened the Commonwealth Games in the northern city of Manchester.
?
?
?
After 111 years at Filbert Street, Leicester City F.C. moved to the Walker's Stadium. The Potters Bar rail crash killed seven people in May of this year.
?
?
The Royal Family suffered two losses: Princess Margaret (January) and the Queen Mother (March).
Last month's solution: 1998
The year is...
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Focus On: Your Home
CLEANING WITH LEMONS
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Issue 72 2019
5
Top Tips For Cleaning With Lemons Lemons can make an excellent cleaning product. With antibacterial properties and high in citric acid, they can be a great-smelling natural alternative to chemical products. Continue reading for five ways for a lemonyfresh home.
1.
Discoloured grout in your bathroom and kitchen? Grab an old toothbrush and brush lemon juice in between the tiles.
2. Struggling to scrub off the burnt-on food
inside your microwave? Sick of the smell of food previously cooked in there too? Fill a cup about 2/3 full of water and squeeze in roughly two tablespoons of lemon juice. Next, heat for 2-3 minutes until boiling. Leave for a few minutes before opening the door, then simply wipe away the previously stubborn marks.
3.
Finding it impossible to get rid of hard water stains on your shower screen? Grab half a lemon and rub onto the persistent streaks.
4. Chrome taps can look unsightly if they’re
not shiny. Try rubbing on lemon and salt for a gleaming, pristine finish.
5. Put diluted lemon juice into a spray bottle
and use for a streak-free window clean. This method can be as good as using vinegar, but it smells much fresher! Do you use lemons to help clean your home? Post your tips on our Facebook page: https://www.facebook.com/icenimagazine
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COMPETITION Issue 72 2019
WIN AN OVEN CLEAN Courtesy Of J C Oven Cleaning
Feel like you’re spending all your time in the kitchen slaving over a hot stove? Why not let J C Oven Cleaning give you a break from spending yet more time in there and book in for an exceptional oven clean? We have teamed up with J C Oven Cleaning to offer you the chance to win a FREE oven clean if you live within a 30 mile radius of Diss.
To enter, simply tell us what’s your favourite thing to cook in your oven!
Additionally, J C Oven Cleaning are offering £15 off for all new customers. Anyone who has already used the service is able to quote 'Iceni Magazine' and you will get 10% off (not to be used in conjunction with any other offers). Review: "I was very embarrassed about the state of my oven. I hadn't cleaned it since I bought it many years ago. J C was very professional and did a fantastic job. I can now see through my oven door again! Very pleased with the service and will definitely recommend J C Oven Cleaning." Sam B, Norwich
To be in with a chance of winning, all you have to do is email: competitions@icenimagazine.co.uk with your name, location and answer. Competition closes on Tuesday 30th April 2019. Please state in the subject line ‘J C Oven Cleaning’. There is no cash alternative. Usual Iceni Magazine rules apply. Editor's decision is final.
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Q&A WITH...
Q
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Issue 72 2019
&A
WITH FEZZA AND DEL
We were lucky enough to have had the opportunity to talk to Fay Holt, one half of “Fezza and Del” and also wife of ex-Norwich City footballer, Grant Holt. Here, Fay talks about the business she runs with her twin sister, Adele, and their lifelong love of interior design. Q: Could you tell us a little bit about yourselves? A: Del and I created the online business ”Fezza and Del” in January 2019. We are identical twins, who share the same passion in interior design. Since the children are now at school, it seemed the ideal opportunity to turn our lifelong passion into reality. Having moved house so frequently, redesigning at each move, it was evident there was a niche in the market which we are now fortunate enough to fill the gap! We specialise in luxury, bespoke, handmade gifts and interior decor. Q: How did this lifelong passion for interior design begin? A: Our earliest memory is our mum decorating our home, creating some of our fondest memories together. Our homes were a forever-
changing platform for mum to showcase her personality, which has provided us with the passion we share together today. From as early as I can remember, Del and I were always inspiring each other with new designs for our shared bedroom. Whether it be the latest Romeo and Juliet poster or Leonardo DiCaprio, it was forever-changing. Our lives formed a path, which led us away from the interior design dream, however it remained very close to our hearts in our own homes. Beauty and children became the new focus; while I followed my husband and his career nationally, Del focused on her other passion: beauty therapy. This remains a big part of Del’s life today, fitting it in around the business and being a mum.
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Q&A WITH...
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Issue 72 2019
Q: Do you both get your own way when it comes to the way your homes are styled? A: Mum has three girls like myself and we have always had our own way, which hasn’t changed! I could paint the walls yellow and Grant wouldn’t blink an eye; he would even compliment on how good it looked! He has supported me from the word go. For the last twelve years, we have been a very pink household due to the girls, so it wouldn’t surprise me if Grant was to pick his favourite colour this may be it! Q: What’s your favourite current interiors trend or do you prefer to go with your own personal style regardless? A: We aren’t trend followers; we are quite unique in our style! However, we do adore the French country, shabby chic look with a touch of Hollywood glamour! I love to be surrounded by beautiful pieces, with a minimalist fresh and airy feel, which can be hard to create without clutter! My home is forever being staged; you will never come in and not question what’s moved or changed! Reflecting your personality and things you love is what makes your interior your own; try to not overthink it, go with your heart.
Q: So, what’s next for Fezza and Del? A: Our venture has only just begun, and to love what we can call work is our dream. We have talked about opening a shop as we love interacting with people, so watch this space! It's exciting, we will see were our venture will take us. Bring on 2020! Thank you for taking the time to answer our questions. To find out more information about Fezza And Del, see the contact information below: Website: www.fezzaanddel.com Instagram: @fezzaanddel Facebook: @FezzaDelhome PAGE
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MAVIS MAKES
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Issue 72 2019
Mavis Makes I have always loved sewing, but about 4 years ago I discovered needle felting, a craft which uses small barbed needles which are repeatedly “stabbed” into wool until it becomes firm. The more the wool is stabbed, the firmer it becomes, enabling to be used in a variety of ways. I make felt pictures on canvas bases, brooches, fridge magnets, and cushion covers, (for which I try to use upcycled material when I can) but my favourite use of this technique is making felt 3D models of dogs. I have made many models from dachshunds to Alsatians, all of which have their own distinct personality and individuality. The process of creating one dog takes anywhere between eight and twelve hours. Each model begins with a wire armature of the dog, which is then covered with a layer of toy stuffing which is felted to create the dogs shape. This is then covered by “stabbing” the wool to form the colour of the dog. Then, after the nose and any individual features are added, I can finally add the eyes. I always leave the eyes until last, as I can’t “stab” the dogs once their eyes are in place!
For commissions, I always work from the owners photographs, which enable me to achieve the best and most accurate likeness I possibly can of their beloved pet. Since finding this fabulous craft, I have gradually developed from making models for family and friends, to starting my own website and Facebook page and selling my creations at craft fairs throughout the year. I also run workshops too to help more people to discover this enjoyable - albeit addictive! - craft. I can deliver these to a group of 4 or more in the comfort of your own home too! To find out more or to investigate a commission visit: www.mavismakes.co.uk
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ICENI TALKS TO...
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Issue 72 2019
Iceni Talks To Cassie Tillett From Working Order The thought of tidying a decade’s worth of clutter or even getting to grips with the chaos of a growing family can be incredibly overwhelming. Have you ever considered paying someone to support you in the process? Professional declutterer and one of the founding members of the APDO, Cassie Tillett takes time out to answer our questions about the services she offers. Please tell us the business.
a
little
bit
about
What does a typical decluttering project entail and how long does it usually take?
I’ve been working as a professional organiser and declutterer since 1997. I very much enjoy helping clients to find an easier way - the emphasis being on ‘easy’: if it’s too difficult, you won’t keep it up! I help people who simply don’t know how to organise and want to learn; people who have been thrown off-course by life; people who need to downsize, especially the elderly.
I don’t think there is a typical project - and certainly not a typical period of time! I might spend a couple of hours in discussion with a client, helping them to find solutions to what is bothering them, making suggestions about ways to dispose of items and how to make furniture work for them - and that’s all they need. I spent one full seven-hour day decluttering a single living room, after which the client said ‘it’s like you’ve cleared a blockage’ and she could move items to their real homes. I’ve worked with clients across a period of months or even years, whether weekly, monthly or randomly, helping them to change their approach and gradually to dispose of clutter - and to find the right homes for everything they keep.
I was also one of the three founder members of APDO - the Association of Professional Declutterers and Organisers - which now has over 300 member businesses all over the UK, and provides a sharing, official framework for our industry, raising awareness of the business and supporting members with training, networking and much more. I stepped back from my APDO work in 2014, but I am very proud of all that has been achieved.
However, it is true to say that most clients come from one of two situations: either they PAGE
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ICENI TALKS TO...
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Issue 72 2019
simply have no built-in instinct for order and organisation, and want to learn, just as you’d learn any other skill; or they’ve been through some major domestic upheaval - which can be good or bad - and it’s thrown everything offkilter. So a new home, baby, marriage, job; or a bereavement, divorce or other separation can equally mean that they need outside eyes and experience to get them back on track.
I’ve even had one lady who said that as a direct result of regaining control of her domestic surroundings, she felt able to go ahead with a relationship that she’d been stalling on - because she didn’t want to take her baggage with her. She messaged me to say that she was moving to a new home and a new marriage - and some time later she asked me to assemble photos into her wedding album!
Is it always a happy ending for the client?
However, not every service-provider suits every client; our approaches are different, and sometimes we have to admit that the ‘chemistry’ isn’t there. Likewise, some clients do want the ‘magic wand’ approach - they want things to change, but resist the suggestions that might achieve that. It’s a bit like wanting to lose weight but refusing either to exercise more or eat less; sadly you can’t have it both ways.
Hopefully often - but not always, as sadly we can’t work magic. When a client is open and willing to think differently about their situation, yes. I’ve had many very happy clients who can now invite people over without fear, entertain family, find long-lost precious items, improve their health with easier cleaning, and much more.
What made you decide that decluttering was for you? In 1997 I had been for many years a PA, an office manager, a customer services manager: all jobs that focused on efficiency and problem-solving. I realised that the part that I enjoyed the most was the trouble-shooting aspect. I started Working Order with a focus on streamlining processes for businesses, decluttering paperwork, establishing filing systems, efficient use of computers and so on. The need for this sort of help was mirrored with domestic clients, and that’s where most of my work takes place these days. Have you seen a rise in enquiries since the Marie Kondo Netflix series began recently? There is an increasing interest in decluttering as people come to recognise us as a profession. Marie Kondo’s work doesn’t fully represent what we do – I certainly go with the ‘anything that improves your life is worth doing’ line, and perfectionism can inhibit people from
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ICENI TALKS TO...
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Issue 72 2019
starting at all, which is a shame. However, the awareness-raising is always welcomed, and APDO’s continuing work and marketing is very important as well. I know that many of my clients have read or watched Kondo’s work, and if it’s alerted them to the fact that we’re here to help, given them ideas, or brought motivation, that’s great.
use frequently, and whose loss would cause major or minor inconvenience (for instance, the kettle, the computer or the TV) but are replaceable and would be covered by insurance; and (c) items that, if we were really truthful with ourselves, we not only wouldn’t miss, but we’d be secretly relieved that somebody else had taken away the responsibility!
What advice would you give to someone who’s desperate to declutter their home?
I can’t express it better than the William Morris quote: “have nothing in your house that you do not know to be useful or believe to be beautiful”.
I look at two main areas: (a) the decisions about what to keep and why, and (b) how we store what we do keep. Both sides are equally important; the more you keep, the harder it is to find the right homes for it; but at the same time, if a ‘keep’ item doesn’t have a ‘right home’, you’re likely to lose it, break it or duplicate it. My favourite tip is, and has always been, this: if you are deciding whether or not to dispose of something, don’t ask yourself “should I keep it”, rather “if I lost it by mistake, would I care?”.
I hope that I can help my clients to discern these items, and how to let go of those that don’t come into either category – and as a result, to have more physical and emotional space for those that do. Thank you so much for taking the time to talk to us today.
I truly believe that we all have three categories of ‘stuff’: (a) those items that we would be absolutely traumatised to lose and would give anything to have back; (b) those items that we
For more information: Visit: www.workingorder.co.uk Facebook: www.facebook.com/workingorder Twitter: http://twitter.com/workingorder
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SPRING CLEAN
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Issue 72 2019
Spring Clean And Stay On Top Of Clutter Some people are ruthless at clearing out their clutter. I have a friend who is so strict with herself that on occasion she has had to return to the charity shop to buy back items she has given to them. Too late, she realises that she still needs something she has discarded. Many of us are not so rigorous with our possessions. But it's important at times to take stock, de-clutter and consequently spring clean your life. • Clutter can block your energy flow and make progress difficult. Just think about someone who has a messy desk or an overflowing in tray. Often, they haven't a clue as to what to tackle first. They pick up one thing, then another, but feel overwhelmed as to where to start making inroads into their tasks. Introducing order can help with prioritising and feeling more in control. De-cluttering helps to ensure clearer thought processes.
• Hoarding clothing can be tempting. Few people wear their clothes, shoes, accessories to destruction. Many people wear clothes to be fashionable. They want to look the part and may well replenish their wardrobe regularly. Having 'nothing to wear' is a familiar cry, but often, by sorting out our wardrobe and spring cleaning out items that are dated, the wrong size or have not been worn for a year or so, we can start to see more clearly what we actually own. It can be tempting to think that items will come back into fashion, we'll lose weight or up-cycle them, but it rarely ever happens. Why not be firm and pass items on to a secondhand/pre-loved/antique/charity shop, thereby earning money for yourself or your favourite charity? Some charities take smart clothes to pass on to people needing something suitable for a job interview. And clearing your drawers and cupboards provides space for your newer clothing to be more accessible and likely to be worn.
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• Possessions often have special memories attached to them. People with children in their lives often prize the pottery dishes and bric-abrac that were made and given with such pride over the years. But gradually, your home can become swamped with clutter and in need of some fairly ruthless spring cleaning. Keep the really special pieces and maybe photograph the others. Then you can still enjoy the memories whilst clearing your surfaces. People with cluttered bedrooms often notice how their quality of sleep improves after a serious spring clean. Your bedroom will feel much more like an oasis of rest and calm when it's spacious and airy. Many people also use their bedroom as an office, with a workstation, computer and paperwork. Screen the area off once you've finished working each day. Have you a room which has gradually become full of clutter? Out of sight, out of mind! It may be a spare bedroom or even the garage. Often the piles of 'stuff' get added to without ever being revisited. I knew someone who couldn't bear to throw anything away. Things had become so bad that he couldn't pass a rubbish skip or junk shop without stopping. He couldn't bear the thought of missing something that would be 'really useful in the future'. But he had so much stuff that he could never locate an item when it was needed. He had to constantly go out and buy new. During therapy, we negotiated and he became comfortable about giving away items that he felt sure were going to a good home. We're unlikely to be that 'bad' but
Issue 72 2019
you get the picture! You too could determine to start one area at a time, either by sorting out the things that could go to a good home, be passed to a charity shop or which are clearly unusable and need to be thrown into a rubbish skip or recycled. • Food can be an interesting area of clutter. Do you shop on auto-pilot, only to find that you've got several of those items already in stock? Or do you forget to rotate your cupboards and in your hurry to unpack regularly put all the new items at the front? Become more disciplined about using lists and ask other household members to get into the habit of adding to the list whenever something needs replenishing. Great ways to avoid clutter and wasting money on unnecessary items. • De-cluttering on your own can take a long time as it can be tempting to become nostalgic and consider things one at a time. It can be all too easy to become absorbed in the memories that each item evokes. Perhaps start small, take your time and tackle each drawer in turn so that you don't become overwhelmed and lose heart. It might be useful to enlist the help of a dispassionate friend, someone who's prepared to be ruthlessly unsentimental. Or hire the professional services of a de-clutterer, who will come in and help you blitz in stages. Another option; a friend of mine hires a skip twice a year and that helps her regularly spring clean and stay on top of her clutter.
Article By Susan Leigh Susan Leigh, Altrincham Counsellor and Hypnotherapist, has published her third book, 101 Days of Inspiration #tipoftheday (ISBN 9781910275160) based on her social media series. A glossy, pocket-sized book, it's full of inspirational quotes & pictures, a treat to give or simply keep for yourself. For more information visit: www.lifestyletherapy.net PAGE
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LUXURY FLOORING
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Issue 72 2019
Luxury Flooring And Furnishings
Luxury Flooring and Furnishings are a leading provider of bespoke floor coverings, ideal for both domestic and commercial establishments. Since 2013, the company has undergone continuous expansion and growth, becoming one of the most popular flooring suppliers not only in the UK, but in Ireland and France also. With exceptional customer services at the heart of every endeavour, Luxury Flooring and Furnishings are highly regarded in their field, gaining respect from industry professionals and experts such as Grand Designs, DIY SOS, and Ideal Home. As a result, the company has been awarded numerous prizes for its unrivalled products and operations, including the prestigious Forbes ’30 under 30’ list.
Building upon this success, the company has curated an unprecedented collection of over 5000 flooring products, including real wood, laminate, LVT, and carpet. Each one has been expertly selected for its timeless appearance, impressive performance, and affordable costs. Solid and Engineered Wood Specialists Luxury Flooring and Furnishings are stockists of the best wood flooring available. Their dedicated team of specialists are always on the lookout for the most attractive woods, the most durable species, and the most efficient suppliers, bringing you a superior quality product faster than any competitor. For those who love the traditional charm of real wood flooring, you’re guaranteed to find
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something truly breath-taking. Luxury Flooring and Furnishings have a plethora of options available, so whether you adore the decorative flair of oak, the streamlined sophistication of walnut, or the high contrast grains of acacia, you’re sure to create the interior of your dreams.
But it’s not just samples that come with an express service. Every order of flooring is available with Luxury Flooring and Furnishings next day guarantee! Whether you live in England or Ireland, Scotland or Wales, you’re always entitled to speedy delivery.
If you’re looking for the next generation in dimensional stability, Luxury Flooring and Furnishings also offers an impressive range of engineered wood flooring, perfect for kitchens, conservatories, and above underfloor heating. The unique multiply construction allows for enhanced versatility, ideal for family homes that are full of energy.
It’s no secret that Luxury Flooring and Furnishings offer an unbeatable price on every single product. Whilst many high-street flooring chains will charge higher prices due to expensive overheads, Luxury Flooring and Furnishings will always offer the cheapest products online.
Whichever you choose, you know that you’re in safe hands. Luxury Flooring and Furnishings even finish their wood boards on site, ensuring only the highest quality appearances. Add to this an extended lifespan and astounding functionality, and you have a flooring solution that will improve any interior space with ease. What We Offer Luxury Flooring and Furnishings aim to stand out with their vast array of offers and incentives. Customers can take full advantage of an unlimited sample service at the touch of a button. Each sample is cut from the highest quality stock available, and sent out completely free of charge via next day delivery.
When you shop with Luxury Flooring and Furnishings, you’re guaranteed to find the lowest prices on the 'net! If a competitor does offer you an outstanding deal, their price match guarantee will not only match the cost, but promises to beat the quote by £25! How to Order If you would like to join the thousands of happy customers across the globe, then the order process could not be easier. Luxury Flooring and Furnishings phone lines are open Monday - Saturday, with a friendly sales team waiting at the end of the phone. Each one of their trained professionals is ready to discuss any queries, helping you make your dream floor a reality. Don’t forget to ask about Luxury Flooring and Furnishings monthly offers. With a number of great deals available, you’re sure to find something truly special. If you are wanting to enquire about a specific price, then a free quote can be sent to your email address within a matter of minutes. Each quote lasts up to one week, giving you plenty of time to think about your next purchase. Don’t hesitate. Visit: www.luxuryflooringandfurnishings.co.uk today! PAGE
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SEEWHATMUMMYSAYS
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Issue 72 2019
We All Like To Have A Tidy Home… But How Can You Keep It Tidy? We both work full time and with the kiddies it can become a mess really quickly. Add in a dog, even more children, working from home and enough toys to cover every eventuality and by the time you have tidied one bit and turn around, it’s a mess again! If I think back a few months, it was difficult to retain any kind of balance between a clean tidy home and spending time with the family, not just vacuuming around them. Weekends were not spent enjoying the family or going out but staying in and if I’m honest, neither the cleaning nor the parenting felt like it was being managed effectively. I then discovered “The Organised Mum Method” (TOMM) and it has changed my life! It has helped to find a balance and maintain a suitable standard of tidiness and cleanliness.
Essentially your cleaning tasks are split into 3 categories: EVERY DAY, which includes the basic vacuuming, wash load, wiping toilets etc. This should take no longer than 15 minutes. LEVEL 2, which are jobs based on an individual room in the house. Spend no longer than 30 minutes on this. If it isn’t finished, leave it! The next time it’s time for that room, you can begin with the items that you didn’t have time for. This maintains some balance, and so you don’t spend all day cleaning! FRIDAY FOCUS, which as you guessed it, takes place each Friday, which changes on an 8-week rotation and is really a deeper clean.
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SEEWHATMUMMYSAYS Issue 72 2019
If we’re both at home one day, we share out the jobs and finish in half the time! If we’re both at home one day, we share out the jobs and finish in half the time! You can find out more about the method here https://www.theorganisedmum.blog/ We still have a long way to go, but it seems to be working well! I don’t worry about going out for a whole day with the kids or that I need to tidy lots before we have friends over and best of all, I am less stressed. I have time to sit and hear all about my children’s day and enjoy these special moments that will be gone before we know it. We have also found that storage solutions like the pull-out boxes from kallax are invaluable for keeping toys tidy and using vacuum bag as loft storage help to condense items and save lots of space! There are some fantastic ideas and solutions on Facebook and Pinterest, and it’s amazing how many parents are feeling exactly the same about their houses! We’d love to hear from you if you’ve tried The Organised Mum Method, or we’ve inspired you to do so! Thank you for reading! Becca x www.seewhatmummysays.com @whatmummysaysuk PAGE
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ICENI - HOROSCOPES
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Issue 72 2019
Horoscopes For April Aries 21 March - 20 April April begins brightly, with your
Libra 24 September - 23 October A spirit of adventure
ruler Mars in an upbeat location from day one, and a New Moon in Aries on the 5th, and this combination can give you considerable drive. Yet ironically, with Jupiter starting to rewind from the 10th, and Saturn and Pluto in conjunction all month, your goals and ambitions need to be tempered by understanding that politics and some obstacles may present themselves.
grips you this month Libra, and this can influence your situation in many facets of your life. Mars is the driving force behind this, but travel and greater physical activity can appeal most. Mind, Jupiter the planet which influences these areas, does go into a retrograde, so it will be important to double-check details. Romance, however, looks promising from the 21st.
Taurus 21 April - 21 May You have a well-deserved
Scorpio 24 October - 22 November If you can blend
reputation for enjoying and appreciating the good things in life. And with a really sociable dynamic between your ruler Venus and Mercury in the first half of this month, and also Mars emphasising a desire to improve your lot, there is plenty to go for. Your plans and energy will really accelerate from the time the Sun joins you on the 20th.
enterprise with application, there is so much to achieve this month. But with Jupiter retracing his steps from the 10th of April, financial affairs will need careful marshalling. This can also be a month when you carefully think about your ideas and belief systems. Relationships to siblings and neighbours can also go through a period of readjustment.
Gemini 22 May - 21 June Mars is a planet which
Sagittarius 23 November - 21 December You can find
certainly packs a punch, and it begins this month in your zodiac sign. This is going to see you very single-minded, and with extra physical vitality. An array of energy in your sector of career, can see you make progress in this regard in the first half of the month. But from the 17th, your gaze will turn more towards your connections to others.
yourself more assertive from the off, and this can give you a sense of empowerment, particularly when it comes to your creative or artistic expression and hopes. If there is someone you're drawn to, reaching out to them from the 17th, can start to see a positive exchange between you. Your everyday resources can though be transformed this month with real application.
Cancer 22 June - 23 July This month's influences provide a lot of food thought. Whilst the Sun until the 19th, and Mercury and Venus in the last third of April, urge you to raise your profile and to pursue your goals, the reactions of others and the relationships that you share with people, are probably going to be as important as any ambitions you possess. Try not to be deflected by others' viewpoints.
Capricorn 22 December - 20 January The Saturn/
Leo 24 July - 23 August Mars moves into a very sociable
Aquarius 21 January - 19 February There's a lot to
location at the start of the month, and with the stars urging you to embrace new ideas and flexibility for the whole of April, it could be someone that you encounter rather accidentally, that can prove to be the biggest fillip of all. Creating the time to also nurture and pamper yourself will be important, especially at any moment of weariness or sensitivity.
like as this month begins Aquarius, and plenty of ways that you can use enterprise and your personality to improve your situation. There are possibly going to be some moments when you need to throttle back and grant yourself the opportunity to have some rest and reflection. Indeed, any outstanding strands which are yet to be resolved will need addressing.
Virgo 24 August - 23 September Mercury your ruler and
Pisces 20 February - 20 March With Mercury and Venus
Venus, occupy a fine location as April unfolds, and this can give you the added sensitivity to tune into others and manage your personal relationships with a deft touch. In fact, if you're single, this could be an important, even fated month, when someone significant emerges. Confidence can be high, but the last week requires care to avoid a misunderstanding.
in your sign until the 16th and the 20th respectively, your quick wits and charm can serve you well. However, your professional hopes may require a degree of patience. It's possible that you had particular ideal or direction of travel and this may need some revision or re-thinking. The pace of events will pick up from the 20th as the Sun enters Taurus.
Pluto conjunction in your sign is so very potent. This can see areas of your life which had been constant for some time, making way for new and fresher possibilities. This can be so exciting, and you have the inner resources to manage this. A philosophical or spiritual approach, or a wise person, can take on greater attraction or more importance from the 10th.
Astrologer Patrick Arundell provides a unique take on Horoscopes and Astrology. Join him daily for your Daily Horoscope and his penetrating insight into this fascinating subject. Also FREE Horoscope Videos. PAGE
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