Fashion & Beauty Edition (April 2020)

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Editor-in-Chief, Annette Johnson Online Editor, Gabriella Dance Fashion Editor, Dr. Courtney A. Hammonds Creative Director, Michelle Lynch Associate Editor, Grace Kelley Design Director, Joey Shepherd Page Layout and Design, Erin Pritchard Design and Video Assistant, Reni Candelier Marketing Associate, Viktar Khalimonchyk Sales Associate, Linda Papatsie

Staff Writers

Njeri Dean Len Knitter Melissa Lawrence Piera Van de Wiel Contributors Dr. Goda AstrauskaitÄ— Merilee Kern Heidi Allison-Shane

Editorial Interns Hannah Chalker Avanti Tolbert Cover Jessica Minh Anh

Customer Service For subscription service or change of address, including email, contact info@hersmagazine.net or write to: P.O. Box 1071, Atlanta, GA 30301 Hers (ISSN 2372-3785) is published six times per year by Allwrite Communications, 3300 Buckeye Road, Suite 264, Atlanta, GA 30341 770-284-8983


April

CONTENTS

F E AT U R E S 27 PTSD Inspired Fashion Moon Chang gives insight into her unique collection inspired by her own trauma

32 Spring/Summer 2020 Trend Report

With the help of our editor, it’s time to assess this season’s wardrobe

HER BEAUTY 40 Best At-Home Facial Masks

Women of varying skin types provide honest facial product reviews

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Supermodel Turned Activist: Camerone Parker

60 “Designer Cooch”

A plastic surgeon gets into the nitty gritty of intimate plastic surgery

H E R FASH I O N

HER HAIR

16 Spread: Anamika

10 Trendy Cuts and Styles for Spring

This Indian designer incorporates worldwide influences into modern Indian fashion

Shags, bangs and pastels, OH MY!

Khanna

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Fashion at Vaux-Le-Vicomte

44 Spread: Fashion at Vaux-Le-Vicomte

Maincy uses famous French architecture to showcase wears

12 Don’t Panic, These

Colors Were Made for Fun

Manic Panic creator Tish and Snooky make dying your hair a blast


54 Fashionable Sustainability

Using famous locations, model turned fashion producer advocates for green fashion

HER SKINCARE 36 From Broaway to Custom Skin Care

Skin care expert provides tips and best products to help fight aging

42 Earthy Skincare

5 products with ingredients straight from Mother Nature herself.

HER ACCESSORIES 62 Fashionable Protective Face Masks

These designer face masks will keep you safe and stylish

HER SHOES 30 Sandals for Every Foot 10 sandals to calm your online shopping itch

68 From Pre-Med to Jewelry Millionaire

Nazila Yunus shares what it’s like to be a young influencer

72 Timeless Fashion

These designer watches will keep you checking the time

HER COSMETICS 70 5 Flowery Eyeshadow Palettes for Spring

Pastels and bright colors are perfect for your eyes this season

78 Celebs #NoMakeup

Movement

Who are the most popular stars in this expanding movement?

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Fashion EDITOR'S LETTER

Welcome to the Season of PIVOT and SHIFT! Let the beauty of what we love, be what we do. From beauty to fashion, HERS magazine remains on top of the latest, warming you up this season with trends that are about to heat up your life. As you know, this publication is all about lifestyle, culture, beauty and fashion. It’s about being together, sharing memories and discovering all the cool things women from around the world have to offer. Basically, the exact reverse of self-quarantine and isolation. However, as I write this, most everything has been cancelled or postponed because of COVID-19. People are freaking out on social media, more of us are being asked to work from home and everything just feels surreal. Nevertheless, this spring/ summer, we’re staying ahead of the trends and giving you plenty of reasons to be grateful and in love with fashion guru, Jessica Minh Anh and her ability to make the Planet Her Runway. We also spring forward with inspirational interviews, fun fashion tips, Insta-worthy guidance, and a skincare routine that will have you summer-ready in no time. Finally, as always, the beauty/fashion issue is a celebration of style for all ages. While it is often thought that, as you get older, the sensible approach is to take refuge in the tried-and-tested classic looks. Throughout the pages of this publication, we put forward a spirited argument that freshness and excitement is the NEWEST in fashion. What the world needs more of is people to appreciate and enjoy it. Count your blessings, enjoy the season no matter what, and always, remain stylish! With gratitude, Dr. Courtney A. Hammonds Fashion Editor


www.TheMeEyeSee.com

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+ CONTRIBUTORS

H E I D I A L L I SO N - S H A N E Heidi Allison-Shane is the Editor-InChief for All Things Cruise. She writes for numerous travel publications and created the CruiseTrends report for CruiseCompete — which is featured in many travel publications like Travel Agent Central, MediaPost, NEWS Marketing Daily, Cruise Industry News, Travel Mole, Black Meeting and Tourism, Cruise Industry Wire, Travel Weekly, Successful Meetings, ETurbo News and The Cruise Editor.

MERILEE KERN As the executive editor and producer of “The Luxe List,” Merilee Kern is an internationally-regarded consumer product trends expert and hospitality industry voice of authority. She is a travel, dining, leisure and lifestyle expert who spotlights noteworthy marketplace innovations, change makers, movers and shakers. She reports on exemplary travel destinations and experiences, extraordinary events and newsworthy products, and also services across all categories.

D R . G O DA AST R AUS K A I T Ė Dr. Goda is a plastic and reconstructive surgeon with interests in reconstructive and aesthetic breast surgery, body contouring surgery, hand surgery, peripheral nerve surgery and microsurgical flap surgery. As an active participant of various international plastic surgery community events, he has been featured as speaker in more than 15 scientific conferences in Lithuania and abroad.

SUBMISSIONS submissions@hers-magazine.com

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Spring 2020’s Trendiest Hairstyles BY GA B BY DA N C E

With springtime comes a feeling of welcome change, so what better time to switch up your look? One of the most fun and easy ways to do this is by getting a new hairstyle. Whether you’re looking to switch up your cut or color, here are some of the hottest hair trends to try out this spring.

Layered Bob Made popular in the ‘90s by Jennifer Aniston, this nostalgic hairstyle is being brought back by celebrities like Hailey Bieber and Rachel McAdams. To get it from your stylist, ask for a long bob with face framing layers.

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Curtain Bangs Bangs are a quick way to change up your haircut without sacrificing length, and curtain bangs may be some of the cutest and easiest to style. This ‘70s inspired look has been sported by celebrities like Hilary Duff and Camila Cabello, so it’s celebrity approved.

Silver Blonde This bold hair color rose in popularity last year, and it is firmly here to stay. Take your platinum blonde look a step further by going silver. This is a great style for those whose hair is already going gray — time to embrace your natural look!

Shaggy Cut Embrace your inner Joan Jett with this rock and roll hair style. Sported by Kesha and Taylor Swift, this is a great style for someone wanting to bring a little edge to their everyday look.

Pastels Whether you’re drawn to lilac, baby pink or light blue, now is the perfect time to embrace those Easter egg hair colors.

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TRUE COLORS Manic Panic’s Tish and Snooky Hair Duo Talks Hair Color Maintenance, Music, and Doing Business with Family BY G RAC E K E L L EY


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t’s a teenage rite of passage: you’re standing over with lightened pieces and a floral print, and then just your bathroom sink, the gloves on your hands colored them with the really extreme bright shades, stained Atomic Turquoise because your parents don’t neon shades, and it was so beautiful and dramatic.” understand you. You pick up the little tub of hair dye, Furthermore, if you think your time for funthe iconic jagged red Manic Panic logo colored hair has passed because speaking to your dreams of being in a you have “tinsel strands,” Tish and feminist punk rock band. At the top, Snooky respectfully disagree. you see two tiny little names: Tish and “Grays are super popular now,” Snooky. Who are Tish and Snooky? To says Tish. “We’ve seen gray and make such a cool product, they must be then maybe color at the end, at really cool people who just get it. the tips, or the roots might be one Tish and Snooky Bellomo are color and then the rest of the hair indeed really cool people, and have been another color. The gray can be a since at least 1977 when they founded really nice base to start with and Manic Panic. When asked about their then add colors to.” line of blonde maintenance products, “Our stylists have done Tish says, “We should call Debbie holographic-looking hair, and ask what she does.” As in, Debbie geometric patterns, and leopard Harry, the rock icon, Warhol muse, and and tiger,” says Tish. The sisters frontwoman of the group Blondie. They say leopard is one of their favorite used to sing backup for her. You know, colors. “Our landlord asked us super casual. what color we wanted to paint the Tish and Snooky began Manic lobby. We said leopard,” says Tish. Panic to suit their need for theatrical “He didn't do that.” clothing and makeup as musicians. “We Tish and Snooky draw firsthand knew what people like to wear inspiration from the music onstage, like the kind of makeup you industry and the creativity of their would use onstage, and the hair color, customers. “We were thrilled to all the vibrant color that looked great see Billie Eilish with our Electric onstage,” says Tish, “So we kind of just Lizard in her roots,” says Tish. experienced the whole thing firsthand.” They also count Rihanna and the For most of their careers, bright hair Kardashians as repeat customers colors were limited to the music and and say the sports industry has entertainment industry, but the sisters seen a surprising explosion of credit their success to their integrity bright hair colors. and passion for their craft. They focused “Dennis Rodman started it in more on creating good products than the sports world,” says Snooky. “He being popular. used Manic Panic all the time. His “We love theatrical stuff,” says Tish. stylist would shout us out. So it’s kind of everywhere. “So I think that made us into the company we are today. It You watch the Olympics and someone will have comes from the heart. It's not just a trend.” purple hair or something.” Perhaps pink-haired This passion comes through when they talk about their soccer star Megan Rapinoe is a fan? products and the products’ creative potential. “We've started The sisters also find their native New York City some trends like kind of a blackout method where if you to be a big source of inspiration because “the fact that have dark hair, you can lighten certain parts of the hair,” says everyone wears black clothing here makes the hair Tish. “We did a tribute to Frida Kahlo, and did dark hair color look even better,” says Tish. “Yeah, we’re all in


+ HER HAIR

black. I take the subway most days, and you see this cloud of blackness, or maybe a little gray, and then the hair!” But even though New Yorkers’ wardrobes are famously monotonous, Tish says, “It’s the most vibrant city. It’s natural that it would beget the most vibrant hair color.” “It's really amazing how we’ve would come around finally for a look that we were once ridiculed for, abused or beaten up for,” says Snooky. “Now it's everywhere on the runways and in subways.” Family is also a core tenet of the sisters’ brand. They cite their mother as a source of creativeness and encouragement. “Our mother was an artist, so we grew up around all different colors and glitter, and we would put it on our faces,” says Snooky. “When we were kids, we just loved color. I had a doll that had green hair. So I guess we're attracted to color.” “We learned it from our mother,” Snooky continues. “She was a single mother who raised us by herself, and she encouraged us to just be ourselves and do whatever we wanted. She encouraged us when we were in our punk rock band.” The Bellomo sisters, having worked together for nearly 43 years, love working with family. “It’s better than working with strangers,” says Snooky. “We lean on each other. We trust each other. We think alike 99% of the time. Now we have Trish’s son Peter working with us.” That said, Manic Panic as a brand is crueltyand nepotism-free. “Right now he's working in the warehouse because we want him to be like us, where we knew every aspect of the business,” says Tish. “We want him to start at the bottom and work his way up.” Peter, according to his mother and aunt, is enjoying learning the ins and outs of the business. Says Tish, “We’re the only woman-owed, independently-owned creative hair color company in the world. We give fifty percent of our profits every year to a variety of charities, animal charities, and breast cancer research, and all kind of charities.”

Though Tish and Snooky have been in the game for over 40 years, they talk very animatedly about the innovations they’re exploring through Manic Panic. They’re releasing a collaboration with Smiffy’s Wigs, which harkens back to their theatrical roots. “That will be another great thing for stage,” says Tish. “We’ve always worked hand in hand on our music with our business. It’s always been natural for us to be like that. It just seems like a natural coexistence. It’s the way it’s supposed to be.” If the trend of brightly-colored hair fades faster than a Manic Panic competitor’s hair tint, the Bellomo sisters aren’t fazed. “You know, we have so much competition right now and it’s companies that are jumping on a trend rather than a passion. Ours is a 42, almost 43-year passion,” says Tish. “We’ve been loving it for all these years, not because it makes money but because we love it,” says Snooky. “We’re not worrying about the fact that everybody thought we were freaks, and I got punched in the face, whatever. It’s our passion, and we even have a professional line now. It’s our passion and we’re happy that the world has caught up.” Manic Panic is often imitated, but the passion for the product is never duplicated. “We’re badass Boomers!” says Snooky. “We’re who we are. There are people taking our shelf space out in the market. But they’re not us, and they never will be, no matter how much they plagiarize the copy on our website and copy everything we do. It’s not their passion . . . it ain’t them! And they’re not having as much fun as we are!” Tish and Snooky want their customers to live their truth like they do, and as Blondie sang on “Atomic,” “Your hair looks beautiful tonight.” So now you want brightly-colored hair. How will you maintain your rainbow strands? As Elle Woods once said, “The rules of haircare are simple and finite,” and Tish and Snooky’s rules are no different. Continued on page 26

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Anamika Khanna In a time when ripped jeans and crop tops seem to have made their way to the forefront of fashion, designer Anamika Khanna has decided to give consumers the opportunity to give a newer, fresher look a try. A prominent name in Indian fashion, Khanna has introduced to the world an eccentric line of modern-Indian clothing that incorporates a variety of worldwide fashion influences. Her collection, which is the first female-owned collection to be showcased at Paris Fashion Week, presents India’s “rich craft encapsulated in global contours.” With a philosophy that is dedicated to capturing India’s richly patterned fashion concept and incorporating it into the extremely relevant modern world, Khanna has become “a role model to women everywhere!” Her unparalleled garments, which include the dhoti pant (a modern high-waist trouser worn with a dupatta or Indian skirt) and a pickup skirt that features a silhouette used in Indian context, are now available in the United States in select retail locations. Because of their uniquely bold nature, Khanna’s apparel will also be on display in a new exhibit, India: Fashion’s Muse, at the Phoenix museum of art from February 29-June 21, 2020.

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Continued from page 14, True Colors

1.) Prep your hair first. “We have a preshampoo, which we called Prepare to Dye,” says Tish. “It's a very deep clarifying shampoo and you wash your hair with it before you dye your hair. So it makes it nice and free from any product build-up or any oils and it preps your hair for this type of hair color for a semi permanent hair color.” 2.) Don’t wash it. “When you dye your hair, you wait a day before you wash it again because sometimes if you wash it the same day, it might fade a little too fast,” says Tish. 3.) If you do wash it, use a color-safe shampoo. “We have Not Fade Away, which is a color safe shampoo, which doesn't strip out the color like other shampoos that have sulfates and a lot of additives that strip out the color,” says Tish. Not Fade Away also has an accompanying conditioner. 4.) Do a vinegar rinse. “An apple cider vinegar rinse after you’ve dyed their hair helps keep the color in better,” says Snooky.

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5.) Stay out of the sun and pools. Alas, if you want to keep your mermaid hair bright, you can’t actually act like a mermaid. “If you're in a bright area with bright sunlight, always wear a hat because that will protect it,” says Tish. “Stay out of chlorine pools!” says Snooky. “Chlorine strips color right out.” 6.) Use a toner to keep your blonde, platinum, or grey bright. “We have a few different toners like that silver stiletto, virgin snow, amethyst ashes, blue steel, alien gray,” says Tish. “A lot of people have been so thrilled about these toners that we sell, and they stay in pretty well too, and they neutralize the yellow tones so that your hair is still really white, silver, rather than brassy . . . it conditions that hair as well.”

HEART & HEALING COLLECTION A L L- N AT U R A L

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HANDMADE

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H E R FAS H I O N

PTSD-Inspired Hybrid Fashion Line BY P I E RA VA N D E W I E L

M

oon Chang is a New York fashion designer originally from Seoul in South Korea who describes herself as a “massive minimalist,” meaning she has a dual aesthetic perspective. Chang likes to create within the contrasting spaces of beauty and darkness and finds harmony between the two for her designs. At 27 years old, her dichotomous work has been gaining traction and attention from the media and department stores alike. She has received high accolades from major design contests, such as the CAAFD’S I’MPOSSIBLE contest, where she won and received the sponsorship for NYFW Runway at Pier 59 in New York; the H&M Design Awards where she was a semi-finalist; and winner of Cotton Incorporated and New York winner of A Design Awards in Italy. Her work has been displayed at major department stores, including Macy’s NY, Neiman Marcus, Texas, Saks 5th Avenue, LA, Delano, Las Vegas. Her fashions have also been featured in Vogue Italia, Elle, Harper’s Bazaar L’officiel , Schon, Bullett, Alpha, Flawless, IM, Yoko, WWD, Zinc, Vulkan, Demur, Neu Neu Media, Solstice and The Cool Hour.

Photographer : Siyu Tang


+ H E R FAS H I O N

GROWING UP IN SEOUL Ironically, Chang’s passion for fashion was first ignited at school in Seoul, Korea, where she was obliged to follow many rules. Every day she had to wear a school uniform and her hair had to be exactly one inch below her ear. Growing up within a restrictive culture — being told what to wear and how to look — she felt like she had to find her own style and perspectives. Her fascination with the color pink started at school, where she only used pink pens to take notes in class. She felt it was “cute and pretty” and added color to the bland blank page. As a designer, she still uses the color pink in her many designs and styles. Of her traditional school in South Korea, Chang said, “It was hard to grow my artistic mind there, but I found a way to find my own identity. I was the only one who graduated from my school who went on to become a fashion designer.” She knew she would have to leave Korea and move to New York in order to find her place in fashion, and so she did. In NYC, she attended Pratt Institute for her BFA and then FIT for her Master’s degree.

PTSD-INSPIRED CREATION OF HER LINE, HYBRID BEAUTY While in she was in school one day, a traumatic incident would change her life and her work. When she was working on a new garment in the school’s design studio, she accidentally cut her fingers with the instrument she was using to cut the material. Blood spewed everywhere, according to Chang. Because she had lost so much blood, she hit her head on a sewing machine and fainted, spilling blood all over the studio floor. Once an emergency response team arrived, Chang said she pretended that she felt okay so she could compete in the Cotton Inc. design competition. Despite her condition, she won the contest. However, each time she was working in the fashion studio, she would faint. She said that she “felt something weird in [her] head.” She didn’t realize this yet, but this was a symptom of PTSD. Chang felt like she couldn’t design anymore and wanted to quit the school, but before she did, she decided to go to the doctor. After sharing the details of the incident, including the subsequent fainting spells, with the attending physician, she asked, “What is happening?” 28  HERS Mag azi n e   |  H ER Fas h ion

NYFW Pier 59 Runway pictures - photo credit: Imaxtree

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H E R FAS H I O N

The doctor diagnosed her with PTSD and explained, “Each time you are working on fashion, you relive the trauma from that situation. If you do decide to quit the school, you will not get over the PTSD.” She decided to persist and work on healing her PTSD through her craft. She felt the only way to get through it was to continue to design and work on new garments and styles. After creating her new fashion line called Hybrid Beauty, this represented a turning point. She sought to incorporate PTSD within her designs and work towards helping others who had been diagnosed with PTSD. Chang said, “It was the cuteness that saved me.”

“CUTENESS SAVED ME”

Photographer : Siyu Tang

Chang’s PTSD was what she called “the death moment,” and in order to deal with it, she rekindled her childhood inspiration of “being cute.” As such, she chose traditionally cute design elements like ribbons, ruffles and flowers for her line. By practicing with traditional millinery and couture techniques, she used velvet and silk fabrics to mold flowers and fold ribbons. The hybrid designs became a modern adaptation of 17th and 18th century couture, which was romantic but also dark. The massive size and weight of her signature black outfits with “cute” elements, such as flowers, bows and ruffles, created the tension of contrasting moods and emphasized her massive minimalism aesthetic. She has managed to bridge the dark with the cute to highlight her true essence as a designer and to tell her death moment story.

TESTING WITH OTHERS SUFFERING WITH PTSD Chang’s mission as a designer is not to just make beautiful garments, but to also “exercise materiality and fabric choices when dealing with PTSD” in the design process. She has started research and selected her friends who suffer from PTSD to explore the impact of fashion play therapy, so to speak. She asked them to play with fabrics and materials — play with the folds, seams and origami shapes. She has discovered that hands-on game play with the fabrics, reminded sufferers of their childhood and they felt at ease and more comfortable. Chang is continuing to expand on her research, as her mission is to combine fashion, mental health and sustainability.

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Fashionable Sandals to Add to Your Online Cart Warm weather and sandals go hand in hand, so it’s time to stock up on this season’s trendiest open toed shoes to prepare for the summer. The coronavirus outbreak may seem to be putting a damper on your post-spring-cleaning shopping spree plans, but you can still shop until you drop from the comfort of your couch online. If you’re currently cooped up inside dreaming of spring and summer days in the sun, here are some fashionable sandals to get you in the warm weather mood.

BY GA B BY DA N C E


+ HER SHOES

Jeffrey Campbell Matain Slides Go full on ‘90s with these strappy sandals. Their flat platform gives you major height while still maintaining maximum comfort.

Senso Harley II Slides The double strap sandals of year’s past are back and better than ever. These fun cheetah print flats gain a little more elegance with their satin covering.

Cape Robbin Square Toe Quilted Mules One of spring 2020’s biggest shoe trends is square toe sandals. This quilted mule version in a pretty pastel pink are perfect for a family Sunday or night on the town.

Vince Camuto Marlinda Toe-Thong Sandal From your neighborhood beach shop to the Paris Fashion Week runways, flip flops are back this season. Go for a more elevated look with these heels in sleek black.

Franco Sarto Bona 2 by Sarto The neon trend is here to stay this season, and these electric green kitten heels will really make a statement. With sophisticated lines, this pair is a great way to try out the trend without stepping far out of your comfort zone.   Ap ril 2 0 2 0   |   H ERS M ag az i ne   31


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Spring/Summer 2020 Fashion Trends What the HERS Woman Will Be Wearing This Year BY CO U RT N EY A . H A M M O N DS

W

arm weather is finally starting to emerge on a consistent basis on our weather apps and smart phone devices, and along with this comes the reminder that we haven't really shopped for summer yet. With the end of winter on the horizon, it’s time to assess your spring/summer wardrobes. As we prepare to invest in pieces that will have us looking chic and contemporary, I pinpointed which trends we’ll be seeing everywhere in the upcoming season and how to merge them into your everyday looks. I’ve done the hard work for you and brought you the essential trends you’ll want to invest in for spring summer 2020 — from polka dots to shorts (If you dare wear short shorts). Yep, they’re back, and you’re going to want in. Find your Spring/Summer 2020 trend style guide below:

Literally spotted all over the runways: polka dots. From noted fashion houses to the emerging fashion influencers, designers were going dotty. Where some were more modest, other brands went wild.

POLKA DOTS

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BUCKET HATS Wondering which style of hat to wear to shield yourself from the sun for summer? Look no further! The bucket hat was the major hat trend on the runways for spring and summer 2020.

WE WEAR SHORT SHORT(S)-SUITS

Who says you can’t be square? Choose a large type or something subdued — the options are limitless. To keep it classic, opt for a solid black pair with quadrilateral edges or spice things up with pastel lenses and frames.

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'70S REVIVAL Most seasons, you will find that designers are inspired by decades gone by. This spring/summer, inspiration came from the late ‘60s and ‘70s.

You could wear it in a Boho style or you could opt for a more refined take on the ‘70s trend with a long denim skirt in one block color rather than the patterns and prints usually associated with this era.

SPRING/SUMMER LEATHER Get to know the kinder side of “leather.” Most times, leather looks are thought of as being for winter and fall. Not only does leather tend to be warm, but conventionally, it comes in darker hues. However, the leather on the runways was featured in pretty pastels and brighter hues along with your customary black.

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BOLD BLACK & WHITE Is there anything more timeless when it comes to color mixtures than teaming black with white? This summer, the trend is for a very courageous, a monochrome look. You can always insert a little color with your fashion accessories if you don’t want to stick entirely to neutrals.

SUIT IT UP Long a menswear basic, the suit is very much a part of a woman’s wardrobe this season. Sleek and fashionable suits are back and better than ever with long lines and elevated, femme designs.

POP OF NEON From accessories to footwear to apparel, this ‘80s pillar is coming back as an accent in full force. Various designers are embracing neon colors while other designers and creatives like to pair neon pieces with neutral hues and textures for an interesting and unexpected color combination.

TAKE TO THE TROPICS Even if you aren’t hitting the beach any time soon, you can integrate eccentric florals and palm motifs that the tropics are known for into your daily garb.

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Photo Credits Sofia Negron

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Broadway Makeup Artist Turned Esthetician Provides Anti-Aging Advice BY P I E R A VA N D E W I E L

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uring a time when YouTube and Instagram beauty influencers are leading younger generations through puberty into adulthood, there exists a societal obsession with physical appearance that fuels it. These social media style and beauty adherents often seek to have the perfect skin, lips, cheeks, eyebrows, etc. The young are even going to the extremes of having preventative Botox and fillers. “This is a terrible skin care Band-Aid,” said esthetician Jaime Carson. “You are freezing the muscles within your face with Botox, and what people don’t realize, is that by getting rid of the facial movement you are also causing damage to your lymphatic circulatory system that removes toxins. It then leads to redness and eczema.” Carson is the owner of a boutique salon, Carson Skin Rejuvenation, that specializes in custom skin solutions for both women and men. Her knowledge of how hormones, diet, lifestyle, weather, allergens and pollution can affect the skin help her take a holistic approach in her practice. “Following Botox, the lymph in your face is now no longer actively working, and you need to start performing lymphatic drainage manually by having regular lymph massages on your face,” Carson added. If you do go forward with Botox procedures, Carson recommends that before having another treatment, “wait for the effects of the Botox to completely disappear.”

She warned that it should not be done every three to five months, as the first time you will think it looks good, but after the fourth or fifth time, it starts to change the shape of your face. “The more Botox you have in your forehead, the more lines you will begin to see appear on your face, like around your eyes and even vertical lines down the side of your cheeks,” she explained. She started her career in the beauty industry as a makeup artist for major theatrical productions. While she enjoyed her work, she began to notice unhealthy conventions, such as the use of communal lip balm, thick stage makeup, spirit gum, and acetone permeating the backstage area. Moreover, she felt she was getting sick and having digestive issues and skin problems. Ultimately, she left the theater and makeup artistry to develop her interest in skin care. After graduating from New York City’s Atelier Esthetique® in 2007, Carson trained with master esthetician Jillian Wright. By 2011, she opened her own salon in Upper East Side New York. Carson aims to create an environment that is fun and open. “One should never look at a client and say what is wrong with them,” she said. “The goal is to be healthier and have fun, have it be a part of your daily self-care for your own personal well-being.” Still, she realizes that many people are fearful of the development of skin imperfections and the costs associated with repairing them. Carson recommends the NuFACE   Ap ril 2 0 2 0   |   H ERS M ag az i ne   37


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Microcurrent tool, which can be used at home. She said, “It gives you a firmer looking complexion and increases blood flow.” Furthermore, she suggests having lymphatic drainage facial massages even if you haven’t had Botox. Some refer to the massage therapy procedure as a “nonsurgical facelift.” In general, she believes that regularly seeing an esthetician, someone who can develop a skin package that works for you, is important. She also suggested, “You need to feed your skin from the inside.” For women over 40, she recommends using C-Quence Serums from Environ, as it has a higher dosage of Vitamin A; a Gua Sha, which uses a stroking movement that creates pressure and stretches your face; a jade roller that aids lymphatic drainage from your face; and microneedling. Just remember, she said, “A lineless (no wrinkles) face is not necessarily pretty.” 38  HERS Mag azi n e   |  H ER Beauty

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Review: Life Element's CBD Waterless Face Wash BY A N N E T T E J O H N S O N When I really like a product, my favorite saying is: “I could do commercials for these people.” That was how I felt after using Life Elements Powder Face Wash. Filled with only organic ingredients, including CBD, aloe, ginger and hibiscus, this product is really a credit to natural cosmetics. Before I used it, I read the directions and then followed them to the letter, even using a measuring spoon to make sure that I only used a teaspoon. I mixed the powder in a glass bowl with water, not wanting any toxins from plastic to interfere with the product’s natural ingredients – yeah, I’m a little bit over-the-top. It took me a while to feel confident with the consistency of the paste, but when I got it to a “thin paste” and I didn’t see any more powder in the bowl, I felt I was ready to move on to application of the mixture. I began to rub the mixture all over my face in a circular motion. I didn’t feel any exfoliating granules, so I wondered how this mixture was actually going to clean my face or remove dirt and oil. It doesn’t sud, so you don’t see or feel detergent bubbles. Nevertheless, I persisted. Once I rubbed it all over my face, treating it as if it were a regular liquid facial cleaner, I washed it off with tepid water. As I was washing it off, I began to feel an immediate difference with my skin. I was shocked that it felt and looked completely clean and moisturized. It didn’t dry my skin out or make it oily. It was just clean and refreshed. What I also noticed was that it didn’t exfoliate like a scrub would, but somehow, my skin looked somewhat smoother. I have oily skin and I’m prone to breakouts every now and then. Thus, most of my facial cleansing products have some type of acne formula like salicylic

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acid and definitely no oil. This product has absolutely no strong chemicals like ethanol, but I achieved the same clean face without them. The next morning, I was sure that the results would subside, and again, to my surprise, my skin looked like it had been rejuvenated. I was so pleased. I think this product is amazing, but I it does have one drawback. For a busy professional like me, I’d have to get up a little earlier to mix this to the perfect consistency to use it every morning or evening. To save time, I even tried to mix it, store in a small glass bowl, and refrigerate it for the next day or several days. I think I mixed a two-day supply. To my disappointment, I opened the top of the bowl and fuzz was growing on it, which was mold. My thought was, “This is truly organic, so I guess storing this is not going to work. I’ll just have to mix it each day.” That never happened, though, me mixing it every day. In fact, I got so busy that I missed several days. Having to mix it is not a problem with the product, though. I think it’s just that I need more structure and self-discipline to make it a part of my routine. Otherwise, this product would be great to coincide with a weekly facial when you have more time on the weekend. Overall, I could do commercials for this product.

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Review: Life Element's CBD Waterless Face Mask BY H A N N A H C H A L K E R

Life Elements founder and president Martha Van Inwegen

Natural, CBD-infused skincare is currently all the rage, so how do you choose the right products for you? If you’re on the hunt for a truly natural face wash, let us introduce you to Life Elements. The cruelty free and all-natural brand specializes in sustainable products that activate when mixed with water to clear pores and purify the skin. I tried out the products myself to see if it lived up to the hype, but I used an professional esthetician to mix and apply it. Before it was applied to my face, the facial specialist added water to it in order to make it into a paste. As she spread the mixture on my face, I felt a cooling sensation, but no tingling. The esthetician said to make her aware of any tingling or numbness as this could be an allergic reaction. After roughly 15 minutes, we removed the mask, and my skin felt so fresh. There aren’t many products out there that make my skin feel clean, but this one did. As someone who wears a lot of makeup, I don’t take care of my skin like I should. When I remove my makeup, I usually just use a wipe because of how easy it is. I have naturally dry skin, and although this mix was waterless, it added something back into my skin. For the next day or two, my skin seemed to be glowing. While I loved the results, I’m not sure I would use this product again based on having to mix my own mask every time I want to use it.

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Review: Hemp CBD Facial Masks Many women believe that the first thing people notice about them is their hair or the expensive bag on their arm. However, the first feature that people normally pay attention to is her face, specifically her eyes. Because of the face’s importance to other's perception, it is extremely important that it be well taken care of. In recent years, face masks have become women’s go-to solution for skincare. With such a wide variety of brands to choose from, it can be difficult to decide which one will best suit your specific needs. If you’re a woman who has been searching endlessly for a face mask with natural ingredients or skin healing properties, then your search may be over. Mantra Mask's features hemp CBD sheet masks ($15) address different skin conditions and issues, including anti-aging, collagen, and after sun. Our staff members tried two of their masks. Here’s what they thought:

results. I could smell the masks powerful, refreshing scent as I felt it working to cleanse and detoxify my face. Because I am a pretty busy person, I appreciated the fact that I did not have to leave the mask on long for it to work its magic. After about 15 minutes, the mask was removed from my face, and “refreshed”, “hydrated” and “cleansed” were the only words that could have described the way that my face felt. It’s been a couple of weeks since I used the Mantra Mask, and I have experienced less acne and blemish than I ever have before. Although I am not completely acne free, I can definitely tell the difference. If you do plan to purchase the Mantra Mask, be sure to stock up, as it is a product that has to be used at least once a week if you expect to see dramatic results. Gabby's Review

Avanti's Review Even though I am an adult who is far beyond puberty, I still find myself struggling with excessive breakouts and blemish. Where these impurities come from still remains a mystery to me. I have used a variety of different facial masks brands to try to combat my adult acne, but none of them have really given me the results that I would like to see. Tired of struggling with my face’s rollercoaster of annoying imperfections, I decided to give Mantra Mask Hemp CBD mask a try, and I must say, this was the best facial care decision that I have made in a long time. Have you ever tried a new product and actually felt it working for you? Well, this is what using the Mantra Mask was like for me. Upon having the sheet mask torn out of its simple, yet creative packaging and placed upon my face, I could immediately tell that I would be impressed with my

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I also tried out one of Mantra Mask’s CBD face masks, and I was pleasantly surprised by the fast, calming results. When I tried the mask, my skin was severely damaged — red and splotchy with tons of acne scars. While this mask certainly didn’t cure the problem, I noticed an instant difference in my skin upon taking it off. It helped bring down some of my skin’s major redness, and my face instantly felt more hydrated and healthy. It has now been a few weeks since I tried the mask, and I definitely attribute it to helping me kick off my enhanced skincare journey. After seeing my face look instantly healthier, I wanted more results! While I haven’t yet used another Mantra Mask, I definitely plan to purchase some more to use when my skin needs a quick pick me up. As summer (my worst skincare season) approaches, I’m ready to use this mask to get me through it.

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eautifully designed by Louis le Vau in 1656, VauxLe-Vicomte is widely considered to be “one of the masterpieces of the French Baroque residential architecture.” As the largest private estate listed as a historic monument in France, it is majestically spread among a four-kilometer axis sur-rounded by tall, inviting gates and beautiful, lush gardens. Unlike most buildings that feature rooms that are placed on top of one another, the creator of the VauxLe-Vicomte, Louis Le Vau, decided to place the building’s rooms side-by-side, which led to the introduction of the estate’s unique, hipped roof. This new layout was so heavily adored that it was copied and is still being used by architects today. The astonishing building is also well-known for a number of other exclusive features, including its founding French Formal Garden and inspiration of Versailles, its entirely decorated and furnished estate, and its Carriage Museum experience. All of these elements combine to make Vaux-Le-Vicomte one of the most remarkable places in the world.

Photographer: Greg Alexander Art Director: Sebastien Vienne Model: Tiffany @AvaModelsLondon Hair and Makeup: Carine Larchet for LaRoche Posay & Eugène Perma Assistant: Betty Saganaki Wardrobe: La Métamorphose Couture / Shoes: Alde Baran Production: Méphistophélès Post Production: Romane Sorin Special thanks to: Château Vaux-Le-Vicomtel

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Vaux-Le-Vicomte

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Jessica Minh Anh Sustaining the World Through Fashion BY H A N N A H C H A L K E R

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hirty two-year-old supermodel Jessica Minh Anh is not merely interested in beautiful clothes or people. She seeks picturesque locations to complement

them. The model turned fashion show producer has hosted fashion shows at some of the most famous places on Earth. She thrives on pushing creative boundaries and tries to bring the ‘wow’factor in every production. Born in Hanoi, Vietnam, Minh Anh moved to Moscow, Russia, when she was a young girl. Before she began her modeling career, Minh Anh was a student of the fine arts. She had formal training in playing the piano, a passion that she still practices to this day. “When I was small, I really thought that you just needed to be really good at English, get a piano and have a sense of style and you would have an amazing life,” Minh Anh said. Minh Anh left her home in Moscow at 17 to study Information Technology in Malaysia. She then furthered her education by studying Marketing Communications in the United Kingdom for her master’s degree. Her extensive education has helped further Minh Anh’s success because “one can never have too many skills,” according to the supermodel. The first show that Minh Anh ever hosted was in London on the Tower Bridge back in 2011. This show is what launched her career in fashion show production. It was then that Minh Anh realized that she wanted to create a unique experience through her fashion shows.

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“The most beautiful designs should be showcased at the best location,” she said. “Unless a place is unique, then it's really not worth it. I'm not be interested in doing a show in either a hotel or, you know, a trade show, because I attended so many fashion shows, and you know all around the world and I found them quite similar to one another. I want to provide a once in a lifetime experience to the VIP and the media, so when they attend, they feel like this is something so memorable and special and they feel honored to be there.” She says every time that Minh Anh sees a venue that captures her attention, she allows for her imagination to run freely in order to come up with a catwalk concept that is sure to wow the audience. In recent years, she has staged and starred in large-scale productions at the Eiffel Tower, along with the new One World Trade Center building in New York and a glass bridge 4,000 ft above the Grand Canyon. “The most beautiful designs should be showcased at the best location,” she said. “Unless the place is unique, then it's really not worth it. I'm not be interested in doing a show in either a hotel or a trade show.” These locations are not just meant to impress the audience, they also pack a hidden meaning. Minh Anh’s most recent show was at the JFK International Airport in New York City. Centered on sustainable shipping and delivery in the fashion world, the show, a partnership with shipping service DHL, featured a backdrop of DHL's fleet of aircraft, helicopters, trucks and vans.


"Shipping, which is crucial to the fashion industry, can have an eco-friendly footprint," she says. "My show illustrates that there are green delivery solutions which cut down on damage to the environment and reduce emissions." The Paris-based producer is often traveling the world for her career, so choosing an airport for her fashion show was fitting. The 180-foot catwalk had models strutting with their back to a Boeing 767-400 – far different from that of any other NYFW show. At a time when many consumers care deeply about sustainability, Minh Anh could not have chosen a better backdrop or message for her latest show. Sustainability by definition is the avoidance of the depletion of natural resources in order to maintain an ecological balance. While the show at JFK’s message was about sustainability, not everything featured at the show was sustainable. So, while the clothing material may not have been recycled, Minh Anh does her best to cut down on any sort of unsustainable energy usage to the best of her abilities. Minh Anh uses energy-efficient heaters during shows that take place during the chilly months and also uses sustainably sourced clothing hangers from Arch & Hook. Life isn’t all just fashion shows for the supermodel, she is also big into cinema. When home in Paris, Minh Anh takes time away from planning her next epic fashion show to go and see the latest cinematic masterpieces. Her most

recent favorite is the 4-time Oscar winning film, “Parasite.” Minh Anh admired the film’s director Bong Joon-ho, for his bravery. “[It is] daring to say something that is not politically correct,” Minh Anh said. “That is different from others who mostly try to say things in a way that's more lighthearted but doesn't tackle the real issue.” While watching the films she says she scopes out the architecture for her next show. Taking one of the most popular industries and thrusting it into the light of sustainability is not easy, but Minh Anh thinks it is the right thing to do. Her mission is to prove that you don’t have to go completely green in order to do your part to become a little more eco-friendly. She credits her experiences in differing former residences as helping her spread this message internationally. “I am fortunate to have lived in Europe, Asia and America,” Minh Anh said. “This has definitely helped me be very open-minded and understand different cultures and creative minds.” For her future shows, she hopes to feature some of the world’s natural and architectural wonders. She also plans to incorporate more young artists and sustainable practices into her shows. “At one point… I was really freaking out because I thought, ‘Oh my God. I’m running out of iconic locations [to host shows],’” Minh Anh said. “I think every [future] show really needs to attach to a meaning… I want to make a difference.”



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Intimate Plastic Surgery When Should and Shouldn’t It Be Done BY D R . G O DA AST RAUS K A I T Ė

O

ver the past several years the demand for female genital plastic surgery increased about 30 percent. It is difficult to ascertain if the increase is caused by wider accessibility of plastic surgery in general or if it is a result of social media impact on self-perceiving. Whichever the answer, there are many things that patients need to know before they seek this kind of surgery. One should be sure that a certain genital area problem isn’t imposed by others. It has to be a well-balanced personal decision to go through surgery. One shouldn’t come to a plastic surgeon and ask for a relatively dangerous procedure not being sure if they really need it or if it’s only the subconscious demand of social media. At our clinic in Kaunas, Lithuania, we turn down every fourth or third patient applying for labiaplasty. Too often, women are seeking a perverse ideal of labia minora — small, not hanging, symmetrical, puerile and delicate, or “normal”, as patients describe it. But there’s no such thing as “normal” labia minora. Female genitals are unique. They mustn’t look a certain way. The situation is completely different if the patient suffers actual physical symptoms. For example, labiaplasty patients experience painful sexual intercourse, discomfort and/or pain while riding a bicycle, riding a horse or doing other sports. In cases like these, one can expect obvious improvement. Interestingly, surgery satisfaction rate is higher for those who had physical symptoms before the labiaplasty surgery. Those who chose surgery only for aesthetic reasons are not as satisfied with results. If a patient really feels actual pain that is caused by twisting of the excessive skin of their labia minora, that person also feels the real improvement

after the surgery. And on the contrary, a woman who had no physical complaints before and has some new and probably unpleasant sensations in her intimate zone after the surgery will definitely feel less content. A patient should keep in mind that, as any surgery, labiaplasty has its own risks (bleeding, hematoma, wound infection, etc.). There are also specific ones, like decreased sensitivity during sexual intercourse, higher perineal infection rate, excessive scarring, etc. A wish to have a prettier vagina shouldn’t cost you sexual pleasure. Especially when there’s no real “pretty vagina” at all. Even if a woman decides to have a labiaplasty surgery for aesthetic reasons only, it is crucial not to remove too much of their labia minora tissues. The more labia minora that is removed, the higher the risk of complications. A total resection of the labia minora is a type of FGM (female genital mutilation) procedure, not plastic surgery. The same principles apply when the reduction of the clitoral hood is considered. Patients shouldn’t seek it for aesthetic reasons only or hoping it could somehow improve one’s sexual life. On the contrary, clitoral hood reduction may end with impaired sensitivity of glans clitoris or even nerve damage and complete loss of sensations. So, it should be carried out only when significant and disturbing skin excess is present. In general, my advice to women would be to weigh all possible advantages and disadvantages concerning labia minora and clitoral hood reduction. The rule of the thumb is to abstain from surgery if you do not feel discomfort or pain. As I mentioned before, there are no perfectly looking vaginas, whatever we find on social media and elsewhere online.   Ap ril 2 0 2 0   |   H ERS M ag az i ne   61


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Designer Face Masks to Protect Yourself in Style

With the coronavirus outbreak currently in full swing, many people are rushing to get their hands on N95 face masks to protect themselves and others from spreading the virus. While these masks are functional, they certainly aren’t thought of as fashionable. However, there are numerous designer masks out there on the market. Here are a few to help you stay chic during the pandemic.

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Karen Walker

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This New Zealand brand created fun patterned masks with three interchangeable covers and replaceable air filters.

AusAir This high-end Australian mask brand creates simple air filtering masks in black, grey and soft blush pink.

Supreme

Say hello to this Supreme mask. Created in their signature bright red and emblazoned with their statement logo, you’ll look like the ultimate hypebeast.

Off White Known for their signature yellow belts, Off White has moved into the realm of face masks. These simple, black and white pieces still make a big statement.

Chanel

While this fan-made Chanel mask isn’t officially on the market, the brand is in talks to start creating their own masks in response to the pandemic. Until then, this style may be easy to DIY at home.   Ap ril 2 0 2 0   |   H ERS M ag az i ne   63


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Former Supermodel

Camerone Parker

Taking Fashion to Heart BY D R . CO U RT N EY H A M M O N DS

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magine waking up to an email asking you whether you’d like to interview one of Fords premier former supermodels — it’s every fashion editor’s dream. That’s what happened to me recently on a gloomy and otherwise nonremarkable March day. “Yes, Hers magazine would love to interview Camerone Parker,” I hastily responded. Parker is one of the world’s most acclaimed supermodels and arguably, one of the most heartfelt.


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Parker made a name for herself in the late ‘90s as a supermodel, achieving fame as both a runway and print model. Close friends with the industries who’s who; Parker was a muse to Bagley Mischka, Giorgio Armani and Vera Wang. Modelling allowed her to travel the world, mix with and inspire numerous artists and celebrities. Now in the best season of her life, age hasn’t withered her beauty, spirit or energy, remaining a steady fixture on the catwalk, in advertising campaigns and now activism. We spoke via phone one evening, amid an upcoming benefit dinner in Highpoint, North Carolina. She tenderly guided me around her virtual closet and home, depicting her diverse fashion collection. They say you should never meet your idols as they’re just bound to disappoint, but speaking to her was an experience I’ll never forget. The term supermodel is pretty loosely bandied about, but it feels like it hasn’t been properly used since the early ’90s, in the days of Naomi, Linda, Christy, Pat and Claudia. Men wanted to sleep with them. Women wanted to be them and/or hang out with them. Global fashion houses wanted to dress them. Advertisers wanted to clone them. Parker uses her power for other goals. She has emerged as a leading voice in patient advocacy for multiple sclerosis treatment. After being diagnosed with multiple sclerosis in 1998, she hid the disease in a highly competitive world of international fashion so that she could earn money to pay for treatment. Now, she speaks out as an activist. After a fashionable break, during which she came face-to-face with a few health scares that some thought would plague her career, she is back on the style circuit with a significantly healthier and happier outlook. Here, she talks recovery, reinvention and being a worthy role model and philanthropist to other women. Whether she is voicing her opinions, jet setting around the Arizona Alps with her husband, Dr. Robert R. McCulloch, or shattering glass ceilings, she is truly unapologetic. And now, time and experience has given her the opportunity to look back with stable advice for the next generation of fashionistas. “Not even just for young girls, but for women in general, we have to breathe in sunshine because it should be celebrated and remember 66  HERS Mag azi n e   |  H ER Fas h ion

that it won’t rain every day,” Parker insists. “The things you can’t change, learn to love and embrace, and the things that you can change, then change. Accept all your flaws, then no one then can use them against you. Turn the negatives into positives, that’s what I’ve done.” And it’s true. That’s the thing about Parker. Just like Superman eating the kryptonite, then coming back harder and stronger, she stepped out with her couture gown flowing (instead of a cape), with an impervious “you were saying?” When news broke that the model was diagnosed with MS, the press started to talk, others predicting the premature demise of her career. Her response? To raise her voice for causes that are near and dear to her, showcasing her tenacity in all its glory. When she embraced her “new” normal with multiple sclerosis, she stepped up as an in-kind ambassador for organizations supporting MS Disease and heart advocacy. She has raised millions of dollars for various charities and never charges a speaker’s fee. The supermodel attributes her disease to completely overhauling her mentality and “teaching [her] patience, showing [her] what’s important and what’s not.” This past October, she had another health jolt, enduring a heart attack that's usually so deadly that doctors call it the widow-maker. But not even a heart attack could prevent her from beating the odds. She stated,” God's closet isn’t ready for me in heaven just yet." Since the start of our conversation, success is a word that has been repeatedly bandied about, as I’ve tried to come to terms with what forces were at play to turn sheer destiny into the kind of unprecedented, astronomical career that Parker has enjoyed and is still enjoying. But once you observe her optimistic willpower and determination, you realize that while her hunger for success hasn’t changed, how she defines it has. Fashion is still very much a part of her life and one of the things she’s quite passionate about. She recently returned to the runway and called it one of the "proudest moments" of her career. Photo by Robert Kazandijan

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How She Did It... Jewelry Designer Shares How She Built A Million-Dollar Brand Online BY AVA N T I TO L B E RT

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n the United States, the total value of the jewelry industry is approximately $70 billion and growing. Bringing in at least $1 million dollars of that amount is Nazlia Yunus, a 23-year-old entrepreneur who began with only a passion and a plan for all of the greatness that the world of jewelry had to offer. Born in New Jersey, but raised in Houston, Texas, Yunus was introduced to the notion of responsibility and independence at a young age following her parents’ divorce. “My parents got divorced when I was 8 or 9,” Yunus explained. “When my parents divorced, I didn’t have to go to work, [but] I had to take care of my brothers [and] hold everything together and make sure they [were] doing okay and everything. I just had to help my mom out a lot [because she was raising] three kids by herself. I think this [contributed to] my lifestyle now after having all of [those] responsibilities that she gave me. It was like second nature to me.” While in college, she said her main goal “was to go to school, graduate and then go to med school.” However, she realized she actually had a knack for jewelry designing, something she did as a child. She began to make and sell jewelry online as a hobby, but business started picking up, so much so it began to interfere with her health and studies at University of Houston. After recognizing her ability to tackle great amounts of responsibility and work independently, Yunus turned the “second nature” skills into first nature capabilities when she founded her popular, home-based jewelry business, Chvker (pronounced Choker). The stylish brand, which features affordable, accessory items ranging from necklaces and earrings to chokers and hair barrettes, all designed by Yunus, generates millions in revenue a year. Before earning a profit, she had to learn more about business and herself. “I had to file an LLC and get all the documents needed to create a business account and learn the [difference] between it just being a hobby and being a business,” the young entrepreneur said. “[I had to] do everything the right way and be prepared, and obviously learn customer service [and how to take] care of everything instead of just doing it when I feel like it. Everything just had to be on a schedule.” Luckily, she has been able to build a well-rounded team to assist her with the many demands that were quickly surmounting on the once one-woman venture. “Now, I have people to help with production, making the jewelry and packaging, and customer service,” Yunus mentioned. “But, I go

beyond that and venture out. I have more people on the team, like a graphic designer and [people] like that, but otherwise, everything else is me. Along with her team, Yunus also has Instagram popularity to thank for her success. With nearly 240,000 followers, the young CEO is embracing the digital age and using the popular outlet to effectively promote her brand. “[Using Instagram for promotion] was honestly really hard at first,” she said. “You just have to be really consistent with the followers. They come in slow but it truly adds up, and over the years, I sent product samples to influencers and that’s one really big thing for gaining followers, or [if] a picture does really well on Instagram you can gain more followers if it pops up on the Explore page. Then, once you get bigger, it’s super easy. We can probably get like 1000 followers in like one or two days if we post really good content.” Her popularity on the social network has managed to grab the attention—and clientele—of young icons such as Cierra Ramirez, Alexa Demie and mega k-pop stars, Tiffany Young and Jennie Ruby Jane. “I think there are really no words to describe the [the feeling I get when I see people wearing my jewelry because it’s just really cool,” Yunus explained. “It’s just so much pure joy. It’s something that you created, and people actually like it, and they have nice things to say, and they want to wear it, and I just get a lot of like happiness and joy from it.” Because Yunus does find so much joy in her business, she doesn’t much mind that she doesn’t get to “hang out” and participate in a lot of “activities” with her family and friends very often. “I truly enjoy working,” Yunus said. “I think that’s what I do for fun. It is possible to have fun time and hang out with friends and stuff once in a while.” In fact, she added, “I can’t imagine anything else. I think being busy is the best thing in the world. I don’t like having free time. I don’t want to sit there and think, ‘hey, what can I do today?’ I want to keep myself busy, occupied.” With a plan to expand her current jewelry business to include clothes within the next few years, “busy” and “occupied” are accurate adjectives for the self-made entrepreneur to describe herself. “I hope I can get into clothing one day,” she stated. “I really like presenting designs.” Given her success thus far, launching a clothing business doesn’t sound like a bad idea for Yunus. With continued hard work and dedication, her brand will continue to thrive and prosper, and she seems to have a great following rooting for her success.

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Eyeshadow Palettes Perfect for Spring BY N J E R I D E A N Spring has officially sprung, so it’s time to break out the bright colors and pastels to match the sunny weather. Though we usually think of interpreting this through clothes, eyeshadow can be a great way to make a subtle, colorful statement. Adding one bright color to the inner corners of your eyes for a daytime look or going full-on rainbow for a nighttime look can be a great way to get in the seasonal spirit. Here are five eyeshadow palettes that are sure to put a spring in your step.

Docolor Tropical Eyeshadow Palette Get your face into a tropical mood this Spring with the Docolor Tropical Eyeshadow Palette. You don’t have to be on vacation to try this palette. With 34 shades you can mix, match and layer your tropical look. This palette is also long lasting and durable

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Prism Makeup ROSEMARRY Eyeshadow Palette Set your face up with a nude palette this Spring. Jump from bronze to soft pinks and red colors with just a swipe of your makeup brush. This 18-shade palette is great for transitioning day to night looks.

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Averyzoe Matte Shimmer Eye Shadow palettes Make your face shimmer with the Averyzoe Matte Shimmer 9 colors eyeshadow palette. Standout from the crowd with rich colors that will make everybody stop and stare at you. These colors are long lasting. From rich purples to violets it won't be hard to let yourself shine in someone else's eye.

Hosamtel Pro Eye Shadow Powder Set Get ready to celebrate with this waterproof palette. No matter what occasion you are off to, these 16 different colors will make you look great. From light to dark colors, this palette will transform your look to meet your expectations. As an added bonus, it is waterproof, so you can brave the rain with this makeup look, too.

Everfavor Professional Bright Matte Eyeshadow Palette Wear the rainbow with Everfavor 40 Colors Bright Matte Eyeshadow Palette. Make your face and skintone pop with an assortment of colors that will meet your needs. No matter where you are going, you will have a large arrangement of colors to choose from, so life will never get boring for you or your face. From hot colors like red, orange and yellow to cool colors like blue and violet, you never have to settle for a color that you don't want to show off to the world.   Ap ril 2 0 2 0   |   H ERS M ag az i ne   71


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Timeless Fashion Over the years, Switzerland has earned an outstanding reputation as a result of the daring innovativeness and perfectionist crafting of its watchmakers. Luxury watchmaker Maurice Lacroix isn’t having any trouble upholding these standards. For decades, Maurice Lacroix watches have been beautifully crafted to reflect “skilled craftsmanship, industrial expertise, technological capability, and, not least, a pronounced sense of quality.” Because of his brand’s precision and professionalism, Lacroix had the pleasure of celebrating all of his success at Paris Couture Week. During what may have felt like the height of the show to him, Lacroix’s Masterpiece Embrace (an eccentric watch featuring two hearts twirling around as representation of the ups and downs of relationships) and the new Fiaba Moonphase (a glamorous watch featuring a moon phase indicator and a dial set with diamonds-available in three versions) were showcased. These new, luxury, fashionable pieces of wrist jewelry were just a couple of examples of how the Maurice Lacroix brand works to uphold its idea that “success is [a] journey, not [not] a destination.”

Production and Images: Méphistophélès Models: Ava Models London Makeup: Alexandra Petry & Esther Gambier for LaRoche Posay France Hair: Elisabete Godart & Gwen Diakithé & Veronique Soullier for Eugene Perma Professional Wardrobe: Adeline Ziliox Couture Watches: Maurice Lacroix

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Popularity of Celeb #NoMakeup

Movement Expands BY A N N E T T E J O H N SO N

© MediaPunch/REX/Shutterstock © Matt Baron/BEI/Shutterstock

T

he red carpet scene prior to most celebrity event is an extravaganza in and of itself. Stars strut within the velvet rope-lined path to show off their designer outfits, chic hair styles, pricey accessories, and perfectly beat faces. One key element of this spectacular display of style is being challenged, however. Celebs are opting to show up to these star-studded events with little to no makeup. Singer-songwriter Alicia Keys was among the first to abandon her makeup in public. “I hope to God it’s a revolution because I don’t want to cover up anymore,” said Keys.

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Well, it has become an expanding movement, although not quite a revolution. Other female stars like Jennifer Lawrence and supermodel Heidi Klum are keeping it “simple” too. The beauty team at Cosmetify have taken to Google Search data to discover who people most want to see makeup free. The list on the next page shows the top 10, but the full list includes 40, such as Mila Kunis (12), Selena Gomez (21), Adele (34) and Zendaya (39).

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Top 10 Most Searched For #NoMakeup Celebs 1.

Ariana Grande - 252,000

2.

Lady Gaga - 168,000

3.

Kylie Jenner - 156,000

4.

Alicia Keys - 132,000

5.

Cardi B - 132,000

6.

Taylor Swift - 111,600

7.

Katy Perry - 104,400

8.

Gwen Stefani - 99,600

9.

Belle Delphine - 96,000

10.

Nicki Minaj - 94,800

Ariana Grande

With the rise of #NoMakeup (18.4 million posts on Insta) and #IWokeUpLikeThis (2.5 million posts), we are seeing makeup free much more often. The empowering movements of these celebs could help everyone feel comfortable in their natural skin.

Lady Gaga

Cardi B

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