Great Lakes Boating Nov/Dec. 13

Page 18

Nick Miller VP

Johnny Walker CEO

Baja 247 Islander

NEW BOAT INTRODUCTIONS

MIDWEST EXPANSION

Today, innovation is in the air at the new factory with all four

Miller and Walker are hard at work on establishing

brands in various stages of building for the 2014 model year.

a network of dealer partners for Baja Marine, Inc.’s four

The company is scheduled to debut two new models in early

boat brands throughout the Midwest. “We are taking our time

November, including the very first Baja Outlaw ever built

because we only want to work with dealers who are willing to

with outboard power: the Baja 26 Outlaw Outboard. What’s

be in it for the long term—as our partners for life,” Miller said.

more, this new propulsion configuration soon will be available

Happy Days Boating, a new Pro-Line dealer in Port Clinton,

throughout the entire Baja Outlaw line.

Ohio, is a good example of what Miller wants. “Our goal in

“Outboard-powered Baja performance boats are perfect for the type of boating that people like to do in the Great Lakes region,” said Miller. “The introduction of this new series is

partnering with only truly committed dealers is to ensure the highest level of customer service for everyone who buys our boats.”

perfectly timed to complement our push to re-introduce our

Baja Marine, Inc. also operates an elite boat service center

four boat brands in the Midwest.”

and custom race boat shop at the factory in North Carolina.

Another exciting new model introduction is the Pro-Line 23 Sport Hemingway Edition, the first boat in an exclusive series designed in conjunction with the family of famous writer and sportsman Ernest Hemingway. Along with graphics inspired by Hemingway’s own boat, Pilar, these boats will be loaded with upscale features and amenities.

This summer, proving that the racing shop still has what it takes to build a highly competitive boat, Fountain Powerboats delivered the ultra-fast, smooth-running Fountain 30-foot Lightning SVL Absolutely Not to team owner and driver Mark Gibbons of Long Island, N.Y. Fountain’s in-house team fabricated the boat’s hull, deck, and cockpit, and designed the graphics in collaboration with Gibbons.

“This is another example of the strategic alliance marketing

In early September, Absolutely Not won the Superboat Vee

we have formed over the years with high-profile companies

Class in the 23rd Annual New York Super Boat Grand Prix.

such as Universal Studios, Coca-Cola, Harley-Davidson, Wendy’s, and many others,” said Miller. “We also have a great relationship with Hollywood. Look for the Fountain 42 in the movie ‘Machete II’ in theaters right now.”

“Our team here at Baja Marine, Inc. has really jelled. There are no divas, just a bunch of creative people working together toward a common goal: To build the best Baja, Donzi, Fountain, and Pro-Line boats ever,” Walker said. “We are looking forward to the day when our brands are back

16 GLB | Nov/Dec 13

Fountain 38TE

Baja Marine, Inc. Factory

Baja 26 Outlaw

on all the lakes and rivers of the Midwest.”


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