GBot provide great aid in your online marketing efforts Monitoring and managing online advertising is an important task without which the money, complete designing, targeting and pricing all go to complete waste. You can’t sit and imagine your work done with just the designing and paying for it. Managing and monitoring the social network ads and constant updates which require changes in your advertising. You might need to increase the budget or bids, stop some of your ads and have a lot of work to get the best results from your money. Here is a guide by gBot.exe, our advertising company which is especially for managing and monitoring Face book and other social network ads. They may appear hard but once you get the hang of it you will find how productive it is. Make your Ads manager your Home page You may monitor the statistics of your campaign by going to your Ads manager which must be your most regularly visited page during the campaign. You can get demographic information there and watch for yourself if your ad is being viewed or not. You can also get all the information on how much money you have spent also. Adjustments to you images, titles and also the target audience may also be done here. The entire summary of your campaigns and its compiled data is conveniently available to you here making monitoring your ad easier than ever. The costs may also be monitored to make sure that you do not reach over the budget you have fixed for advertising. You can also get notification when you ads are approved or rejected.GBOT can help you to monitor your campaign. Use the Face book reports Your Ad manager, you have a reports tab on the left menu. You can get a lot of reports in various different formats for better analysis and study. All you have to do is choose the Report Type, the time range, exports format and all. These reports help you give an in depth information about the users which interact with your ads and this enables you to find out how successful your targeting is.There are 4 types of reports; ●
Advertising Performance
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Responder demographics
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Actions by impression time
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Inline interactions The first two must be used all the time whereas the second two can be used on certain occasions like when you need the data to establish your further goals of campaign. Quality over quantity
The quality of your audience must be chosen wisely and time should be taken in selecting the target audience of you campaign. A good strategy is to use different ads for small target groups and see the effect it generates. The group the performs or reacts the best must be then targeted further and the entire campaign must be recreated with that group in focus. On a regular basis you need to monitor what works and what does not work for your audience. Simplify your landing page If your ads do not perform well, small changes are needed e.g. the image, body, target group or the type. If all this does not work your landing page must be improved. You need to make sure that people reach to exactly the page that represents the information related to what they clicked on. So, Join GBOT and make you campaign effective and easier.