ranchise magazine | Article many other varieties of businesses including but not limited to real estate agents, gyms and pole dancing studios, strata management, retail, health and beauty studios, cafes and restaurants and more. The possibilities are near limitless.
What’s the franchise I should get in to, what’s the most successful one? This is a very common question I hear every time at careers and franchising expos and the simple truth is this, you are the one that will make your franchise a success so the franchise you should get in to is the one you are best suited to skills and interest wise, it’s not a question of which franchise system is currently making the most turnover because if you don’t enjoy running that particular franchise, the success of your business will suffer for it. It is said that the most successful business people in this world are those that are doing what they want to do - what they are passionate about. Being your own boss is something that a lot of people are passionate about. Normally that in itself is not enough. Day to day, the franchisee has to want to be serving customers, managing a team, organising suppliers, performing a service or whatever it is that needs to be ‘done’ to run that particular business. To be successful you need to be truly enthusiastic about the franchise that you choose.
What should I consider before buying a franchise? Before considering any franchise, ask yourself the following: • What do you want out of your career or business personally? • What are the limitations placed on your choice by available skills, time and capital? • Where do your interests, background, experience and passions lie? Once the above are answered, for any franchise you are looking at, consider the following: • The type of experience required in the franchised business; • A complete description of the business; • The hours and personnel commitment necessary to run the business; • Who the franchisor is, what his/her track record has been, and the business 58 | Franchise Magazine March - April 2012