ranchise magazine | Franchise Spotlight
A cut above the rest
Established in 1986, the King of Knives concept was created
to provide consumers with a highly specialised store that retailed every conceivable cutting and sharpening instrument for the domestic, trade and professional markets. The first store opened in Westfield Chatswood in November 1987 and since this time the group has grown to be the largest Australian retailer of its kind with over 50 stores throughout Australia and New Zealand. The product range has expanded over the years and the stores carry a core range of cutting and sharpening tools as well as a variety of quality kitchenware, trade uniforms, outdoor tools and more. The simple vision of King of Knives is “to offer proven and innovative products together with outstanding service to meet the needs of our customers� We offer a shopping experience that endeavours to inspire all customers to pursue their trade, hobby or passion with the absolute confidence that comes from using the right tool for the job.
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