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CAPSULE HOTEL A capsule hotel is a type of hotel, developed in Japan, that features a large number of extremely small "rooms" (capsules) intended to provide cheap and basic overnight accommodation
THE LOBBY AS A SOCIAL HUB The lobby-as-destination notion provides a spaces, where guests can meet, great and exchange. It becomes a place to spend a night. “Where's that new bar on a rooftop?”
THE LOBBY AS A COFFEESHOP Hotels are making an effort to get travelers to linger a bit in the lobby and enjoy a cup of coffee and a light snack.
ELECTRONIC CHECK-IN Keycards are sent in advance to guests using this service. On the day of arrival, a text message containing the room number is sent.
UNBOUNDED LOBBY It's something that's been the standard in Las Vegas for a long time—it's hard to say where the lobby ends and the casino begins. There, lobbies are also gateways to lounges, and shopping malls.
THE LOBBY AS A PLAZA Turning the hotel lobby into the plaza mayor seen in Spain or Italy, with lots of small food and drink shops around. So it works as a freestanding destination, not just a hotel restaurant.
THE LOBBY AS A LIVING ROOM Lobbies feature libraries and fireplace to create a feel of a living room. Those social gathering places made for people to converse, debate, and exchange; and drag them from their rooms.
WORKSPACE FOR FREELANCERS Freelancers have taken to hotel lobbies instead of Starbucks. Hotels are courting them with long tables and lots of outlets because they like the ambiance of buzzy lobbies.
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spa trends 9
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SELLING SLEEP Soundproof cozy cabin engineered for maximum tranquility provides a napspace for city dwellers. Established and located in the heart of NYC, this business welcomes walk-ins and corporates.
MULTI-SENSORY EXPERIENCE Vibration, color, music and light therapy becomes a main event on its own. All together, it helps to relax quicker and gives people some real excitations. FINE DINING & SPA-ING The trend is about healthy hedonism, or, it’s all about combining “moments of sensory ecstasy…” But it also has practical appeal: people seek shorter stays.
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HEALTHY FEET TREATMENT
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THE ‘WOW’ EFFECT
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“Foot fitness” classes, foot-focused med-spas, podiatrist-overseen “medi-pedis” and treatments specifically targeting high-heel pain. People simply seeking pain relief via foot massages
Spas try to defferentiate themselves from each others. By piling on the “wow” factors, they are serving up both big and small wows (and true surprises) in a quest for individuation. BLENDING MEDICINE/SPA As the medical evidence for prevention, more truly holistic concepts of wellbeing — and now, even “happiness” — escalates, it’s a huge opportunity for the spa industry.
FAMILY AFFAIR “Amusement park” spa-land. These dynamic, fun, adult playgrounds are full of sensory rides, typically offering larger-than-life all-day water and spa experiences for the entire family.
THE ‘GLAM’ FACTOR Beauty and grooming notion is booming… The intensity, frequency with which people are getting “glammed up,” groomed, bedizened and beautified is exploding worldwide.
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