Motorola Solutions by Essential Business

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Motorola Solutions w w w . m o t o r o l a s o l u t i o n s . c o m

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The name has long been associated with technological innovation in the communications sector, but Motorola Solutions isnâ&#x20AC;&#x2122;t done with development. You could say that in Africa, the company is only getting started.

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ith a reputation formed over nearly a century, Motorola Solutions operates at the very top of critical communications. The company works with customers across the public and private sectors and constantly develops its products to achieve the highest level of impact at the moments when it matters most. Although it operates worldwide, Travis Heneveld, an account director based in Kenya, maintains that there is something unique about what the

Technology

company is doing across the African continent. Thanks to fresh opportunities, such as its recent participation at the Africa Security Symposium at the end of May, Motorola is continuing to expand its customer base and technological capabilities. “Before now, Africans have had to travel the world to meet one vendor or another, hear from industry thinkers driving product development and see where the sector is going,” says Heneveld. “Now there is a platform for public safety officials to share their experiences and knowledge. For us, this is a very important platform.”

Growth of critical communications

Africa is one of Motorola’s fastest growing regions, with a high demand for cost-efficient and high-performance critical communications solutions across

a wide range of industries. The region has the highest adoption rates of digital mobile radio (DMR) worldwide, and is becoming more and more interested in newer technologies as well.

In the moment

Last year, Motorola Solutions was a key sponsor of Mission Critical Africa, the first ever event in Africa focused on opening up access to critical communications solutions. The mere existence of such a conference conveys an everincreasing need for reliable networks and products.

“Our key remit is supporting customers the moment they become aware of an event, during its unfolding and afterwards,” asserts Heneveld. “Whether it’s for the command and control room or whether it’s for the police officer or peacekeeper, helping them be protected, efficient and proactive in the moments that matter.”

These events also open up new opportunities across Africa for industries outside of the public sector to utilise critical communications. Utility companies and large infrastructure companies, Heneveld says, are equally in need of solutions to keep their workers safe and respond in realtime to situations.

This is particularly true in the case of peacekeeping. It’s vital that the technologies it provides are able to promote security and stability from anywhere in the world, balancing multilateral operations and delivering a fast and valuable response to ongoing situations.

“This is all critical infrastructure with critical communications needs,” insists Heneveld. “If you save money, save time, save resources, you have more resources to do other things, like making sure your workers are secure.”

Whatever industry it’s operating in, Motorola’s primary objective is always to provide value at the moment of highest impact, allowing for a fast and effectual response to events or situations.

“The interesting thing for these customers is that most of the time, they’re making decisions in places where they’re not physically present,” explains Heneveld. “You’ve constantly got to think about that not just in sharing the same bandwidth or space, but making a decision and acting on it in terms of employing a mission critical network.”

“Now there is a platform for public safety officials to share their experiences and knowledge

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BIPTel Pty Ltd

“Our key remit is supporting customers the moment they become aware of an event

Established in 2005 as an Information Communications Technology; BIPTel Pty Ltd has evolved into a fully fledged communication solutions provider with its core business strongly focused on providing mobility, data communication and networking solutions. We are a group of passionate Technology experts with years of experience in systems integration. We supply business communication solutions that ensure the highest level of reliability, compatibility and performance which help our clients increase their operational effectiveness and productivity. For more information visit us at:

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Developing around the core

Motorola also isn’t afraid to branch out beyond its base range of products to try and encompass everything that Africa’s critical communications sector could potentially need. It continues to deliver and outperform in its core traditional critical networks market, where there is a growing demand, all the while investing in more advanced technologies that can help make its solutions even more valuable at the point of use. “It’s more and more software application that public safety and humanitarian users can use,” elaborates Heneveld. “These applications use more advanced technologies like artificial intelligence and sensors to get data for first responders.” Motorola don’t simply implement technology for the sake of technology, however. Everything from its LXN500 ultra-portable network infrastructure, which can be linked to things like artificial

intelligence, drones and more, to increased inclusion of video in its solutions is developed with the purpose of making the mission of critical networks more straightforward. “We want our projects and successes to be really balanced between the traditional mission critical voice projects and also get ourselves into areas where the future of disaster resilience is being tested,” explains Heneveld. “Even better if those solutions can take place on the same terrain.” Indeed, aside from groundbreaking new innovations, a priority for the company is also marrying capabilities that complement each other, but are yet to work effectively in unison. With a mixture of IT and communications, Motorola can have a higher impact on the usability of its products when it matters most. “For me, that’s one of the most rewarding things about Motorola,” shares Heneveld. “We’re constantly finding the right

T: +27 (0)10 493 3662 F: +27 (0)11 576 6000 E: info@biptel.net

balance between two areas that are not connected enough.” When it comes to responding to Africa’s evolving security landscape, Motorola Solutions is constantly renewing its commitment to effective development, whether that’s opening its product range up to new markets or implementing the right kind of technology. Through its ongoing presence at events such as the Africa Security Symposium, its position at the heart of Africa’s critical communications sector is left in no question.

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www.biptel.net CONTACTUS: CONTACT Email: info@biptel.net Telephone: +27 (0)10info@biptel.net 493 3662 Fax: +27 (0)11 576 6000 Telephone: +27 (0)10 493 3662 Fax: +27 (0)11 576 6000

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South Africa Motorola Solutions South Africa (Pty) Ltd. 2 Sandton Drive, Sandton - 2196 South Africa Israel Motorola Solutions Israel Limited 2 Negev St. Airport City, 70199 Israel Tel: +972-3-5658888

www.motorolasolutions.com

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