ERTICO Congress Report

Page 20

¤¤ cotemporary image

he noted that data sources and integrity are

¤¤ integration of other services - promote a pack

vitally important in this regard.

of services to final user ¤¤ easier access to information - potential interface with MIS

Mr Kearns highlighted: 1. cooperation, partnership and interoperability

¤¤ easier remote sales - reduce queuing

2. essential tasks for successful delivery

¤¤ integration of privacy protection

3. targeting individuals, optimising network

¤¤ impact on public transport organisations and business models ...before moving on to the recommendations... 1. smart ticketing is not replacement of traditional ticketing - features and functions need to be identified 2. new choices of distribution channel increase speed power and flexibility for final users 3. smart wallets and post-payment options create a new relationship between client and ticket 4. marketing issue and public support needed to promote the benefits 5. integration with MIS - ensure high user satisfaction 6. integrate organisational and legal issues to

performance 4. maximising automation minimise human intervention at operational level standards and harmonisation Finally, Mr Kearns noted the following issues which had arisen as a result of the expert group’s work: ¤¤ urban logistics - integral element of urban traffic management ¤¤ evolving technologies - need to strengthen references to V2X ¤¤ parking management - “the problem caused by vehicles just looking for parking is becoming more and more apparent” ¤¤ standards - technical, but also descriptive, avoid vendor lock in

overcome geographical barriers and ensure an

¤¤ policies vs projects

EU-wide scheme

¤¤ information services - personalised vs

7. protection of data privacy vital for acceptability

collective – the Olympics show that personal

8. adopt standards and off-the-shelf products to

targeted information very effective at

control costs The final speaker of the session was Steve Kearns, Transport for London, who reported on the merged topic of traffic management and urban logistics. Mr Kearns noted that the recommendations were directed at decision makers at a local or regional level, so great effort was expended to keep the language non technical non-technical. Mr Kearns underlined that “ITS is not a goal, it is a tool to meet goals, policy driven goals”, such as reducing congestion or energy consumption. But how does ITS actually help in delivering policy goals? Mr Kearns highlighted that “ITS operates and adds value at every level”, although

influencing behaviour ¤¤ automation of traffic management


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