Forum on "ITS for Urban Mobility" - report by ERTICO - ITS Europe

ERTICO Forum on “ITS for Urban Mobility”

1 December 2011, Brussels, Belgium

Introduction Dear friends, First of all I would like to thank all the speakers and participants for their excellent contributions to the success of this Forum “ITS for Urban Mobility”. This Forum is the starting point of an initiative of the ERTICO Partnership to support cities to identify appropriate ITS solutions for their urban mobility challenges and goals. Cities have the biggest challenges in the context of safe, clean and sustainable mobility. ITS might have the biggest potential to meet these challenges in an effective and cost-efficient way. The ERTICO Partnership offers its support to cities. First we want to listen and learn. Second we want to provide our expertise and competence to advise. Third the cities make their decisions to achieve their goals. This initiative facilitates the cooperation between cities and ITS stakeholders to achieve a common goal: safer, cleaner and smarter mobility in cities integrating all modes of transport. This report summarises the Forum’s presentations, all of which may be found on the i-Mobility Network website (www.i-mobilitynetwork.com), where you will also find the recording of the entire day’s events. You are also invited to particpate in the follow-up webinar, to take place on 12 January 2012 - again, you can register on the i-Mobility network website. I hope you will enjoy reading this report. The ERTICO Partnership will continue its work with cities to support them in identifying the right ITS tools for their challenges and goals. Hermann Meyer CEO ERTICO – ITS Europe

Contents Keynote address - Pawel Stelmaszczyk, Head of Unit, DG MOVE..............................................4

What do cities want? ITS solutions for cities Steffen Rasmussen, Head of Traffic Design Department, City of Copenhagen.............................6 Pablo Isusi, Head of Mobility Division, Bilbao Council..........................................................7 Gert Blom, Strategic Advisor Mobility, City of Helmond.........................................................8

What can ITS deliver? ITS solutions for cities Josef Czako, Group Director, International Business Development, Kaspch TrafficCom................9 Siebe Turksma, Product Manager, Research, Peek Traffic.......................................................10 Gino Franco, Innovation Manager, Mizar Automazione â&#x20AC;&#x201C; Swarco Group...................................11 Richard Harris, Solution Delivery Director EMEA, Transport Solutions Group, ACS â&#x20AC;&#x201C; A Xerox Company.....................................................................................................................12

What can help deployment? Pierre Schmitz, First Engineer, Directorate General, Ministry of the Region Brussels-Capital, Administration of Infrastructure and Transport..................................................................13 Bernhard Engleder, Head of Municipal Department, Vienna City Administration.......................14 Paul Potters, Connekt.....................................................................................................15

What are existing success stories? Where was ITS successfully implemented? Andreas Mehlhorn, Head of Consulting, Mobility Division, Siemens.......................................16 Paul van Koningsbruggen, Programme Manager, Technolution...............................................17

Conclusion Rasmus Lindholm, ERTICO Head of Partnership Services and Communications..........................18

Pawel Stelmaszczyk Keynote Address Pawel Stelmaszczyk, Head of Unit, DG MOVE, opened with a keynote address outlining the European Commission’s position on urban ITS and citing some of the work already being done by the Commission in the field. Mr Stelmaszczyk began by emphasising the importance of the Commission being on the same wavelength as other ITS stakeholders as they “must converge at some point and start moving towards delivering on the key objective”. For the Commission, Mr Stelmaszczyk explained that they must start delivering on the goal of drafting and delivering specifications in “key areas” of the ITS Directive and

delivering on the ITS Action Plan, something he envisioned needing ERTICO’s support with to ensure adequate input from ITS stakeholders. 4

Mr Stelmaszczyk continued by stating that the European Commission takes urban ITS very seriously citing the fact that urban mobility is at the heart of EU transport policy. Indeed, 60% of the EU population live in urban areas. He then explained that a third of deaths from road traffic accidents occur in urban areas. Further, two thirds of all road traffic accidents in the EU happen in urban areas. Therefore, he underlined the importance the European Commission puts on addressing road safety in EU cities. He pointed out, however, that the Commission takes the subsidiarity principal very seriously in respect to urban ITS because “obviously local authorities know what works and what doesn’t in terms of ITS deployment”. Therefore, he made it clear the Commission would be relying on local authorities to help implement urban ITS solutions. In terms of the ITS happenings inside the European Commission, Mr Stelmaszczyk noted that they have established an urban ITS action expert group which is focussed on delivering items from the ITS Action Plan as well as concentrating on delivering on

Local authorities know what works and what doesn’t in terms of ITS deployment

key areas of the ITS directive. He remarked that, “obviously” the Commission wants to promote ITS in urban situations and as a result, this is one of the key tasks of the ITS expert group. The group was established as an informal expert group with a two year mandate. It was described as taking a “multimodal” approach in its discussions which Mr Stelmaszczyk stated were very broad in nature. Indeed, the group was said to be covering regions and transport interfaces to see where improvements can be made. As far as outcomes go, Mr Stelmaszczyk explained that the ITS expert group needs to focus on accelerated deployment of key applications in urban areas such as real time travel information, smart ticketing, traffic management as well as urban logistics whilst being mindful of the fact that what works in one city might not work in another. Mr Stelmaszczyk, therefore, stressed the importance of local and regional adaptations in ITS deployment. The expert group is expected to have three specific outcomes. The first of these is to identify and help exchange best practices and key applications in urban ITS. Secondly, the expert group is expected to help elaborate guidelines for the deployment of urban ITS with a specific focus on interoperability. Finally, Mr Stelmaszczyk stated that the expert group is expected to identify the need for further standardisation at EU level.

However, Mr Stelmaszczyk warned that as there is a risk of restricting innovation if a standard is set too early, the process takes a certain amount of time. However, he also warned that waiting too long to decide on a standard is just as dangerous as it can create a situation where multiple standards have already been deployed. In support of this warning he cited the lack of standardisation in mobile telephony in the United States when mobile phones were still an emerging technology. The outcomes of the expert group will, according to Mr Stelmaszczyk, contribute to the new European ITS Committee and the European ITS Advisory Group, both of which were established based on the ITS Directive. He continued that the Commission wants to use the output of the group to develop specifications on real-time traffic and travel information. Mr Stelmaszczyk concluded by reminding attendees about the European Mobility Challenge which he described as entering its decisive phase after having been launched by Transport Commissioner Siim Kallas. Indeed, the winners of the challenge are set to be announced in January 2012.

What do cities want? ITS solutions for cities Following the keynote address, the first session of the Forum began - “What do cities want? ITS solutions for cities”. First to present was Steffen Rasmussen, Head of Traffic Design Department, City of Copenhagen. His presentation gave an overview of the mobility needs of a European city, highlighting examples where ITS can help as well as outlining the kinds of goals city authorities have. Cities can help He began by stressing the he continued by turning by providing importance of understanding the spotlight to concrete the political “urban mobility” in the developments in these framework... context of a city authority. Asking whether arenas. The city has recently this was a grandparent crossing the city to concluded a tender for traffic pick up a grandchild from school, a sporting management in the city that event, leisure time within the city and even includes the option of deploying a bus priority whether it were vertical, horizontal or both, Mr system, ecodriving infrastructure for lorries Rasmussen stated that all these aspects must and special traffic management for big events. be considered when deciding what can be done He explained that a cornerstone of the tender with ITS. was that traffic management be based on an open communication protocol to allow Mr Rasmussen then outlined some of the the provision of free and accurate data to priorities a city authority has, such as green transport service providers. economic growth, healthy and safe urban living and happy citizens. Cities can help Mr Rasmussen also called attention to by providing a political framework to work Copenhagen’s plans for a congestion charge, towards these priorities. Indeed, Mr Rasmussen on track to be implemented in 2012. cited the city of Copenhagen’s goal of being The system would include the automatic the first carbon neutral capital city in the detection and recognition of cars entering the world by 2025; other goals include: promoting congestion zone, allowing the city authority to walking, making the city a centre for world charge all vehicles seamlessly. climate policy, making Copenhagen the best Mr Rasmussen closed his presentation by city for cycling and promoting more and better highlighting areas where ITS can further help use of the city’s public spaces. the city. Citing the goal of making Copenhagen In terms of how ITS can help Copenhagen the best cycling city in the world, he identified achieve these goals, it is important that public adaptive traffic systems as a key technology authorities develop a market for ITS solutions, that can help realise the goal. push for innovation and engage with both Further, Mr Rasmussen used the example public and private stakeholders both inside of the World Cycling Championship held in and outside the ITS community. Copenhagen. During the event, the busiest In terms of transport solutions to achieving road in the city, normally carrying around the city’s goal of being carbon neutral Mr 60,000 vehicles/day, was closed for three Rasmussen highlighted green urban mobility business days. The event was a success with initiatives such as improved urban mobility, 80% of the city’s inhabitants calling for it to e-mobility and congestion zones. Indeed, host more such events in the future. 6

The second presentation under the title “What do cities want? ITS solutions for cities” was given by Pablo Isusi, Head of Mobility Division, Bilbao Council. The example of Bilbao provided a window into the workings of a medium sized city in regards to ITS. Indeed, Bilbao offered a stark contrast to the situation in larger cities. Mr Isusi opened his presentation noting that the Basque region is faced with an ageing population, something that is important to keep in mind when developing urban transport solutions. He continued that, of course Bilbao wants to support sustainable development and that ITS is seen as a key part of its urban mobility management toolbox. In terms of the business environment, Mr Isusi explained that the financial crisis has had a profound impact on city budgets, especially for smaller cities. As a result, cities have less money to invest in projects and are forced to be very selective. One saving grace however has been the fast pace of IT development over the last few years. IT costs have come down and more and more citizens have a constant internet connection in the form of a smartphone. This has made it cheaper and easier for cities to integrate systems and data as well as share that data with service providers and citizens. In addition to their budgetary restrictions, we are very Mr Isusi highlighted focussed the fact that small on what we and medium sized want... cities have less traffic on their roads which has led to them having a lack of expertise in the realm of ITS. This lack of expertise, coupled with a lack of ITS standards and interoperability has increased the cost of deployment of ITS systems.

Mr Isusi gave a brief overview of the now completed “first ITS plan” in the city. The results of the plan were a new traffic management system, a bus priority system and ability to make traffic information and data available online. He continued by highlighting the areas that Bilbao hopes to build upon in its second ITS plan such as cycling, onstreet and offstreet parking and a greater focus on the city bus system. Feeding into the city’s plans for the future, Mr Isusi introduced some of the EU funded ITS projects that Bilbao has been a part of, such as FREILOT, which has been piloting a reservation system for loading/docking spaces in the city. In addition, the city has been part of a project to provide real-time bus travel information to elderly citizens as well as participating in Co-Cities which is concerned with implementing the In-Time platform. In closing, Mr Isusi looked to one last future plan for the city of Bilbao, the development of an open data system to provide city information to service providers.

Reaching the specifics of the Bilbao case, 7

Filling in for Gert Blom, Strategic Advisor Mobility, City What do cities of Helmond, who was struck by illness and unable to want? They attend, Zeljko Jefitc, Senior Project Manager, ERTICO, want mobility gave Mr Blom’s presentation on the city of Helmond’s solutions... experience with the FREILOT project. “What do cities want? They Helmond chose to participate want mobility solutions” quipped in FREILOT, Mr Jeftic explained Mr Jeftic, opening Mr Blom’s presentation with that, in addition to the city authority’s the “last” slide. Mr Jeftic then provided some support of more “utopian” ideas and their background on Helmond, introducing it as a prior experience in projects such as CVIS and medium sized city with a firm belief that ITS SafeSpot which has given the city a state of will help them resolve their mobility problems. the art traffic management system, the city decided to participate in the pilot as it was He gave a brief overview of FREILOT, seen as supporting the city’s mobility & air introducing it as a 3 year project with 4 quality policy. million euros of EU funding, piloting four different services with 22 partners. The In general, the issue is not so much about services being piloted cover areas such as technology and policy, but standards, business traffic control, vehicle, drivers and fleet models, general acceptance and evidence, operators. The overall aim of the project before arriving at real deployment and thus is to provide a 25% reduction in the fuel real mobility solutions. Through FREILOT consumption of urban however, the FREILOT consortium will be freight. able to develop business models, engage in standard setting and measure the benefits the Specifically, technology provided, not just for FREILOT, but traffic control for ITS in general. As a result of the FREILOT, covers the consortium will have developed business technology as well as organisational models, so being for energy ready for implementation after the pilot phase. efficiency optimised Helmond sees FREILOT as more than just intersections, another project due to its strong focus on vehicle technologies, business models. On the other hand, it is just adaptive acceleration and another project: if, for one reason or another, speed limiting. The driver technologies include FREILOT services prove not to be the solution, eco driving support and the technologies other ITS related services will be developed for fleet operators cover the ability to book and deployed. The city also found that the delivery spaces in cities. project highlighted the importance of local cooperation, eg with local fleet operators, but Mr Jeftic explained that Helmond is piloting also the city council - Brussels and European energy efficiency optimised intersections. With projects are sometimes very far away from an abundance of fleet operators in the area the day-to-day politics on a local level. Most city has found that the optimised intersections importantly, it was said that the key to success have greatly enhanced mobility in the city. was a cooperative mindset rather than the Giving an overview of the reasons the city of technology itself. 8

What can ITS deliver? ITS solutions for cities Described by Hermann Meyer as “the other side of the coin” to the first session on what cities want, the second session, entitled “What can ITS deliver? ITS solutions for cities”, opened with a presentation from Josef Czako, Group Director, International Business Development, Kaspch TrafficCom. His presentation focussed on the “next generation of pricing models for managing demand and for reducing air emissions through the use of ITS”. Mr Czako introduced it as a “broad topic” by pointing out that it’s important to ask how deployment of ITS can be sped up. Framing it as a question of convincing people of the merits of ITS he first introduced the three main problems faced by cities as he sees them.

to prevent accidents and promote road safety such as optimised infrastructure at intersections and better road rule enforcement technology, the role of driver education was highlighted as an excellent means of making the road a safer place.

Top of his list of challenges for urban traffic was the environment. Indeed, Mr Czako cited World Health Organisation figures showing that 1.2 million people a year die as a result of air pollution. In response to this, he gave examples of how ITS can reduce emissions through smoothing traffic, adapting driver behaviour and promoting the use of public transport through making planning multimodal journeys a simple process.

ITS then, Mr Czako outlined, could help in all the areas where cities have problems. Indeed, even in times of constrained city and government budgets that might limit the potential to invest in new schemes, Mr Czako pointed out that ITS could represent a significant revenue stream for governments in areas such as road pricing and rule enforcement that can promote the “user pays principle”.

The second challenge faced by cities, as Mr Czako sees them, was congestion. He described it as “eating time” from people’s lives during their daily commute as well as producing CO2. In fact, he revealed figures stating that 1.8% of the EU’s GDP is “eaten” by congestion, amounting to 233 billion euros every year. However, he was quick to point out that ITS could make a significant impact in this arena through the use of steering mechanisms that make better use of a city’s infrastructure, the application of pricing strategies to incentivise different routes or to change departure times and the provision of real time traffic and travel information to help travellers make more informed mobility choices.

Indeed, he outlined the success stories of congestion – or as he termed it “anticongestion” charging schemes showing that they had the potential to not only generate revenue but reduce congestion by up to 30% (in London) and reduce carbon emissions by up to 16% (in London).

The third challenge highlighted by Mr Czako was road safety. In addition to ITS measures

Mr Czako concluded by calling on cities to see traffic as an opportunity. Telling them to face the challenge it presents and to decide on policy, define the scheme and choose the right ITS Congestion is a solution for their serious probelm, needs. eating time and

money

Siebe Turksma, Product Manager, Research, Peek Traffic then took the opportunity to “zoom in on traffic management systems” giving an overview of the challenges faced by city authorities and traffic engineers in designing and implementing traffic management systems. Mr Turksma explained that traffic management involves and always has involved a series of tradeoffs. Indeed, he continued that there has never been a “perfect” solution to traffic management. Each system available has always come with its own set of tradeoffs. However, he reminded attendees that policy tools to handle the tradeoffs do exist and are able to mitigate the worst effects of the tradeoffs. Current traffic management systems are, according to Mr Turksma, less than able to cope with new policy decisions. He explained that policy changes faster and more frequently than traffic management systems can. Therefore, he explained, traffic management need to be more adaptable to changes. As an example, Mr Turksma highlighted a particularly complex intersection in the Netherlands. Historically, he said, intersections have been expensive to design, expensive to maintain and policy changes have been hard to realise. Indeed, currently, to make changes to existing intersections, city authorities have had to endure a lengthy and expensive process and contract traffic engineers to do the planning work. After giving an overview of how far traffic 10

management systems have come, explaining how the first systems were too rigid and that current systems are much better at adapting to policy changes, Mr Turksma went on to say that the next generation of traffic management solutions would include policy based adaptive control allowing for low cost implementation, automatic adaptation to traffic demand and easy to change. Further, the systems would mean that not only would drivers be able to receive traffic information in their car but interact with traffic managers in real time to allow for the most up to date and reliable information and traffic management.

traffic management systems must cope with changing mobility policies

Gino Franco, Innovation Manager, Mizar Automazione, opened his presentation by underscoring the importance of urban mobility. Citing the fact that the world population now numbers over 7 billion, with 51% of people living in urban areas, a number that is set to rise to over 66% by 2040, he continued by reminding attendees of the impact mobility has on the economy. With the increase in the urban population forecast, that impact will only become greater. In addition to the economic impact, Mr Franco was eager to highlight the impact transport has on the environment. With 16% of emissions coming from road traffic, he was keen to show that reducing emissions in the sector would go a long way to meeting the EU 2020 goals on emissions.

they see it as the easiest option, despite its relative inefficiency in many situations. ITS integration will further benefit users through the provision of personalised responses to their needs. Mr Franco explained that the provision of this information could reduce travel time by 20% and CO2 emissions by 11%. This tailored information will also allow the provision of data to suit extremely specific user roles such as information for professional drivers, tourists and infrequent drivers.

Turning to the concept of smart cities, Franco stated that a smart city must also be a sustainable city. With respect to transport, he saw this as meaning the ability to adapt to new mobility requirements such as the changing composition of traffic (more electric Closing his presentation, Mr Franco turned to vehicles etc...) as well as providing multimodal the example of the Florence region of Italy travel information. where they have integrated their ITS services In addition, Franco explained that while ITS into one overall monitoring network. This solutions should work in a predictable way, network allows for the provision of dynamic they must also be shock resistant, meaning forecasts of the entire ITS network for city they need to be able to deal with unexpected managers and traffic monitors while also events on the transport network. allowing data to be packaged in a user friendly manner and shared with The great strength of ITS however, according the public online. to Mr Franco, is the ability to make systems a smart city interact. Indeed, looking at cloud computing, must also be Mr Franco sees a great opportunity to a sustainable implement a deeper integration of ITS systems city and services. This integration would, according to Mr Franco, allow coherent information at multimodal transport intersection points. Further, integrated payment solutions will increase the ease of use for travellers. This integration, it is hoped, will make it significantly easier for travellers to make informed transport choices rather than simply opting to use their private vehicle because 11

Richard Harris, Solution Delivery Director EMEA, Transport Solutions Group, ACS â&#x20AC;&#x201C; A Xerox Company opened his presentation by briefly outlining the economic impact of the transport sector, which he noted contributes 5% of the EUâ&#x20AC;&#x2122;s GDP. Mr Harris warned that the EUâ&#x20AC;&#x2122;s financial is a huge cost to collect recovery was still very fragile, pointing out data for the purpose of that going forward, there would be even informing, monitoring more restraints on key resources. Indeed, and controlling traffic he explained that the transport sector is and travel information faced with a number of challenges, both on the transport network. economic and environmental. Key among them However, Mr Harris stated that is growing the transport sector while still it was important to understand the potential allowing the EU to reduce of the underlying IT solutions which provide carbon emissions by the opportunity for much more cost effective 60% by 2050. overall solutions. Something, Mr Harris says, that when reduced to data and transactions, is An increase a much less complex undertaking. in transport accessibility He continued by calling for actors in the ITS leads to an sector to not concentrate on pushing ITS increase in but on pushing solutions as the only way he economic sees ITS succeeding is if its presented as a activity. solution to mobility problems rather than as Mr Harris an interesting gimmick. went further Mr Harris ended his presentation by pleading by citing the fact with suppliers and operators to stop installing that a 10% increase legacy systems and start installing more in accessibility engenders a flexible solutions to ensure that upgrades are 2% increase in economic activity. As a result, easier and more cost effective in the future. the transport sector is a prime example of an A cost and undertaking most would find investment that pays back dividends. prohibitive. In the same vein, he said that From a policy perspective, Mr Harris insisted traffic information centres were, in his opinion, that ITS is not about the technology used but less important than the traffic information. its ability to support policy or business model As a result he called for more cooperation outcomes. Therefore, it is very important across jurisdictions, with authorities sharing to capture the benefits from ITS projects services, capitalising on the flexibility of cloud so that they can be learned from and built computing to to maximise efficiency, reduce upon, warning that if this is not done then costs and better provide information the benefits of initiatives are easily lost. to travellers. An increase in network capacity that is not ITS is really captured will simply be lost to more traffic simple - it makes when it could have been turned into more bus things safer, and cycle lanes for example. surer, smoother Mr Harris explained that the traditional view of ITS from city authorities is that it 12

and smarter

What can help deployment? Opening the session titled “What can help deployment”, Pierre Schmitz, First Engineer, Directorate General, Ministry of the Region Brussels-Capital, Administration of Infrastructure and Transport, opened his presentation by saying that city governments have an idyllic view of city life and they want to see that view turn to reality, not just in picturesque parts of the city such as Brussels’ Grand Place, but everywhere. Indeed, Mr Schmitz’s presentation ITS directive, citing how focussed on explaining how to important information related approach ITS deployment provisions are in the text. Drawing when dealing with city and Consider ITS on this, he pleaded for better communication national administrations. as a tool between administrations. Indeed, he cited All too often he explained, and not as arguments between differing administrations companies approach cities the (only) with their own services over how best to with a new ITS product that integrate them as an argument for the solution they claim the city needs establishment of an independent third party without addressing the specific to come in and make suggestions or rulings on use case of each city. As a result, he said, it how best to achieve service integration. is important for actors in the ITS community Turning to the ERTICO’s thematic paper on to listen to the needs of administrations and urban mobility, the background document tailor their sales pitches to present solutions to the Forum, Mr Schmitz agreed that ITS to problems rather than present products in deployment must always be in line with the and of themselves. urban planning vision of a city. He then gave To illustrate his point, Mr Schmitz gave four steps to ITS deployment, namely: Why attendees a window into the minds of city ITS?, Which ITS, How to deploy and Do it! politicians. Unveiling the results of a speed He continued that it is useful for cities limit survey it was clear that a large portion to receive advice on the quality of ITS of those surveyed supported lowering the systems and services before making tender city speed limit to 20km/h. These were, he and procurement choices. Indeed, Mr explained, people already living in the city. Those opposing the lowering of the speed limit Schmitz highlighted this as one of the main and even in favour of the raising it to 50km/h problems faced by planners today, as it is were the commuters who live outside the city. hard to explain the value of ITS solutions to politicians; there is often little data that can The problem however, lies with the fact that, as Mr Schmitz pointed out, commuters are not be used to convince politicians who are rarely engineers and almost certainly not ITS experts. the voters of the city politicians. In addition, while short journeys make up the Schmitz concluded that ITS providers need to actively listen to cities, understand their real bulk of trips in a city, longer trips are seen as needs and approach them with an array of more important by decision makers, leading tailored solutions rather than a simple line of to a massive allocation of resources to a relatively small portion of journeys made each products. He also underscored the importance of ERTICO as a bridge between public and year. private actors in ITS. Mr Schmitz then turned to look at the EU’s

Bernhard Engleder, Head of Municipal Department, Vienna City Administration used his presentation to introduce the Vienna region’s AnackB platform. AnachB is a traffic telematics service available online at AnachB.at AnachB was born from the need to reduce CO2 emissions in line with the EU’s emissions targets. Specifically, Vienna looked forward to the 80% reduction required by 2050 rather than the 20% called for by 2020.

of private car travel in the city to 25% of the overall transport mix. The city administration hopes to accomplish this by primarily promoting walking and cycling with a smaller increase in the percentage of public transport.

The Vienna, like many solution Mr Engleder explained that an important area European cities, has a is interfor ITS is public transport. Indeed, Vienna, he very large commuter modality continued, has very modern public transport population. As Mr Engleder infrastructure and so, as a result, can really put it, many city dwellers only further develop its capacity by deploying in Vienna dream of living in a ITS. Due to its “excellent” public transport nice house in the countryside outside the city. infrastructure, he underlined the importance As a result of this upward mobility, the traffic of informing travellers of the public transport on the main roads into the city is very busy option and making it easier for them to choose during peak hours. Mr Engleder stated that to use it. the traditional response to problems such as this has been to build new roads or increase Vienna’s attempt to increase the share of existing road capacity. However, he was of travel undertaken on public transport is part the opinion that the future solution to this of a wider goal to reduce problem should be intermodality. the share Continuing his overview of AnachB he explained that it combines traffic messages, real time traffic information, floating car data from taxis, public transport information and traffic model data into one complete transport information interface. The important outcome of AnachB, he stated, was that it not simply be used to avoid traffic for car journeys, but that it be used for intermodal travel information.

Mr Engleder closed by informing attendees that AnachB has been online for 2 years and is also available for smartphones.

Whole communities becoming part of an ITS solution to traffic management and CO2 reduction were the subject of Paul Potters’ Connekt presentation. Speaking on the legal issues of sharing public-private data, essential for urban ITS implementation, he outlined the success story of Rotterdam. Comparing maps of the cities in 1950, 1980 and 2010 he commented: “Everything is urban now especially in the Netherlands”. The lean and green programme adopted began with community support for companies in order to help them improve their profitability while reducing their CO2 emissions by 20 percent over five years. He reported that the front runners in the programme (20 percent of the firms involved) will have reduced their CO2 emissions by the target figure by 2012. “People are proud because it is not only about technology it is about building a community it is about organisation. People are proud to be part of this community and to have the lean and green label on their trucks on a day by day basis.”

In terms of outcomes, Mr Potters explained that longer trailers are now used for shipments to the outskirts and trucks are safe, green and quiet running on natural gas with low cab seating arrangements and wide vision facilities. As a result of these enhancements, priority is given to specific loading slots. Because those in the scheme have quiet trucks, night distribution is allowed Everywhere as well as extra slots during is urban the day. Trucks get priority now! on intersections and at traffic lights and are allowed to use bus lanes. They have access to HUB and priority loading zones. The scheme’s ITS tools allow tracking and tracing for freight operators as well as in truck speed and route advice with information about road works and events. The scheme has produced €40 million for the local community through payments made by freight operators. “The community concept has to be profit and green CO2 reduction. Now local communities are becoming members of ITS projects” declared Potters.

The general framework includes citizens, shops, shippers and transport organisations which combine within the scheme in order to receive special privileges.

In his conclusion, Mr Potters reported that the project has attracted widespread attention with interest from Italy, Spain, Sweden and Belgium.

Andreas Mehlhorn, Head of Consulting, Mobility Division, Siemens, explained to attendees that focussing on how to simplify and integrate Europe’s complicated traffic management infrastructures as well as managing their integration to maximise the benefits of ITS is crucial. Addressing “Intelligent metropolitan solutions – making cities work” he pointed out that the same problems do not exist in China or the Middle East. In Europe there is a need to integrate management of both the public and the private sectors. In Europe planning is Most a sequential process discussions we with political decision have about ITS makers passing are about how decisions down to to make cities planners and in turn competitive to architects and then engineers. “We need to have integrated management so that public and private sectors can be better managed and we have to address openly how this can be done. We need to capitalise on the lessons learnt from studies over the last five or ten years and to take account of the fact that the speed of development is a little bit slow,” Mr Mehlhorn said. From a global point of view a number of things are triggering mobility issues. More people are living in urban areas in addition to demographic change. People are getting older and young people have a different attitude and would rather sell their car than their iPod, Mr Mehlhorn explained.

He continued by saying that the topic, when it comes to transport, is “green”, but it also is about competitiveness, especially in China and the Middle East. It is, therefore, important

to look at ITS and ask how it can improve competitiveness. How can ITS make a city competitive and at the same time improve its quality of life and its CO2 footprint? Further, Mr Mehlhorn highlighted the importance of looking at hubs. He stated that there are huge problems in developing countries with transport links between ports and the interior. In cities it is important to look at such issues as city centre railway terminals and how people travel on from there. The issues are not only technical but regulatory. Mr Mehlhorn concluded by calling for ITS to be seen as part of other structures including homes where cars are charged. Today, it is not about technology he opined, saying that ITS works and what is needed is a switch in the debate from discussing what ITS can do to ITS solutions. Solutions that generate revenue streams such as parking so that money can be reinvested in transport projects are vital. Mr Mehlhorn underlined the importance of i-Mobility as a trigger for ITS. “You have to know where your car is, how to charge it and we have to see ITS in terms of the Internet”, he said. Industry needs to makes bridges between suppliers and end users and deal with issues such as tendering and compliance.

In his presentation, “A case study of the city of Rotterdam; how the delicate balance between policy, organisation, technology, road capacity and public order can lead to successful traffic management”, Paul van Koningsbruggen, Programme Manager, Technolution, argued that enormous investment lies behind progress in traffic management. The key, therefore, as he sees it, is to build upon what cities have in place today. The city of Rotterdam, he explained, is a European It’s not success story and the deploying question now is how ITS, it’s can it be fine tuned? enhancing “It is all there but ITS... now we come to the question of how we can enhance it with ITS,” he said. Mr van Koningsbruggen’s project started with the instruction to address citizens’ complaints. The first step, he said, is to get control over everything. In Rotterdam they started with the traffic controllers on the ground because they were already in place. The next step for planners is to introduce technical control but everything must be integrated with the people on the ground, he warned, or the benefits would not be felt. Looking at traffic management control centres, Mr van Koningsbruggen first explained the importance of guiding traffic onto roads where it can be handled most efficiently. Therefore, it is, he said, vital to have systems in place that allow traffic managers to adjust and fine tune traffic controls. In Rotterdam they already had city car controllers on the ground. However, Mr van Koningsbruggen explained that now the entire traffic management system is shifting to control centres. Indeed he continued, “It is not necessary to have just one you can have centres in different places so long as they are integrated. The important step is to upgrade from local to network,” echoing the statements of many of the day’s presenters.

After the issue of traffic control centres, Mr van Koningsbruggen turned to the issue of regional policy and planning. He looked at whether the region in question had a common idea on traffic control. Once a common traffic policy is achieved he explained, it becomes possible to bring in traffic demand management and in-video. He said that South Rotterdam is a prime example of traffic management and that there has been a traffic reduction of around 9% on the roads in the region. On the subject of electrification of mobility he told the conference that “You have to start with today’s reality then you can build up. There is a legacy of basic ideas that provide the basis for the next step and the next jump forward.”

Conclusion Rasmus Lindholm, ERTICO Head of Partnership Services and Communications, wrapped up the day’s discussions with a summary of the discussions and a plan for follow-up. The full summary can be viewed and downloaded from the i-Mobility Network website. The most salient points are: »» The EU welcomes closer cooperation with the ERTICO Partnership »» From cooperative technologies to mobility solutions… »» Citizens should be in focus, not the technology »» Realising and taking into account local differences »» Politically, ITS deployment is a challenge – how do we convince politicians that ITS is a necessity? »» Technology is good but more interesting is what can it do? »» The new world is highly connected – we are all connected, we need to figure out how this could be used for ITS »» Policy and organisational issues needs to be more in focus »» ITS industry needs to actively listen to the needs of the cities »» Data exchanges between private, public and different public authorities »» There are a lot of applications/services available today but integration will be key in the future »» ERTICO & ITS nationals play a role in bringing cities and industry together Mr Lindholm invited all attendees to the forthcoming follow-up webinar on “ITS for Urban Mobility” on 12 January 2012 (register on the i-Mobility Network website). ERTICO will also hold a workshop in March in order to define a concrete action plan to drive forward the deployment of ITS in urban mobility.

Notes