EMTEC catalog 2013

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Remember tapes? Sure you do, unless you were born after 1990...

Here is the story: EMTEC is the Brand division of Dexxon Group, which is headquartered near Paris, France. EMTEC is present on all continents through its own sales team or through a strong network of key distribution selected partners. With over 75 years of history , EMTEC is recognized as a reliable and innovative brand, providing neat designed, user-friendly and affordable products to the end consumers. Thanks to a wide range of quality products including its very famous 3D licensed flash drive collections, EMTEC has remained amongst the top 3 flash providers in Europe and certainly the most innovative actor in this category. Today, EMTEC wants to strengthen its position by addressing the entire digital entertainment market and proposing even more innovative products to the end users. In 2013, EMTEC makes a splash with a totally new packaging line-up, a ground-breaking concept on the electronic multi-device cleaning market with Power Clean, and the first hybrid streaming & TV box to be launched in Europe, the MovieCube TV. These new developments at EMTEC are only the beginning of a long list of nice surprises to come in the following months.

1934 – Creation of the first magnetic tape for audio recordings by BASF – 1936 – First ever recording of a concert on a BASF audio tape : Sir Thomas Beecham and the London Symphonic Orchestra – 1953 – Launch of consumer BASF tape products for audio recordings – 1966 – Start of BASF Audio-Cassettes production – 1973 – Start of BASF Floppy Disks production – 1977 – Start of BASF Video-Cassettes production – 1996 – Launch of the BASF CD-Recordable range – 1997 – New company name (Spin-Off of BASF) EMTEC Magnetics – 1999 – Launch of the BASF DVD-Recordable range – 2000 – Worldwide introduction of the EMTEC brand, replacing BASF for Consumer Product – 2006 – Acquisition of EMTEC Magnetics by Dexxon Group – 2006 – Extension of the EMTEC product portfolio to Flash Drives – 2006 – Introduction of EMTEC in Brazil – 2007 – Launch of the EMTEC Movie Cube® Range in Europe 2008 – Introduction of EMTEC in the United-States – 2010 – Creation of EMTEC Middle East in Dubai, to extend introduction in the Middle-East, Asia, the Pacific and Africa 2010 – Launch of the EMTEC “Animals” Flash Drives range – 2011 – Launch of the EMTEC Flash Drives range (Looney Tunes, Angry Birds) – 2012 – Introduction of EMTEC in Latin America (Peru, Chile, Colombia) – 2013 – The story goes on...


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