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GEORGINA LEWIN
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Fashion branding for a third year Student, Georgina Lewin. The branding included a logo, business cards, swing tags, neck tags, lookbook and end of year show signage.
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The inside of the look book is minimalistic with simple headers of information. The back page has contact details for Georgina and her logo. Every outfit has a double page spread and each double page spread has a slightly different layout.
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The lookbook is printed on silk paper and has a matte sheen. The business cars have been digitally printed due to a tight budget and have been stitched along the bottom. It is a simple yet effective idea that adds a finishing touch and texture to the design. The swing tags have also got a stitched line down the middle. Hangers and end of yer show signage have been laser cut to finish the range.