Mini-Lookbook FW/18

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LOOKBOOK

2018-2019

FALL / WINTER

DESIGN TRÈS EDGY DE MONTRÉAL.


MAKES KIDS. WANNA

HAVE YOU


Right / The Party Animal Crew Neck (p.37)




1.

Left / The Confetti Jog (p.40), The Mouse Musical Crew Neck (p.37)

2.

Center / The One Piece Elephant (p.33), The Bomber Jacket (p.45)


3.

Right / The Runner hat PicNik (p.42), The All Yellow EK Crew Neck (p38), The Green Corduroy Runner Hat (p42)




1.

Left / The Legging OK! White (p.40), The Crew Neck OK! (p.37), The Black Corduroy Cap (p.42)

2. Right / The Legging Splash (p.40), The Tee-Shirt Oversize White (p38), The Bandana Bib Pop Art (p.27)


UGH. GROW UP. GROW UP. GROW UP. GROW UP. GROW UP. GROW UP.


HAVE HAVE HAVE HAVE HAVE HAVE HAVE

KIDS, KIDS, KIDS, KIDS, KIDS, KIDS, KIDS,

IT IT IT IT IT IT IT

BE BE BE BE BE BE BE

WILL WILL WILL WILL WILL WILL WILL

THEY THEY THEY THEY THEY THEY THEY

FUN, FUN, FUN, FUN, FUN, FUN, FUN,

THEY THEY THEY THEY THEY THEY THEY

SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID. SAID.



I BELIEVE IN UN I BELIEVE IN IC I BELIEVE IN CA I BELIEVE IN M I BELIEVE IN EL


NICORNS. CE CREAM. CANDIES. MERMAIDS. LECTRIK KIDZ.




1.

Hat / The Cap Blue EK (p.42)

2.

Top / The Mouse Musical Baseball Tee (p.37)


COMPLETE DESPEAR

TREMENDOUS JOY

PARENTHOOD



SMIZE BABY.


1.

Left / The Onesie OK! White (p.33)

2.

Right / The One Piece OK! (p.33), The blanket OK! (p.45)



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ELECTRIK KIDZ

www.electrikkidz.com sales@electrikkidz.com Christian Simard 514-898-2617 48


The Fall Winter Collection 2018/2019

La Collection Automne Hiver 2018/2019

Retro fiesta Party This very colorful collection is a collaboration with Paperole, a small, lovely publishing house from Montreal (www.paperole.com). The very comfy and colorful cotton items are displaying illustrations by Montreal artists. The partying animals are drawings from Mathieu Labreque, whereas the illustrated alphabet on the beautiful and extra soft blanket has been created by Benoît Tardif. You can check their work and art here (http://mathieulabrecque.tumblr.com/) (http://www.bentardif.com/).

Retro fiesta Party Cette collection tout en couleur est issue d’une collaboration avec Paperole, une petite maison d’édition bien sympathique de Montréal (www. paperole.com). Les pièces de coton hyper confortables et très colorées affichent des illustrations d’artistes montréalais. Les animaux qui font la fête sont des dessins de Mathieu Labreque, alors que l’alphabet illustré sur la magnifique et super douce couverture est une réalisation de Benoît Tardif. Vous pouvez voir leurs œuvres respectives ici (http://mathieulabrecque. tumblr.com/) (http://www.bentardif.com/).

You can find through our collections some classic items but in very loose cuts, which can be worn in a relaxed way. So you can find cotton sweaters and oversized t-shirts ornamented with a discreet logo of your favorite brand : ) Finally, the crew neck sweater with the «Karaoke Panda» has been created by our son Maurice, who’s 8!! As you know, Maurice has been the inspiration behind the EK brand. He’s evolving through our family business and his involvement grows along with him. Recently, he hasn’t stopped giving us his art for inspiration. One day, we told him that his drawing would be produced in the next collection. You should have seen his reaction, he was so proud… This gave us an idea… For each collection, we will be having a drawing contest and will select a winner who will get their art printed on a t-shirt or other. A part of the benefits from the sales for this product will go to a charity who works against bullying at school, a cause close to our heart. This project will be described on the hangtag of «Karaoke Panda» and also on our website. Everything’s OK ! Your little ones will be really sweet and all in control with this full black and white collection, from which every item carries this simple but how meaningful logo. All the kids learn one day to do this infamous ‘OK’ with their fingers. This is part of their learning process and they will use this gesture throughout their lives for multiple reasons…

Vous trouverez à travers nos collections certaines pièces classiques, mais offertes en coupes très amples, à porter de façon décontractée. Vous y trouverez donc des chandails coton ouaté et des t-shirts oversize ornés uniquement d’un discret logo de votre brand favori : ). Finalement, le sweater crew neck de coton ouaté avec le «Karaoké Panda» a été réalisé par notre fils Maurice, 8 ans !! Comme vous le savez, Maurice a été l’inspiration derrière la marque EK. Il se développe à travers notre entreprise familiale et son implication évolue au fur et à mesure qu’il grandit. Depuis peu, il ne cesse de nous fournir des dessins pour s’en inspirer. Nous avons eu un coup de coeur pour le «karaoké Panda» et avons décidé de le produire… Cela nous a inspiré une idée… À chaque collection, nous ferons un concours de dessin et sélectionnera un gagnant et imprimera son oeuvre sur un t-shirt ou autre. Une partie des profits de la vente de ce produit ira à une œuvre de charité qui lutte contre l’intimidation à l’école, une cause qui nous tient particulièrement à cœur. Ce projet sera décrit sur l’étiquette du «Karaoké Panda» et sur notre site web également. Everything’s OK ! Vos minis seront vraiment sweet et tout en contrôle avec cette collection tout de noir et blanc, dont chaque pièce porte ce logo simple, mais ô combien significatif.

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THANK YOU BEAUCOUP! Art Direction Écorce Photography LM Chabot (L’Éloi) Stylist Marie-Claude Guay Production Louis-Charles Gauthier Product Photography Jonathan Bouchard Models Simone Ethier LaSalle, Lucie Jacques, Edouard-James Gauthier, Alec Lévesque, Ella Maï Prats Sékiné, Charles Larosilière, Jesse James Joly, Marcus Joly, Charlie Anctil-Dray, Kaycee Khammany, Charly Ann Filiatreault, Billy, Hyacinthe Grégoire, Ellie-Rose Trépanier, Maurice Simard

Thanks! Creations Robo for Help, Diner Traiteur, Couper Croisé, la gang d’Écorce et la gang d’Éloi, Paperole, Mathieu Labreque, Ozge, Andreanne, Maria etc..


DON’T CRY. WE’LL BE BACK.

electrikkidz.com


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