2 www.efmd.org/globalfocus
Volume 07 | Issue 01 2013
Contents 04 The sustainable business 06 EQUIS and EPAS accreditations in 2012 08 The business of change Business schools must change if they are to serve their students and society well, says Garth Saloner, Dean of Stanford Graduate School of Business
14 Outstanding doctoral research award winners 16 Towards a coherent portfolio of quality Global Focus The EFMD Business Magazine Executive Editor Matthew Wood matthew.wood@efmd.org Advisory Board Eric Cornuel, Howard Thomas, John Peters
Chris Greensted explains how the three EFMD quality improvement systems (EQUIS, EPAS and EDAF) are now designed as a portfolio
20 Growing talent in growth countries Novartis and EFMD share research and ‘best practice’ for developing and managing talent in emerging markets
24 Globalising students
Consultant Editor George Bickerstaffe bickerstaffe@btinternet.com
Paul Danos describes some simple initiatives business schools can take to advance the globalisation of their students
Contributing Editors Geneviève Barré, Jopie Coetzee, Andrew Crisp, Paul Danos, David Grayson, Chris Greensted, Torben Jensen, Jane Kassis-Henderson, Jean-Paul Larçon, Philippe Lecomte, Garth Saloner
28 No pyramids in China
Design & Art Direction Jebens Design www.jebensdesign.co.uk Photographs & Illustrations © Jebens Design Ltd / EFMD unless otherwise stated Editorial & Advertising Matthew Wood matthew.wood@efmd.org Telephone: +32 2 629 0810 EFMD aisbl Rue Gachard 88 – Box 3 1050 Brussels, Belgium www.efmd.org/globalfocus ©
EFMD
Cheng Siwei says that the country’s economic future depends on a flexible empowered workforce without organisational pyramids. Interview by George Bickerstaffe
32 Fit for purpose: Putting sustainability into practice in a business school David Grayson provides more detail on how Cranfield School of Management in Britain is incorporating sustainability
38 Rise of the dragons Jean-Paul Larçon and Geneviève Barré chronicle the development of Chinese management education and economic transformation since 1984
44 What alumni want Alumni can be a great resource to help a business school’s marketing messages. But, says Andrew Crisp, they must be properly motivated to do so