INTERVIEW
ey is the CEO and Founder of Peavey Electronics. Growing up in Meridian, Mississippi in the mid y 1960s, Peavey was exposed first hand to the early origins of rock & roll music--from early Elvis g to Muddy Waters. Like many teenagers his age, the rise of rock & roll inspired Peavey to learn guitar. However, after being kicked out of three different bands for being a “lousy guitar player,” turn to something he knew he could actually do: build electronics. Peavey spent countless hours ents dining room table building guitar pick-ups and amplifiers, which got the attention from his cian friends. In 1965, he founded Peavey electronics to build quality equipment for an affordable ter being told by family and friends that he could never compete with the competition, Peavey’s lifier business grew and grew to become one of the leading amplifier companies in the industry.
e spoke with Hartley Peavey about what differentiates his products from his competitor’s, some the new technologies he’s developing, and the unique work culture in the company’s Meridian, Mississippi headquarters.
“I guess I’m just an old rebel, but the best way to get me to do something is to tell me I can’t do it.”
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