MEDIA KIT DIGITAL 2014

Page 1

MEDIA KIT 2014 digital marketing

Editions Schin

83, rue Chardon Lagache 75016 Paris TĂŠl : +33 (0)1 42 24 18 18

contacts@parisselectbook.com www.parisselectbook.com


43 visibility sizes

Digital Set

4Available on iPhone and iPad 4Bilingual App (French/English)

300 € /month for a year (see page 4)

Paris Select Mobile Application Free & OFFLINE

Data sheet

Data sheet + emphasis

> Practical informations address, metro, telephone, e-mail, website, opening hours > Pictures > Introduction text

> Data sheet > XL size picture on screen N°1 of its category > The advertiser is labelled as a Selection

Interstitial

Paris SELECT is the application for Luxury hotspots in Paris

> Full Screen picture while opening the app

+ than 1000 selected adresses

for Shopping, Art, Gastronomy, well-being...

Target Parisians and French

curious about the new hotspots and cultural events in Paris iPad

640 x 368px - 72 dpi - rvb

iPad 768 x 343px - 72 dpi - rvb iPhone 640 x 273px - 72 dpi- rvb

iPad 768 x 1024 px - 72 dpi - rvb iPhone 640 x 960px - 72 dpi - rvb

Tariffs

Tariffs

Tariffs

768 x 560px - 72 dpi - rvb

iPhone

50 € / month

100 € / month

450 € / week 1380 € / month

MEDIA KIT DIGITAL 2014

French speakers and international tourists

looking for a bilingual guide of a high-quality, listing all the spheres of activity that can be useful during their stay


Paris Select

4Sponsorised articles 4+52% viewers in 2013 4Social network virality : 300,000 indiv/publication

Parisselectbook.com is an influential website that displays Luxury news from Paris daily : Fashion, shopping, cultural events, nightlife, walks, restaurants, cosmetics...

Insert 1 Banner 728 x 90px

Insert 1

Website

Viewer profile

66% french 34 % foreigners

800€ HT/month

Constantly increasing number of viewers

+ 140 000 viewed since its launch

Sponsored articles

written according to advertiser’s wishes for a variable period : day/week/month > Starting price 100€ /article

Insert 2 Ad insert right side 300 x 250px

Insert 2

Social network broadcast

1000€ HT/mois

Digital Set

300 € /month for a year (see page 4)

MEDIA KIT DIGITAL 2014

Ad inserts Your ad is displayed

more than 10 000 times/month


490,000 premium contacts 4Weekly publication 4B to B and B to C targets

Paris Select Newsletter Paris Select newsletter is sent every week to more than

90,000 Premium contacts. The newsletter contains a Trendy & Smart selection of topical events in Paris Fashion, Luxury, Shopping, nightlife, store opening, new collection, launches, topical events...

4Newsletter insert

Subscribers’ profile

> B to B

Business owners, luxury brand general directors, hotel and palace leaders

> B to C

Partners, luxury hotel customers, influential leaders, bloggers, public relations... Banner : 600 x 120px 300€ / article in the newsletter

Opening rate and clicks are steadily increasing

+ 50% of subscribers in 2013 Digital Set

300 € /month for a year (see page 4)

MEDIA KIT DIGITAL 2014

Ad inserts Your ad in the newsletter 6 mails/ year sent, spread across the year


Paris Select Digital Set Data sheet mobile application Annual release

Emphasis article on mobile application 6 publications per year, spread across a year

Push article

Digital SET

300 â‚Ź /month for a year

Customized notifications on mobile 6 push notifications / year

Ad insert on website

6 publications per year, spread across a year

Sponsorised article

6 publications per year, spread across a year

Newsletter ad

6 mails / year spread across a year

Sponsored article in the newsletter

6 publications per year, spread across a year

Contact TĂŠl : +33 (0)1 42 24 18 18

contacts@parisselectbook.com

MEDIA KIT DIGITAL 2014


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