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/ The World’s Best Carbon. We’ve been building our own carbon frames since 1991. Back then, nobody else was building reliable carbon structures, because nobody else knew how. Trek figured it out. We hired aerospace engineers, materials scientists, carbon experts, and we pushed the boundaries of what could be done with a bicycle frame. Since 1991, no one has built more carbon frames than Trek. No one has as many engineers and researchers dedicated to carbon fiber product. We started out as pioneers, and we’re still the undisputed industry leader. There are lots of carbon frames on the market today, many from companies with no expertise who simply order up carbon frames with their name on them. But there’s a big difference between those frames and a Trek.
Case in point: we've pioneered a higher standard of lab testing, because we believe the industry baseline CPSC and CEN standards aren't nearly enough. So we developed our own tests, to push the limits of what’s possible. That’s a lot of trouble, which is probably why no one else does it. But we gladly spend the time and effort, because experience tells us it leads to the best product, period. Of course, facility testing only gets you so far. So once the lab coats sign off on a frame, we go ride it ourselves. Hard. For days, weeks, months, sometimes years. All before it ever shows up in the bike shop.