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CONTACT: Sarah Raines The Bromley Group SarahR@bromley-group.com 212.696.1100 x20
GUESS EYEWEAR LAUNCHES SPRING 2013 OPTICAL AND SUN COLLECTION Wild Animal Prints; Edgy Glamour; High Tech Luxe New York, NY – September 2012 – GUESS Eyewear presents a fresh, contemporary collection of optical and sun styles for men and women with their spring 2013 collection. GUESS takes inspiration from top trends, using color, shape, and size to establish three distinctive collections: Wild Animal Prints, Edgy Glamour, and High Tech Luxe. Each collection brings unique accents and reveals new personalities in the classic GUESS world. The Wild Animal Prints women's sun collection is defined by popular and stylish shapes such as the aviator, cat eye, and rectangle with vibrantly colored metal frames. Equipped with gradient lenses and metal stud accents, these wild frames are perfect for adding an extra pop to any outfit. Finished with high definition snake skin print texture and the GUESS script logo, styles such as GU 7230 and GU 7231 will help each GUESS girl let her wild side out!
GU 7230 and GU 7231 The men's sun collection takes a refined approach this fall with the High Tech Luxe collection, featuring a variety of metallic frames in industrial shapes. Sporting details such as gradient and flash lenses, satin metal finishes, two-toned metal temples, and the metal GUESS “G” Logo, the GUESS man can keep it masculine and clean this fall season.
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GUESS Eyewear Page 2
GU 6738 The women's optical collection dares to be adventurous this fall 2012 season with the Edgy Glamour and Wild Animal Prints collections. Styles such as GU 2344 and GU 2351 boast bold acetate frames in dramatic, geometric shapes such as rectangle and oval. With playful zebra printed hardware and the chic GUESS triangle logo on the GU 2351, this collection screams perfection for the fearless fashionista!
GU 2344 and GU 2351
GU 1770, GU 1775 and GU 1768 The men's fall 2012 optical High Tech Luxe collection is strong and stylish. Classic shapes such as rectangle and square keep the GUESS man brilliantly classic, while fresh details such as satin metal accents and heavier, rubberized temples keep his look modern and on trend for the season. These frames are the perfect way for the GUESS man to stay effortlessly stylish while still being modern.
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GUESS Eyewear Page 3 About GUESS?, Inc. Established in 1981, GUESS began as a jeans company and has since successfully grown into a global lifestyle brand. Today GUESS designs, markets and distributes full collections of women’s, men’s and children’s apparel as well as accessories. Throughout the years, the GUESS image has been portrayed in unforgettable, innovative campaigns that have made the brand amongst the most recognized in the world. GUESS is distributed in over 500 retail and factory outlet stores, at its online store GUESS.com, and at fine department and specialty stores throughout the world. GUESS has stores, licensees, and distributors in South America, Europe, Asia, South Africa, Australia and the Middle East. For more information about GUESS visit www.guess.com
About Viva International Group Viva International Group is a global leader in high-quality, fashion eyewear. Its portfolio ranges from accessible luxury brands GANT by Michael Bastian, GUESS by Marciano and William Rast, to fashion and lifestyle brands BONGO®, Candie’s®, Catherine Denueve, GANT, GANT Rugger, GUESS, Harley-Davidson®, RAMPAGE®, SKECHERS, and William Rast Racing, and value names Viva, Magic Clip®, and Savvy. Viva has five direct sales offices in the United Kingdom, France, Brazil, Canada, and Hong Kong. Joint ventures and direct sales forces are also maintained in Australia, Austria, Germany, Mexico, the Netherlands and Switzerland. Viva, a Highmark company, is a business unit of HVHC Inc., an integrated vision care company, which also includes Davis Vision Inc. and Visionworks, formerly Eye Care Centers of America. HVHC Inc. has assembled many businesses and brands under one umbrella, which allows it to offer a wide variety of competitive products and services. Together, the companies provide a total eyecare and eyewear experience. For more information, please visit www.vivagroup.com.
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