What to Read Now BOOKS BY FACULTY
BOOKS BY ALUMNI
The Physics of Business Growth: Mindsets, System, and Processes
Wired and Dangerous: How Your Customers Have Changed and What to Do About It By Chip R. Bell and John R. Patterson (MBA ’80), Berrett-Koehler Publishers
By Darden Professors Edward D. Hess and Jeanne Liedtka, Stanford Briefs Business growth is governed by its own natural laws, the most important of which are antithetical to the consistency on which many firms rely. In their book, Professors Liedtka and Hess discuss how to navigate those natural laws to create growth in the present and set the stage for future expansion. Kantian Business Ethics: Critical Perspectives By Denis G. Arnold and Darden Professor Jared D. Harris, Edward Elgar Publishing
collection of essays, a group of distinguished scholars critically examine ensions of business using the Kantian themed business ethics of wie as a jumping off point. The authors engage Bowie’s influential body as well as contemporary themes in business, including topics such as: the ndations of capitalism; the applicability of Kantian ethics, virtue ethics, m in normative business ethics; meaningful work; managerial ethics; the everage finance capitalism; business ethics and corporate social and responsibility for the natural environment. The contributors to this e both scholars sympathetic to Bowie’s Kantian business ethics and of that perspective.
scholarly essays will be of considerable interest to students and scholars ness ethics, corporate social responsibility, and organization studies.
old is the Surtman Distinguished Scholar in Business Ethics and essor of Management in Belk College of Business at the University of a, Charlotte, USA and Jared D. Harris is Assistant Professor and n the Olsson Center for Applied Ethics, Darden School of Business at of Virginia, USA.
ELGAR: A FAMILY BUSINESS IN INTERNATIONAL PUBLISHING
The Lypiatts, 15 Lansdown Road Cheltenham, Glos, GL50 2JA, UK ) 1242 226934 Fax: +44 (0) 1242 262111 Email: info@e-elgar.co.uk
William Pratt House, 9 Dewey Court Northampton, MA 01060, USA l: +1 413 584 5551 Fax: +1 413 584 9933 Email: elgarinfo@e-elgar.com www.e-elgar.com
ISBN 978-1-78100-495-1
Kantian Business Ethics
oundational figures in the establishment and legitimization of the study ics as a field of scholarship, Bowie casts a long shadow over the field. hirty years he has applied a distinctive, Kantian approach to the analysis business ethics and his work has had a substantial impact on a wide y and scholarship in the field. Bowie argues in his work that economic e only value that should inform managers, executives, and policy makers both business policy decisions and everyday management decisions. He an framework to support the position that additional values – such as and rational consistency – should inform business practice and influence ision-making. He also shows that business practices that include these es are consistent with sound management theory and that such be financially successful.
Denis G. Arnold • Jared D. Harris
n Business Ethics
This collection of original essays offers Kantian Business reactions to Norman Ethics E. Bowie’s Kantian approach to business ethics — broadly, that business practices should be informed by values such as human dignity and rational consistency, in addition to economic value. Critical Perspectives
Edited by
Denis G. Arnold
and Jared D. Harris
colours on the printed jacket may differ slightly to those seen on screen due to the techniques used to print the jackets
How can business bring balance to the customer-company relationship, turning today’s vocal patrons into collaborators, rather than complainers? The authors use real-world examples and offer a tested formula to help companies avoid alienating customers in a world of online reviews and viral videos. The Risk Premium Factor: A New Model for Understanding the Volatile Forces That Drive Stock Prices
By Stephen D. Hassett (MBA ’89), Wiley This book examines the stock market’s behavior over the past 50 years, exploring the connection between loss aversion theory and equity risk premium. By explaining the simplicity of the stock market, Hassett aims to empower everyone from business leaders to individual investors.
DARDEN BUSINESS PUBLISHING TOP-SELLING CASES 1. “Nike, Inc.: Cost of Capital” by Robert F. Bruner, Sean Carr and Jessica Chan 2. “Positioning: The Essence of Marketing Strategy” by Richard Helstein and Marian C. Moore 3. “Diamond Chemicals PLC (A): The Merseyside Project” by Robert F. Bruner 4. “An Overview of Financial Statement Analysis: The Mechanics” by Brandt R. Allen and Paul J. Simko 5. “Methods of Valuation for Mergers and Acquisitions” by Susan Chaplinsky, Paul Doherty and Michael J. Schill 6. “Warren E. Buffett, 2005” by Robert F. Bruner and Sean Carr 7. “Red Bull” by Paul W. Farris, Richard R. Johnson, Jordan Mitchell and Ervin R. Shames 8. “The North Star Concert” by Robert L. Carraway and Sherwood C. Frey Jr. 9. “A Practical Guide to Conjoint Analysis” by Ronald T. Wilcox 10. “Genzyme/Geltex Pharmaceuticals Joint Venture” by Samuel E. Bodily, Robert F. Bruner and Pierre Jacquet Darden alumni enjoy free access to the Darden Case Collection. For more details, e-mail dardenalum@darden.virginia.edu. 16
THE DARDEN REPORT | FALL/WINTER 2012
Saras Sarasvathy is the Isidore Horween Research Associate Professor.
DARDEN IN THE MEDIA BizEd Magazine – November/ December 2012 In the article “Social Media: How Tweet It Is,” BizEd names Darden one of the Top Five business schools for social media performance. Poets & Quants – 22 October 2012 Professor Ronald Wilcox is recognized as one of the world’s 50 best business school professors. According to the magazine, he is “a marketing professor extraordinaire … with the flare of a top economist.” Barron’s – 18 October 2012 Professor Saras Sarasvathy’s research on how great entreprenuers think is featured in a study of increasing confidence among small business owners. ESPN Playbook – 25 September 2012 In an ESPN discussion about how public pressure can affect the decisions of a private company like the NFL, Professor Ed Freeman addresses the issue of profits versus principle. “You can never cost-cut your way to greatness,” he asserts. CNN Money – 23 August 2012 Professor Alan Beckenstein puts economic stagnation into perspective, encouraging businesses struggling to survive in the short term to lead by example and think in the intermediate to long term. Harvard Business Review – July/August 2012 Professor Thomas Steenburgh co-writes the article “Motivating Salespeople: What Really Works,” which examines the success some companies find in tailoring rewards to different types of salespeople, accounting for various abilities and motivations.