DANIEL PANDZA BUSINESSDESIGN
FOR SOCIAL
IMPACT!
DR (c) Daniel Pandza, Innovation EямАectiveness Consulting, Guadalajara, Jalisco 2014-04-25
1
BUSINESS-DESIGN FOR SOCIAL IMPACT Daniel Pandza, 2014-03-24
2
TECHNOLOGY BUSINESS DESIGN SOCIAL IMPACT PASSION BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
3
WHAT CAN ASPIRING
CIENTIFIC ENTREPRENEURS DO WITH THIS INFORMATION? BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
4
SHAPE DESTINY
FINANCIAL INDEPENDENCE
DECISIONS J T Z
Z-T-J = Totally f***ED UP-ZONE
PERSONAL SATISFACTION
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
5
SHAPE DESTINY
FINANCIAL INDEPENDENCE
DECISIONS J T Z
Z-T-J = Totally f***ED UP-ZONE
PERSONAL SATISFACTION
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
6
Estabilidad Econ贸mica
WHY CHOOSE IF YOU CAN DESIGN YOUR FUTURE?
J T Z
Satisfacci贸n Personal
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
7
THE MONEY-PART
IS EASY
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
8
9
iPrizE 2010 “Design Cisco´s NEXT
BILLION DOLLAR
BUSINESS MODEL” and win…
$250,000 USD BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
10
5S InnovationEffectiveness Assessment
漏 BY DANIEL PANDZA (2013)
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
11
iPrizE 2010
3,000 participants 800 Teams 1 GOAL (25 Teams fROM GDL)
WIN
$250,000 USD BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
12
800 TEAMs 16 SEMI-FINALs 8 FINALISTS 1 WINNER “Connecting the real world with the virtual world.” BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
13
Estabilidad Econ贸mica
WHAT DOES IT TAKE TO GET HERE?
J T Z
Satisfacci贸n Personal
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
14
Possibilities
THE
4P麓s
PASSION
Profits
PURPOSE
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
15
DID YOU KNOW? Autism Spectrum Disorders
YET, THE MEXICAN HEALTH DEPARTMENT DOES NOT RECOGNISE ASD AS A DISORDER…
BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
16
AUTISM sPECTRUM DISORDERS
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
17
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
18
FOSTER BASIC SKILLS
INCREASE ATTENTION SPANS
STRENGTHEN FAMILY RELATIONSHIPS
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
19
“OUR PURPOSE IS TO BUILD EDUCATIONAL TOOLS THAT EMPOWER THERAPISTS TO TREAT KIDS WITH AUTISM MORE EFFECTIVELY.”
BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
20
SEE ACADEMIC TRAINING AS WINDOW OF OPPORTUNITY
ENGINEERING
Possibilities
PASSION
CHANGE PEOPLE麓S LIVES
PURPOSE
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
21
HOW TO FINANCE
THE PROJECT? BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
22
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
23
Possibilities
PASSION
WINNING THE DELL CHALLENGE PROVIDES MORE VISIBILITY AND SUPPORT…
Profits
THE PRIZE MONEY WILL HELP THEM BUILD MORE PROTOTYPES AND INCREASE TESTING.
PURPOSE
BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
24
IT IS CRITICAL TO ASK YOURSELF THE FOLLOWING QUESTIONS… CAN I DO SOMETHING THAT I AM PASSIONATE ABOUT? HOW CAN I LEVERAGE THE RESOURCES THAT I HAVE
AT MY DISPOSAL MORE EFFECTIVELY?
FOR WHOM CAN I CREATE VALUE?
HOW CAN I CAPTURE VALUE IN RETURN? BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
25
1
BASE
DREAM & ATTITUDE
26
FAITH
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
27
28
2 STARTING POINT DEFINE THE
REALITY
29
Estabilidad Econ贸mica
WHERE IS YOUR STARTING POINT?
II
IV
I
III Satisfacci贸n Personal
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
30
3 BIG THINK
DESTINO
31
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
32
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
33
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
34
QUEREMOS
RESOLVER NUEVOs PROBLEMAs CON SOLUCIONES ANTERIORES
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
35
PARA CONVERTIRLO EN 6 ARÁBIGO
problema 1
CURVA
RECTA
ROMANO
ZIG-ZAG
¿QUÉ TIPOS DE LÍNEAS HAY?
AGREGAR UNA LÍNEA
¿QUÉ TIPOS DE 6 HAY?
36
ESCRITO
INGLÉS
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
37
HAY OTRA SOLUCIÓN
?
BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
38
?
39
PARA CONVERTIRLO EN 6 ARÁBIGO
problema 1
CURVA
RECTA
ROMANO
ZIG-ZAG
¿QUÉ TIPOS DE LÍNEAS HAY?
AGREGAR UNA LÍNEA
¿QUÉ TIPOS DE 6 HAY?
40
ESCRITO
INGLÉS
? PENSAR
QUÉ TIENE QUE VER CON
?
FUERA DE LA CAJA
BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
41
...HACIENDO LO QUE ME APASIONA? ¿QUE TIPOS DE INGRESOS PUEDO GENERAR?
¿CÓMO PUEDE GENERAR INGRESOS...
¿QUÉ ES LO QUE ME APASIONA?
BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
42
DISEÑA TU MODELO DE NEGOCIOS BusinessDesign for Social Impact · MIT Enterprise Forum Mexico 2014 · 24.03.2014
43
START WITH THE PROBLEM DESIGN YOUR GO-TO-MARKET STRATEGY DESIGN YOUR IMPLEMENT. STRATEGY
EVALUATE YOUR EFFECTIVENESS RE-DESIGN IF NECESSARY
BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
44
4 ACCIÓN
ALWAYS FOCUS ON WHAT YOU
CAN DO! 45
WHO, HOW MUCH, WHEN, CAN DO YOU DO IT?
TODAY
THIS
THIS
WEEK
MONTH
YEAR STUDY
DEFINE THE PROBLEM
VALIDATE THE PROBLEM
GENERATE IDEAS
RESEARCH CALL AN EXPERT ASK QUESTIONS
RESEARCH THE MARKET
BUILD PROTOTYPE
IDENTIFY KEY STAKEHOLDERS
GET FEEDBACK
46
THIS
PROMOTE ETC.
THANK YOU
VERY MUCH BusinessDesign for Social Impact 路 MIT Enterprise Forum Mexico 2014 路 24.03.2014
47
¿ESTÁS INSPIRADO?
¿QUIERES CONOCER MÁS? www.passionbusiness.net PRINCIPLES · BRAIN FOOD · WORKSHOPS
facebook.com/passionbusiness
48
Daniel Pandza! BusinessDesign & Innovation! daniel@danielpandza.com! www.danielpandza.com! (00521) 3312655131! ! !
The PassionBusiness Project! Founder, BusinessDesigner! www.passionbusiness.net! !
TEDxZapopan 2012! Executive Producer! www.tedxzapopan.com! http://www.ted.com/tedx/events/3798
49