World of Shorts -the Sarajevo 2012 issue

Page 67

futurology

In the design and arts world the term “democratisation of design” has long been whispered by the masses, spurned by the elite and dissected by the academics:. With the wider availability of design and production tools and the ability to share them with no need for complex distribution channels or high fees, the visual arts and design sectors have become more democratic with the progression of our “Shared World”. Instagram put photography and the ability to be seen in the hands of anyone with a phone camera, which has become the norm for mobile devices. Cameras have become slightly sidelined and mobile devices are the Swiss army knife of the tech world.

new crew of filmmak-

This intersection of the ability to share information, capture experiences and edit them on the go in real time is changing the way we view our world. The tools with which we tell our human and personal stories have shifted. Considering all these factors, namely the Internet revolution, the availability of small-scale consumer electronics and enhanced sharing platforms, the modern box office is competing with an entirely

voice. And with the ability

ers and storytellers.This, coupled with the growing global crisis that is hitting every industry hard, is creating an interesting niche for the short film format. This means that anyone with enough patience, the ability to tell a story, the right smartphone and perhaps a vintage filter is able to get their story out there. While many may judge the validity of this new democratic film industry where almost everyone has the power to do what the industry elite do, the im-

What this means for the old model is obvious. The status quo has shifted and the app might be responsible for the survival of a little artistic indulgence known as the Short Film.

This intersection of the ability to share information, capture experiences and edit them on the go in real time is changing the way we view our world. The tools with which we tell our human and personal stories have shifted.

plications are simple. It has given the average person a to touch the screen, tweak here and edit there, post to various channels simultaneously and get feedback, short films are coming into their own in a whole new way.

WOSH by Daazo.com - the European Shortfilm Centre 67


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