Editor’s Letter
Publisher Dominic De SouSa GrOuP COO naDeem HooD ManaGinG DireCtOr RicHaRD JuDD eDiToRiaL eDitOr STepHen WHiTe stephen@cpidubai.com +971 4 440 9110 CreatiVe DireCtOr RuTH SHeeHY info@ruthsheehy.com GraPhiC DesiGner GLenn RoXaS glenn@cpidubai.com COntributOrs conRaD eGbeRT, DaVe ReeDeR, KaRen YounG
Working it out
W
elcome to this month’s issue of CMME. We’re fully into 2012 mode now and already it is gearing up to be a hectic year.
Even as we put the finishing touches to the magazine, news was hitting about Sany’s acquisition of Putzmeister and XCMG’s – unconfirmed, I stress – move for a stake in SchwingStetter. Suddenly the landscape of the industry is taking on a very different shape. The questions is: how do either of these deals affect us in the region? Well, in the short term, the simple answer is probably not very much, there are corporate cultures to be integrated; objectives to be set out first. But further ahead, the mixture of European know-how and Chinese ambition means we can expect some new and unseen machines delivered in entirely new ways. Make no mistake, tackling the Middle East market is one of the reasons these deals have happened. Chinese companies have told me on many occasions that they struggle here and now they can set to work on not only capitalising on their new acquisitions’ strength here but also use existing networks to push their own ranges. The Middle East is likely to remain a compelling argument for other Chinese companies to follow suit and hit the acquisition trial too for as long as the mature markets struggle. After a couple of years of stagnation, the early signs are that the market could experience a huge amount of change in the next 12 months, so we’re not resting on our laurels and working hard to make CMME even better positioned to cover it. Much of our time in January was spent planning the next stage for the magazine and a whole raft of exciting new features not just for CMME itself but also broadening our scope online and other initiatives that will not only build on what we’ve done so far but really bring the work of construction machinery in the Middle East to life.
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Speaking to many of you over the last few weeks has convinced me that we are on the right track, but there is much more to do. Time to get busy.
stephen White, Editor, CMME
© copyright 2012 cpi all rights reserved While the publishers have made every effort to ensure the accuracy of all information in this magazine, they will not be held responsible for any errors therein.
Construction Machinery Middle east is brought to you by the team behind the Kingdom of saudi arabia’s largest construction machinery event, the Construction Machinery show. the next show takes place in Jeddah, 22-25 april 2012.
www.constructionmachineryshow.com
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CONSTRUCTION
MIDDLE EAST
February 2012