Bikini on Demand Media Kit

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BIKINI ON DEMAND

FROM YOUR STORE ...TO THEIR DOOR


WE BELIEVE IN RETAIL

OVERVIEW Bikini on Demand is a global lifestyle and e-commerce company. It connects shoppers with global boutiques through a single Internet storefront driving both in-store and online sales. From South Beach to Sydney from Maui to Manhattan Beach our boutique partners guarantee an unparalleled range of pieces to offer customers; from established swimwear brands to the most interesting new designers and one-of-a-kind styles. The Bikini on Demand platform which includes our website, mobile app, and media properties will increase in-store visitors and generate online sales.

RETAILER BENEFITS • Increase in foot traffic • Curated and well marketed swimwear, resort wear and accessories • Increase in online sales worldwide through the Bikini on Demand Platform • Increase in revenue

RETAILER MARKETING • Boutique specific digital marketing • Social media marketing/advertising • Swim Edit Magazine • Bikini on Demand TV


WANT MORE CUSTOMERS?

IN STORE The Bikini on Demand digital marketing team will drive customers to your boutique via our digital advertising, events and our in-house media properties. The Bikini on Demand team believes in our retail partners and we will do everything in our power to ensure your success.

ONLINE E-commerce orders received by Bikini on Demand will be sent and fulfilled by the appropriate boutique creating a seamless transaction between customer and store.

:60 MINUTE DELIVERY *Availble in certain markets

The service is accessible via the Bikini on Demand website and app and is fulfilled directly from boutiques in the delivery area.

SAME OR NEXT DAY Bikini on Demand will work with boutiques outside of the 60 minute delivery area to offer same day, or next day Service.


60 MINUTE DELIVERY

:60 MINUTE DELIVERY Bikini on Demand customers can choose from swimwear, resort wear and accessories that will be delivered directly from participating local boutiques in just 60 minutes - from the time an order is placed, to delivery of purchase. The service is accessible via the Bikini on Demand website and app and is fulfilled directly from boutiques in the delivery area.

MARKETS • South Beach, Miami • Waikiki Beach, Honolulu • Las Vegas - S/S 2018 • Caribbean - Fall 2017 - Curacao - Aruba - Cayman Islands - Punta Cana Dominican Republic

SAME OR NEXT DAY Bikini on Demand will work with boutiques outside of the 60 minute delivery area to offer same day, or next day Service.

• Los Angeles • Hamptons - July - August 2018


60 DELIVERY CUSTOMERS LUXURY HOTELS GUESTS

LOCAL RESIDENTS

BEACH VISITORS


MARKETING

OVERVIEW Bikini on Demand will market and promote our boutique partners, designer and brands.

SOCIAL MEDIA • FaceBook Ads • Instagram Ads and Stories • Video Posts • Pinterest • Bikini on Demand TV (YouTube Channel)

SWIM EDIT MAGAZINE • Brand Features and Advertising • Boutique Articles and Advertising • Distributed to over 200,000 fashionistas

STREET TEAMS • Promoting brands and boutiques • Fashion shows and presentations • White Glove delivery


OUR WEBSITE FEATURES

• Mobile ready • Marketed around the globe • Boutique and brand profiles


MOBILE APP REASONS CUSTOMERS WILL LOVE THE BIKINI ON DEMAND APP • Notifications of new arrivals, special promotions and sale offers • Track delivery directly from the APP • Map and directions to Bikini on Demand boutiques


SWIM EDIT MAGAZINE DETAILS SWIM EDIT Magazine is the official publication for Bikini on Demand. Swim Edit covers the latest and greatest products available for wholesale at Pop Up Swim Shop. Our publication is distributed to increase the demand for our brands to over 200,000 consumers and is available for download on Instagram with a guaranteed 300,000 impressions with the ability for local targeted engagement.

VISIT US - WWW.SWIMEDIT.COM • Boutiques Ads • Published 6x per year • Distributed digitally to over 200,000 fashionistas • Social Media locally targeted for our retailers


BIKINI ON DEMAND TV

DETAILS Bikini on Demand TV will be distibuted on YouTube, Instagram and FaceBook. Our in house production team creates content to bring a spotlight to your boutique and Bikini on Demand brands significantly increasing foot traffic and generating online sales.

PROGRAMMING • Boutique partner spotlights • Designer and brand profiles • Model Interviews • BTS of Swim Edit Magazine photo shoots • Fitness and wellness videos • Hotel and travel features


HOW IT WORKS HOW IT WORKS

STEP 1 - BOUTIQUES APPROVAL • All Boutiques must be approved by our business development department STEP 2 - INVENTORY SELECTION • Choose among our curated selection of brands - Bikini on Demand is partnered with Pop Up Swim Shop the Wholesale Showroom for Swimwear to bring carefully curated brands to our boutique partners. STEP 3 - BOUTIQUE MARKETING • Our in-house marketing team will create social media ads and content to generate store awareness and drive foot traffic and online sales. • Our design department will create your boutique micro-site on Bikini on Demand website and App. STEP 4 - SHIPPING • When a shopper places an order, it will be passed on to the boutique to complete fulfillment and shipping. STEP 5 - COMMISSION & PRICING STRUCTURE • Contact us for details.


CONTACT US

HEADQUARTERS BIKINI ON DEMAND 429 LENOX AVE. MIAMI FL. 33139 786.282.4210 INFO@BIKINIONDEMAND.COM


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