COKER COLLEGE Office of Marketing and Communications 300 East College Avenue Hartsville, South Carolina 29550-3742 w w w.coker.edu | w w w.cokercobras.com
QR CODES Quick Response (QR) codes have bridged the gap between print and digital media. With a downloadable application, users scan the two-dimensional barcodes through a smartphone camera and are instantly linked to a webpage with relevant pictures, text or videos. The codes can be found in most of Coker College’s major publications. They are also printed on business cards for both the faculty and staff. Instead of remembering a phone number or a URL, contacts simply scan the QR code and are directed to the individual’s directory page. QR codes are quickly becoming a powerful tool in higher education. They are not only crucial to marketing and advertising institutions, but can also be helpful to pro-
fessors in providing supplemental materials. The possibilities for QR codes are endless, and Coker College will continue to utilize them in the most efficient and useful ways.
WEB EXTRAS For more news, video and info, visit: coker.edu
NONPROFIT ORG U.S. POSTAGE
PAID COLUMBIA, SC PERMIT 1204