Prospectus 2015

Page 1


Our relationship with you is a partnership; your top class property and warm welcome allied with our marketing expertise and administrative experience. If you think we’re on to something, bringing together the best properties and the highest level of service, then we look forward to working with you. Simon Tregoning Chairman and founders’ son






ESTABLISHED 1977

We are a family business founded in far west Cornwall way back in 1977. Since then we’ve carefully expanded across the counties to keep up with the growing demand from our longstanding customers, building a brand that people trust. Our staff stick with us too, bringing hundreds of years of combined experience and expertise to the family fold. Our marketing is first class, with in-house teams of creatives keeping our best foot forward. When your property joins our portfolio, you become a part of the Classic story, safe in the security of our past experience and joining us on our journey to continued success in the future. And of course you can rely on us to maintain the mundane – our administrative systems are spot on, supported by our friendly staff, so payments are timed to a tee and you only need contact us for advice or guidance, never to chase us up. The secret to our success is our attention to detail; it borders on the obsessive but we’re very proud of every dotted i and crossed t.


FINDING EXCEPTIONAL HOMES

If you’ve an exceptional property and an ethos akin to our own, we’d love to welcome you to the Classic fold. A high tech apartment fits just as well as a thatched cottage, just so long as your guests say wow when they arrive. As a part of our polished portfolio, your guests will want for nothing and, as they’re the kind of people who buy into our way of thinking, will love your home as much as you do, respectfully enjoying all the little touches that make it more than just a place to stay. We’ll send your Property Manager, an expert in letting holiday cottages in your area, to make a first visit to your property. They will give you a full and honest appraisal of its suitability, guiding you on your journey to property perfection and beyond. We’ll run through any ideas you have to take it from good to great with just a few tweaks to secure those well-deserved bookings. We advise on everything, from your statutory duties to whether those curtains will work with that carpet, and with no obligation. Your local expert is there to answer any questions throughout your first year and every year thereafter, visiting your cottage at least once each season to make sure everything’s on track. And just to back us up, we are a VisitEngland Quality Accredited Agency, recognising the fact we go a little bit further, only taking on properties that meet our exacting requirements and managing them to the highest standards.





H OM E S T H AT M A KE G R E AT H O L I DAY S

We’re a people company more than a property company. We understand that a holiday is an important purchase and our job is to give the customer confidence that they will get what they expect, and more. Every customer should enjoy their experience, from the anticipation of browsing through properties, to waving a fond farewell to their new favourite holiday home. In a seemingly faceless internet age, our emphasis is on the personal touch, sending arrival details written by local experts to guide them fuss-free to your front door where a warm welcome adds to an unexpected wow. All that’s left to do is put the kettle on, feet up. And relax… Meanwhile, we work industriously behind the scenes so that everything comes together seamlessly. If there is the odd issue, think of us as your guardian angels of holiday reassurance keeping holidaymakers happy on your behalf. That said, you provide the product we rely on, so our partnership with you is paramount. It’s in our interests to make sure everyone is happy and we do that by dealing with the stressful side of holiday letting for you. We do it well – because we work hard to get things right first time, the repeat bookings come naturally, earning us our rather impressive guest return rate of over half. So we know we’re getting it right.




CL ASSIC.CO.UK

We’ve been on-line for a very long time and know what makes the internet tick. If you don’t know your Search Engine Optimisation from your Pay Per Click, don’t worry because we carefully juggle all the keywords to keep us top of the search pages. It’s a skilled business of everchanging algorithms but we’ve got it all in hand. At the end of the day it’s all about connecting with people on a personal level, inspiring an emotion whilst making it easy for guests to find what they’re looking for. So, our user-friendly Web site (that’s won awards) never sleeps, handling bookings 24/7. We’re lucky enough to have a full team of IT developers in-house who keep things running smoothly and one step ahead. Our systems are self-designed, specific and unique to us, so we know what’s going on and we’re always in control. And our bespoke Owners’ site lets you stay in control of your finances, with live bookings and availability visible at the click of a button. Check your status, peruse your questionnaire feedback and renew your contract, all in your own time.



THE NITTY GRITTY


classic cottages Leslie House, Lady Street, Helston, Cornwall TR13 8NA Booking Enquiries: Telephone 01326 555 555 Property Administration: Telephone 01326 555 500 Email property@classic.co.uk www.classic.co.uk www.classicglamping.co.uk www.classicguide.co.uk www.classicgreen.co.uk


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