5RDGVKRZ GD (QGUHVV +DXVHU HP 3RUWXJDO
M 125
$SÎV WHU HVWDFLRQDGR HP (VSDQKD 3RUWXJDO VHJXLX VH QR PDSD GH YLDJHP GR FDPL¾R LWLQHUDQWH H LQWHUDWLYR GD (QGUHVV +DXVHU 6LQHV /LVERD 0DWRVLQKRV H $YHLUR IRUDP DV FLGDGHV RQGH R VWDUEXFN GD PDUFD IRL YLVLWDGR
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(QGUHVV +DXVHU 3RUWXJDO /GD 7HO )D[ LQIR#SW HQGUHVV FRP ZZZ HQGUHVV FRP
SRU 5RV¼ULR 0DFKDGR
entrevista
HP H[SRVL¾R H HYHQWXDLV HVFODUHFL PHQWR GH GÕYLGDV 'H LJXDO IRUPD D FRQVXOWD GR SRUWHIÎOLR FRPSOHWR VREUH D DXWRPD¾R GH SURFHVVRV D OHL WXUD GH JU¼ƬFRV H YÈGHRV H[SOLFDWLYRV DWUDYÄV GR UHFXUVR DRV HFU¾V /&' H W¼WHLV IDFLOLWRX D FODUD H VLPSOHV FRP SUHHQV¾R GRV SURFHVVRV (QTXDQWR
PDUFD
UHFRQKHFLGD
SHOR IRUQHFLPHQWR GH SURGXWRV GH $ YLDJHP FRPHÂRX QR GLD GH PDLR HP 6LQHV FRP R DSRLR GD (7/$ s (VFROD
LQVWUXPHQWD¾R SDUD D DXWRPD¾R
7HFQROÎJLFD GR /LWRUDO $OHQWHMDQR YLDMDQGR QR GLD VHJXLQWH SDUD R 3DUTXH GDV
GH SURFHVVRV LQGXVWULDLV D H[SRVL¾R
1DÂÐHV HP /LVERD 0DWRVLQKRV VHJXLX VH QR SHUFXUVR GH YLDJHP RQGH R FDPL¾R
LWLQHU¼ULD GH VROXÂÐHV SDUD D LQGÕV
HVWDFLRQRX QR GLD QD $YHQLGD GD /LEHUGDGH 2 ƬP GD H[SHGL¾R PÎYHO IH] VH
WULD TXÈPLFD ¼JXD SRW¼YHO H UHVÈGXRV
QD FLGDGH GH $YHLUR D GH PDLR MXQWR DR (VW¼GLR 0XQLFLSDO GD FLGDGH
DOLPHQWRV H FLÅQFLDV GD YLGD SHUPLWLX GH LJXDO IRUPD PRVWUDU GH TXH IRUPD R NQRZ KRZ GD HPSUHVD Ä DSUHHQ
(P TXH FRQVLVWH R 5RDGVKRZ GD (QGUHVV +DXVHU"
GLGR H DSOLFDGR $ DGHV¾R PDFLÂD
&RQVLGHUDQGR VHU XPD IRUPD LQRYDGRUD GH UHVSRQGHU FRP SURQWLG¾R »V VROLFLWD
GH SURƬVVLRQDLV JDUDQWLX R VXFHVVR
ÂÐHV H SHOD SULPHLUD YH] D (QGUHVV +DXVHU WRPRX D LQLFLDWLYD GH LU DR HQFRQWUR
GHVWD HGL¾R GR URDGVKRZ GD
H HVWDU PDLV SUÎ[LPR GRV VHXV FOLHQWHV VHP TXH HVWHV WLYHVVHP GH VH GHVORFDU
(QGUHVV +DXVHU 3RUWXJDO TXH SURFX
D IHLUDV SDUD SRGHUHP FRQKHFHU DV FDUDWHUÈVWLFDV H QRYLGDGHV GRV SURGXWRV GD
URX FRP HVWD LQLFLDWLYD VROLGLƬFDU D
PDUFD 3DUD R HIHLWR IRL VREUH URGDV TXH D H[SRVL¾R FKHJRX DRV VHXV FOLHQWHV
VXD SUHVHQÂD QR PHUFDGR SRUWXJXÅV
&RP XPD VXSHUIÈFLH GH H[SRVL¾R GH P R URDGVKRZ GHVWLQDYD VH DRV UHVSRQV¼YHLV SHOD TXDOLGDGH HQHUJLD SURGX¾R H PDQXWHQ¾R 'LVSRQGR GH XPD YLV¾R JOREDO D LQLFLDWLYD UHYHORX VH XPD RSRUWXQLGDGH GH DFHVVR DRV HTXL SDPHQWRV GD PDUFD SULQFLSDOPHQWH »V PDLV UHFHQWHV LQRYDÂÐHV WHFQROÎJLFDV
p&ULVH Ä XPD SDODYUD IRUD GR QRVVR GLFLRQ¼ULRq