Internet Marketing Promotion

Page 1

LOGO

Different Ways of Website Promotion New Age of Internet Marketing


Internet Marketing Strategies

1

Search Engine Optimisation

2

Social Media Marketing

3

Video Production

4

Article Writing

Company Logo


How can I do seo for my site? ON Page & OFF Page On Page Optimisation Title Optimisation Meta Tags Optimisation Keyword Optimisation Important HTML Tags Image Optimisation Link Optimisation

Off Page Optimisation Local listing (Geographically) Video Promotions Business Reviews Document Sharing Article Submission Social Networking

Company Logo


Search Engine Optimisation (SEO)

Search Engine Optimisation is the process of increase the traffic and visibility of Website in different SERP's (Google,Yahoo, Bing & more..) As an Internet marketing strategy, SEO considers how search engines work, what people search for, the actual search terms or keywords typed into search engines and which search engines are preferred by their targeted audience.

Company Logo


SEO Hierachy of Needs

Usability & Web Design Keywords & Content Link Development

Site Architecture & On page Elements

Analytics & Web Intelligence Company Logo


Internet Marketing Tool Kit

Channels Website Online Ads Email Blogs Podcasting

Technology Personalizaton Search Site Merachandizing CRM System Brand Reputation

Company Logo


Marketing On Multiple Channels

Web

Articles

Social Media

Email

Videos Blogs

Company Logo


What Factors Do You attribute to Traffic Increase ?

Blogging (unique content)

42.33%

SEO Social Media (e.g – Facbook, twitter, linkedin Paid Ads (e.g – PPC, Google Adwords)

30.10%

20.86%

6.62%

Company Logo


LOGO

www.koenigwebdesign.com


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.