Video Marketing Blunders and How to Avoid Them

Page 1

Video Marketing Blunders and How to Avoid Them

fixing bad online reviews The new marketing trend that is becoming popular all over the web is video marketing. Online marketers are starting to use video in a variety of different ways since they have begun to learn the real power and potential of video. While videos can get you lots of exposure and help you reach out to your target market, there are some things that you need to keep in mind to make sure you succeed. Your campaign will turn into a complete failure if you commit the same errors that so many others do. Given below are three such common video marketing mistakes that you should avoid at all costs. 1) Don’t make the mistake of ignoring YouTube. Some of the latest video sharing sites may appear hipper and flashier than YouTube, so many marketers are turning their attention to them. It’s fine to upload your videos to these new sites, but you can’t afford to neglect YouTube when you do this. Aside from the fact that YouTube began the whole online video phenomenon, it still gets far more traffic than any other site of its kind. There’s no surer way of putting a good video in front of people than by having it on YouTube. You can easily get lots of attention if you know the fundamentals of making videos that people like. When you plan your video marketing strategy, don’t overlook what YouTube can do in terms of reaching your niche market. 2. Another error you need to avoid at all costs is not having a clear marketing strategy. It’s like trying to get to a certain place without having a road map or any instructions. The main goal of a strategy is to clearly plan what needs to be done and when. Now, this doesn’t mean that you should have a very complex strategy in place. Having a good strategy is important once you start creating and distributing your videos so you can have backup plans in place and will know what to expect.

1/2


3. Since it can take some time for your video to become popular, expecting speedy results from video marketing is a big mistake. You need to promote it and take the right action for it to become popular. All your marketing efforts will be in vain if you try to push the video. Give it time before you start seeing results. Understand and analyze how your video is performing and if you need to do something extra. It takes a while to see traffic from video marketing, much like search engine optimization. Patience will gain you all the benefits you are looking for. You can use video marketing to expand your online business and get more targeted traffic, but you have to be careful not to make the mistakes outlined above. The best way to work with any marketing techniques, including video marketing, is to test and track your results carefully. When it comes to making videos that succeed, there’s no magical solution that works every time. You have to do some experimenting to find out what brings you the best results. Just remember that the more you prepare and do your homework, the easier it will be for you to avoid such mistakes. Reputation5starMarketing 226 Esplanade San Clemente Ca 92672 (949) 423-6476 (909)257-8271 Reputation5starmarketing.com Info@1palmmarketing.com Topic: Video Marketing Blunders and How to Avoid Them http://www.youtube.com/user/websitehelpoc reputation management Tweet reputation marketing Video Marketing Blunders and How to Avoid Them

2/2 Powered by TCPDF (www.tcpdf.org)


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.