Cycle 1, phase 2 Designing Concept The aim is to develop concepts or rough prototypes based on the constructed needs from the former phase. The concepts need to be detailed enough for the user to understand the basic objective with the functions. Questions that need to be discussed in the concept design phase are for example: Which user expressions are most relevant? 11001101000110101011100011111001010101100010101101101011101001 11001101000110101011100011111001010101100010101101101011101001
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Use methods and tools to support the creative process of creating new concept ideas. These methods can be for example: Future Workshops, Brainstorming, Method 365, Experience Prototyping, Innovation by Boundary Shifting, or other informal techniques to remove fixations. The main objective is to look beyond the immediate vision that comes to mind and to do that with the users’ expressions in focus. Aim to develop different concept ideas.
On what level should the concept be described to illustrate and transfer users needs?
Use methods such as Scenarios, Mock-Ups, Storyboards, Films, Visual Narratives.
How are the Key Principles adressed in this phase? Iterate in the process to make the concepts more detailed.