products that is at the forefront come from user innovations. In addition, the amount of ideas that users render as well as the heights of the innovative ideas are greater than those rendered by developers. Users can also be involved and have influence on innovation processes for democracy reasons, learning reasons or economical reasons. Adding to that is the emerging trend of customers and users who want the opportunity to influence products and services. For instance, Nike involves customers in developing and designing shoes. The trend of letting customers and users influence companies’ services can be expected to grow. Based on the reason for participation, the value to be achieved from participation is obviously varying. It is prudent to define and explain the concept as clearly as possible when applying a Living Lab approach. How can it be implemented in Living Labs? To take the step from participation or involvement to influence, domain experts’ and users’ needs and ideas should be clearly traceable in concepts, prototypes, and the finished product. One important issue that Living Labs need to manage is how to assure that participation, influence, and responsibility among different partners are balanced and harmonised with each other and with the ideology of the user influence of the project.
Realisation of feedback
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