Volume XLII, Number 6 • July/August, 2021
Patriotic Attractions page 8
Gaming and Entertainment page 11
Special Features on Demand page 14
Black Mountain, NC page 16
He walked the line with Johnny Cash. For the last 34 years of his life, Johnny Cash enjoyed a deep friendship with Billy Graham. They often fished together, prayed together, and proclaimed the Good News of Jesus Christ to thousands together. Their Gospel message transcended culture, age, politics, and race— and touched music legends, sports heroes, movie stars, presidents, and people just like you. Bring your group to the Billy Graham Library in Charlotte, N.C., and invite them to see for themselves. It’s part movie, part exhibit, and
totally i nsp i ri ng.
©2021 BGEA
A ministry of Billy Graham Evangelistic Association
contents
JULY/AUGUST 2021 Volume XLII, Number 6
STAFF
Editor & Publisher . . . . . . . . Larry Plachno Business Manager . . Nancy Ann Plachno Typesetting/Page Layout . . Sherry Mekeel Web site . . . . . . . . . . . . . Jake Ron Plaras Advertising . . . . . . . . . . . . . . . Sara Morris
8 16 11
14
Bus Tours Magazine 9698 W. Judson Road Polo, Illinois 61064-9015 Phone: (815) 946-2341 Fax: (815) 946-2347 Web site: bustoursmagazine.com Facebook: https://www.facebook.com/ bustoursmagazine Advertising
Central/International West
midwest@busmag.com – (815) 946-2341 Midwest
jim@henryhousemedia.com – (847) 809-6931
Northeast
midwest@busmag.com – (815) 946-2341
Features 4
16
20
BUZZ ON THE BUS news and items of interest for bus tour planners.
BLACK MOUNTAIN, NORTH CAROLINA Looking for something different? Black Mountain, north Carolina offers an interesting alternative and is easy to reach.
9-11 REPRISE our editor notes the comparison between the return to normalcy following the 9-11 tragedy and the current return following the pandemic.
And More 19 22
SOCIAL MARKETING FOR TOURISM
by Catherine Heeg
ADVERTISERS INDEX
Guides 8
11
14
PATRIOTIC ATTRACTIONS Bus tour passengers love to visit patriotic places. Here we look at the start of the american revolution, the story of the atomic age and the u.s. naval academy.
GAMING & ENTERTAINMENT atlantic City offers gaming and more while rocky gap Casino in the appalachian Mountains has been a popular stop for groups. outlets of Mississippi is the state’s largest shopping outlet.
SPECIAL FEATURES ON DEMAND Located inside a state park, the starved rock Park and Lodge located on the illinois river offers numerous activities for groups. The Basilica & national shrine of our Lady of Consolation provides an ideal stop for faith based tours.
The editorial staff at Bus Tours Magazine are always looking for news items and editorial material on places that want bus tour groups to stop. Please phone (815) 946-2341 or send material to editorial@busmag.com.
Southeast
tourgroups@busmag.com – (815) 946-2341 ddunay@busmag.com – (201) 781-6133
COVER PHOTO
atlantic City has been a popular bus tour stop for generations. While best known for its gaming options, atlantic City also offers a wide range of other activities including restaurants, shopping and entertainment. Here is atlantic City’s famous steel Pier. MeeT aC. BUS TOURS MAGAZINE (ISSN 0199-6096) is published six times annually by National Bus Trader, Inc., 9698 W. Judson Road, Polo, Illinois 61064. Subscriptions, $15 (in US funds) annually, Canadian & International $20 (in US funds). Printed in U.S.A. Periodicals postage paid at Polo, Illinois 61064 and at additional mailing offices. POSTMASTER: Send address changes to BUS TOURS MAGAZINE, 9698 W. Judson Road, Polo, Illinois 61064. Change of Address: Please send old mailing label (or old address and computer number) as well as new address. Advertising: Display advertising rates sent on request. Advertising deadline is the last day of the second month preceding publication. Founded in 1979, BUS TOURS MAGAZINE is the oldest independent magazine in the bus and group tour market. Circulation includes bus and group tour planners in the United States and Canada regardless of affiliation or whether commercial, private or corporate or group leader. The contents of this publication may not be reproduced either in whole or in part without the written consent of the publisher. The name BUS TOURS MAGAZINE and the logo incorporating the passengers, bus and destinations are trade marks of National Bus Trader, Inc.
Bus Tours Magazine / July, 2021 • 3
Buzz on the Bus News and notes for bus tour planners Mark Twain House & Museum
required for dinner service open daily from 4:30-9:00 p.m. In addition,
Come visit The Mark Twain House & Museum. Located in Hartford,
the deli will be open daily from 5 a.m. to 9 p.m. for grab-and-go items
Connecticut’s historic West End, The Mark Twain House & Museum
for breakfast, lunch and dinner. Grab-and-go breakfast options will
is the home where Samuel Clemens (Mark Twain) lived with his family
include baked goods, breakfast burritos and barista-brewed coffees;
from 1874 to 1891. It is in this home that Twain worked on many of
lunch and dinner options will include salads, pizzas and sandwiches.
his most well-known writings, such as The Adventures of Tom Sawyer,
Reservations for the 2021 summer season are strongly recom-
Adventures of Huckleberry Finn, A Connecticut Yankee in King Arthur’s
mended. Online reservations will be available beginning at 7 a.m.
Court and many more. The museum offers hour-long guided tours, led by a trained historic interpreter, that encompass all three floors of the 25-room Victorian
MST; phone reservations will be available beginning at 8 a.m. MST by phoning (877) 386-4383. Grand Canyon Lodge – North Rim is the only lodging inside the
mansion. Prior to, or following their tour, guests are invited to explore
National Park on the North Rim. Located at Bright Angel Point, the
the museum center on their own where they can enjoy the exhibits,
Lodge was declared a National Historic Landmark in 1987.
watch a short
The original Lodge was constructed in 1928 and burned in 1932.
film, and grab a
The current Lodge was rebuilt in 1937 using as much of the original
souvenir or two
structure as possible. Here guests may enjoy the quiet serenity of the
in the museum
North Rim while enjoying comfortable guest rooms and cabins. The
store.
cabins were constructed in the 1930s and 1940s. While restrooms and showers have since been added, these cabins retain their original
Groups of 10 or
more
will
receive a discounted rate and
Mark Twain House & Museum
rustic charm. To this day, not one of the cabins has a television or radio. The Lodge Dining Room serves breakfast, lunch and dinner daily. It features regional cuisine; all-natural beef and poultry products
will have the opportunity to book a catered lunch. The Harriet Beecher
are antibiotic and hormone free and the wine list showcases American
Stowe Center is situated next to The Mark Twain House & Museum,
organic selections available by the glass. Meanwhile the Gift Shop
and groups can arrange to see both homes while visiting the Nook
purveys Grand Canyon souvenirs, clothing and accessories. Free bus,
Farm neighborhood. Your group will enjoy a cultural immersion that
truck and RV parking is available. For more information about the
is rich in history, literature, and art.
lodge, visit grandcanyonforever.com or facebook.com/grandcanyon-
For more information and to book your group tour, you can contact
northrim.
the museum by e-mailing grouptour@marktwianhouse.org, by phoning (860) 280-3130, or by visiting marktwainhouse.org.
Grand Canyon Lodge North Rim Grand Canyon Lodge North Rim opened for the 2021season on May 15. Offering extraordinary views from its position just above the canyon, the lodge is currently fully booked through Aug. 1. Sitting at an elevation of more than 8,000 feet, the tranquil North Rim receives just one-tenth of the visitation of the South Rim and is known for its recreational activities including hiking trails, mule rides and exploring the local flora and fauna. The gift shop and dining room also opened for the 2021 season. For breakfast, the lodge will offer a served breakfast buffet featuring a gourmet egg station from 6:30-9:30 a.m. Reservations will be 4 • Bus Tours Magazine / July, 2021
Grand Canyon Lodge North Rim
Buzz on the Bus National Railroad Museum
People can take a look at some of these really cool techniques and processes that usually happen behind the scenes and they never get to see,” said Zach Randall, manager of the Florida Museum’s imaging lab and creator of most of the images featured in the exhibit. “Science can be very intimidating to some people. The idea here is to explain the mystery behind some of these processes by using images and videos that people can connect with visually.” The exhibit features a video of Randall demonstrating both clearing and staining and CT scanning, giving visitors a look at the process of these two skeletal preparation techniques. The actual specimens depicted in the scans are also on display, along with the pros and cons of both preservation methods. iPads with interactive skeleton models of a lined seahorse and shovelnose sturgeon give guests another uncommon look at life under the sea.
National Railroad Museum
Some of the images in this exhibit were created from CT scan data
Located in Green Bay, Wisconsin, along the shores of the Fox River,
made available through the Florida Museum’s openVertebrate The-
the National Railroad Museum is home to some of the most famous
matic Collection Network (oVert), a collaborative initiative funded
trains in American history. Visitors from all over the world come to
by the National
explore permanent exhibits like the Dwight D. Eisenhower Locomotive
Science Founda-
and Command Cars, the Union Pacific Big Boy #4017 and the largest
tion. oVert pro-
display of Drumheads.
vides thousands
In addition to the permanent exhibits, the National Railroad
Florida Museum
of open-access
Museum hosts an annual temporary exhibit in the Museum’s Fuller
CT
Hall. Signals and Signs: Railroad Safety is a one-year temporary exhibit
specimens from
featuring historical signals, signs and other railroad safety artifacts
museum collec-
highlighting historical stories that lend to the need for railroad safety
tions across the
measures and how safety has evolved.
country to the general public. The exhibit also highlights ways edu-
scans
of
A complementary component to Signals and Signs: Railroad Safety
cators and artists have used these scans, such as 3D-printing snake
exhibit includes a permanent outdoor display of signals donated by
and frog skulls for classrooms and creating a giant frog sculpture fea-
CN from the railroad’s Shawano Junction in Neenah, Wisconsin. It
tured in a Carnegie Museum of Art exhibit.
features four signal heads, six signal stands, five railroad bungalows and two crossing gates.
For more information, visit floridamuseum.ufl.edu/exhibits/innerbeauty.
Dedicated to inspiring life-long learning by providing dynamic educational opportunities through the preservation of railroad objects,
Chicago Architecture Foundation Center (CAFC) River Cruise
engaging exhibits and innovative programs, it is the only Congressionally designated national museum in the Upper Midwest. The
Ranked the #1 boat tour in Chicago based on TripAdvisor user
National Railroad Museum is open year-round and offers train rides
reviews, the 90-minute CAFC River Cruise is the most in-depth, authentic
from May through October. For hours of operation and more infor-
architecture river cruise available and is lauded as a “must-do” activity
mation, visit nationalrrmuseum.org.
when visiting Chicago. Exciting new buildings with cutting edge design elements continue to
Florida Museum Visitors to the Florida Museum of Natural History’s latest gallery
rise along the river including the recently
exhibit can take a uniquely artistic look into the museum’s fish col-
completed St. Regis
lection.
(Vista) Tower, the
Inner Beauty: Skeletons Revealed from the Museum’s Fish Collection
city’s third tallest
reveals rarely-seen views of the museum’s fish specimens. Vibrant,
structure, and the
colorful images showcase the results of two techniques used in mod-
refurbished riverfront
ern preservation science: clearing and staining and CT scanning.
Old Post Office. Tour
CAFC
Bus Tours Magazine / July, 2021 • 5
Buzz on the Bus guests will leave the cruise inspired by the city’s wide variety of archi-
A one-of-a-kind cocktail experience, Happy Half Hour cabins
tectural styles – which glide by as you travel down all three branches of
aboard the High Roller Observation Wheel include an open bar and
the Chicago River – including art deco, neoclassicism, mid-century
bartender for one full 30-minute rotation of the wheel. While sipping
modernism and postmodernism.
cocktails, guests will take in the magnificent 360-degree views of the
Boarding and Ticketing information
Half Hour cabins can accommodate up to 10 guests. All guests must
Las Vegas Strip and beyond from as high as 550 feet in the air. Happy
All cruises depart from the Chicago's First Lady dock on Chicago's
be age 21 or older.
Riverwalk at Michigan Avenue and Wacker Drive and offer unparal-
For more information, go to TheLINQ.com or the Caesars Enter-
leled, Instagram-worthy photo opportunities. Guests enjoy the expe-
tainment Las Vegas media room Find @TheLINQ on Facebook and
rience with spacious open-air top deck seating, with 360-degree
follow @LINQPromenade on Twitter and Instagram. (Hashtags: #LIN-
views of Chicago’s glittering skyscrapers, and include climate-
QLife, #RevolveVegas, #HighRollerVegas).
controlled interior salons with large oblong windows, upscale
WonderWorks
restrooms, and full-service bars. The CAFC River Cruise aboard Chicago’s First Lady departs from Michigan Avenue Bridge at Wacker Drive on Chicago's Riverwalk just three blocks north of Millennium Park. A blue awning marks the entrance to the stairway leading to the Chicago Riverwalk docking area. Discounted self-park is located at 111 East Wacker Drive. Guests with limited mobility may find an ADA ramp located at Chicago’s Riverwalk at State Street and Wacker Drive, and limited mobility dropoff directions can be found at CruiseChicago.com. Groups of 10 or more may reserve in advance by contacting the group sales department at grouptours@architecture.org or by phoning (312) 322-1131. Chicago’s First Lady Cruises’ fleet of yachts may be chartered on a private basis complete with custom food, beverage and a docent-led tour. More information can be found at CruiseChicago.com or by phoning (847) 358-1330.
WonderWorks Branson New Exhibit on Earthquakes
For more information on Chicago’s First Lady Cruises or the
WonderWorks Branson has an array of exhibits that help educate
Chicago Architecture Center visit CruiseChicago.com or
people about science, with the latest exhibit on earthquakes called
Architecture.org/cruise.
Good Vibrations having opened on May 28. Good Vibrations will spotlight Tuckaleechee Caverns and how they document seismic activity
High Roller Observation Wheel
around the world.
For the first time since July 2020, the High Roller Observation Wheel
“Most people don’t realize just how important it is for us to be able
will reintroduce its enormously popular Happy Half Hour experience
to detect the shifting of tectonic plates around the world,” says Brenda
on Monday, March 29.
High Roller Observation Wheel
Dent, general manager at WonderWorks Branson. “This new earthquake exhibit shows people what this special place is doing, how it was created and why their work is so important.” The Tuckaleechee Caverns, located in Townsend, Tennessee, measure worldwide seismic activity. It does so with such precision and accuracy that the federal government took notice and gets the information that is collected. The caverns detect seismic activity 24/7 and instantly send the information to the Department of Defense; Geneva, Switzerland; and Vienna, Austria. The information is collected so quickly that it can be relayed to these places within 300ths of a millisecond. The new earthquake exhibit at WonderWorks Branson will help visitors gain a better understanding of earthquakes, seismic activity and the tectonic movement around the planet. The exhibit meets the
6 • Bus Tours Magazine / July, 2021
Buzz on the Bus educational standards on earthquakes and seismic activity and pro-
free people who lived and worked at this Georgetown landmark. By
vides the information to learners in a fun environment.
examining their legacy, Tudor Place challenges itself and its visitors
Good Vibrations exhibit is one of many that WonderWorks Branson
to celebrate the triumphs and to confront the complexities of the past.
offers that cover STEAM (science, technology, engineering, art, and
Along with the legacy of enslavement are stories of freedom,
math) topics. Other STEAM-related programs offered include virtual
like that of John Luckett who escaped bondage in Virginia during
learning labs, science fair partnership opportunities, science fun facts
the Civil War before being hired as the gardener at Tudor Place in
and hands-on experiences with each visit.
March 1862 – a position he held for more than 40 years. Featured
Additionally, there is a military section that honors those who pro-
on the Georgetown African American Historic Landmark Project
tect and serve our country. This space highlights STEAM-related job
Web site is the story of Hannah Pope, the child of enslaved maid
opportunities in the military and showcases some of the technology
Barbara Cole and a member of the Peter family. She gained her
used in the Army. This section includes interactive exhibits, military
freedom after being sold to a Georgetown neighbor in 1845. Pope
artifacts and a theater showing of a short film, titled American Pride.
and her husband Alfred Pope remained in Georgetown where they
WonderWorks Branson also offers group activities. Located at
raised a family of 10 children and became prominent members of
2835 W. 76 Country Boulevard, it’s the company’s sixth and largest
the community.
location. Some of the exhibits include a bubble room, Professor Won-
Tudor Place preserves the stories of six generations of descendants
der’s adventure, interactive sandbox, illusion art gallery and X-treme
of Martha Washington, and the enslaved and free people who lived
360 bikes. The fun indoor amusement park offers 46,000 square feet
and worked at this National Historic Landmark. A model of Federal-
of family-friendly engaging activities, as well as two cafes. It is open
period architecture, the historic house holds more than 18,000 dec-
365 days per year, from 10 a.m. to 9 p.m., with varying hours through-
orative objects, including the largest Washington Collection outside
out the seasons. Visit the Web site at wonderworksonline.com/bran-
of Mount Vernon. Tudor place sits on 5 ½ acres in the heart of George-
son for more specifics.
town. Groups enter through the front gates at 1644 31st Street NW. Tudor Place is open Saturdays and Sundays from noon-4 p.m. Visit
Tudor Place Historic
tudorplace.org for more information.
q
House & Garden Tudor Place Historic House & Garden and the Georgetown African American Historic Landmark Project announced June 18, the placement of a marker identifying Tudor Place as a site with stories about the free and enslaved African Americans who worked in, lived in and assisted in building Georgetown. The Georgetown African American Historic Landmark Project places markers on Georgetown African American historic landmarks commemorating the enslaved and free African Americans’ contributions to the Georgetown community. A bronze, six-inch circular disk affixed at the entrance to Tudor Place acknowledges the legacy of slavery at Tudor Place, consistent with the organization’s mission to preserve the stories of six generations of descendants of Martha Washington and the enslaved and
Tudor Place Historic House & Garden
Bus Tours Magazine / July, 2021 • 7
Town of Lexington
Patriotic Attractions Town of Lexington, Massachusetts Sit back, relax and allow the costumed
Experience what life was like in revolu-
The Nuclear Museum was established in
tionary times and make your own history in
1969, located in Albuquerque, New Mexico,
Lexington.
on Kirtland Air Force Base until it was forced
step-on guides to transport your guests back in time to April 19, 1775. You will explore the notable sites and historic houses around Lexington Battle
to close its doors on 9/11 due to heightened
The National Museum
security measures. The museum temporarily
of Nuclear Science & History
relocated to Old Town until it opened its new,
The National Museum of Nuclear Science
permanent home in Southeast Albuquerque,
Green, Minuteman National Park and the
& History is a Smithsonian-affiliated, nation-
Old North Bridge in Concord, as they relate
ally-accredited museum, and it is the only
The National Museum of Nuclear Sci-
to this historic day. Or, create your own cus-
congressionally-chartered museum in its
ence & History’s mission is to serve as
tom itinerary. Tours are available seven
field. This non-profit, 501c3 is an intriguing
America’s resource for nuclear history and
days per week.
place to learn the story of the Atomic Age,
science. The museum presents exhibits and
in April 2009.
To book a step-on guide and create cus-
from early conception, the Manhattan Project
quality educational programs that convey
tom tour contact Casey Hagerty, tourism
and the Cold War, to today’s peaceful uses
the diversity of individuals and events that
coordinator, at (781) 698-4568 or e-mail
of nuclear technology.
shape the historical and technical context
chagerty@lexingtonma.gov. 8 • Bus Tours Magazine / July, 2021
of the nuclear age.
Guide: Patriotic Attractions This unique museum hosts exhibits, permanent and temporary, every year. Permanent exhibits focus on history and sci-
National Museum of Nuclear Science & History
ence, including topics such as WWI and the Cold War, nuclear medicine, nuclear energy, an engaging science area for children, nuclear waste transportation, uranium mining and a nine-acre outdoor exhibit area with airplanes, missiles, military vehicles and a nuclear submarine sail. The outdoor exhibit area known as Heritage Park displays such artifacts as the B29 Superfortress, B-52B Stratofortress, MiG21, and the F-16 Fighting Falcon. These historic airplanes, along with many others, can be seen with the museum’s replica of the Trinity Tower – the 100-foot steel tower that held the world’s first Atomic Bomb during detonation at White Sands Missile Range in New Mexico in 1945. The museum strives to present, through
nuclear science – past, present and future –
It is a place to learn, think, imagine and draw
along with the stories of the field’s pioneers.
your own conclusions.
its exhibits, the diverse applications of
EXPERIENCE
MASSACHUSET TS
TAKE A RIDE THROUGH HISTORY!
MAKE HISTORY IN LEXINGTON!
Sit back, relax, and allow our costumed step-on guides to transport your guests back in time to April 19, 1775. You’ll explore the notable sites and historic houses around Lexington Battle Green, Minuteman National Park and the Old North Bridge in Concord. Or, create your own custom itinerary! Tours available seven days per week. To book a step-on guide and custom tour contact: Casey Hagerty, Tourism Coordinator 781-698-4568 or email at chagerty@lexingtonma.gov.
Check Out Our NEW Visitors Center! All tours depart from our new Visitors Center, 1875 MASSACHUSETTS AVENUE, LEXINGTON Discover unique Gifts and Souvenirs in our renovated Gift Shop! Restrooms are available.
Bus Tours Magazine / July, 2021 • 9
Guide: Patriotic Attractions The National Museum of Nuclear Science & History is open daily from 9 a.m. to 5 p.m.
will be commissioned as either an Ensign in the United States Navy or a Second Lieutenant in the United States Marine Corps and serve as officers for at least five years of service.
U.S. Naval Academy
The best way to truly experience the U.S. Naval Academy is to take
Visitor Center
a Historical Walking Tour, led by our professional and certified USNA
Annapolis, Maryland
Guides. Tours of the Academy bring the Navy’s history and traditions
Annapolis is home to the United States Naval Academy, founded on October 10, 1845 by Secretary of the Navy George Bancroft. The mission of the Naval Academy is, “To develop Midshipmen
to life. Visits to the Yard begin at the Visitor Center overlooking the Annapolis Harbor, featuring an Information Center, Quarterdeck
morally, mentally and physically and to imbue them with the highest
exhibits, a free film in the theater, and shopping. At the USNA Gift
ideals of duty, honor
Shop you will find the best selection of official USNA, Navy and USMC
and loyalty in order to
tax-free clothing, hats, gifts and souvenirs.
graduate leaders who
Bus tour passengers may choose between two on-site dining
are dedicated to a
options. The Drydock Restaurant, located in historic Dahlgren
career of naval ser-
Hall, welcomes groups of all sizes for boxed lunches and offers
vice and have potential for future development in mind and char-
deli sandwiches, salads, pizza, snacks and beverages. E-mail
acter to assume the highest responsibilities of command, citizenship
drydock@usna.edu to make group-rate reservations. For a full-
and government.”
service dining experience, The Alley Restaurant at the Naval Acad-
The Brigade of Midshipmen are offered 26 majors and will graduate
emy Club is the site for a leisurely lunch. Enjoy the daily buffet or
with a Bachelor of Science degree. Midshipmen also study subjects
order off the menu. Make reservations by e-mailing
such as cyber security, seamanship, navigation, tactics, naval engi-
catering@usna.edu.
neering, naval weapons, leadership, ethics, military law, and small arms and drill during the four-year program. Upon graduation, they
For more information visit usnabsd.com/for-visitors or phone (410) 293-8113.
TOURS 877-975-3171 GROUP RATES | TRAM TOURS | CAFÉ | GIFT SHOP | FREE MOTORCOACH PARKING
1000 East Beltline Avenue NE, Grand Rapids, Michigan 49525
MeijerGardens.org • @MeijerGardens
10 • Bus Tours Magazine / July, 2021
q
Gaming and Entertainment
Atlantic City Experience Atlantic City
name a few. Need outdoor attire, equipment
time is a good time to visit Atlantic City and
From top-notch dining experiences, lux-
or accessories? Bass Pro Shops is the ultimate
the surrounding areas.
ury hotel accommodations, entertainment
outdoor world and offers the area’s largest
If you are winding down after a long day
and more, Atlantic City has more than
selection for hunting, fishing, camping, boat-
or meeting up with a few family and friends,
enough to make it a perfect and safe get-
ing and more.
Atlantic City offers a host of happy hour spe-
away.
Did you know that Atlantic City is home
Is sports more your speed? Atlantic City’s
to more than 50 murals? Stories behind the
cials suitable for all budgets. Sip, sample and let the conversations flow.
land-based sportsbooks is the hottest game
artists’ works are as touching and moving
With so much going on, it is no wonder
in town. From the Boardwalk to the Marina
as the murals they create, and these per-
Atlantic City was named in the Top 3 Fall
District, fans cans can pick their favorite
manent public works of art show the heart-
Travel Destinations by Tripadvisor.
teams, relax in plush seats and enjoy the
beat of Atlantic City. A few of the unique
We offer complete Atlantic City informa-
action on multiple LED screens. With eight
and beautiful pieces include, “Before I Die”
tion and knowledgeable staff to assist you.
of Atlantic City’s nine casinos offering
which features fill-in-the-blank lines where
For
sports betting, no sporting event is likely
a person can add their bucket-list item to
touratlanticcity.com.
to be missed.
the wall and the “Jelly Fish,” an optical illu-
Shopping never goes out of season and
sion mural where the tentacles of the jel-
Atlantic City’s Tanger Outlets The Walk on
lyfish appear to move when using red and
Michigan and Atlantic Avenues features 50
blue 3D glasses.
more
information,
visit:
Rocky Gap Casino Resort Rocky Gap Casino Resort, nestled in the Appalachian Mountains, offers award-win-
national retail brand outlet stores such as
Whether a tour at one of the region’s
ning restaurants, spaciously distanced out-
Michael Kors, Coach, Kate Spade New York,
historical wineries or a trip to nearby
door activities, luxurious amenities, a high-
Under Armour and Victoria’s Secret just to
Smithville Village for its quaint shops, any
energy casino and an abundance of meeting Bus Tours Magazine / July, 2021 • 11
Guide: Gaming and Entertainment Rocky Gap Casino Resort
and event spaces, all set to the natural beauty of Rocky Gap State Park. Located about two hours from Washington, D.C., Baltimore and Pittsburgh with easy access from Exit 50 on Interstate 68, Rocky Gap offers a picturesque retreat for an adventure-filled getaway, a corporate event or family reunion. Throughout much of the year, Rocky Gap Casino Resort is an outdoor playground, with a boathouse on the lake to rent pedal boats, canoes, kayaks and stand-up paddleboards. Fishing is another popular activity, as is bird watching. Plus, there is plenty of adventure year-round at Rocky Gap’s award-winning casino, where there are thrills to be had playing slot machines as well as at exciting table games. Recently named one of Golfweek’s “Best Casino Courses” and Maryland’s only Jack Nicklaus Signature Golf Course, Rocky Gap Golf
Rocky Gap’s exceptional dining includes
and features a curated wine list—plus, its
Course is a 7,000-yard, par 72, 18-hole course
the resort’s new high-end restaurant, Lake-
crowd-pleasing Maryland crab cakes.
with five tee boxes at each hole to allow players
side Grille. Overlooking the lake, Lakeside
Other restaurants include Signatures Bar
to adjust according to their handicap.
Grille specializes in steaks, chops and fish
& Grill, which offers a clubhouse atmos-
Bus Tours welcome LEARN MORE ABOUT OUR DAY AND OVERNIGHT BUS PACKAGES RESERVE TODAY AT 301.784.8511 OR VISIT ROCKYGAPCASINO.COM
16701 Lakeview Road NE | Flintstone, MD 21530 800.724.0828 | 301.784.8400 | rockygapcasino.com Maryland requires individuals to be 21 or older in order to enter the gaming floor or play video lottery terminals. Please play responsibly, for help visit mdgamblinghelp.org or call 1.800.GAMBLER. Offers are not intended for and will not be redeemed for anyone on the Maryland Lottery and Gaming Control Agency voluntary exclusion list. Management reserves all rights to stop or alter any promotion.
12 • Bus Tours Magazine / July, 2021
Guide: Gaming and Entertainment phere; and Lobby Lounge + Café, a popular
tory Store, Gap Outlet, LOFT, Chico’s Outlet,
spot for pastries, coffee and sandwiches,
Levi’s®, adidas, Nike Factory Store, and Under
as well as a full-service bar. On the Rocks,
Armour ® among many more, which offer
the resort’s biggest full-service bar, serves
every day savings of up to 65 percent off
specialty cocktails and a wide selection of
regular
beers on tap.
OutletsofMS.com/brands to view the full
Rocky Gap offers outdoor events at the
retail
prices.
Visit
store directory.
Allegheny Event Center; the Lakeside Recep-
It is not all shopping at Outlets of Missis-
tion Area, Lakeside Terrace and Golfview
sippi. Entertainment has taken over with the
Pavilion.
addition of several gaming vendors that are
Rocky Gap also offers a tranquil spa,
perfect for the entire family. Revel in activities
salon, fitness center and a spacious indoor
such as axe throwing, escape room fun,
swimming pool, open year-round.
smash rooms and even PC gaming and Vir-
For more information view at rockygapcasino.com or e-mail Wanda.Holtschneider@goldenent.com.
tual Reality experiences. Guests can also enjoy adult beverages around the center. Swing by Nectar Farms for New Orleans style daiquiris or craft and
The Outlets of Mississippi The Outlets of Mississippi, the state’s
domestic beers and spirits offered by food and entertainment vendors.
largest outlet shopping destination located
Learn all about Mississippi and local
minutes from the capital city of Jackson in
attractions at the Visitor Services Welcome
the city of Pearl, is your retail and entertain-
Center, also home to the Craftsmen’s Guild
ment destination. Conveniently located at
of Mississippi Pearl Gallery. Shop from hun-
“The Crossroads of the South” at the inter-
dreds of handcrafted items made by local
section of interstates 20 and 55, and high-
artists which make great souvenirs and
ways 80 and 49, travelers will enjoy a day of
gifts for family and friends back home. You
shopping, dining and amusement right in the
will find VIP coupon books and other
heart of Mississippi.
amenities (wheelchairs, buggies, strollers,
Outlets of Mississippi
shopping totes, postcards, etc.) at Visitor Services,
readily
located close to the bus tour drop-off area across to the Food Court. Outlets of Mississippi is positioned inside of “The Connection,” home to Mississippi’s exclusive Bass Pro Shops, Cavender’s Western Outfitter, HolAt 325,000 square feet, the outdoor shop-
iday Inn, Sam’s Club and Trustmark Park,
ping center features a collection of leading
home to the Mississippi Braves (Double A
designer and name brands including Polo
affiliate of the Atlanta Braves).
Ralph Lauren Factory Store, Bath & Body
Visit OutletsofMS.com for more details
Works, Coach Outlet, Carter’s and OshKosh
including sale and special event information
B’gosh, Michael Kors, Banana Republic Fac-
and driving directions.
q
\Bus Tours Magazine / July, 2021 • 13
Special Features on Demand
Starved Rock Eagle I
Starved Rock Park and Lodge
Landmark, Starved Rock Lodge is the only
dining on the Veranda allows guests a chance
More than 2.5 million visitors per year
hotel within the park. The lodge offers a wide
to experience the great outdoors and enjoy
come to see Starved Rock State Park and
variety of fun activities from Tribute to the
lunch or dinner with an amazing view.
Lodge, located in Oglesby, Illinois. The area
Stars (musical tribute performances) and
The Starved Rock Lodge Restaurant is a
is composed of stunning sandstone rock for-
interesting trolley tours to local attractions.
place for casual dining surrounded by a nos-
mations and seasonal waterfalls comple-
Customized itineraries are available and the
talgic feeling of yesteryear. Locally-brewed
mented by stunning bluff views of the scenic
friendly staff is happy to coordinate the
craft beer is available on tap in the Back Door
Illinois River Valley. This hidden gem is cen-
details.
Lounge along with appetizers, lunch and din-
trally located at the crossroads of the Mid-
Motorcoach groups find Starved Rock
west( interstates 80 and 39), Starved Rock
State Park and Lodge to be an excellent des-
The Cafe prides itself on its house-made
State Park and Lodge are LaSalle County’s
tination because of the many things to do.
ice cream and fudge (voted the guest-favorite
premier destination. In addition to the 13
River cruises on the Eagle 1 are wheelchair
snacks). Starved Rock souvenirs, gifts, books
miles of hiking trails of the National Historic
accessible and so are the trolleys. Outdoor
and more are available at the Gift Shop and
14 • Bus Tours Magazine / July, 2021
ner options.
Guide: Special Features on Demand Trailheads Concessions. The self-guided Art in the Park exhibit showcases the largest collection of chainsaw carvings in the state along with steel, bronze and kinetic art. The indoor pool complex provides a relaxing way to enjoy some quiet time. Group tour operators love to bring guests to Starved Rock for Mystery Tours because the Lodge and Park are surrounded by flatlands and cornfields, making the unique geology quite a surprise to those unfamiliar with this part of the state. Step-on guides are always available for larger groups, but there is nothing better than breaking into smaller groups for a trolley tour. For more information, visit the lodge’s Web site at starvedrocklodge.com or phone (815) 220-7386.
Basilica & National Shrine of Our Lady of Consolation
Basilica & National Shrine of Our Lady of Consolation
Since 1875, pilgrims of many backgrounds and traditions have
of the capital city. From the time that statue arrived, countless people
journeyed to the Basilica and National Shrine of Our Lady of Conso-
have experienced God’s presence and Our Lady’s intercession in a
lation, Carey, Ohio to experience the powerful intercession and the
powerful way right here.
maternal comfort of Mary, Consoler of the Afflicted. This Shrine began as a parish church in the 1860s, and then Father
For people of faith, life is a journey leading ultimately to perfect joy and happiness in God’s eternal presence.
Joseph Gloden, a native of Luxembourg, inspired other immigrants
A pilgrimage is a journey to a sacred place; it is symbolic of life’s
from Luxembourg living in Carey, to acquire a statue of Our Lady of
journey and offers us an opportunity to reflect on where we have been
Consolation, the patroness of their native land honored in the cathedral
and where we are going. Visitors may attend daily Mass in the Basilica or just enjoy some time for private prayer in the Original Shrine Church. The 30 acre Shrine Park with its shaded walkways and beautiful landscaping provides a natural setting for the Stations of the Cross. The Shrine Gift Shop offers religious books, rosaries and gifts for the shopper and is open seven days a week (closed holidays). Our Lady of Consolation offers a number of special events throughout the year. All are welcome at any time on their journey to faith, hope and healing.
q
Bus Tours Magazine / July, 2021 • 15
B
lack Mountain, North Carolina is located just 15 miles from downtown
The Mountains Are Calling Groups
Asheville, and is loved for its South-
ern hospitality and the small-town “Mayberry-
Black Mountain, North Carolina Near Ashville
esc” charm. Locals call it the “Front Porch of Western North Carolina” because of the wel-
by Pam Collins
coming small-town flavor. Although Black Mountain shares many traits with neighboring Asheville as a friendly and vibrant community, it still has a unique culture of its own with more than 40 boutiques and shops, 20 locallyowned restaurants, three flavorful breweries, one cidery and a distillery. The Black Mountains are a part of the Appalachian Mountains and are the highest mountains in the Eastern United States. The range takes its name form the dark appearance of the red spruce and Fraser fir trees. The spectacular views of these mountains have welcomed visitors for more than 125 years. Bus tours enjoy exploring the charming, walkable downtown where they find a thriving arts and crafts scene. The Black Mountain Center for the Arts located downtown in a 100-year-old building and formerly Black Mountain City Hall is a community non-profit arts facility. It houses exhibits of paintings, sculpture, photography, ceramics and more. History of the area is an important part of the town and groups enjoy traveling through time in the Swannanoa Valley Museum and History Center. The building that houses the
Historic Train Depot
museum is the former Black Mountain Fire-
old stone calls. Guided tours are available to
• Learn about Black Mountain College,
house built in 1912 and designed by
groups through the Swannanoa Valley
one of the most renowned and respected art
Asheville’s premier architect, Richard Sharp
Museum and History Center.
Smith. The permanent exhibit is called Pathways from the Past where guests will enjoy
colleges in the U.S. Founded in 1933 and closed in 1957, one of the notable lecturers
Group Touring:
and board members included Albert Einstein.
pathways through time, from the earliest
• Stroll Black Mountain’s locally-owned
• Scare up the child inside with a guided,
pathways carved by the animals to the con-
unique shops, boutiques and a 93-year-old
family-friendly ghost tour of Black Mountain.
crete pathways of today.
general store.
Less than a mile south of downtown Black Mountain in the Christmount community is
• Explore beautifully painted murals on historic buildings.
“Rhododendron,” the retirement home of
• Enjoy the gardens with mountain views
Rafael Guastavino, built after he completed
from the Black Mountain Town Square Park –
the design and construction in the late 1890s
a wonderful location for a group photo.
• Sit back, relax and enjoy live music weekly at White Horse Music Venue where entertainment ranges from big band sounds to classical, jazz, blues, bluegrass, pop and many other genres. • Explore the Town of Montreat (only
of George Vanderbilt’s Biltmore mansion.
• Arrange a step-on guide for a wind-
two miles northeast) – Previously home of
Artifacts still on the property include the
shield tour of downtown Black Mountain and
Reverend Billy Graham and wife Ruth Bell
house’s kiln and chimney, a wine cellar and
Montreat.
Graham.
16 • Bus Tours Magazine / July, 2021
Feature: Black Mountain Europa Store
Herschel’s Country Store • Tour the Presbyterian Heritage Center in Montreat. • Admire the Ben Long Fresco in the Chapel fo the Prodigal. • Shop beautiful handmade items at Ten Thousand Villages Shop. • Walk around Lake Susan at an elevation of 2,654 feet.
Norfolk & Western Bay Window Caboose
Group Dining: • Dine as a group in an updated 1896 bed and breakfast restaurant with amazing
• “Belly-up” to some fine Southern barbecue with a selection of sauces for all tastes at Phil’s Bar-B-Que Pit.
Southern cuisine at the Red Rocker Inn. • Enjoy a delicious private lunch or dinner
Hub and Spoke:
at Bik Mtn Venue. A variety of themed meals
• Asheville and Biltmore
is also available.
• Chimney Rock and Lake Lure • Hendersonville and Flat Rock
Interesting Pop Culture Tidbits for Black Mountain Black Mountain features in the 1994 Patricia Cornwell (Black Mountain native) novel the Body Farm. Black Mountain is featured in the 2009 novel One Second After and 2015 sequel One Year After by William R. Forstchen, a town resident. Many local institutions and residents appear in the novel, although the story itself is fictional. Black Mountain also figures in The Longest Ride by Nicholas Sparks, a book that mentions the former college and visual arts community. Black Mountain is the site of the Three Billboards featured in the 2017 film, Three Billboards Outside Ebbing, Missouri, with one billboard exposed in April 2016, with the other two covered up. After adventurous days, spend the night at a place known for quality, value, consistency and service with a smile – the local Hampton by Hilton in Black Mountain. Opened in 2019, group tours are welcomed to Southern hospitality from the time of arrival to the day of departure. Bottled water and the famous chocolate chip cookBus Tours Magazine / July, 2021 • 17
Feature: Black Mountain ies await the arrival of each group tour guest in his/her room. Encouraging groups to the area is part of the daily routine. Sample itineraries form one to three nights are provided by request and include hub and spoke opportunities. Pam Collins, director of sales, has been in the hospitality industry for 30+ years and worked with group tours originating from Hawaii and almost every state in the U.S. to the mountains of western North Carolina. She has a passion for groups, motorcoaches and itinerary-making opportunities. Please note: As of May 14, 2021 following the guidance from the Centers for Disease Control and Prevention (CDC) that fully vaccinated individuals can safely do most activities without wearing a mask or the need to social distance form others, the state removed its indoor mask mandate for most settings. Additionally, the state lifted all mass gathering limits and social dis-
tancing requirements. C
Visit our website at: visitfortmadison.com
1-800-210-TOUR (8687)
18 • Bus Tours Magazine / July, 2021
q
Social Marketing for Tourism by catherine Heeg
Six Ways to Use Video to Fill a Tour As we return to a time of in person meetings, coach tours and riskfree handshakes, let us remember that our industry is still all about relationships. Even during the pandemic, we tried to keep up with clients and group leaders. However, now is the time to get out there again. Now is the time to fill tour coaches again.
Strengthen Relationships Thru thick and thin you have a base of clients that have been your bread and butter, right. Their groups travel with you frequently, they share your social content and they inspire their friends to join your tours. Staying in touch with these people is essential. However, keeping the pipeline open for new clients is critical as we move forward. What is the easiest way to do this?
Video That is right, video. Not only does video bring your company to life, tell stories that sell, it is also a key way to stay top of mind with your clients as we transition back to full coach tours. Video can take many forms:
Marketing rock stars in our industry are producing virtual tours that inspire people to jump onto a coach once again. Media mavens are jumping in front of the camera and shooting a
• Live Stream on your favorite social site
series of video updates. Many are showcasing reminiscences of past
• Video Conference using Zoom or Skype
tours. Make sure you get the tech right and ace your next video.
• Socially posted video you shoot in your office or home or even
(https://bit.ly/3dSDgMF )
on the road
Do you simply need to update your clients or staff on the features
• Embedded video into your e-blasts is simple with Loom
of a new app or on-line tool? Loom is perfect for showing how to do
• Animated posts that grab attention in feeds
an on-line task. It is screen recording made simple.
Boost Brand Awareness Savvy marketers are tweaking their video content, style and production so they maximize their brand awareness.
Stories Sell Animated posts are the talk of the town because they put our travel stories into bite-sized chunks of inspiration. It is so easy to add these
Proactive tourism pros are focusing more on live stream conver-
scroll-stopping wonders into your social posting routine. Here’s a
sations on social platforms where their clients hang out. Many are
couple of examples along with the tools I use to create these animated
leveraging relationships with supplier and going live together. Here
posts.(https://youtu.be/y8WGsYE2ck4 ).
is how to do this together but in separate locations. (https://bit.ly/2ASz2Xw )
Heeg continued on page 22 Bus Tours Magazine / July, 2021 • 19
9-11 Reprise Are We Repeating History? by Larry Plachno
This photo shows several buses lined up near George Washington’s Mt. Vernon waiting for their tour groups to return. Travel slowed down following the 911 tragedy as people feared more terrorism. Some suppliers broke the ice and got the industry moving again by inviting bus tours and other travelers. NBT. Back in 1905, Spanish philosopher George
the industry and prolonging the problems of
COVID virus. In both situations, the return to
Santayana came up with one of his most
the pandemic. If you give me a few minutes
normal was slowed because of the lack of
famous sayings: “Those who cannot remem-
of your time I will try to explain how both are
encouragement and buying invitations from
ber the past are condemned to repeat it.”
connected.
sellers.
Lately there has been some discussion over
Both the aftermath of the 9-11 tragedy
It is interesting that while fear of terrorism
the fact that history may be repeating itself.
and the pandemic carried on for months but
remained for months following the 9-11
What caused the extended downturn after
for different reasons. One was a fear of ter-
tragedy, the actual incidents were over in a
the 9-11 tragedy is now also holding back
rorism while the other was a fear of the
matter of hours. It could be said that by the
20 • Bus Tours Magazine / July, 2021
Feature: 9-11 Reprise time that action was taken to increase safety or mitigate the situation, the need for it was past. Admittedly, this is hindsight years later but in the chaos and confusion at that time it was not so obvious. One major impact on the bus industry was that the ongoing Buscon show in Cleveland was shut down. We here at NATIONAL BUS TRADER were also involved in a minor way. Our bookkeeper was scheduled to fly out of Boston that same day and found that the flights had been cancelled. As a result, she ended up renting a car and driving back to the Midwest with her daughter. Although the terrorism was over in a matter of hours, the fear and concern remained for months. There was a significant decline in both business and personal travel. As is typical in these situations, there was more of an impact on business travel. The reason
Government facilities have been helpful in getting tourism and travel back running again. Several national parks have been inviting bus tours in the summer of 2021. Many other government buildings and facilities are also again welcoming bus tours and other visitors. NBT.
for this is that a substantial part of business
know that you are there and invite them to
waiving the requirement for masks in some
travel is communication – meeting with cus-
buy.
situations.
tomers or attending conferences and trade
What happened was that the aftermath
Travel and tourism were trying to make
shows. Much of this can be replaced by
of 9-11 was needlessly prolonged by the
a comeback. Some of the national parks were
phone calls or video meetings. In compari-
lack of invitations from industry suppliers
inviting bus groups for the summer of 2021.
son, more of personal travel is based on
and sellers. This was resolved when a few
Several bus tour planners were already run-
experience. Visiting mom and dad is much
of the suppliers listened to the experts and
ning bus tours and were looking for invita-
better than a phone call and actually going
jumped in with their invitations. My memory
tions on where to bring the bus tours they
on a tour is more fun than watching a video.
is that the primary leaders of this move-
are now planning.
What ended up happening is that as the
ment – who deserve a pat on the back –
Meanwhile the United States Treasury is
impact of 9-11 eased, more and more peo-
included Wisconsin Dells and St. Louis.
giving away two billion dollars to motorcoach
ple were willing and interested in joining
Their efforts were so successful that others
and passenger boat operators to help return
a bus tour again. However, the industry
realized the importance of advertising and
things to normal. The bus operators will have
suppliers were slow in providing invita-
inviting business that they jumped in too.
only one year to spend this money so there
tions. Hence, the aftermath of the 9-11
The result was an end to the downturn and
will be a huge infusion of cash into the bus
tragedy was prolonged.
a return to normalcy.
industry. They are already looking for invi-
The experts say that suppliers should con-
Fast forward 20 years to today and we are
tations on where to spend this money.
tinue to advertise during a downturn. They
finding that we are facing much the same sit-
Unfortunately, it appears that we are in
offer several reasons, but I am not sure I can
uation. Numerous groups are working
the same situation as 20 years ago in the
remember all of them. • Continued advertising lets buyers know you are there for them. • Continued advertising tells buyers you are inviting them to buy. • Continued advertising supports the industry you are part of. • Restarting a business in a downturn is like starting originally. You need to let buyers
towards easing the situation. People are get-
aftermath of 9-11. Tours planners are looking
ting vaccinated and want to travel again. By
for invitations on where to run bus tours
May, more than 50 percent of the U.S. pop-
while bus operators are looking for where to
ulation had been vaccinated and we were
spend their CERTS money. The suppliers are
beginning to see the start of what is called
slow in getting out their invitations for bus
herd immunity. The Center for Disease Con-
tours and for invitations for buses and bus
trol (CDC) said it was okay for vaccinated
industry equipment and supplies.
people to travel domestically. They were even
What we need at this point are industry suppliers that follow the recommendations Bus Tours Magazine / July, 2021 • 21
Feature: 9-11 Reprise
Heeg
Heeg continued from page 19
of the experts and get their invitations out
Now is the time to talk to the industry sup-
for bus tours and for bus equipment and
pliers and ask them to get their invitations
supplies. The bus tour planners are looking
out. Everyone else has done their part to head
for places to plan tours, and the bus oper-
things back towards normal. It is now their
ators are looking for invitations to spend
turn to get on the bandwagon and do their
of the camera, podcasting is a great option.
money.
part to get the industry moving again.
Recording an audio podcast is easy with
q
The new CERTS funding provides two billion dollars in grants for motorcoach and passenger boat operators. Since this money must be spent in one year, it will pay for a lot of activity in the bus industry. Shown are three new Irizar i6 coaches waiting to get back on the road again. IRIzaR.
Not Into Video? If you are feeling shy about getting in front
these tools. (https://bit.ly/3wcobjd ) The beauty of podcasting is that your pied-pipers and group leaders can listen in no matter where they are – driving, cooking dinner or working out. As we start seeing our clients again in person, video is a versatile tool that will help you continue to forge strong new professional relationships and tell the travel stories that sell.
Catherine Heeg, international speaker and trainer, focuses on social media marketing strategies for the tourism and hospitality industry. Join the conversation and connect with her at cmsspeaking.com and socially.
Advertiser’s Index Atlantic City . . . . . . . . . . . . . . . . . . . . .24
McKinney CVB . . . . . . . . . . . . . . . . . . .18
Beaverhead Chamber of
Our Lady of Consolation . . . . . . . . . . .15
Commerce & Ag . . . . . . . . . . . . . . . .22
Outlets of Mississippi . . . . . . . . . . . . .13
Billy Graham Library . . . . . . . . . . . . . . .2
Rocky Gap Casino Resort . . . . . . . . . .12
City of Ft. Madison . . . . . . . . . . . . . . . .18
Starved Rock Lodge
Columbia Gorge
& Conference Center . . . . . . . . . . . .15
Interpretive Center . . . . . . . . . . . . . .10
Texan Theater Greenville . . . . . . . . . .12
Experience Jackson, Michigan . . . . . . .7
Temsa . . . . . . . . . . . . . . . . . . . . . . . . .23
Frederik Meijer Gardens
Town of Lexington,
& Sculpture Park . . . . . . . . . . . . . . . .10
Jacksonville Area CVB . . . . . . . . . . . . .22 22 • Bus Tours Magazine / July, 2021
Massachusetts . . . . . . . . . . . . . . . . . .9
q
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Atlantic City . . . . . . . . . . . . . . . . . . . . .24
McKinney CVB . . . . . . . . . . . . . . . . . .18
Beaverhead Chamber of
Our Lady of Consolation . . . . . . . . . . .15
Commerce & Ag . . . . . . . . . . . . . . . .22
Outlets of Mississippi . . . . . . . . . . . . .13
Billy Graham Library . . . . . . . . . . . . . . .2
Rocky Gap Casino Resort . . . . . . . . . .12
City of Ft. Madison . . . . . . . . . . . . . . .18
Starved Rock Lodge
Columbia Gorge
& Conference Center . . . . . . . . . . . .15
Interpretive Center . . . . . . . . . . . . .10
Temsa . . . . . . . . . . . . . . . . . . . . . . . . .23
Experience Jackson, Michigan . . . . . . .7
Texan Theater Greenville . . . . . . . . . .12
Frederik Meijer Gardens
Town of Lexington,
& Sculpture Park . . . . . . . . . . . . . . .10 Jacksonville Area CVB . . . . . . . . . . . .22
Massachusetts . . . . . . . . . . . . . . . . . .9
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• Atlantic City page 24 • Beaverhead Chamber of Commerce & Ag page 22 • Columbia Gorge Interpretive Center page 10 • Outlets of Mississippi page 13 • Starved Rock Lodge & Conference Center page 15 • Texan Theater Greenville page 12 • Town of Lexington, Massachusetts page 9
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