BroadcastPro ME Media Pack 2017 by BroadcastPro ME

Media Pack 2017

Introduction Raising the Bar BroadcastPro Middle East is a monthly publication covering television and radio broadcasting technology as well as filmmaking trends in the Arab world. The magazine focuses on the entire broadcast chain from content acquisition and editing to media asset management, and playout and transmission across both traditional and new media platforms. Official BroadcastPro ME is the official media partner for CABSAT, the regionâ&#x20AC;&#x2122;s largest broadcast show. The Editor of BroadcastPro ME is also the only representative from the Middle East to be part of the jury for the IBC Innovation Awards. We bring our readers the most significant stories from the market either by way of news, market trends, product reviews, case studies or industry updates to enable regional media players to identify technology opportunities that they must utilise to remain successful in an increasingly competitive media environment. Target Readers Our target audience includes filmmakers, technical heads and broadcast professionals in television and radio stations, production and post production houses, cable and satellite companies as well as regional Media Free Zone players, systems integrators, distributors and manufacturers, looking to further expand into the Middle East. As part of our endeavour to be actively involved with the broadcast community in the region, BroadcastPro ME also hosts seminars, workshops and related events. We encourage industry players, who want to be involved in similar events, to get in touch with us for further details. BroadcastPro ME is published from Dubai. It is circulated throughout the MENA region. Its digital edition reaches more than 45,000 professionals the world over.

Media Pack 2017

Editorial Calendar 2017 79

January

Media storage and big data

4K and beyond - better picture quality

DIFF 2016 wrapup

February

Is it appening - building apps for broadcasters

CDN as a service

CABSAT preview

March

The Ethernet connection in broadcast

Standardising standards

CABSAT show issue

April

Audio over IP - what’s hot and what’s not

Archiving for a better future

NAB show issue

May

Cracking the Image code - resolution, high frame rates and HDR

Lighting special

June

Catchup and VOD - what does the audience want?

Analysing the OTT business

July

Cloud Infrastructure

The latest in terrestrial transmission

August

Software Defined Networks redefining broadcast infrastructure

The challenges of an all IP infrastructure

IBC preview

September

The future of SDI

4K and UHD - fading out or fading in

IBC show issue

October

The reality of virtual networks

Editing in a connected environment

November

DR in the cloud

Telcos in broadcast

BroadcastPro Summit and Awards event

December

Digitisation - the latest tools and trends

Focus on lenses

ASBU BroadcastPro Summit & Awards wrap-up

Media Pack 2017

BroadcastAsia, BPro anniversary

Brand Stats PRINT

DIGITAL

7,550

41,150

Circulation per month

22,650

Readership pass on per month Distribution

AUDIENCE PROFILE

Technical directors / VP of Engineering / Broadcast engineers

28%

CEOs / MD / GM

12%

Systems integrators

10%

Production heads

Web monthly unique visitors

Cameramen and DoPs

Distributors

11,160

Manufacturers

Post production editors

Creative directors / Channel managers / Programming heads

Lighting specialists

Graphics and animation specialists

Audio engineers

AV specialists

Page Impressions per month

24,475

UAE

35%

KSA

16%

Opt in digital subscribers

Qatar

13%

*Average figures: 1 - 31 March 2016

Egypt

10%

Bahrain

Jordan

Kuwait

Oman

Other

10%

Media Pack 2017

Advertising Print Double Page Spread 414mm x 270mm $8,000 p/m

Full Page 207mm x 270mm $5,000 p/m

Half Page Horizontal 175mm x 110mm $3,500 p/m

Quarter Page 175mmx 55mm $2,800 p/m

Media Pack 2017

Advertising Website Broadcastprome.com is a leading source of industry news from the region and beyond. The website has grown hand in hand with the print edition to become one of the most reliable sources of the latest news and trends in the market. Our thriving social media platforms are linked to the website to give a 360 degree view of the industry. Our Twitter feeds not only bring you breaking news but also provide an avenue for interaction between various players in the broadcast ecosystem.

Extended Leaderboard 990 x 90px $4,000 p/m

MPU 336 x 280px $2,750 p/m

41,150

Page impressions per month

24,475

Web monthly unique visitors *Average figures: 1-31 March 2016

Media Pack 2017

Advertising Newsletter NEWSLETTER The weekly email newsletters from BroadcastProME.com are designed to offer subscribers a sneak preview of news stories and events. The newsletters are created by our editorial team and complement the content on the website, driving individual readers to specific, targeted pages.

Weekly Frequency

11,160

Extended Leaderboard 728 x 90px $2,000 p/newsletter

Subscribers

21%

Average open rate

1.15%

Average click-through rate (CTR)

Media Pack 2017

Advertising EDM EDM (EMAIL DIRECT MARKETING) Email blasts are one of the most popular methods to promote products and services online and the biggest advantage is its speed and reach. Email blast creative can be designed in HTML so you can increase brand recall by using the right colours, logos and a look that is similar to your own product/website. Our database has been grown organically and presents a lucrative opportunity for clients to reach key decision makers within the industry. A post campaign report will let you know how many recipients opened your mail and clicked through in an easily decipherable campaign report.

11,160 Subscribers

18%

Average open rate

Media Pack 2017

Advertising Rate Card PRINT FORMAT (TENANCY MODEL)

COST

DIMENSIONS

Double Page Spread

$8,000 p/m

414mm(w) x 270mm(h) + 10mm bleed

Full Page

$5,000 p/m

207mm(w) x 270mm(h) + 10mm bleed

Half Page Horizontal

$3,500 p/m

175mm(w) x 110mm(h)

Half Page Vertical

$3,500 p/m

85mm(w) x 230mm(h)

Quarter Page

$2,800 p/m

175mm(w) x 55mm(h)

Outside Back Cover

$8,500 p/m

207mm(w) x 270mm(h) + 10mm bleed

Inside Front Cover

$7,500 p/m

207mm(w) x 270mm(h) + 10mm bleed

FORMAT (TENANCY MODEL)

COST

DIMENSIONS

Extended Leaderboard

$4,000 p/m

990px(w) x 90px(h)

MPU

$2,750 p/m

336px(w) x 280px(h)

Newsletter Leaderboard

$2,000 p/newsletter

728px(w) x 90px(h)

EDM Email Blast

$4,500 p/email blast

640px(w)

DIGITAL

Media Pack 2017

Live Events

Media Pack 2017

Summit & Awards The ASBU BroadcastPro ME Summit and Awards is our annual flagship event. BroadcastPro ME works alongside the Arab States Broadcasting Union (ASBU) and a board of technical advisors to ensure that we offer a comprehensive one-day learning experience for the industry at the Summit, which has established itself as one of the region’s leading vendor-neutral events aimed at encouraging knowledge sharing and collaboration between broadcast professionals in the region. The gala awards ceremony in the evening is designed to recognise and acknowledge excellence in the industry. The Awards are at the heart of the industry calendar, shining a light on the region’s most acclaimed products and the talent that made it all possible. A judging panel comprising industry experts comes together to review the top entries across key categories. OPPORTUNITY Aligning your brand with the ASBU BroadcastPro ME Summit and Awards is a great way to improve your company profile with decision makers from the industry. By partnering with us, you will drive your brand awareness, while positioning yourself as a key supplier, highlighting your business to thousands of industry players and much more. We offer a variety of sponsorship and partnership packages, and can tailor them to meet your individual needs.

303

Summit 2016 Attendees

Media Pack 2017

357

Awards 2016 Attendees

Summit & Awards Awards Categories Recognise. Reward. Reinvigorate The ASBU BroadcastPro Selevision Awards cover a broad range of categories to reward excellence in various fields across the broadcast workflow, from production and post-production to traditional broadcast and new media platforms. 2016 AWARDS CATEGORIES • BEST SHORT PRODUCTION OF 2016 • BEST LONG PRODUCTION OF THE YEAR • STUDIO OF THE YEAR • BEST DIGITAL INITIATIVE OF THE YEAR • BOUTSTANDING KIDS’ BROADCAST INITIATIVE • TELCO STRATEGY OF THE YEAR • BROADCASTPRO ME 2016 INNOVATIVE PROJECT AWARD • • • • • • • • •

RADIO TRENDSETTER OF THE YEAR APP OF THE YEAR MENA IP INSTALLATION OF 2016 INNOVATION IN MENA SPORT MENA BROADCAST TRENDSETTER OF 2016 2016 MENA SYSTEMS INTEGRATOR SATELLITE OPERATOR OF THE YEAR BEST SATELLITE SOLUTIONS PROVIDER BEST SATCOM INITIATIVE

Media Pack 2017

Summit & Awards Judges 2014-2016 • Abdulla Al-Balooshi, Director Technical Affairs, Information Affairs Authority (IAA), Bahrain • Robert Taylor, Programme Manager for Al Jazeera Workplace Transformation Project, Al Jazeera • Hasan Sayed Hasan, Managing Director, Master Media • Harvey Glen, Director of Photography • Kamil Roxas, Film Maker • Vijaya Cherian, Editorial Director, BroadcastPro Middle East • Houria Khatir, Head of ASBU Programmes and News Exchange Center, ASBU Exchange Center - Algeria • Khalid Abuali, Director of Strategy and Planning, Mediacast Network • Vibhuti Arora, Deputy Editor, BroadcastPro Middle East

Media Pack 2017

Summit & Awards Sponsorship Packages PRE-EVENT BENEFITS

PLATINUM SPONSOR

GOLD SPONSOR

CATEGORY SPONSOR

USD $85,000

USD $45,000

USD $35,000

• Branding on full-page colour advertisements promoting the event • Branding on hard and soft copy event invitation • Branding on the homepage and all subsequent pages of event website • A sponsor biography page on event website with up to 250 words description • A hyperlink on event website to clickthrough to sponsor’s site • Branding on event email campaigns

ON THE EVENING BENEFITS • One table of 10 at the Gala Awards evening • Branding at the main reception and around the venue • Branding on presentation screens on the stage throughout the evening • Branding on the menu which will be on all the tables • Presentation of the category trophy to the winner • The host will thank all sponsors for their support • Opportunity to insert brochure/gifts in gift bag • Opportunity to distribute corporate literature where appropriate

SPONSOR BENEFITS • Platinum Sponsor is only available to one company • Clearly demarked as Platinum Sponsor in all marketing collateral, signage and banners • Clearly demarked as Gold Sponsor in all marketing collateral, signage and banners • Announcement of the winners and presentations for three categories • Opportunity to distribute Corporate literature on each table/seat • Sponsor’s logo/name will be engraved on all of the trophies • An additional table of 10 at the Gala Awards evening • A special thank you note from the host • Special branding on all video footage, which will be posted on the BroadcastPro ME website • Branding on official letter that will be sent to the winners post event

TOTAL SPONSORSHIP PACKAGE

Media Pack 2017

Golf Day BroadcastPro ME Golf Day provides access to the industry VIPs you need to meet from a number of sectors, in a relaxed environment, on one of Dubaiâ&#x20AC;&#x2122;s world famous golf courses. The event aims to become the highlight of the annual calendar for the local broadcast industry to get together for tee-time. BroadcastPro ME golf days are free to attend for golf players and reserved for industry professionals only. The tournament will be played as a 4 ball, Texas Scramble, 10% of combined handicap. The tournament includes all green fees, cart hire, range practice balls, lunch and dinner as well as prizes. OPPORTUNITY This event welcomes a unique sponsorship opportunity to target key industry players within a captive space as well as to reach them via various creative formats. We offer a variety of sponsorship options and are open to hear of creative options we may have missed out.

Media Pack 2017

Golf Day Sponsorship Packages SPONSORSHIP BENEFITS • Three holes will have your logo and branding • Company logo at registration • Company logo on event website • Company logo on event print advertising • Company logo on event EDM advertising • Company logo on branding at three holes • Company will sponsor three of 18 holes • Company logo announced at the presentation • Logo on post-show email blast to all attendees on behalf of sponsor • Company logo on signage at the event • Four players from your company to be paired with potential or existing clients • Only available to six companies PRICE: $15,000 PER EVENT ADDITIONAL SPONSORSHIP OPTIONS • Golf Shirts

$10,000

• Golf Towels

$8,000

• Golf Caps

$8,000

• Golf Balls

$8,000

• Shoe Bag

$10,000

• Refreshments Sponsor

$10,000

Media Pack 2017

WorkshopPro CONNECT Roundtables give sponsors an exclusive opportunity to meet with eight to ten key end users in the market within a closed-door environment, where they can participate in knowledge exchange and network intimately with a select few customers. ROUNDTABLE We have successfully hosted workshops and roundtables along with EMC Isilon and INC, Avid, Imagine Communications as well as Dolby, Axon, Tektronix and Thomson in the past. CONTACT Please contact us directly to discuss and customise a roundtable event to help your business.

Media Pack 2017

Contact ADVERTISING

EDITORIAL

DIGITAL SERVICES

Publishing Director Raz Islam +971 50 451 8213 raz.islam@cpimediagroup.com

Editorial Director/Editor Vijaya Cherian +971 4 375 5472 vijaya.cherian@cpimediagroup.com

Web Developer Mohammad Awais +971 4 375 5482 mohammad.awais@cpimediagroup.com

Group Sales Manager Sandip Virk +971 50 929 1845 sandip.virk@cpimediagroup.com

Deputy Editor Vibhuti Arora +971 4 375 5478 vibhuti.arora@cpimediagroup.com

MARKETING

Sales Executive Natasa Glisovic +971 56 394 7706 natasa.glisovic@cpimediagroup.com

Editor (SatellitePro ME) Clayton Aldo +971 4 375 5479

Media Pack 2017

clayton.aldo@cpimediagroup.com

Marketing Manager Lisa Justice +971 4 375 5498 lisa.justice@cpimediagroup.com